Pre-listing Plan

PRE-LISTING PLAN Courtesy of Middy Matthews THE ARBOR MOVE TEAM

HELLO! I'M LOOKING FORWARD TO MEETING WITH YOU. Thank you in advance for setting the time aside to meet with me! I know that selling your home is a monumental decision, and it’s my goal as an agent to help make the process as seamless as possible.

In this booklet, I’ve shared a glimpse into what working with me might look like. That includes some information about me personally and my team —plus clear outlines of my marketing and listing processes.

You’ll also find examples of my past listings and client testimonials.

I’ll be sharing more information about your home specifically when we meet in person, but I hope this gives you an idea of how I run my business. In the meantime, please do not hesitate to reach out with any questions!

Best,

Middy Matthews Realtor 6501383992 The Arbor Move Team M:734.239.3796 E: Middy@ArborMove.com

MIDDY MATTHEWS Team Lead BRE #6501383992

Middy Is one of Ann Arbor area premier agents. She’s become the “go to” agent and a consistent leader with a reputation for integrity and strong negotiations. Savvy negotiations and cutting edge marketing strategies are the key to Middy's success.

Middy's career started, right out of college, in Advertising with a focus on print advertising and marketing. Needing a break from the stress and tedium, she took a break to go back to tennis as a pro, teaching hundreds of people monthly was rewarding and educational. From there she became a professional photographer, specializing in business photos, real estate photos and Google business specialization. With the love of teaching, marketing and housing, the skill set was easily transferred to real estate where she became a successful Realtor in the Ann Arbor area.

(734) 275-2751 Middy@ArborMove.com www.ArborMove.com

@MiddyMatthews @ArborMove

Arbor Move 22 Barker Road Whitmore Lake, MI 48189

LISTING PLAN: Marketing Your Property STEP 1: Let’s Get Started!

I begin by researching recent sales and market trends in your area.

We meet for a consultation at your home.

We walk through the property to view its current condition and create a ‘features list’. This list helps justify the price to buyers and appraisers.

I’ll suggest and advise on potential upgrades to make your home more appealing to buyers.

We’ll discuss your lifestyle needs and goals (e.g., desired time frame, next location, etc.) to make sure the real estate process goes as smoothly as possible.

If it makes sense, I can share info about buy-thensell programs, bridge loans, and lease-back options to get you into your new home before you sell.

STEP 2: Getting Eyes on Your Property

I create buzz around your home, pre-listing advertising, to beat out the competition and net the best possible profit!

I place your property in the Multiple Listing Service (MLS) as “Coming Soon” up to one month prior to listing.

Let’s get interest across state lines! I’ll set up social media ads targeting buyers in the states with highest number of residents heading your way.

I’ll email a “Coming Soon” blast to my database of thousands of contacts, past clients, and investors.

It’s time to put up your yard sign to catch the eyes of passersby’s!

STEP 3: Building the Buzz

I’ll film a video in front of your home touting the top features of your property for social media.

We’ll get professional photos taken and show off its best features.

We will create a true 3D virtual tour of your property.

We will take drone photographs and video to help to show the property in its entirety Floorplans will be created to further help visualize the property We’ll get creative posting social videos, e.g. “your top 5 favorite things about your home”, if you’re willing!

We’ll review the multiple points of negotiation during the selling process.

734-275-2751 • sales@arbormove.com • ArborMove.com

STEP 4: Finding Potential Buyers IIf we decide an open house will help your sale, I will set that up and send out post cards to surrounding properties to announce the event I’ll also “cold call” residents in the surrounding area to announce the new listing and to see if they know anyone looking to I’ll search the MLS for agents who’ve have sold or listed in your area over the last 12 months.

Of course, I’ll always follow up with visitors, agents, and leads generated through the marketing process!

LISTING PLAN: From Pricing to Closing PHASE 1: Pricing Your Property

Review the competition and recent closings in your area Decide on a list price

PHASE 2: The Sales Process Begins

Schedule the open house Discuss disclosure and insurance documents needed

Execute the listing contract Decide on a list date Review and sign listing paperwork

Provide two sets of house keys List your property (when you’re comfortable with a live listing date) Choose times and days for showings that work with your schedule

PHASE 3: Reviewing Offers

Review all offers and strategically negotiate price, terms, and timeline accordingly Accept a contract and revisit the points of negotiation that will occur over the next few weeks.

We’ll be in constant contact throughout the negotiations!

Negotiate price and terms Inspection period Appraisal Walk through

734-275-2751 • sales@arbormove.com • ArborMove.com

PHASE 4: Closing Day

Successfully close the transaction!

You get paid and are ready to start your next chapter.

SOLD BY MIDDY

REPRESENTED: Seller

REPRESENTED: Seller

REPRESENTED: Seller

734-275-2751 • sales@arbormove.com • ArborMove.com

REPRESENTED: Seller

REPRESENTED: Seller

REPRESENTED: Seller

REPRESENTED: Seller

REPRESENTED: Seller

REPRESENTED: Seller

REPRESENTED: Seller

REPRESENTED: Seller

734-275-2751 • sales@arbormove.com • ArborMove.com

WHAT CLIENTS SAY

Middy is the best to work with! She is so positive, 100% proactive, helpful, knowledgeable, and attentive to listen. sHe's also focused and detailed, giving us a hand in all the processes. She is friendly, detail-oriented, and professional - plus, if you ask her for some advice she'll give you exactly what you need. We closed our deal in less than 30 days because of her

I sincerely recommend that you work with her! She is knowledgeable and understanding, making the application process easy and efficient. I also found her respectful and professional to work with, which I appreciate. You should feel confident in this agent's ability to find your perfect home.

Carlo Joseph, Ann Arbor

Working with Middy was the best decision I ever made when it came to buying my condo. From the very beginning of the process, Middy maintained high standards- she was professional and responsive, thoughtful and efficient. And because of this, I felt confident about moving forward through every step of the process. From start to finish, Middy and her team helped me find a condo that met my needs and provided an excellent customer service experiencesomething that's absolutely necessary in today's market. Thank you for all your hard work! Five Stars

I had the chance to work with Middy. She is a true professional and I very much enjoyed my time working with her. I hope to encounter her again in another sale.

Dylan Louis, Ypsilanti

I’ve had the privilege of working with Middy . She is so professional and has such high integrity. She always goes above and beyond what is required and will do whatever she can to make sure you have the best experience possible.

Stanley Gabriel, Saline

Jude Riley, Ann Arbor

Ethan Arlo, Chelsea

734-275-2751 • sales@arbormove.com • ArborMove.com

734-275-2751 • sales@arbormove.com • ArborMove.com