GCDP business rules webinar 230714

Page 18

Ogcdp back office office Mkt-comms Role: Driving traffic to online platforms (website, GIS) and promoting the programme setting right expectations and packaging. Key deliverables: - Targeted attraction - Management of sign-ups as potential leads (direct marketing with opportunities connected with matchability) - Incentives to actively search / apply to TNs - Showcasing of the partnerships - Entity Partnerships - based marketing KPIs: # Sign-ups # Apply Conversion Rate (sign-up -> apply) Website visits

Website to GIS conversion Sign-up to apply conversion time Sign-up to match conversion NPS satisfaction

tm Role: Provide support for recruitment and education of GCDP EP's, and also development plan for team members' development, offering high quality front and back office experiences. Key deliverables: - Support in selection of EP's - Responsible in delivering LEAD for EP's - Education and trainings for team members - Team Minimums tracking and education KPIs:

# IxP % Members allocated in the programme % Team Minimums fulfillment

Lc structures Towards the customer flow implementation

finance Role: Ensure LC sustainability implementing new Financial Model aligned to GIS


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.
GCDP business rules webinar 230714 by AIESEC International - Issuu