Anecdote Candles Corporate Gifting Program

Thank You for Your Interest in Creating a Custom Candle!

We are thrilled you’d like to partner with us on a custom candle. Enclosed in this catalogue is a short overview about who we are, what we do, and how we can help you transform your brand with a scent and a story.

Get Ready to Spark Something New.

As Seen In

At Anecdote, we’re making fragrance a conversation piece. Inspired by personal recollections and cultural trends, each candle is designed to remind us of stories worth sharing. Our packaging is modern and playful, but we take quality seriously. All candles are handpoured using natural ingredients with

no additives, dyes, or preservatives. Our coconut-soy wax blend, cotton core wicks, and premium phthal ate-free fragrance oils create a clean burn and powerful scent throw. We invite you to share our stories and create your own!

Get to Know Us.

1. An accidental business.

We were founded in 2019. Anecdote began as a side project when our founder was getting migraines from the candles in her apartment. After a lot of tinkering and one tradeshow, the brand was picked up by Nordstrom, Macy’s, Anthropologie, and other national accounts that same year.

2. Female-owned and operated.

We are a fully bootstrapped operation that has grown more than 10x since its inception. Our small team is here to help you make all your candle dreams come true!

3. Based in Brooklyn, NY.

All of our candles are designed, produced, and ultimately shipped out of our 10,000 square-foot facility in the heart of Sunset Park in Brooklyn, New York.

our candles are...

We think every occasion is candle-worthy! Here are just a few ways you can elevate your brand with a custom product.

1. Customer Appreciation

Express gratitude to your customers or attract new ones, while showcasing your brand on your customers’ coffee tables!

This may be good for: Realtors, Sports Teams, Professional Services

New Home / Smells like 3 coats of paint and a 30-year mortgage.

2. Event Activation

3. Celebration

Let your customers bring back memories from key branding moments or events.

This may be good for: New Product Launches, Record Releases, Opening Days, Corporate Retreats

GAME DAY / SMELLS LIKE dug outs and double plays.

Celebrate big moments like promotions, work anniversaries, or award ceremonies, and make sure that memory lasts!

This may be good for: Startups who want to stay top of mind.

WORK-A-VERSARY / smells like Work Friends and calls that won’t end.

Let’s Get Started!

Step 1: Pick a Vessel.

Step 2: Write the Story.

A. Name it!

A maximum of fifteen characters including spaces.

It’s more than a name, it’s an anecdote. The next step is your chance to express your brand.

B. Write the anecdote!

A maximum of 40 characters, including spaces and excluding the words ’smells like’. Even when developing our own in-house products, we always start with the story before designing the scent. We think that is the best way to make your anecdote memorable.

Tips for Writing a Candle-worthy Anecdote:

1. Try to pair two intangible things - e.g, “your brand and marketing plan”. This is your chance to showcase your brand!

2. Avoid using any references to fragrances here. It will be confusing when we add the fragrance description in the next step.

3. If you do have a fragrance in mind, think about how that may tie into your anecdote. For example, “spicy banter” and “fresh gossip,” have similiar sentiments - but translate to very different fragrances.

Step 3: Select the Scent.

You can select from ten of our core scents that span a range of fragrance families. We encourage you to think about how the fragrance connects back to your anecdote, and we’re happy to offer some assistance! When selecting a fragrance, think about the purpose of your candle and how the fragrance ties back to the copy. We included some pointers to help you get started.

Once we write the story, it’s time to translate it into a scent.

AMBER

Scent Notes

Warm, luminous, sophisticated and unisex

Copy Considerations

Good for sophisticated moments, complexity, or bright starts.

Scent Options

Mid-Century Modern, Vinyl Records

GREEN & FRESH

Scent Notes

Calm, fresh, and renewing

Copy Considerations

Good for fresh escapes, summer/water themes, or light topics.

Scent Options

Flannel & Fedoras, Lake Life

FLORAL

Scent Notes

Fresh, floral, and uplifting

Copy Considerations

Good for spring time, bridal celebrations, or outdoor references.

Scent Options

Succulent Garden, Rooftop Soiree

CITRUS

Scent Notes

Bright, sparkling, invigorating

Copy Considerations

Good for celebrations, festivities, or feelings of gratitude.

Scent Options

Bottomless Mimosas, Quarter-life Crisis

EARTHY & WARM

Scent Notes

Calm, inviting, and renewing

Copy Considerations

Good for new beginnings, warming sentiments, or home references.

Scent Options

Adulting, Comfort Zone

AMBER

Warm and complex, this fragrance’s rich woody base is topped with lively floral and citrus notes. Hints of lavender, jasmine, and orange add contour to this candle’s inher ent simplicity.

This scent is as subtle as it is bold. Opening notes of bergamot, jasmine and amber are balanced with a soothing base of sandal wood and oud.

GREEN & FRESH

Fresh, dewy, and renewing, this is the ulti mate unisex scent. An alluring fusion of or ange and grapefruit floats above an earthy base of oakmoss, amber, and sandalwood.

This fresh aroma will leave you imagin ing blue skies for days. Opening notes of sicilian lemon leaves, key lime, and sparkling water float above an earthy medley of mint sprigs, bergamot, and cedarwood.

FLORAL

This fragrance captures the alluring blend of cactus flowers and coconut on top of a soothing sandalwood base. Top notes of green and citrus round out the scent.

This fragrance is the essence of elegance. Crisp notes of red apple, jasmine, peony, and rose float above a soothing suede base.

CITRUS

This candle leads with a sparkling citrus aroma of blood orange, bergamot, and grapefruit. Fresh green notes round out the scent to create a balanced yet invigorating fragrance.

A bold fusion of grapefruit and mint floats above a rich heart of lavender, bergamot, and rhubarb. The result is an aroma that is as invigorating as it is relaxing.

EARTHY & WARM

Adulting (Fig & Cashmere)

Clean, sophisticated, and earthy. An invigo rating blend of fig and sandalwood infused with grapefruit and lemon that evokes a sense of order and serenity.

Comfort Zone (Coffee & Cedarwood)

Fresh, dewy, and renewing, this is the ulti mate unisex scent. An alluring fusion of or ange and grapefruit floats above an earthy base of oakmoss, amber, and sandalwood.

Mid-Century Modern (Amber & Vanilla)

Vinyl Records (Black Oud)

Flannel & Fedorass (Oakmoss & Amber)

Lake Life (Sparkling Lime & Lemon Leaves)

Succulent Garden (Floral & Coconut) Rooftop Soiree (Peony & Suede)

Bottomless Mimosas (Citrus & Bergamot) Quarter-life Crisis (Grapefruit & Mint)

When selecting a fragrance, think about the purpose of your candle and how the fragrance ties back to the copy. It’s less about the actual fragrance notes and more about the feelings it emotes. Our team is also happy to share some suggestions based on your anecdote!

Transform your brand with a scent and a story.

Step 4: Customize it.

Note

Include your name in the Anecdote typeface or add your logo wordmark. Just send us the file and we’ll take it from there.

The fragrance notes will be printed on the back of the panel as default. Alternatively, you can include a personalized note. Three sentences max please!

brand even more

1. Wordmark

in Anecdote typeface

Option

Your brand name in the Anecdote typeface.

Option

Logo

Right

Option

Your logo. Just send us an SVG and please make sure it is horizontally formatted.

2. Personalized Note

Option 2a: Fragrance Notes

Right PanelLeft Panel

Warm and complex, this fragrance’s rich woody base is topped with lively floral and citrus notes. Hints of lavender, jasmine, and orange add contour to this candle’s inherent simplicity

A. Fragrence Notes

The default option is to use the fragrance copy featured in the Fragrance Library.

Option 2b: Personalized note

Right PanelLeft Panel

Here you can include a personalized note. Thank your customers for their continued business, celebrate your employees’ hard work, or share inspiring information about your brand or event.

B. A Personalized Note

Write a personalized note tailored to your customers.

Personalized Note

Step 5: Pick your Colors.

Coral on Cream

Color Option 1: Standard

in black on our standard cream background

Color Option

Light

in your favorite color on our standard cream background

Color Option 2: Bold

in cream on bold and daring colors to add a touch of playfulness.

Make a Bold Statement.

B-CC Cream on Coral

Cream on Goldenrod

B-CT Cream on Teal

B-CN Cream on Navy

Cream on Purple

B-CB Cream on Blue

B-CJ Cream on Jade

Cream on Orange

Or Drop a Subtle Hint.

L-CC Coral on Cream

L-CC Orange on Cream

L-GC Goldenrond on Cream

L-JC Jade on Cream

L-TC Teal on Cream

L-BC Blue on Cream

L-NC Navy on Cream

L-PC Purple on Cream

Additional Info: General Timeline

Once your brief is submitted and your artwork is approved, it will generally take about two weeks for your candle to be created and another week for shipping. This timeline is illustrative just to give you an idea of the sequenc ing of events and typical time to complete. Orders over 1,000 units may take more time to complete during busy season.

WEEK ONE WEEK TWO WEEK THREE WEEK FOUR

Candle brief completed and copy approved

Transit Time (up to five business days)

printing

Additional Info: Pricing

Shipping

costs

on real-time carrier rates,

costs

both options.

Add-Ons

Ready to Get Started?

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