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Aesthetics Journal
Aesthetics
S-Thetics launch, Beaconsfield Friends, colleagues, local businesses and potential patients were invited to attend the S-Thetics clinic launch in Beaconsfield, Buckinghamshire, on May 2. More than 80 attendees joined aesthetic practitioner and surgeon Miss Sherina Balaratnam, founder of the new clinic, for drinks and refreshments, as Steve Jones, the Lord Mayor of Beaconsfield, cut the ribbon to declare the business officially open. During the afternoon, those who attended had the opportunity to watch demonstrations of skin analysis using VISIA imaging software, and skin tightening with radiofrequency using EndyMed 3DEEP technology. With more than seven years in aesthetic medicine, Miss Balaratnam explained that she plans to promote skin health through her new clinic. Of the event, Miss Balaratnam said, “I’m absolutely delighted to be opening my first medical aesthetic clinic here in beautiful Beaconsfield, which is now my home, and to be part of the local community. My goal is to see my patients learn about and benefit from the treatments we offer, to age well and to enjoy healthy and happy skin.” Beaconsfield resident and guest Annas Eskander added, “It is reassuring to know that such advanced technology is being introduced and used by qualified and skilled practitioners like Miss Balaratnam and I’m delighted that it is now available in Beaconsfield.”
Step Ahead in Aesthetics, Huddersfield The Private Independent Aesthetic Practices Association (PIAPA) joined with Merz Aesthetics to host its Step Ahead in Aesthetics event on April 28 at the John Smith Stadium in Huddersfield. The day-long event, designed to assist aesthetic practitioners in all aspects of their practice, addressed topics from beneficial medical aesthetic techniques, to marketing, regulation and business support. The main feature of the day was a question and answer session with Bristol-based aesthetic practitioner Dr John Quinn, which explored the complications associated with hyaluronic acid (HA) fillers. This was then followed by a demonstration of how to use HA fillers to treat volume loss in the brow, mid-face and peri-orbital regions. Other sessions focused on utilising social networking platforms for marketing, and a discussion of the new Nursing and Midwifery Council’s revalidation process took place. Simon Offei, regional business development manager for Merz, also talked to delegates about how to use personality profiling to excel their communication skills when meeting new patients and business associates. PIAPA chair Yvonne Senior said, “‘It was great to once again host a conference focused on learning and progress that was received so well by members and attendees. Both PIAPA and Merz really care about the progression of aesthetic practitioners and enjoy being able to support each other through interactive and participatory learning in meetings like this, in a time of integral changes within the profession.”
BACN Super Meeting, Bristol The British Association of Cosmetic Nurses (BACN) held its first South West and Wales Super Meeting at the Novotel Bristol City Centre on May 8. The meeting, supported by Merz Aesthetics and Church Pharmacy, began with an update on the Nursing and Midwifery Council’s revalidation process, followed by a presentation from vice chair Andrew Rankin on using hyalase in practice. Delegates were then introduced to Church Pharmacy’s e-prescribing system, DigitRx. Co-director of Church Pharmacy Zain Bhojani said, “The BACN nurses are a critical part of our business, so being able to present to them the latest in e-Prescribing technology has been great for both parties.” After lunch, ophthalmologist and aesthetic practitioner Dr Tahera Bhojani led a demonstration with Merz’s Belotero dermal filler for eye and cheek rejuvenation. Jayne Laferla, aesthetic nurse and regional leader for the South West and Wales, concluded, “It is a big thing to take a day out of your clinic, but when you can get so much information, training, CPD points and an update on BACN activity all as part of the new BACN Membership Package, it is well worthwhile.”
ELLANSÉ and Perfectha National Training Day, London Global pharmaceutical company Sinclair Pharma invited practitioners to attend its ELLANSÉ and Perfectha National Training Day at the Royal Society of Medicine in London on April 24. Throughout the day, guest speakers presented their practical and clinical knowledge of the dermal filler products, offering delegates the opportunity to view procedure demonstrations in the afternoon. Among the speakers who presented, aesthetic practitioner Dr Askari Townshend spoke on the efficacy and safety of ELLANSÉ in the morning, whilst nurse prescriber Sharon King discussed the basis of Perfectha and E-brid technology in the afternoon. Discussions and presentations further focused on identifying suitable patients for treatment with ELLANSÉ whilst also addressing new trends in aesthetics. “We are committed to providing a gold standard of education for our medical clinicians to pass onto their clients,” said Katrina Ellison, brand manager for Sinclair Pharma. “Attendees were impressed with the calibre of speakers and the level of knowledge and practical expertise they were able to share.” During the event, Dr Townsend argued that, “ELLANSÉ is genuinely new technology, not just old technology with a different stamp. It gives great volume that really lasts.”
Reproduced from Aesthetics | Volume 2/Issue 7 - June 2015