Aboutcamp BtoB - issue 33

Page 22

R

eport

Düsseldorf - Caravan Salon 2021

CARAVAN SALON 2021 Exhibitors total Visitors total

Chronicle of a predicted success

First-time visitors

653 185,000 41%

The German market is euphoric and the Caravan Salon played its usual and important role in facilitating business, networking and spreading the culture of open air tourism. A beautiful event with a revised but very effective layout, and an exhibition full of different types of models Words editorial staff

T

he Aboutcamp BtoB team did not want to miss the 60th edition of the Caravan Salon Düsseldorf in 2021. A year that was as rich as ever in both exhibitors and visitors, where the heavy absence of the Hymer Group was partially filled by larger-than-usual exhibition stands and a new layout. Last year, the Caravan Salon Düsseldorf decided to leave Hall 17, the one historically dedicated to the Hymer brand, empty. This year, it definitely changed its strategy and placed the Frankia-Pilote group in hall 17 which, we understand, will now be its position for the future. In the adjacent hall (16), the space left empty by the Laika brand was occupied by Rapido and Malibu, who had expanded their space at the exhibition. The same thing happened in halls 10 and 11,

22


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.
Aboutcamp BtoB - issue 33 by Fuori Media srl - Issuu