DESIGN PRINCIPLE 4 - BUSINESS + TOURISM & CASE STUDY
DESIGN PRINCIPLE 5 - BUSINESS + TRANSPORT & CASE STUDY
DESIGN PRINCIPLE 6 - TOURISM + TRANSPORT & CASE STUDY
THIRD STAGE SYNTHESIS
COMBINED CONCEPT - WHITEHAVEN RENAISSANCE HARBOUR
INITIAL RESPONSE
INITIAL PROPOSITION
KING STREET REGENERATION
STRAND STREET WATERFRONT
WHITEHAVEN DOCK
WHITEHAVEN MARINA
WHITEHAVEN HARBOUR
FOURTH STAGE SYNTHESIS
CONCEPT VISUALISATION
Infrastructure Space
Atelier Ethos
Studio 1 2 3
Studio units form a year long thesis project beginning with critical analysis of site and context, continued and developed through critical design propositions and, concluding with presentation work to effectively communicate a proposal.
Methodology
The atelier relies on data mapping as a research and teaching tool. This method has been developed to address the notion that political, economic, digital, societal, social, ecological and spatial components of a place are intertwined. The inter-disciplinary collaboration between landscape architecture and architecture has enabled the atelier to operate in an increasingly inter-scalar way, exploring landscape systems from the macro to the micro level while simultaneously exploring the reconciliation of natural and manmade systems.
Key Questions
- Can infrastructural architecture be productive in service of humans and the environment simultaneously?
- How can we reimagine latent infrastructural architecture to be environmentally, industrially, culturally, and socially productive?
Infrastructure Space
Cumbria
Context in West Cumbria
For this year, Infrastructure Space is using West Cumbria and four interconnected sites as a common territory for investigation. Cumbria and the Lake District National Park provide an incredible backdrop to explore the complex challenges around tourism, economics, climate change, and society. The Lake District National Park sits within the administrative county of Cumbria and the two areas are distrinct in the way in which development is permitted to occur. The Lake District is also designated as a World Heritage Site and is thus subject to restricted planning regulations due to strict UK policy around the development of space to ensure the protection of tourism and the natural characteristics of both the urban and rural conditions found within the territory.
KESWICK
COCKERMOUTH
PENRITH
CARLISLE
WHITEHAVEN
EGREMONT
BARROW-IN-FURNESS
Cumbria
The Sites Infrastructure Space
Whitehaven Harbour
Set within the Whitehaven Town Centre Conservation Area, the site has recently seen buildings around it demolished and an undelivered RIBA competition for its reuse.
Leconfield Industrial Park
Currently having planning approval for iSH hub and Master planning proposals for ‘Innovation Quarter’, the current estate has a mix of users and businesses which are poorly aligned with the site’s strategic regional importance.
Cleator Mill & Raise Community Forest
The site currently contains a dilapidated mill building, operated by Kangol in the past supplying British Armed Forces with berets, which is undergoing restoration into office use. Also, the site has a planning approval for a housing development operated by Sellafield.
Florence Mine
The site consists of a 20th century iron ore mine, a facility linked with the industrial and economic heritage of this region for the last century, which now has the light ancillary buildings adapted into an Arts Centre.
Whitehaven
Cleator Mill - South
Leconfield - North
Florence
Defining Theoretical Framework –
Vertical Group Research
Vertical Atelier Methodology
As a first exercise of understanding the different aspects of the territory of Cumbria at different scales, students from different years formed a research group in order to conduct thematic studies concerning the sites and territory, covering topics such as politics, economics, ecology, spatiality, society. This exercise eventually would help in making a well informed site selection based on potential opportunities of improving the well-being of the community.
Research Group
BA 3
- Badya Mohamed
- Kai-Li Chen
- Christian Nicholson
MArch 1
Georges Azzi
Kunal Jain
Yucheng Zhong
MArch 2
- Maiween Le Berre
- Prisha Shinde
- Constantin-Alexandru Visan
THEMATIC STUDY
SITE & TERRITORY
ENERGY ECONOMY DEMOGRAPHY
ENVIRONMENT
CULTURE HISTORY TRANSPORT INDUSTRY
RESEARCH
The
Infrastructure Space Atelier ‘Stack’,
Economy
Overview of Cumbria
Key Corridors of Cumbria
Cumbria’s economy is shaped by distinct corridors. The West Cumbria corridor, from Carlisle to Barrow-in-Furness, is dominated by manufacturing, green energy, and nuclear industries, contributing around 60% of the region’s GVA. However, Barrow’s manufacturing hub has seen significant population decline due to government defence spending cuts. In contrast, the Lake District National Park, a key tourism corridor, attracts around 28 million visitors annually. Additionally, the East-West connection links West Cumbria to the Yorkshire border, supporting a robust manufacturing sector.
ENERGY CORRIDOR
INDUSTRIAL CORRIDOR
TOURISM CORRIDOR
MANUFACTURING CORRIDOR
KESWICK
COCKERMOUTH
PENRITH
CARLISLE
WHITEHAVEN
BARROW-IN-FURNESS
Economic situation at national and county levels Economy
Overview of the Economic State of Cumbria
From larger multinational employers through to growing SMEs, the county is home to over 23,000 active businesses and enterprises. Just over half are classified as companies with the rest made up primarily of partnerships and self-employed sole proprietors and traders.
Cumbria’s workforce of 235,000 is employed across a range of industries, with more than 16% working in manufacturing and just over 14% in accommodation and food services. The county’s expertise in the nuclear sector also provides an important source of employment in Cumbria, alongside traditional industries such as agriculture, fishing and forestry. The county includes about 3,000 sqm of National Park land (Cumbria LEP, no date).
Average UK salary per month
Apprenticeship System
Cumbria has one of the highest rates of participation in apprenticeships especially for those between 16 and 20 years old. The economy and labour market are facing challenges in the workforce and the need for skill reorientation as well as the growing need for higher level skills.
Cumbria vs UK
Median payrolled earnings growth
Cumbria: 6.6%
UK: 6.2%
Proportion of 16-64 year olds in employment
Cumbria: 81.3%
UK: 75.4%
Economic inactivity rate
Cumbria: 16.9%
UK: 21.5%
Proportion of working age residents qualified to level 4 or above
Cumbria: 34.4%
UK: 47.1%
Growth of the claimant count (actively seeking work)
Cumbria: 13.7%
UK: 17.3%
Apprenticeships in Cumbria
Aim 1: Develop the workforce skills needed by Cumbria’s economy and businesses in the future by creating high quality opportunities to develop, attract and retain skills in Cumbria.
Aim 2: Contribute to enhancing diversity and social mobility.
Tourism
Lake District National Park
Touristic Potential in Cumbria
Cumbria’s tourism in 2023 showed signs of recovery after Covid-19 pandemic, with visitor spending reaching £4,65 billion, up 6,2% from 2019. Visitor numbers grew by 2.5% compared to 2022 but remained 11.4 % lower than pre-pandemic levels. The Lake District remains the top attraction, contributing £2.3 billion to the economy. Tourism supports nearly 46,000 jobs, though attracting more visitor and extending their stays remains a focus for further growth. In 2023, Cumbria’s tourism grew with rising visitor numbers and revenue. The 2024-2030 Destination Management Plan focuses on sustainable tourism, digital marketing, and infrastructure to attract more visitors while protecting the environment.
Overview of Tourism Situation
Tourism
Variety of attractions
Switching from Nuclear Energy Sector to Tourism Sector
West Cumbria combines a rich industrial heritage with the stunning Lake District National Park, attracting millions of visitors each year. Tourism drives the local economy, supporting businesses and outdoor activities, with well-developed transport enhancing access to attractions. The Cumbria Tourism Sector Career and Skills Academy aims to attract and develop talent for a skilled workforce, while sustainable tourism initiatives focus on maximizing benefits and minimizing negative impacts.
With the decommissioning of Sellafield plant, the local population will have to adapt to new careers and eventually new skills. A revival of tourism on this side of England could very well help the West Cumbria communities become more and more independent from Sellafield Ltd by focusing on the natural surroundings and its strategic location for potential developments in the tourism sector. Thus, by 2040 Cumbria can become Britain’s most vibrant and sustainable rural destination, boasting a reputation for quality tourism for everone.
Tourist Active Areas
WHITEHAVEN
CLEATOR MOOR
EGREMONT
Cumbria Transport Policy Transport
Cumbria Transport Infrastructure Plan (CTIP)
The transport system faces significant demands and challenges as it needs to meet the requirements of Cumbria’s businesses and communities coupled with the 47 million visitors that come to Cumbria each year, and those that travel through the county north to south and east to west. Effective transport and connectivity is therefore essential to the future growth of Cumbria. It is how people access jobs and services, education and leisure activities. It is also critical to Cumbria’s economy and its role as a leader in clean energy, nuclear decommissioning, and the visitor economy.
Rail Accessibility for a Less Car-Centric Future Transport
Leaving the Cars behind
According to Cumbria Transport Infrastructure Plan, the region shall seek to adopt cleaner and healthier modes of transport in such a way that the communities are well connected between each other (for commuters) and with the rest of the UK (for tourists and job opportunists), while the local population is encouraged to abandon the habit of drive their cars and adopt public transport. The policy plans also involve potential construction of cycling tracks, in order to diminish the polluting agent of the cars upon the natural landscapes of Lake District and other Areas of Outstanding Natural Beauty.
West Cumbria in particular is in a proposed enhanced integration area that is centred around the towns of Workington and Whitehaven. These two towns could attract potential developers and business opportunities for the current unemployed population, if a well transport connectivity plan is put into practice. So far, the rail connection is decent, though it could be overcrowded during rush-hour especially with the staff commuting to and from Sellafield decommissioning plant.
ROUTE TO NEAREST STATION
RAIL TRACK
RAILWAY STATION
ENHANCED INTEGRATION
STRATEGIC LINK
EGREMONT
WHITEHAVEN
Cumbria
Whitehaven Harbour
Site Territory Synthesis
The economy of the town used to heavily rely on Sellafield but due to its decommission, projects like The Edge try to focus the economy to tourism and biodiversity.
Conservation along the coastal path to St. Bees could become a tourism hotspot. Through transport links, economic plans, biodiversity could flourish with an extra intake of capital from tourists.
Being the largest out of the four sites, transport is the best with good bus, train and road links. This could be heavily dependable in creating a good tourism economy in Whitehaven. Links to smaller towns like Egremont and Cleator Moor are needed though.
Biodiversity
SIGNIFICANCE BASED ON
Leconfield Industrial Park & Cleator Mill
Site Territory Synthesis
Biodiversity can be affected by new roads and climate change due to car emissions. This could be helped by increasing public transport within the area, with only two current bus services 22 and 30.
Proximity to the Lake District and near ancient woddlands means that there is a potential for an increase in tourism and economic opportunities. This ecourages councils to create schemes such as the Nature and Biodiversity Plan.
An increase in tourism created the potential for more jobs, regeneration within the area and reduce deprivation, strengthening the community, ultimately creating more economic opportunities.
Transport is lacking throughout the wets of Cumbria. The two main bus services in Cleator Moor do not suffice for a commuter. Furthermore separation between Leconfield and the Cleator Mill sites may reduce economic opportunities. However, there are plans to address this issue.
SIGNIFICANCE BASED ON DATA
CONNECTONS BETWEEN RESEARCH THEMES FUTURE SPECULATION
Economic Opportunities
Biodiversity
Florence Mine, Egremont
Site Territory Synthesis
Egremont is a fair trade market town and has historical landmarks, thus opportunities to mix tourism with regeneration. The town is close to the Sellafield site and A595 which provides connections to industry and places like Whitehaven which has greater transport networks.
The decommissioned Sellafield site supplied many jobs and opportunities to residents in Egremont. With a regeneration plan, more local jobs outside of the energy industry could be created in relation to biodiversity and tourism.
A lack of public transport compared to road links does not help with people potentially commuting to other places. For instance, St. Bees station is relatively close, however it takes 6 times as long driving than on public transport. Investment in a proper network could allow Egremont to be deemed desirable to live in and commute from to areas like Whitehaven and the rest of the Cumbrian Coast.
Regeneration Opportunities
Transport
Tourism
Economic Opportunities
SIGNIFICANCE BASED ON DATA
CONNECTONS BETWEEN RESEARCH THEMES FUTURE SPECULATION
Site Selection
First Stage Synthesis
Whitehaven Harbour
Concluding the territory mapping exercise across Cumbria and the four potential site, the gathered data interpretation has suggested that Whitehaven Harbour has the most potential in addressing issues of policy in the region as well as in solving more specific concerns of aging and decreasing population, lack of tourism and economic opportunity, and lack of efficient transport connectivity up to the national standards in the UK.
Next step will involve a thorough analysis of the Whitehaven Harbour area at a more close-up scale focusing on essential topics involved in community development such as economic policy in relation to existing and potential businesses, cultural landmarks in relation to demographics and tourism potential, and transport opportunities in relation to environment and larger scale connectivity opportunities.
Whitehaven Harbour Site
Whitehaven Overview
Policy Framework
Overview Policy Framework & Informative Preview
Overview
Overview
Policy Framework & Informative Preview
Policy Framework & Informative Preview
Policy Framework & Informative Preview
Policy & Scope
National Planning Policy Framework (NPPF) (2012)
Policy Themes
UK plan for shipments of waste (2021)
Main Document: ‘Levelling Up’ (2021)
Whitehaven is located within Cumberland Council. Even after the merge, Cumbria is second in the UK when it comes to planning application acceptance rates. A staggering 96% of applications ge approval compared to the national average of 79%. When just looking at planning we can assume he merge has not had a negative impact, however it must be acknowledged the limitations of the data as it does not take into account the amount or size of the applications.
Main Document: ‘Levelling Up’ (2021)
Main Document: ‘Levelling Up’ (2021)
Outlining of the UK government’s strategic plan to reduce regional inequalities by improving economic opportunities, infrastructure, public services, and local leadership across all parts of the country, particularly focusing on historically underinvested areas.
Main Document: ‘Levelling Up’ (2021)
Outlining of the UK government’s strategic plan to reduce regional inequalities by improving economic opportunities, infrastructure, public services, and local leadership across all parts of the country, particularly focusing on historically underinvested areas.
Outlining of the UK government’s strategic plan to reduce regional inequalities by improving economic opportunities, infrastructure, public services, and local leadership across all parts of the country, particularly focusing on historically underinvested areas.
POLICY THEMES: KEY TAKEAWAYS
POLICY THEMES: KEY TAKEAWAYS
POLICY THEMES: KEY TAKEAWAYS
POLICY THEMES: KEY TAKEAWAYS
National Planning Policy Framework (NPPF) (2012)
National Planning Policy Framework (NPPF) (2012)
The West Cumbria Economic Blue Print (2012)
- Take advantage of the nuclear economy supply chain to distribute opportunities away from site facilities
- Improve higher education opportunities
- Improve connectivity across the county, both digitally and physically
- Digitise and decarbonise Cumbria
- Promote and protect Cumbria’s Biodiverse landscapes as well as lead a decline in polluted areas, particularly coastal areas
UK plan for shipments of waste (2021)
UK plan for shipments of waste (2021)
Copeland Local Plan 2013-2028
The West Cumbria Economic Blue Print (2012)
The West Cumbria Economic Blue Print (2012)
- Take advantage of the nuclear economy supply chain to distribute opportunities away from site facilities
- Take advantage of the nuclear economy supply chain to distribute opportunities away from site facilities
- Take advantage of the nuclear economy supply chain to distribute opportunities away from site facilities
- Take advantage of the nuclear economy supply chain to distribute opportunities away from site facilities
- Improve higher education opportunities
- Improve higher education opportunities
- Improve higher education opportunities
- Improve higher education opportunities
- Improve connectivity across the county, both digitally and physically
- Improve connectivity across the county, both digitally and physically
Copeland Local Plan 2013-2028
Copeland Local Plan 2013-2028
- Improve connectivity across the county, both digitally and physically
- Improve connectivity across the county, both digitally and physically
- Digitise and decarbonise Cumbria
- Digitise and decarbonise Cumbria
- Digitise and decarbonise Cumbria
- Digitise and decarbonise Cumbria
Copeland Growth Strategy 2016-2020
Copeland Growth Strategy 2016-2020
Copeland Growth Strategy 2016-2020
Copeland Corporate Strategy 2020-2024
Copeland Corporate Strategy 2020-2024
- Promote and protect Cumbria’s Biodiverse landscapes as well as lead a decline in polluted areas, particularly coastal areas
- Promote and protect Cumbria’s Biodiverse landscapes as well as lead a decline in polluted areas, particularly coastal areas
- Promote and protect Cumbria’s Biodiverse landscapes as well as lead a decline in polluted areas, particularly coastal areas
- Promote and protect Cumbria’s Biodiverse landscapes as well as lead a decline in polluted areas, particularly coastal areas
// Key For Governmental Classification Areas Produced by Group 8
// Key For Governmental Classification Areas
Produced by Group 8
// Key For Governmental Classification Areas
Produced by Group 8
Copeland Corporate Strategy 2020-2024
Conservation Area Design Guide (SPD) (2017) Coastal Communities Fund (2023)
Conservation Area Design Guide (SPD) (2017)
Conservation Area Design Guide (SPD) (2017)
Coastal Communities Fund (2023)
Coastal Communities Fund (2023)
Whitehaven and Coastal Neighbourhood Investment Plan (2024-2025)
Whitehaven and Coastal Neighbourhood Investment Plan (2024-2025)
Cumbrian Scale Impact Focus
Cumbrian Scale Impact Focus
Whitehaven Scale Impact Focus
Whitehaven Scale Impact Focus
WHITEHAVEN Harbour
// Policy Heirarchy ‘Food’ Chain Produced by Group C
// Policy Heirarchy ‘Food’ Chain Produced by Group C
Whitehaven and Coastal Neighbourhood Investment Plan (2024-2025)
Whitehaven
Types of Local Businesses and Opportunities
Accommodation and Hospitality
Tourism Boost: attract more visitors by offering comfortable and unique stays, especially with beachside or eco-friendly themes
Job Creation: employment opportunities for locals in roles like housekeeping, maintenance, front desk, and management
Local Business Partnership: collaboration with local tour operators, restaurants, and activity providers to create holiday packages
Revenue for the Town: increased tax revenue through accommodation taxes or tourism-related spending
Support for Events: provide lodging for participants and guests of local festivals, sports events, or conferences, increasing town visibility
Arts and Crafts
Economy Growth: keep tourist income in the community by selling locally made products, souvenirs, and practical items for travelers
Cultural Promotion: showcase the town’s unique identity through themed merchandise and hadcrafted goods
Job Opportunities: employment of locals in roles like retail management, sales, and merchandising
Entrepreneurship: encouragement of local entrepreneurs to start small businesses catering to tourist needs, like boutiques, general stores, or souvenir shops
Seasonal Profitability: leverage the peak tourist season with seasonal offerings, maximizing profitability for the town
Cultural Enrichment: promote the town’s heritage and maritime culture through locally inspired art and craft products
Tourist Attraction: serve as a draw for art enthusiasts with galleries, workshops, and public art installations
Skill Development: provide workshops for locals and visitors to learn crafts, forstering creativity and practical skills
Support for Local Artists: offer platforms for local artisans to showcase and sell their work, keeping their craft alive
Community Engagement: host art fairs, festivals, or open studio days to bring residents and visitors together
Maritime and Nautical Services
Tourism Activities: offer water-based recreational services like fishing charters or kayaking, drawing adventure-seeking tourists
Skill Development and Education: teach residents and visitors skills like sailing, navigation, creating new personal and professional opportunities
Job Creation: employ locals as boat operators, fishing guides, repair technicians, or marina staff
Environmental Awareness: promote eco-tourism and marine conservation through guided tours or educational programs about marine life and coastal ecosystems
Infrastructure Growth: encourage development of docks, marinas, and related facilities, improving overall infrastructure and accessibility
Retail
Economic Hotspots Whitehaven
Connectivity, Demographics and Businesses
The distribution of socio-economic data in Copeland, Cumbria highlights key economic hotspots in relation to the demographics of the city, contextualising the connectivity between jobs and education levels in the region.
The educational attainment correlates with increased economic activity, particularly in key industries such as nuclear energy and tourism. Economc vitality is concentrated in areas with better infrastructure, while regions with lower education levels face higher unemployment challenges. Targeted investments in education and training are essential for fostering economic growth and adapting the workforce to evolving industry demands.
COMMERCIAL DISTRICTS
DISPLACEMENT OF INDIVIDUALS WITH HIGHER EDUCATION
DENSELY POPULATED AREAS
SELLAFIELD
WHITEHAVEN
CLEATOR MOOR
ST BEES
EGREMONT
Sellafield
FRIZINGTON
Whitehaven
Local Urban Form
Relationship between Culture, Industry, and Economy
Whitehaven, a historic Georgian town on Cumbria’s west coast, reflects rich interplay between its spatial design and societal structure. Its wellpreserved 18th-century grid layout reflects its maritime and industrial heritage, supporting a once-thriving port and coal mining industry.
The decline of these industries has led to economic stagnation, the loss of key architectural features, and underused spaces, impacting the town’s identity. This has also contributed to challenges in residents’ mental health. Revitalization efforts offer an opportunity to restore architectural heritage and enhance well-being through communitydriven redevelopment.
1 PERSON HOUSEHOLD
BUILDING USE
Whitehaven
Types of Tourism Features Comparison
Economic Growth: income for local communities through job creation in guiding, lodging and hospitality
Environmental Awareness: sustainable travel and conservation efforts in natural areas
Personal Development: build resilience, confidence, and problem-solving skills through challenges
Health Benefits: physical activity and mental wellbeing by outdoor adventures engagement
Cultural Exchange: foster interactions between tourists and local communities
Economic Boost: significant revenue for local economies through port fees, excursions, and tourist spending
Convenience: all-inclusive packages, combining accommodaiton, meals, entertainment, and travel; easy for tourists to explore multiple destinations
Employment Opportunities: jobs in shipping, hospitality, tourism, and retail industries both onshore and onboard
Sustainable Innovation: increased focus on eco-friendly ships and practices to reduce the environmental impact
Preservation of Heritage: conservation of historical sites, tradition, and cultural practices
Economic Development: revenue for local communities through museum visits, cultural festivals, and artisanal crafts
Cultural Exchange: encouragement of appreciation between different cultures, which fosters global connectivity
Community Empowerment: support for local artisans, performers, and guides by creating platforms to showcase their talents and heritage
Environmental Conservation: protection of natural habitats and biodiversity by raised awareness and funded conservation efforts
Economic Benefits: income for remote areas through eco-lodges, guided tours, and sustainable activities
Environmental Impact: focus on reduced waste, minimized carbon footprints, and renewable energy use in tourism
Educational Opportunity: insight into the importance of environmental preservation and local ecosystems
Adventure Tourism
Cruise Tourism
Cultural Tourism
Eco Tourism
Cultural Heritage Whitehaven
Cultural Landmarks as Touristic Attractions
Nestled on the Cumbrian coast, Whitehaven offers visitors a rich tapestry of history, culture, and heritage. Steeped in maritime traditions and industrial significance, this charming town provides a unique glimpse into England’s past while showcasing the beauty of its Georgian architecture and picturesque harbor.
Whitehaven’s harbor is the heart of its cultural heritage. Once a bustling port during the 17th and 18th centuries, it was central to the coal trade, with ships traveling between Whitehaven and Ireland, and even across the Atlantic. The harbor’s role in Whitehaven’s prosperity is still visible today, with the restored quays and piers offering an authentic connection to the town’s rich maritime past. The Beacon Museum, overlooking the harbor, tells the story of this vibrant history with exhibitions on the town’s seafaring heritage and its role in the transatlantic rum trade.
The town center of Whitehaven, built on a grid system, is a remarkable example of Georgian town planning. With elegant townhouses and buildings that date back to the 18th century, Whitehaven offers an authentic glimpse into life during the Georgian era.
Whitehaven Marina
Beacon Museum
Rum Story
St Nicholas Church
Whitehaven Marina
Nicholas Church Rum Story
Museum
Whitehaven
Tourism Potential
Tourism Approach based on NPPF
National Planning Policy Framework (NPPF) sections taken into consideration:
• 6: Building a strong, competitive economy
• 7: Ensuring the vitality of town centres
• 8: Promoting healthy and safe communities
• 16: Conserving and enhancing the historic environment
The following policies encompass the overarching themes of the mentioned NPPF sections:
• Future High Street Fund
• Conservation Area Design Guide
• Local Development Framework
• Local grassroots projects, initiatives and groups
- Whitehaven Harbour Commissioners with Rosehill Arts Trust
- Whitehaven Harbour Youth Project
- Whitehaven Heritage Action Group
- Cumbria Local Enterprise Partnership
LEGEND:
OPPORTUNITIES FOR COVERED ARCADES AS NEW HIGH STREETS
KEY GATEWAYS INTO TOWN
HIGH STREET DIVERSIFICATION OF SPACES AND BUSINESSES
GRADUAL EROSION OF GEORGIAN ARCHITECTURE AND FRONTAGE
LINKED TRIPS OF STAKEHOLDER GROUPS INTO WHITEHAVEN
VARIOUS GRASSROOTS PROJECTS AND LOCAL INITIATIVES OF WHITEHAVEN
Bus Station, Bransty Row
Seafood restaurant and cycle accommodation
Cycle hub and family hub ‘Levels’ Digital Hub, Duke St
Tourists - Harbour
Tourists - Lake District
Retail Parks
Whitehaven Residents
Whitehaven
Tourism Opportunities Scenarios
WHITEHAVEN
POTENTIAL
POSSIBLE
Cruise Tourism
Potential integration in a wider scale cruise trip
Cultural Tourism
Whitehaven Maritime Heritage Advertisement
Adventure Tourism
Gateway to Lake District National Park
POTENTIAL
PREFERABLE
Eco Tourism
Need for Natural Conservation across Cumbrian Coast
Whitehaven
Potential Outcomes from Tourism
Whitehaven
Whitehaven
Types of Transport Features Comparison
Car Transport (Rented Car)
Convenience: no need to walk to and from bus stops or train stations; easier to transport personal belongings; can leave and arrive at destination whenever it seems needed
Comfort: no need to share space with strangers, avoiding crowds
Time Efficiency: reduced travel time due to direct routes with no detours or stops
Adapability: journey route can be adapted in realtime, accessing remote areas not served by public transport
Cost-Effectiveness: cheaper fares than other modes of transport; no expenses like fuel, insurance, or repairs
Environmental Friendliness: reduced carbon footprint by transporting many people at once, lowering emissions per passenger compared to cars
Convenience: fixed schedules helping in planning trips effectively; passenger do not have to focus on driving during the journey
Accessibility: ideal for those without a licence, children, or seniors
Environmental Friendliness: modern electric trains produce minimal greenhouse gases, contributing to cleaner air
Comfort and Convenience: trains typically offer more legroom and space to move around as well as several facilities onboard like restrooms, dining cars, Wi-Fi, and power outlets
Safety: train travel is one of the safest modes of transport due to controlled tracks and professional operation
Social and Scenic Appeal: trains provide unique experiences, often through landscape inaccessible by road
Accessibility: ferries provide essential transport to islands, and other regions not connected by bridges or roads; they can carry passenger as well as vehicles
Reduced Road Congestion: alternative to land transport, helping decrease traffic on roads
Scenic and Relaxing Experience: ferry rides offer breathtaking vistas of the sea, coastline, and surrounding landscapes; the rides are often less rushed than other modes of transport
Capacity: ferries can accommodate hundreds of even thousands of passengers in a single trip
Bus Transport
Rail Transport (Train)
Water Transport (Ferry)
Whitehaven
Modes of Transport
Whitehaven Harbour is strategically located with relatively good transport connections, making it an ideal site for redevelopment. It is accessible via the A595 road, offering convenient travel for those from nearby areas. The proximity of Whitehaven train station further enhances the site’s connectivity, providing additional public transport options.
Furthermore, while 83% of commuting journeys in the Whitehaven area are made by car, many of these trips cover distances of less than 5 kilometers, indicating that improving access to the site could encourage more sustainable transport choices, such as cycling.
LEGEND:
Whitehaven
Potential further Connectivity
Conventional Accessibility
Whitehaven Harbour benefits from decent proximity of transport links. The site is connected via the A595 road, providing easy access for travellers from surrounding regions. The nearby Whitehaven train station further supports the site’s connectivity, offering options for public transport users. This connectivity would suggest that a developed town could attract a wider audience, making it more viable for tourism and commercial activities.
However, despite its proximity to Lake District, the touristic potential is not fully embodied as most people from outside Cumbria access the National Park via M6, either coming from further south, from London, Manchester, Leeds, or from further north, from Glasgow, Edinburgh, Aberdeen. As a consequence the western half of the park is considered more pristine, due to lack of human intervention.
Unconventional Accessibility?
Perhaps, if the road and rail infrastructure do not manage to attract interest to West Cumbria, maybe a sea connection would mark an improvement. Unfortunately, connecting Ireland to North England via Whitehaven would be too ambitious and speculative due to already well scheduled routes to Liverpool and Scotland, thus making this route not viable.
On the other hand, Isle of Man could provide a significant intake of travellers and potential tourists, especially since ferries used to travel between Douglas and Whitehaven in the past. If a trip between these two destinations would prove to be more efficient than the already existing connections of Douglas with England, Whitehaven could become a new gateway for the northern side of Great Britain for travellers, both tourists and employees.
Potential New Route
Existing Route Douglas - Heysham
Existing Route Douglas - Liverpool Main Road Connection M6
Whitehaven
Isle of Man Connection Feasibility
Isle of Man - Lake District connections
Isle of Man has a population of roughly 80,000 people. The Isle of Man Steam Packet Company provides 28 trips weekly all year round between the island and Liverpool and Heysham (4 sailings a day). In order to test a potential route with Whitehaven compared to these two, we will assume all sailings will be with HSC Manannan Ferry. The overall route will seek to connect the Port of Douglas from the Isle of Man to Lake District National Park in Keswick, with the docking port in England as intermediary point. The route through England will then be by car on the best path possible.
Douglas-Liverpool-Keswick - 322km - 3h 44min
- Douglas-Liverpool by ferry
- Average speed of 85 km/h
- Distance of 128 km
- Time travel of 1h 30min
- Liverpool-Keswick by car
- Distance of 194 km
- Time travel of 2h 14min
Douglas-Heysham-Keswick - 212km - 2h 23min
- Douglas-Heysham by ferry
- Average speed of 85 km/h
- Distance of 103 km
- Time travel of 1h 12min
- Heysham-Keswick by car
- Distance of 109 km
- Time travel of 1h 11min
Douglas-Whitehaven-Keswick - 117km -1h 28min
- Douglas-Whitehaven by ferry
- Average speed of 85 km/h
- Distance of 74 km
- Time travel of 52min
- Whitehaven-Keswick by car
- Distance of 43 km
- Time travel of 36 min
Potential Ferry Terminal
HSC Manannan Ferry
Ferry Length - 96m
Length needed for docking - 120m
Length available in Whitehaven Harbour - 170m
HSC Manannan Ferry
Being a 96-metre wave-piercing high-speed ferry, HSC Manannan is considered the fastest ship of the Isle of Man Steam Packet Company fleet, with an average speed of 93 km/h in lightship condition and 77 km/h when fully laden. (considering 85 km/h as mean average speed). While the test conducted suggested, that the connection with Whitehaven would save a good amount of time compared to other two destinations in England, it is clear that Whitehaven could become a gateway to not only Cumbria, but the entire North England and Scotland for the people of the Isle of Man.
With a potential of transporting 850 passengers per sailing, a schedule of only 2 sailings per day could project a flux of almost 12,000 tourists per week and with them a good source of income.
Whitehaven Workshop
Stakeholders Discussions
Stakeholders’ Concerns
During a workshop held in Whitehaven, a meeting with local stakeholders provided good insight and complementary thoughts on the research done so far for the area. While there were some conflictual opinions on whether or not Whitehaven should embrace tourism, the guests expressed their concerns and explanations for the apparent lack of development in Whitehaven compared to other parts of the UK.
The main concerns focus on the economic struggles for local businesses, the wasted touristic potential despite decent connections with Lake District National Park and environmental issues due to precedent mining industry issues.
Suggestions for Whitehaven Harbour?
Following this discussion, and the analysis of the site, it is clear that Whitehaven Harbour has a chance of become the focal point of West Cumbria, potentially linking the North and South of West Cumbria, as well as the natural landscape destinations in the East with communities from across the Irish Sea in the West.
While the water surface inside the keys of the Harbour could be focused on tourism, the seafront could be activated through business developments and skill training facilities while integrating the historical landmarks to preserve the local pride.
Community benefits from massive commitment from
The local culture and historical heritage is often overlooked, but it could revive through strategic tourism plan.
The transport routes could cover a scenic route / experience journey in and around the town to promote local culture.
The Turkish Baths of Whitehaven should be restored or adapted to instill community pride and become a place for people to gather.
There are ecological issues due to poor sewage and pollution of the water, while the strong winds on the coast spread out the waste.
We need a strategy of minimizing waster.
The town, like other settlements nearby, is full of seemingly abandoned places due to many local businesses going bankrupt.
We need an increase in the business sector and more employment opportunities for future wellbeing.
has experienced economic fluctuations due to its historical reliance on mining and manufacturing industries.
We need new workforce with new skills to counter job losses in traditional sectors.
The West Cumbria area needs to put local community first and tourists second.
Sellafield, despite not necessarily employed.
Stakeholder #1
Stakeholder #2
Stakeholder #3
Stakeholder #4
Stakeholder #5
Stakeholder #6
Whitehaven
Whitehaven community takes pride in their heritage.
Research Question
Second Stage Synthesis
HOW CAN A TRANSPORT HUB BECOME A CATALYST FOR AN ECONOMIC AND TOURIST RESURGENCE IN A DISREGARDED SETTLEMENT THROUGH SKILL REPROFILING?
‘Great urbanism depends on the integration of transportation and land use, which in turn supports local businesses, reduces car dependence, and creates vibrant, walkable communities’
(Calthorpe, P. (1993) The next American metropolis : ecology, community, and the American dream)
Business / Tourism / Transport
Methodology
Key Themes and Methodology BUSINESS TOURISM
The main themes of this project will focus on addressing key opportunities for businesses, tourism and transport in Whitehaven and the territory around it. It is important that the proposal will manage to balance out an increase in the economic sector with an increasing source of income coming from tourists approaching West Cumbria and Lake District using alternative transport facilities as ‘mediators’.
The crossing between these topics will eventually generate secondary approaches meant to turn the town of Whitehaven into a regional hub and make it stand out compared to other coastal settlements in NorthWest England.
Eventually, the sum of all 6 themes will contribute to an initial proposal for the Whitehaven Renaissance Harbour.
High Street
Regeneration and Local Businesses Inclusivity
Whitehaven Renaissance Harbour
Active Seafront and Ferry Terminal
Improved Transport Network and Accessibility Developed Skills and New Workforce
NART S TROP
Preserved Cultural Heritage
Protected Biodiversity, Natural and Eco-Tourism
Design Principle 1
High Street Regeneration and Local Businesses Inclusivity
Main Objectives
- Local residents engaged into retail and tourism sectors, hoping to increase the influx of tourists who would drive up local businesses’ demand for services and products, increase revenue, and reduce poverty
- Urban regeneration through an economic boost focused on artisanal craftmanship and tourism, promoting young artists and giving them the chance to gain a reputation among tourists and other potential clients
- King Street to become Whitehaven ‘High’ Street, setting up this area into the primary business area for the town’s retail sector, balancing the local businesses with potentially new retail facilities
‘Community businesses are at the forefront of turning around high streets across England, taking the voice of the community and turning it into action’.
Davies-Pugh, T. (2024) Community businesses and high street regeneration. Power to Change
Design Principle 1
Case Study - Portobello Road Market, London
Relevance
Portobello Road took shape in the Victorian era as a country lane. connecting Portobello Farm in the north and what is today Notting Hill in the south. The road ultimately evolved in the second half of the 19th century, nestling between the large new residential developments of Paddington and Notting Hill. Its established shops and markets on the street level thrived on serving the wealthy inhabitants of the elegant crescents and terraces that sprang up around it, and its working-class residents found employment in the immediate vicinity as construction workers, domestic servants, coachmen, and other tradesmen.
Concept
Across this High Street, the stores are often placed at the base of residential, historical and multi-coloured buildings which provide an inviting, cheerful vibe in appropriation with their architectural heritage. All stalls are designed and adapted so that they blend in perfectly with the built environment, regardless of whether the place sells antiquities, local crafts, exotic food, several fashion items or even pieces of furniture.
Impact
Portobello Road is home to one of the most famous street markets in the world remarked for its community of diversity and culture. People gather every weekend to enjoy the pleasure of interacting with sellers from eveyr corner of the world and of finding exotic ‘treasures’ , artisanal crafts or local foods.
Similarly, King Street in Whitehaven can go through a revitalisation process, hopefully gathering locals and tourists from nearby areas and from afar.
Design Principle 2
Preserved Cultural Heritage
Main Objectives
- Restoration or adaptive reuse of historical monuments across the waterfront (Strand Street), such as the former Victorian Turkish Baths which might become a town icon after restoration, seeking to maintain a local pride among the residents of Whitehaven as well as to embrace the architectural heritage of the town
- Reduced carbon footprint through adequatly adaptive reuse strategy upon historical significant buildings
- Opportunity to turn former industrial activities such as mining, manufacture and nuclear energy production into museum exhibits; the tourists will get to understand that while the town will probably switch towards green energy and more sustainable environment, the local community still values its historical heritage
- Further consolidation of historical monuments around Whitehaven Marina with potential expansion into the bay where possible for extending retail areas
‘The preservation of cultural heritage is the preservation of the collective memory of a society. Without it, we lose our identity and our connection to the past, and we diminish the future.’
UNESCO World Heritage Centre (n.d.) The importance of preserving cultural heritage
Design Principle 2
Case Study - The Egg Shed Heritage & Community Centre / Oliver Chapman Architects
Historical Relevance in Relation to Local Economy
The Crinan Canal, opened in 1801, offered a safer, more navigable route between the Firth of Clyde and Scotland’s West Coast, bypassing the treacherous Mull of Kintyre. During the Industrial Revolution, it supported commercial and fishing vessels connecting Glasgow’s industrial hub with West Highland communities. Ardrishaig, at the canal’s meeting point with Loch Gilp, thrived as a busy port but later faced economic decline. The Egg Shed was established to revitalize the area by showcasing its heritage through a permanent exhibition on local history, natural heritage, and the canal. With visitor and community spaces, including a multi-purpose area, the Egg Shed integrates tourism and industry, celebrating Ardrishaig’s maritime legacy and scenic charm.
Adaptive Reuse and Internal Usage
The Egg Shed provides space for heritage interpretation, retail and community use at the east end of the Crinan Canal in Ardrishaig. Named after the building’s former use for transit storage of eggs, the existing structure has been retained and creatively reused, within a challenging site, providing a historical springboard from which the design of the new building took shape. In Whitehaven, adapting the existing buildings could potentially contribute to reduced carbon emissions which would have been involved in constructing a new building.
Impact and Model for Whitehaven
Once an oil storage depot, this site on the edge of Loch Gilp had become a derelict eyesore. The removal of old oil tanks and industrial equipment left only a structure from Ardrishaig’s vibrant marine transport and fishing era. Existing wall openings were widened to frame loch views and create an inviting entrance to the community space. The original building’s pitched roof design was extended to the new structure, with red steel cladding for the walls and roof. Within the old masonry shell, the new building rises, symbolizing the site’s ongoing evolution.
In Whitehaven, the building with historical and cultural value on the waterfront could benefit from a similar intervention, bringing a more lively atmosphere at the edge of the harbour through spaces redesigned to host larger communities.
Design Principle 3
Improved Transport Network and Accessibility
Main Objectives
- Whitehaven Harbour to become a regional transport hub capable of accommodating various means of transport, for road, rail and water, thus offering access to good connections via public transport to North and South Cumbria, Lake District National Park, and the Isle of Man
- Access to commuter bus services across Whitehaven, surroundings and Lake District, as well as scenic coastal ferries across Cumbrian coastline in order to accommodate economic needs, avoid usage of personal cars and facilitate the tourists’s travel needs, as well as meeting current needs for combating climate change
- All means of transport and interconnectivity between different means to be accessible to every traveller, regardless of any physical disability
- A new gateway to Cumbria, Lake District and the whole northern part of the UK for the people of the Isle of Man which might attract new workforce from this particular region
‘Efficient transport systems are a cornerstone of inclusive cities. They not only connect people to jobs, services, and leisure, but they also help to reduce inequality by enabling access to opportunities for all socio-economic groups.’
Chong, R., 2021. The role of transportation in reducing inequality. Urban Studies Journal, 58(4), pp. 753-769
Terminal for Isle of Man To Workington
To Douglas
FERRY ROUTE
Coastal Ferry Terminal
Design Principle 3
Case Study - Existing Ferry Operators in the Irish Sea
Irish Sea Ferry Network
Water transport in the Irish Sea revolves around the connections of the Isle of Man with whether Great Britain or Ireland, services provided by the Isle of Man Steam Packet Company, and the direct connection between the main economic hub of Ireland east coast (Dublin) and Britain west coast (Liverpool), services provided by Stena Line.
Given the potential of exploring pristine Cumbrian Coastline and of providing more sustainable ways of travel across Great Britain, Whitehaven Harbour could be incorporated into three new maritime routes.
Isle of Man Steam Packet New Route
The first obvious connection would be between Whitehaven and Douglas, which would provide a new gateway to Lake District for the Manx tourist as well as quicker route to North England for commuters.
Proposed Cumbrian Coast Liner
This new line will make use of electric sustainable fast-ferries travelling across Cumbrian Coast from Silloth to Heysham, providing opportunity for eco-tourism as well as better commuting transport for people across the Energy Corridor.
Proposed Celtic Liner
This line will serve for touristic purposes only providing 1 week ferry cruise services around the Irish Sea, from Dublin and Douglas. On this route, Whitehaven serves as second or second-to-last stop, since it provides direct bus shuttles from the Harbour to Western Lake District for tourists.
Silloth (New Stop)
Workington
Whitehaven
Maryport
Barrow-in-Furness
Heysham
Blackpool (New Stop)
Liverpool Douglas
Llandudno (New Stop)
Design Principle 4
Developed Skills and New Workforce
Main Objectives
- Creation of facilities where people fo all ages can engage with personal trainers to learn new skills based on the needs of the market and the qualities of each individual, in order to sustain a growing economy independent from major stakeholders such as Sellafield
- Generate jobs for younger population in the tourism and retail sectors with potential grow into accommodation and hospitality, in order to not only discourage people from relocating to work to bigger cities such as Carlisle but also to attract potential investors
‘The future of any economy lies in its ability to develop new skills and create a workforce capable of adapting to constant changes. Skill development is the bridge between the current state and future growth, enabling individuals to thrive in an ever-evolving job market.’
Raju, M.M., 2014. National Policy for Skill Development and Entrepreneurship
Design Principle 4
Case Study - National Coastal Tourism Academy, Bournemouth
Understanding the Coastal Vision
The National Coastal Tourism Academy (NCTA) is recognized as the only organization in the UK dedicated exclusively to coastal tourism. Widely regarded as the leading authority on coastal tourism in England, it focuses on addressing the challenges and leveraging the opportunities specific to coastal regions. Extensive experience in travel and tourism sectors, including hospitality, cruise operations, tourist attractions, and strategic planning, is brought together by the NCTA team. Innovative initiatives are developed to reshape and enhance Britain’s coastal tourism industry.
Main Initiatives
- Support the tourism industry
- Bridge gaps in coastal tourism research
- Share lessons learnt and best practice
- Undertake development projects to make change happen
- Provide vision, leadership and advocacy for the coast
Relevance to Whitehaven
Potentially, a new branch of the NCTA can be established in Cumbria, only that this one would also be capable of training local citizens into fitting the specific qualified job roles. The only people that would be brought from outside Cumbria would be the professional trainers, whereas the workforce would be mostly provided by the population of Whitehaven.
Design Principle 5
Active Seafront and Ferry Terminal
Main Objectives
- Transformation of Whitehaven Harbour area from a passing-through area into a gathering place, by attracting clients through commercial and retail facilities in the proximity of the transport hub and local businesses
- Construction of two ferry terminals, one for the Isle of Man connection on the North-East side, due to larger dimensions requirements, and one for coastal ferry on the North-West side, which can facilitate smaller boats required for such shorter sails
- Maintain the area around the Harbour as much car-free as possible and pedestrian-friendly, encouraging people to use public transport instead of increasing carbon emissions using individual vehicles
- Potential hosting temporary events / venues on the water, in the Marina area in order to stimulate people engagement with the maritime culture of Whitehaven
‘Turning the water banks into dynamic and appealing public spaces helps to establish a balance between the rigidity of the built environment and the fluidity of water, fostering areas for recreation and socializing’
ArchDaily (2020) ‘Between Water and Land:
10 Projects
of Promenades and Waterfronts’
Ferry Terminal for Isle of Man
Coastal Ferry Terminal
Potential
Retail Area through Land Reclamation
Whitehaven Marina
Design Principle 5
Case Study - Isle of Man Ferry Terminal, Liverpool
Necessity
Liverpool Waters masterplan seeks to offer a variety of opportunities for developers, investors and land purchasers to be a part of establishing five new neighbourhoods on the iconic Liverpool waterfront.
This £5 billion regeneration scheme has outline planning permission for over 315,000 sq.m. of quality office space, 53,000 sq.m. of hotel and conference facilities, a new cruise liner terminal plus many more amenities including retail and leisure facilities and parking. £70 million of this scheme has been spent on developing a new ferry terminal for the Isle of Man Steam Company connection to Douglas.
Following its completion, the Manx people will have access to several high-quality residential developments, Grade A office space, hotels, coffee shops, restaurants and a range of amenities.
Integration
A significant intervention upon the existing site was needed in order to extend the pier for accommodating the needs of the travellers driving their private vehicles on and off the ferry.
Thus, besides a standard smaller passenger only boarding platform there is need for larger space for allowing drivers to make maneuvers so that the cars can be positioned carefully onto the ferry until its maximum capacity is reached. Since the vehicle boarding takes considerably more time than a passenger just hopping on the ferry, anticipation of car queuing has to be taken into consideration when designing the terminal.
Design
The final design provides different amenities blended with the waiting room within boarding area. Located at an elevated floor in order to avoid the view dominated by boarding vehicles, the travellers can enjoy both an unobstructed view of either Liverpool cityscape or towards River Mersey.
Also, in order to promote the celtic culture of the manx people, signage is provided in both English and Manx while keeping the coat of arms of the Isle of Man for marking the main operator of the ferry services - Isle of Man Steam Packet Company.
A similar approach will be applied in designing the Whitehaven Harbour ferry terminal for Douglas.
Design Principle 6
Natural Tourism and Protected Biodiversity
Main Objectives
- Natural Tourism via regional coastal ferry routes providing an opportunity of exploring the natural wonders of the Cumbrian coastline from a different perspective
- Tourists and locals engaged with the nature as tourists or volunteers, especially around St Bees Head Heritage Coast and Drigg Sand Dunes & Beach Reserve
- Ecotourism based on volunteering programs for protecting coastal marine fauna from human-generated natural harm
‘Biodiversity is vital for tourism, and a healthy environment is a critical factor for the competitiveness of the tourism sector. The conservation efforts of many destinations depend largely on tourism revenues’
UNWTO, 2023. Biodiversity and Sustainable Tourism
COASTAL FAUNA OBSERVATION RANGE
COASTAL FERRY ROUTE
COASTAL FERRY MOVING POSITION
COASTAL NATURAL AREA
St Bees
Workington
Coastal Ferry Terminal
Design Principle 6
Case Study - Maple Leaf Adventures, British Columbia
Potential Eco-Tourism
Maple Leaf Adventures offers a blend of different activities, ranging from purely touristic focused coastal cruises, during which time travellers can explore from a safe distance the natural habitat of the local fauna (this way of transport allows for observation of wild animals such as the grizzly bears, for example) to more actively-engaging activities involving nature protection and conservation or creation of animal sanctuaries.
Marine Debris Removal Initiative
This program began when pandemic halted tourism around British Columbia coast, as the lack of human activity offered a good opportunity for bringing the natural habitat to its original form, free from human waste.
Undergoing this process of debris removal, not only the habitat was prepared for a post-pandemic tourism season return, but also people had the chance to actively engage with the nature by directly helping it, keeping it clean and healthy, unlike regular seasonal tourists who usually tend to leave waste behind, and disrespect the natural wonders of British Columbia.
Impact and Influence on Whitehaven
Working with local Indigenous nations, this initiative resulted in the clean up of 32.5 tonnes of debris comprising of fishing gear, nets, rope, polystyrene floats, plastic bottles, and more—exceeding their target of 30 tonnes. This marine debris, if not removed, poses significant threats to British Columbia’s ecosystems, breaking down into microplastics or entangling wildlife such as humpback whales.
In a similar manner, Whitehaven Harbour Commission could potentially establish volunteer-based initiative in maintaining the marine coastal fauna of Cumbria free from potential pollutants, especially those resulted from the nuclear or mining industries.
Connecting the Key Themes
Third Stage Synthesis
Whitehaven Renaissance Harbour
Based on the six design principles, the proposal will consist of a masterplan divided into 5 phases, each meant to meet at least 3 principles through spatial and architectural intervention, as well as the establishment of various new programs which will benefit Whitehaven’s business, tourism, and transport aspirations.
Initial Proposition
Phase 1 - King Street
King Street (Design Principles 1, 2, 4)
Phase 1 will involve a light architectural intervention on King Street. While the street will still be kept for pedestrians only, the building assemblies between King St and Strand St will be divided into two distinct sections.
The side facing King St will consist of the existing Victorian buildings adapted to accommodate artisanal crafts shops, thus promoting cultural heritage and the local artists of Whitehaven. Meanwhile, during weekends, King St will host weekly urban market stalls bringing out unique culinary experiences in addition to the artisanal craftmanship.
The side facing Strand St will be mostly new built area, accommodating retail areas. During weekends, Strand St shall become fully pedestrian, allowing for the retail facilities mainly cafes and restaurants to extend towards the temporary promenade.
AREA PROMENADE
SUSPENDED NEW BUILD AREA
BUILD AREA
RETAINED / ADAPTED BUILDING
SITE OUTLINE
PHASE 1
Artisanal Crafts Shops
Phase 1
Initial Proposition
Phase 2 - Strand Street Waterfront
Strand Street Waterfront (Design Principles 2, 4, 5)
Phase 2 will address the area between Strand St and the Waterfront. As Strand St. shall become a pedestrian area during weekends, the car park at the intersection with Marlborough St will be turned into a green area to blend it providing a transition between the promenade and the waterfront. Around the green areas here, new buildings will be facilitating a small business centre, that will contain practices focused on local and regional tourism.
Several Victorian buildings serving as residential units will maintain their use, although some conservation intervention will be put into practice, to provide well-maintained waterfront. The site of the former Victorian Turkish Baths, as it is not a listed building, will be turned into an Arcade incorporating food and shopping facilities, as well as walk-through passage connecting Strand St. directly with the Waterfront.
The area north of Duke St will consist of a new accommodation unit for potential tourists ariving in the port, as well as a separate business centre (focused on natural conservation) established in an adapted building, instead of a new one, as well as small recreational park over an abandoned empty site.
PROMENADE
SUSPENDED NEW BUILD AREA
NEW BUILD AREA
RETAINED / ADAPTED BUILDING GREEN AREA
SITE OUTLINE
PHASE 2
Tongue
Initial Proposition
Phase 3 - Whitehaven Dock
Whitehaven Dock (Design Principles 2, 3, 5, 6)
Phase 3 will be built around the Queen’s Dock (renamed Whitehaven Dock). It will consist of encircling the dock with pedestrian promenades, with the Bulwark Quay accommodating the administration offices of Whitehaven Harbour as well as a museum focused on the wildlife of coastal Cumbria, informing the public and the tourists on current challenges and future projects of natural conservation.
On the northern side, there will be maritime and nautical equipment stores providing equipment for fishing and occasional water sports, as well as a boat shipyard that will deal with assembly and maintenance of local residents’ boats as well as maintenance for Cumbrian Coastal ferries.
The promenade between Whitehaven Dock and the shipyard will serve as pedestrian area, but also as a corridor for the cars coming off the ferries from the Isle of Man, which will lead them towards the Park & Ride zone, encouraging people to use public transport to travel around West Cumbria.
PROMENADE
GREEN AREA
SUSPENDED NEW BUILD AREA
NEW BUILD AREA
RETAINED / ADAPTED BUILDING
SITE OUTLINE
PHASE 3
Bulwark Quay
Park & Ride
Whitehaven Harbour Administration Maritime and Nautical Equipment Stores Shipyard
Cumbrian Coast Museum
Phase 3
Initial Proposition
Phase 4 - Whitehaven Marina
Whitehaven Marina (Design Principles 2, 4, 5)
Phase 4 will focus on the South-Western side of Whitehaven Marina, extending the promenade from Phase 2 towards cultural landmarks of the city such as the Beacon Museum, and the newly built The Edge Coastal Activities Centre that will contain changing facilities, a cafe, public toilets, meeting rooms and a gallery for hosting a variety of activities and events. The top two floors of this development will also contain en-suite overnight accommodation.
Right next to The Edge, through land reclamation, the area between the Old New Quay and the pier dividing the Harbour from the Marina will be turned into a new retail area, providing several facilities right by the Sea, compared to the retail areas from Phase 2, that are separated by the water by the promenade. This way, users can enjoy into recreational activities at the very edge of the town, before or after travelling using one the ferry services provided.
PROMENADE
GREEN AREA
SUSPENDED NEW BUILD AREA
NEW BUILD AREA
RETAINED / ADAPTED BUILDING
SITE OUTLINE
PHASE 4
Beacon Museum
The Edge
Old New Quay - Retail
Phase 4
Initial Proposition
Phase 5 - Whitehaven Harbour
Whitehaven Harbour (Design Principles 3, 5, 6)
Phase 5 represents the turning point into putting Whitehaven on the map of ferry routes across the Irish Sea. Two terminals will be established on the opposite sides of the Harbour.
The Eastern side will involve a terminal for the Isle of Man ferry which will accommodate several amenities, as well as an extended platform connected to the corridor used by vehicles coming off the ferry. With the terminal located on the outside of the pier, the access to the ferry will be via a bridge above the free pedestrian promenade across the pier.
On the Western side, there will be a smaller terminal, for ferries of reduced dimensions, which wil be part of the proposed Cumbrian Coast Liner (travelling across the Cumbian Coast) and Celtic Liner (cruise ferries across Irish Sea destinations) routes. The Cumbrian Coast Liner will also occasionally provide research journeys for volunteers of the natural conservation initiatives aimed at protecting and maintaining the coastal wildlife clean and safe.
