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RASL is 1298 Members Strong

Jazz July 2011

RASL Leadership Nomination Information REQUEST FOR NOMINATIONS

On June 17, 2011 the request for nominations form for the RASL Board of Directors was mailed to all Realtor members. Realtor members are invited to nominate themself or a fellow Realtor®, with their consent, as a candidate for one of our leadership positions for the 2012 term of office. The “2012 Nominations Form” is located under the information tab on www.rasl.com as well as on page 2 of the July Jazz Newsletter. The leadership of RASL requires enthusiastic, capable leaders to continue to achieve the goals of the membership and to enhance the real estate industry. If you are not interested in serving a position, but you know someone who you feel would be exceptionally well qualified to represent us, please encourage him/her to complete the nomination form. The deadline for nominations will be 5:00pm on July 8, 2011. Once nominated, you will receive a letter, election procedures, policy and application. Deadline for the completed application will be 5:00pm on July 15, 2011. The Nominating Committee will conduct candidate interviews on July 22, 2011 at the RASL office. All qualified applicants will be notified of the time for their interview. A candidate forum will be held on July 28th from 4:00-6:00 at the Ken and Aileen Education Center at RASL. Please mark your calendars for this important date and come hear the candidates speak about themselves and their desire to run for this elected office. The Nominating Committee looks forward to receiving your nominations forms. Please fax the nominating form to 772-464-5774. If you have any questions, please call the office at 772-465-6080.

2011 Annual Sponsors:


REALTORS® ASSOCIATION OF ST. LUCIE, INC. Board of Directors – 2012 Nomination Form Please circle one

President-Elect

Vice-President

Secretary

Treasurer

Director (2 year)

As a member in good standing with the Realtors® Association of St. Lucie, Inc., I wish to nominate the following member: Nominee Name: ________________________________________________________________ Company Name: ________________________________________________________________ Address: ______________________________________________________________________ City/ST/Zip: ___________________________________________________________________ Phone # (work) ______________ (home) ________________ (email)______________________ Position Nominating for: _________________________________________________________ Additional Comments: ___________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ Nominating Form Deadline: July 8, 2011 Signature: _____________________________________________ Date: _________ (See attached criteria for director position) All nominees will be emailed a leadership application to complete. Candidate personal interviews will be held on July 22, 2011 from 9:00-4:00. All qualified candidates will be informed of their interview time. A RASL Meet the Candidates Forum will be held on July 28, 2011 from 4:00pm – 6:00pm in the RASL Education Center.


REALTOR® ASSOCIATION OF ST L UCIE & RPAC COMMITTEE INVITE YOU TO ...

Yo

WHEN:

July 22, 2011

TIME:

6:30 p.m.

WHERE:

RASL Education Center

WHO:

All Realtors, Affiliates & their guest.

COST:

$15 per person

WHAT:

Delicious lasagna, beer, wine, sodas & a song….

WHY:

Have fun & raise funds for RPAC

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RULES FOR KARAOKE 1. Have FUN! 2. Do NOT criticize or ridicule 3. One song included w/entry fee. Additional songs can be purchased with a suggested $5.00 donation. 4. Solos, duets, small groups welcome 5. Have FUN! SIGN UP NOW on RASL website

There will also be a Silent & Live Auction NOTE: ALL money you spend this night goes toward your RPAC goal

RASL’s Education Center 6666 S. U.S. Hwy #1 Suite 1 Port St Lucie, FL 34952 Ph: 772-465-6080 Fax: 772-464-5774 RSVP: www.rasl.com Contributions are not deductible for income tax purposes. Contributions to RPAC are voluntary and are used for political purposes. You may contribute more or less than the suggested amount. You may refuse to contribute without reprisal and the National Association of REALTORS® or any of its state associations or local boards will not favor or disfavor any member because of the amount contributed. 100% of your contribution is sent to National RPAC and is charged against your limits under 2 U.S.C. 441a; National RPAC returns up to 70% of your contribution to FARPAC for use in connection with the election of state and local candidates and issues in Florida.


Held at the Port St. Lucie Civic Center on Friday, June 17th Theme: the Roaring Twenties BEST DRESSED TABLE WINNERS:

2nd PLACE

1st PLACE

A+ Mold Inspection Specialist

Aztec Graphix

Thank you to all the Affiliates who participated:

Honorable Mention:

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Honorable Mention:

Special thanks go to all the Affiliates • 1st International Title Insurance • participated A/C Express & Heating who in this event:

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Coastal Pest Control

• A+ Mold Inspection Specialist • st All Florida Real Estate School Title Insurance • 1 International All Parker Brown Title • A/C Express Aztec & Graphix Heating • A+ Mold Boston National Title Inspection Specialist • Chelsea Title Company Real Estate Services/Allstate School • All Florida Childs Financial • All Parker Coastal PestTitle Control Brown • Aztec Graphix Cocktails by Suzanne • Crossroads Environmental • BostonDNational R HortonTitle Title Company • ChelseaDreamline Mortgage • Childs Financial Florida Real Estate Law Group Services/Allstate • Group One Mortgage Pest Control • CoastalGulfstream Business Bank by Suzanne • Cocktails Heaning Home Inspection • Crossroads Holiday Inn Environmental Consultants • Home Specs Solutions D R Horton • HouseMasters Home Inspection Mortgage • Dreamline Jaguar Insurance • Florida Jay’s RealFlooring Estate Law Group • Ken Knoblauch Home Inspection Group One Mortgage • Met Life Home Loans Business Bank • Gulfstream National Property Inspections • Heaning North American Title Company Home Inspection • Heritage Online International Systems Srvs. Homes Home Inspection • Perfect Drive Golf Villas Inn Bank • HolidayPNC • Home Specs Port St.Solutions Lucie Civic Center • HouseMasters RegionalHome MLS Inspection • Ricardo, Wasylik, & Kaniuk, PA Insurance • Jaguar RPAC Jay’s Flooring • Scripps • Ken Knoblauch Seacoast Home National Bank Inspection • Security Communications Met LifeSunTrust Home Loans • Bank Inspections • National TDProperty Bank • North American WCR Title Company • Online Wells Fargo International Systems

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May 2011 Housing Statistics: May 2011 Residential

Condominium

Sold by # of Bedrooms

Inventories

Price Range

0-2

3

4+

11 Total Units

<$99,999

47

130

19

196

$100 - $199,999

8

85

57

$200 - $299,999

2

13

9

10 Total Units

Sold

Inventories

Price Range

11 Total Units

1,121

<$99,999

46

315

150

1,050

$100 - $199,999

24

286

24

308

$200 - $299,999

14

253

2011

2010

10 Total Units

2011

$300 - $399,999

0

5

3

8

151

$300 - $399,999

4

89

$400 - $499,999

0

2

1

3

79

$400 - $499,999

2

33

$500 - $599,999

0

0

0

0

34

$500 - $599,999

1

25

$600 - $699,999

0

0

0

0

31

$600 - $699,999

0

17

$700 - $799,999

0

0

0

0

18

$700 - $799,999

0

7

$800 - $899,999

0

0

0

0

9

$800 - $899,999

0

1

$900 - $999,999

0

0

0

0

11

$900 - $999,999

0

2

$1 - $1,499,999

0

0

0

0

23

$1 - $1,499,999

0

0

$1.5 - $1,749,999

0

0

0

0

9

$1.5 - $1,749,999

0

0

$1.75 - $1,999,999

0

0

0

0

0

$1.75 - $1,999,999

0

0

$2 - $2,499,999

0

0

0

0

5

$2 - $2,499,999

0

0

$2.5 - $2,999,999

0

0

0

0

4

$2.5 - $2,999,999

0

0

$3 - $3,499,999

0

0

0

0

0

$3 - $3,499,999

0

0

$3.5 - $3,999,999

0

0

0

0

0

$3.5 - $3,999,999

0

0 0

$4 - $4,999,999

0

0

0

0

1

$4 - $4,999,999

0

>$5,000,000

0

0

0

0

0

>$5,000,000

0

Total Units Avg Price Med Price Total Val

57

235

89

381

91

76,139

108,420

143,886

111,875

65,000

89,900

132,000

98,000

Total Units Avg Price Med Price Total Val

468

2,854

2,978

188,375 105,350

4,339,905 25,478,585 12,805,888 42,624,378

119,900

119,900

537,621,950

0 116

134,747 94,900

Absorption Rate

Solds by Financing Type

Residential

Residential

Condo

92,500

Type

2011

2010

2011

2010

Type

2011

2010

0

0

7.49

6.36

Assum

0

0

Cash

208

215

Cash

0

73

Conv

84

108

Conv

0

7

FHA

75

96

Absorption Rate

FHA

2

1

VA

11

16

Condo

VA

0

0

Seller

0

1

2011

2010

Seller

0

1

Other

1

3

11.30

10.39

Other

0

0

Solds by Number of DOM

Residential

Condo

DOM

2011

2010

1-30

30

40

31-60

67

86

61-90

59

61

91-120

60

41

121+

163

176

Absorption rate: indication of average length of DOM To calculate the absorption rate, divide the number of listings in your market by the number of sales during that month. For example, if your market had 300 home listings last month and 100 sales, the absorption rate is three months.

DOM

2011

2010

1-30

7

5

31-60

13

12

61-90

9

9

91-120

9

8

121+

53

42

Based on MLS information from Regional MLS, nc.

175,000 206,212,785

Assum

Solds by Number of DOM

1,028

1,205

200,596

12,261,935

Solds by Financing Type

2010

169,900


Welcome New Members! New Brokers/Office: Todd Ives Stephen Titleman David O’Kelly Kathy Brandon Margot Sadler

AlphaDog Realty The Continental Group Realty Blue Water Reel Estate Beachland Real Estate Vero Realty

New Realtors®: Elise Danielian John Farrow Andrzej Kanpinski Frank LaMorte Jingle Maggi Lally Donna Little Donald McGee Abbie Montonye Chelsea R. Steen Marilyn Workman

Lang Realty, Inc Bradley & Associates Real Estate Sun Realty & Auction Service Coldwell Banker/Ed Schlitt NHI Coldwell Banker/ Res Real Estate AlexusRealty.com Realty Associates Fl Prop Kanga Rent Ilustrated Properties Mel-ry Realty Group, Inc.

New Affiliate/ Affiliate Company: Ken Knoblauch Ken Knoblauch Home Inspection Charles J. Malki Florida Real Estate Law Group Office Transfers:

Curtis Lowe from 1st American Management to RE/MAX Masterpiece Realty Giovanni Montesano from Preferred Realty Executives to Realty Associates FL Prop Sally Booth from Community Land Realty Corp to All Homes 4 Rent & Sales Jodi Garcia from RE/MAX Masterpiece Realty to Integrity Realty of the Treas. Coast Ivan Munoz from United Realty Group to Lowe’s International Realty Plus David Johnson from Exit Realty All Professional to American Dream Realty Danny Bottino from Keller Williams Realty to Wholesale Properties.com Robin Dew from Daniel J Taddeo Pa to Real Estate of Florida Zsuzsanna Torok from St Lucie River Realty to Keller Williams Realty Shirley Copenhaver from 1st American Management to Alpha Dog Realty Natalie Tignor from Century 21 All Professional to Coldwell Banker/Res. Real Estate Marcy Brennan from RE/MAX Masterpiece Realty to Harbor Federal Realty Richele Sirak from St Lucie West Realty, LLC to Platinum Properties Real Estate Anthony Centrone from Robert Joseph Wagner to Kanga Rent Michael Bamonte from Integrity Realty of the Tr. Co to Hanover Homes Realty Colleen Koehler from RE/MAX Midway to Blue Water Reel Estate Kari Post from RE/MAX Midway to Blue Water Reel Estate

New Member Orientation & Code of Ethics (COE): DATES: ORIENTATION: COE: REGISTER ONLINE:

THIS MONTH July 15 September 9, & December 2 8:30am -11:30am 12:30pm - 3:30pm www.rasl.com


Up-Coming Events: LOCAL: 6:30pm-8:30pm ~ RPAC Karaoke & Auction Night $15 per person (includes Dinner & Drinks) RSVP Deadline: July 15 - Register online www.rasl.com THIS MONTH ~ July 22, 2011 (See flyer in Jazz for more information) 12pm ~ 6th Annual Golf Tournament Benefiting RASL’s Attainable Housing Foundation Gator Trace Country Club - Fort Pierce, FL September 23, 2011 STATE: Florida Realtors® Annual Convention & Trade Expo Rosen Shingle Creek Resort, Orlando, FL Registration contact: 800.669.4327 Aug. 24-28, 2011 http://convention.floridarealtors.org/ NATIONAL: NAR Convention & Expo Anaheim, California November 11-14, 2011 http://www.realtor.org/convention.nsf?opendatabase&cid=my013

14 - Hour Continuing Education (2 Day Course): DATES: INSTRUCTOR: CORE LAW: 11-hr CE: CORE LAW ONLY: 14-HOUR REGISTER ONLINE:

September 20 & 21 Don Widmayer Day 1: 9:00am-12:00pm Day 1: 1:00pm-5:00pm Day 2: 9:00am-5:00pm $25 Members/$30 Non-Members $45 Members/$50 Non-Members www.rasl.com

Marketing Madness July Dates & Tour Areas

July 7

7720, 7730, 7740, 7750

July 14

7180, 7220, 7280

July 21

7710, 7500

July 28

7030, 7040, 7050

M

Reminder: Tour listing deadline is Wednesday at 4pm

arketing Madness is a FREE Program brought to you by RASL to aid and benefit in your real estate career. Breakfast is provided by our awesome affiliates sponsors. Come join us every Thursday from 8:30am-10am to network with the affiliates as well as other Realtor® members. If you use this program as a means to grow your business, you will be amazed by your success!


July Education

Register online: www.rasl.com

iCE (internet CE): Personal Assistants & the Law (3 CE)

Monday, July 11 ~ 1pm-4pm Instructors Vary Cost: $10 for the series/ $15 non-members Objectives: At course completion students will have been provided with the following: A list of duties a non-licensed personal assistant and a licensed personal assistant may perform, how to interview candidates and determine the right person to hire, and how to assemble a policy manual and checklist which will aid in the training of a personal assistant. Students will also learn the alternative methods of paying their employee and what taxes they can be held responsible for (see flyer in Jazz)

LIVE Realtor 201: Bootcamp (4 CE)

Tuesday, July 12 ~ 9am-1pm $25 for the series/ $30 for non-members Instructed by: Steven David Objectives: Realtors® hoping to earn their stripes by participating will have gained a better understanding of the following at course completion: The sales cycle, how to develop objectives, timetables and checklists, how to handle objections and hurdles, identify the most advantageous mortgage program for a customer, understand any socioeconomic and technological challenges that may come along, and develop a solid internet marketing strategy. Wear fatigues and stay hydrated!

NFSSI: National Foreclosure Short Sale Institute (11 CE)

2-day course, July 26 & 27 ~ 8:30am-5:00pm Instructed by: Rick Cranmer with WholeSaleProperties.com $299 per person (Member pricing, original price was $399) Register at www.NFSSICE.com Real Estate Education for the 21st Century, Whether you’re just starting out or looking to build on your Short-Sale knowledge, we can help. Rick Cranmer is a Florida Realtor® and has experienced a very diverse background in the Real Estate Industry since the 1990’s. Rick has successfully participated in virtually every aspect of Real Estate transactions from Residential, Commercial, Agricultural and Industrial Real Estate Sales and Auction transactions from lots to large tracts of land. Rick’s extensive experience with Bank Owned (REO), Probate, Pre-Foreclosure, and Short Sale properties enabled him to contribute to and instruct the National Foreclosure Short Sale InstituteTM curriculum and course materials.

RMLS Corner July Classes: Local RMLS Contact: Gloria Kimble, RMLS Coordinator Phone: 772-294-7082 Fax: 772-465-2649

All Courses are located in the Tech Center unless otherwise noted. July 12 ~ MLX Basic 1:30pm-4:00pm July 21 ~ WyldFyre Basic 9:30am-12:00pm


July Ludie Article: Remember when I was complaining about how cold it was back in the winter months? Well, I don’t know what possessed me. I sure would like a little of the cold air outside now. I don’t want it all, just enough for a good breeze every now and then. I went shopping the other day and ran into my old friend, Gail Seward. Gail was talking about retiring and selling all her investment properties. She said she was just getting too old and it wasn’t as much fun as it used to be, when her husband was around. Gail’s husband passed away 4 years ago, and she has now decided to move up north closer to her children. Gail stated that she had found a buyer for her apartment complex and she was still negotiating the price. Gail and the buyer, Hugo Peabody, couldn’t agree on the price for the complex. Finally, they agreed that each would engage an appraiser and they would accept the average of the two appraisals as a fair price. Gail engaged Vern Story as her appraiser, and Hugo engaged Lucy Westenra as his appraiser. Both Realtors®, Vern and Lucy, were informed of the agreement of the principals. The two appraisal reports were submitted. The principals averaged the two valuations and made the transaction at the price determined. Six months later, it came to the attention of Gail that Vern was managing the building that he had appraised. Upon making further inquiries, she learned that Vern, for several years, had managed five other buildings owned by Hugo, and that he had been Hugo’s property manager at the time he accepted the appraisal assignment from her. At this point, Gail engaged Realtor® Kyle Cook to make an appraisal of the building she had sold to Hugo Peabody. Kyle’s valuation was approximately 30% higher than that arrived at six months earlier by Vern. Gail filed a complaint at the Association of REALTORS®, charging that when she hired Vern to appraise her property, she was unaware that he had a connection to her buyer, Hugo Peabody. Vern did not disclose his connection with Hugo and intentionally withheld the fact that he manages all of Hugo’s properties. Gail went on to state that Vern is currently managing the property that he had appraised for her in connection with the sale of her property to Hugo, and since he had not disclosed his relationship to Hugo he had acted unethically, and in the interest of his major client, had placed an excessively low valuation on the property he had appraised for her. At the hearing, Gail brought in a witness who stated that they had heard Hugo say that he had made a good buy in purchasing Gail’s apartment complex because her appraiser was his property manager. Hugo, appearing as a witness for Vern, disputed this and protested that he had paid a fair price. He substantiated Vern’s statement that management of the building formerly owned by Gail was never discussed between them until after Hugo had purchased the property. Well, do you think Vern is just making sure he has a continual revenue stream, or do you buy that he was doing the best job for his client? Maybe this is just selective memory on Vern’s part, but nevertheless, he didn’t tell the seller, Ms. Seward, that he managed the properties owned by the buyer. I don’t think that Ms. Seward would have hired him if she had known that he worked for the buyer, do you? It was concluded by the Hearing Panel that whether or not management of the complex was discussed between the buyer, Hugo Peabody, and the seller, Gail Seward’s Realtor®, Vern Story, prior to his purchase, Vern had a logically contemplated interest in it as a property manager in view of the fact that he had served as property manager for all other properties owned by Hugo Peabody. The Respondent, Vern Story was bound by the terms of Article 5 to disclose the interest he had with this property to his client, Gail Seward. He had failed to do this, so the panel found Vern in violation of Article 5 of the Code of Ethics. The Respondent, Vern Story, was directed to attend a Code of Ethics class within 180 days from the date the hearing decision became final. The proof of attendance must be furnished to the Association office upon completion.


Virtual Realtor® 201 What is a Virtual Course? 

2011 Course Schedule: 

  It is a course offered at our association with CE  (continuing education) credits that, instead of  having a LIVE instructor, offers your course via  LIVE simulcast.  You can still ask questions as well  as interact with other boards taking the course at  the same time. This a program set up through FR  that allows members to share an educational ex‐ perience for a low price. 

Short Sale Essentials (4 CE)    Monday, Jan 10    members  Goal Setting (3 CE)    Wednesday, Feb 9        *Ride the Green Wave (4 CE)    Tuesday, April 5    (*FREE to members)    Effective Marketing (4 CE)    Wednesday, June 15    THIS MONTH Personal Assistants & the Law (3 CE)    Monday, July 11    Risk Management (3 CE)    Friday, August 5    *How to Make the Most of Your Property  Management Business (4 CE)    Tuesday, September 13    (*FREE to members)    non‐ Expand You Market (3 CE)  members    Friday, October 7        Roadmap to a Successful Closing (3  CE)    Wednesday, November 2    Quadrennial Ethics (3 CE)    Tuesday, Dec 6

$10  

$15  

Location:  Education Center at the  Realtors® Association of St. Lucie  6666 S US Hwy One, Suite One  Port St. Lucie, FL 34952  (772) 465‐6080    Time:  All courses begin at 1pm  (3 CE courses end at 4pm &   4 CE course end at 5pm)  How to Register?  Online:  www.rasl.com  Phone: (772) 465‐6080  Email:  amckee@rasl.com      Any questions? Contact Amy McKee 


Monday July 11, 2011 1:00—4:00 EST 3 hours CE Credit

Convenient Take this course at your local board! No need to invest extra travel time! Cooperative Share the experience with other members from your local board. Collaborative Participate in this session with other local boards, and network with Realtor® members from across the state.

Personal Assistants and the Law Taught by Beverly Pindling Part of the FloridaRealtors® Virtual Campus Series

Personal Assistants? Someone to get the coffee, return the surplus phone calls, and pick up lunch, right? What about helping you with personal errands, or trusting them with legal, financial, or sensitive items? Realtors® who decide to begin interviewing for a Personal Assistant need to understand how that person can and cannot help them according to the law, and this course will help them recognize the policies and procedures surrounding hiring and employing an assistant. Unsure about the difference in duties between a licensed assistant and a non-licensed assistant? Not sure what types of questions you can and cannot ask in an interview? This is the course for any Realtor® facing those questions. Objectives: At course completion students will have been provided with the following: A list of duties a non-licensed personal assistant and a licensed personal assistant may perform, how to interview candidates and determine the right person to hire, and how to assemble a policy manual and checklist which will aid in the training of a personal assistant. Students will also learn the alternative methods of paying their employee and what taxes they can be held responsible for.

For registration information, please contact your local board or association


Real Estate Education for the 21st Century

2 Day Approved 11 hour CE for Broker / Agents Whether you’re just starting out or looking to build on your Short-Sale knowledge, we can help. Save $100! Only $299.00 Reg. $399.00

Includes 11 CE credits, Manual, and Forms Package. Visit NFSSICE.com and click Register. Use Promo Code 61711 BROKER / AGENT SHORT SALE MANUAL

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State by State 2011 Edition State of Florida Real Estate School License ZH1002374

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“Certified Expert” SM http://www.NFSSICE.com

Education for Real Estate Professionals

Tuesday July 26th & Wednesday July 27th, 2011 Registration: 8:30am Class: 9:00 am - 5:00 pm Held at Realtor Association of St. Lucie County 6666 South U.S. 1 Port St. Lucie, FL 34952

“Certified Expert”SM

Mark O. Cheeley

President, CEO, Broker, Realtor®, Author, and Coach

The National Foreclosure Short Sale Institute™ “Certified Expert” team of seasoned real estate professionals, attorneys and title company professionals are working together to provide a safe, ethical solution to foreclosure issues.

186 Page Manual 138 Page Forms Package

State of Florida Real Estate School License ZH1002374 - Course Number 0008865

Rick Cranmer Realtor® / Instructor (772) 359-4042 rickcranmer@aol.com

Your Certified Expert Designation Includes:  12 Month Membership.

 Continuing Support and help online on NFSSICE.com.

 186 page Short Sale Manual.  138 page Short Sales Forms Package.  NFSSICE.com Membership for12 Months.  Brand yourself with the 93 page manual after becoming a “Certified Expert” with your name and company information.  Jump start your real estate business now.  A thru Z techniques to coordinate and process Short Sale for Lender / Investors.  Social media marketing for the Realtors®, Brokers and Agents.  Effective marketing material and personal customized branding with your designation with NFSSICE logo that you are a “Certified Expert”.

Training

 No charge for re-attending National Foreclosure Short Sale Institute Certified Expert course with our membership.  Certificate of Completion after completing course.  Member discounts on up and coming seminars, products and all courses.  Real Estate leads from our referral program at www.UnderwaterSeminars.com.

To Order: www.NFSSICE.com Fax: 954-703-1350 Phone: 954-703-1377

 No cost nationwide website for short sale listings at www.WholesaleProperties.com.  Member benefits include informative updates to set yourself apart in a changing Real Estate market place. By becoming National Foreclosure Short Sale Institute Certified Expert, it will help advance you in a niche environment. Member Real Estate news at www.NationalShortSaleWeeklyNews.com.

Education

Motivation

©2011 Online International Systems, LLC, D/B/A National Foreclosure Short Sale InstituteTM. All Rights Reserved. This information may not be reproduced or republished without written consent. info@OnlineInternationalSystems.com


Making the grade by advertising in the 2011

Back To School Special Section The 2011 Back to School Special Section is an in-paper reference guide that local families can’t do without. Parents will be privy to a wealth of information for the upcoming school year, including dress codes, school calendars, entry requirements, immunizations, new programs and much more!

Some benefits of running in this section include: • Excellent retention value since consumers will use the guide frequently as a handy reference too.

• Reaching more families every year — IRS data shows that more and more South Florida families are moving into the Treasure Coast each year. • High visibility throughout the Treasure Coast and the northern Palm Beaches with your ad reaching nearly 250,000 readers with this full run section. • Be sure to add a Back to School esaver! Only $125 additional for TCPalm’s entire database.

RATES (inluding color) Ad Size Daily Eighth Page $235.18 Quarter Page $428.89 Half Page $779.80 Full Page $1299.67 Double Truck $2469.37 All rates include full color PUBLISHES: Martin, St. Lucie and Indian River — August 7, 2011 N. Palm Beaches – Aug. 10, 2011 DEADLINE: July 28, 2011

Call your Scripps Account Executive now.

221-4257 in Martin County, 409-1361 in St. Lucie County and 978-2247 in Indian River County Source: The Scarborough Report, R1, 2009.


Performance Management Network Designation Awarded to Local REALTORS® Submitted by: Susan Hutchinson; 2011 WCR President-Elect

Washington, DC, June 14, 2011 Althea Garner of Get Me A Home, Inc and Women’s Council of Realtors 2011 President Saint Lucie Chapter and Susan Hutchinson of Keller Williams Realty and 2011 President Elect Stuart-Martin County Chapter, have been awarded the Performance Management Network Designation by the Women’s Council of REALTORS®. The Performance Management Network is a next-generation REALTOR® designation designed from the ground up to deliver the real-world skills, know-how and tools to keep an agent’s business out front and on top of an evolving real estate market. PMN curriculum is driven by the following topics: Negotiating Strategies and Tactics, Networking and Referrals, Business Planning and Systems, Personal Performance Management and Cultural Differences in Buying and Selling. These classes are offered exclusively by Women’s Council and taught by instructors well versed in their subjects. Althea and Susan were presented with their awards while attending Women’s Council of Realtors® Mid Year Meetings held in conjunction with National Association of Realtors® in Washington, DC. The three day event was packed with education, breakout sessions, special speakers and programs all designed to further the attendee’s knowledge of the real estate industry. Women’s Council of REALTORS® is a nationwide community of more than 19,000 real estate professionals who include many of the best and brightest in the business. WCR is an affiliate of the National Association of REALTORS® and is headquartered in Chicago, IL. For more information on WCR, please visit WCR.org. Women’s Council of Realtors® is a network of successful REALTORS® empowering women to exercise their potential as entrepreneurs and industry leaders.

Photo L to R: Susan Hutchinson, Stuart-Martin County Chapter 2011 President Elect: Margo Willis, Women’s Council 2011 National President; Althea Garner, Saint Lucie County Chapter 2011 President


Florida Realtors

®

2011 Convention & Trade Expo

We’l l Make

MEETING DATES: AuGuST 24-28

! r a t S A u Yo

TRADE EXPO DATES: AuGuST 25-26 LOCATION: ROSEN ShINGLE CREEk, ORLANDO, FL FEATuRED PERFORMERS: “1964”. . . ThE TRIbuTE AuGuST 25, 8:30 P.M.

“ThE bEST bEATLES TRIbuTE ON EARTh” — ROLLING STONE MAGAzINE

Education | Motivation | Innovation

convention.floridarealtors.org

TwIST and ShouT “1964”...The Tribute is not endorsed by or affiliated with Apple Corps. Ltd.

54 TwIST . . . as in fresh take. See awards Luncheon keynote speaker Mike Rayburn.

and. . . as in there’s more. 54 Education sessions to rock your world. and an Expo that explores a brave new world.

ShouT . . . as in the classic tune “Twist and Shout.” See the “Best Beatles Tribute on Earth” — Rolling Stone Magazine

Jump in to this one-day collaborative meeting. anYonE can participate. The event is FREE. There is no preset agenda. aTTEndEES decide what the sessions will be.

REBarCamporlando.com

Florida Realtors Convention & Trade Expo | aug. 24-28 (Trade Expo aug. 25-26) | Rosen Shingle Creek, orlando ®

Full convention fee is just $85 for members through July 20. See the convention schedule and registration form online.


SEIZE THE DAY Take your business to a new level If energizing your real estate business is your goal…

• Take charge at the 2011 REALTORS ® Conference & Expo in sunny southern California, just minutes from Los Angeles

• Train with the best at the premiere real estate event in the U.S.——get sales tips for success from industry experts

• Join 18,000 professionals for four intensive days of networking, education, motivation, and fun this November

• Explore the largest trade show floor in real estate, where 400 exhibitors will excite and inspire you

• Refocus your mind with 100 education sessions during the day——and let loose at night with events like the Celebrity Concert starring Diana Ross

Stay in Anaheim and Stay on Budget With hotels starting at $89 per night, a convenient location near four major airports, and special travel discounts for REALTORS ®, Anaheim is an affordable destination for the 2011 REALTORS ® Conference & Expo.

Sign up today at www.REALTOR.org/Conference Register before August 15 to take advantage of early bird savings

Connect with us and thousands of REALTORS® who will be in Anaheim at: twitter.com/narannual

facebook.com/narannual


Su m m e r Sp eci a l s for

YOU and

Y o u r Cl i e n t s Also available GIFT BASKETS starting at $25.00 and up!


Important Contact Information: RASL CONTACT INFORMATION FR Tech Hot line: 407-587-1450 6666 South US Highway 1, Suite 1 Port Saint Lucie, Florida 34952 FR Legal Hot line: 407- 438-1409 Phone: 772-465-6080 Fax: 772-464-5774 RMLS Tech Support: 888-363-4696 www.rasl.com DBPR Support: 850.487.1395

CEO: Staci Storms, Email: sstorms@rasl.com Receptionist: Lynne Norvell, Email: lnorvell@rasl.com Executive Assistant: Mary Gibbins, Email: mgibbins@rasl.com Finance Director: Barbara Kingry, Email: bkingry@rasl.com Membership Director/Professional Standards: Jessica Young, Email: jyoung@rasl.com Communications/Education Director: Amy McKee, Email: amckee@rasl.com

2011 Holiday Hours:

2011 THIS MONTH July 4: September 5: November 24-25: December 23: December 26: December 30:

RASL Closed RASL Closed RASL Closed 1/2 Day; RASL Closes at Noon RASL Closed 1/2 Day; RASL Closes at Noon


2011 Board of Directors

Anthony Gambardella President

Patricia Renna President-Elect

Kathy Slusser Vice-President

Thomas J. White Commercial

Prudential Florida Realty

RE/MAX Masterpiece

William LoBrutto Secretary

Maria S. Wells Immediate Past-President

Staci Storms CEO

RE/MAX Realty Services

Shirley Copenhaver Director AlphaDog Realty

Lifestyle Realty Group

Realtors速 Assoc. of St. Lucie

John Slivon Treasurer R.E. Co. of the Treasure Coast

John Sherrard Association Attorney John E. Sherrard

Geof Hoge Director

Brian Lemen Director

Curtis Lowe Director

St. Lucie River Realty

Hoyt C. Murphy

RE/MAX Masterpiece

Douglas Rooks Director Century 21 All Professional

Sarah Taylor Director

RE/MAX Masterpiece

Donn Wonderling Director

Boca Executive Realty


Pricing on Advertising - Affiliate Members Only

Full-Page Ad - $200 per year (7.5in x 10in) Includes: 1 issue a month for a year.

Half-Page Ad - $100 per year (7.5in x 5in) Includes: 1 issue a month for a year.

Banner Ad - $50 per year (7.5in x 1.5in) Includes: 1 issue a month for a year.


July 2011 RASL Jazz Newsletter