Anno IX n° 5 - OTTOBRE / NOVEMBRE 2016 - Rivista Bimestrale - Autoriz. del Tribunale di Roma del 17.04.2008 - n° 159/2008
FASHION
Furry Negligee Sporty chic Playful accessories
SHOPPING
Makeup Parfum Beauty for man Skincare Be inspired ! In the Beauty Word with Adamis Group
MAKEUP
Marvelous autumn
TRAVEL
Looking for a hotel
news
50 The M-Commerce era 56 Woman at the top 76 Street art fashion
32 Furry 34 Negligee 38 Sporty chic 42 Playful 44 Suit
56
travel
62 Looking for a hotel cars
86 Under this sky art
90 Estuaire Art Collection shooting
96 Asylum
32
72 www.livingadamis.com The luxury of setting trends Year 9 n° 05 October - November 2016 Free Press Bimestrale Autorizzazione del Tribunale di Roma del 17.04. 2008 n° 159/2008 Iscrizione R.O.C. n° 22092
IN THIS ISSUE
October - November 2016
shopping CO V E R
10 Editorial 14 Marvelous 28 Makeup tips trainers 74 Men perfect abs 82 Gourmet 108 Unconventional corner 110 Horoscope 112 We talked about
20 Parfum 24 Makeup 70 Beauty for man 72 Skincare
14
EDITORIAL DIRECTOR - Mario Conti - mc@livingadamis.com - EXECUTIVE DIRECTOR - Mauro Fanfoni - mf@livingadamis.com MANAGING EDITOR - Marco Nardi - redazione@livingadamis.com - GRAPHIC DESIGNER & LAYOUT - Paolo Prinzivalli - multimedia@adamis.it ASSOCIATE EDITORS - Alexandra Buccarella, Roberta D’Amico SECTION EDITORS FASHION - Leonardo Carbone, Jean Michel Lozeanu - marketing - marketing@livingadamis.com OTHER CONTRIBUTORS TO THIS ISSUE - Adamis Academy, Annalisa Costantino, Mauro Tarallo, Loveitaly, Simona Di Mauro, Vincenzo Lentini, Tony D’Elia, Cassandra Del Fosco. Living Adamis IS PUBLISHED BY - Adamis Group Italia S.r.l. - Sede di Roma: P.le delle Medaglie d’Oro, 46 - 00136 - Tel: 06 43400123 Sede di Milano: Via Morimondo, 26 ED1 A11 - (ex area Richard Ginori) - 20143 - Tel: 02 94557150 - info@livingadamis.com OFFSET AND PRINT - 4Graph S.r.l. - Via Ugo la Malfa, 19 - 04020 Spigno Saturnia (LT) - Tel: +39 0771 639011 - Fax: +39 0771 639265 - Email: info@4graph.it For shipping and are not shared with third parties for any reason. We further inform You, as per art 13 of the forementioned law, that You are entitled to know, update, modify your data or retrieve permission to their use if illegaly used.
EDI TO RI AL
Dear Readers, welcome back. The world is changing, and together with the seasons and the weather, we also are adapting. As we change so we modify the dynamics that lead us to measure up to society and the market, altering our purchase behavior. What will the “Customer of the Future” look like? Many people are trying to analyze this question without finding certain answers. The only thing we can do is analyze the different likely scenarios working with the numbers we have available. Take for example the American market, very close to us at Adamis: in the US, as in Italy and Switzerland, we provide services for major groups in the luxury and cosmetics sectors. It is not easy, because we have to analyze countless behavioral, social and cultural statistics in advance before being able to provide an “experiential” service to our client. But through hard work, we try to anticipate “modes & models” of the approach to buying, modulating formations that can match the real needs of the Client 3.0, seeking to make their purchase “live” as a positive experience to be repeated. Let’s look at some data to get a picture of the situation: a recent analysis has shown that in the US 10% of so-called top earners (with an annual income of $ 120,000 or more) accounts for about half of the country’s entire consumption. This important demographic slice prefers online payments, and eCommerce in general, requiring brands in the world of luxury especially to rethink substantially the processes by which they interact with the customer. In many cases thanks also to our support, an attempt is made to create a “customer experience” able to remain distinctive and engaging in every sales channel. Business Intelligence has also recently published an analysis of the habits and preferences of ideal potential customers targeted by the luxury brands. It is estimated that by the end of 2016, these will spend 7% more in fashion, travel and living. Altogether, this sum comes to US$37.8 billion more being spent in 2016 than in the previous year. This bucks the trend of the “average consumer”, whose consumption is instead expected to decline by 1%. It is this very important slice of consumers which, combined with Millennials, will play an important role in the definition of the “new consumer”. He or she is a new protagonist that the major luxury brands are wooing with the obsolete, but still effective, technique of “Best Service”. A Beauty Consultant able to interpret all the needs and requirements of customers, or a Makeup Artist who can introduce the customer into a world of elites and colors, fragrances or simply a Fragrance Consultant who, by telling the story of a perfume, invites the customer to enter a world of dreams and passion; these are the winning keys in this new era that will see ADAMIS increasingly a leader and Mario Conti expression of quality. I am proud to be at the head of Editorial Director this Holding made of wonderful people. mc@livingadamis.com @ mrconti000
MAKE UP
Marvelous
Exploring Seasonal Trends by Simona di Mauro
16
OCTOBER-NOVEMBER
MAKE UP
T 1
oday, makeup is conceived as an accessory to wear and reinvent based on a particular outfit. Now more than ever, the beauty industry is keeping in step with fashion, presenting alluring and captivating new looks at the beginning of each season and becoming the modern interpretation of timeless femininity. There are countless new products for Autumn 2016: some with a retro vibe, others with an unmistakable mix & match style, and still others that are romantic and radiant. So let’s raise the curtain to present an exceptional sneak preview: Yves Saint Laurent’s Scandal capsule collection is perfect for a bold woman who loves to dare with noir contrasts. The eyes -- the undisputed stars of this look -- are defined by the new Couture Eye Marker eyeliner pen: thanks to its formula rich in
01 - YVES SAINT LAURENT Scandal
02 - Estée Lauder Pure Color Envy
2
parfum TOM FORD BLACK ORCHID LALIQUE EDITION The success of the Tom Ford Beauty collection began with Black Orchid, a fragrance considered a milestone with which the visionary designer (but also an architect and director) began building his beauty empire. Launched in fall 2006, Black Orchid is still considered the fragrance that not only marked a turning point for the entire market, but remains a point of reference in the designer fragrance segment. To celebrate the 10th anniversary of Black Orchid, Tom Ford presents the Black Orchid Lalique Edition, which is only available in Italy at the Tom Ford boutique in Milan (only 1,000 pieces were produced worldwide). EDP 100 ml € 830,00
LANCôME LA NUIT TRÉSOR CARESSE La Nuit Trésor – now a symbol of intense, profound love – has been reinvented into a fragrance that is like a delicate, feminine caress. The Eau de Parfum Caresse highlights a new version of the luscious, addictive rose blended with the finest ingredients to create a perfect osmosis with the skin. The queen of flowers is now pastel pink with exquisite softness. It is blended with a luscious accord of tonka bean and almond blossom. A touch of fresh, silky sweetness emerges through the white musk accord. Damask rose essence is refreshed by the combination of bergamot essence and raspberry and lychee accords. Red berries give the fragrance a touch of character. These gourmand blends enhance the skin. EDP 50 ml € 64,00
VERSACE VERSACE POUR HOMME DYLAN BLUE The new fragrance from the house of the Medusa is an aromatic wood fougère with a strong, distinctive character based on the olfactive uniqueness of its precious natural ingredients and molecules of the latest generation. The finest new qualities of natural citrus fruits such as bergamot and grapefruit combined with modern accents of fig leaves give it a distinctive Mediterranean freshness. Aquatic notes add depth and complete the tangy freshness of citrus fruits. Violet leaves with touches of black pepper add a fresh, virile dimension, while innovative and sophisticated woody notes such as ambrox, papyrus and patchouli form the strong and vibrant heart notes of the fragrance. Alluring tonka bean, precious saffron and hints of Pyrogéné incense add warmth and sensuality. A new quality of musk with mineral notes accentuates its intense and seductive character.
EDT 50 ml € 62,50
ZADIG&VOLTAIRE THIS IS HIM! THIS IS HER! The new pair of Zadig & Voltaire perfumes This Is Her! and This Is Him! was inspired by an encounter between two timeless fragrances. Each scent, composed of the finest ingredients, caresses the skin, making a statement that reflects the casual-chic style of the maison. Strong, distinctive personalities set the mood in the head notes: jasmine for her and citrus notes for him. Rocker accords of benzoin and incense are blended with the softness of chestnut or vanilla cream. Feminine white and masculine black find the perfect balance in unpredictability. In their wake emerges an artsy Parisian vibe: woody sandalwood is the irresistible signature of Zadig & Voltaire. This is Her! EDT 50 ml € 70,00 This is Him! EDT 50 ml € 53,00
AGONIST WHITE LIES White Lies is a bewitching fragrance as seductive as an attractive little white lie that promises to reveal a more profound truth. Fresh and inviting head notes of lemon, blackberry and lychee are followed by heart notes of jasmine, tuberose and heliotrope. Profound, sensual base notes of patchouli, vanilla and orcanox make this fragrance unique and unforgettable. EDP 50 ml € 125,00
SANTA EULALIA ROSA APRILIS The collection of fragrances from the historic Barcelona boutique includes six scents in a design box created by graphic artist Mario Eskenazi. This last fragrance is inspired by the first roses of the year, a symbol of the Catalan city. Head notes of bergamot and anise and fragrant heart notes of iris finish with base notes of musk and wood. EDP 75 ml € 110,00
BLOOD CONCEPT XX METRO VELVET & XY NUDE WOOD XX and XY are the chromosomes that define our male or female gender. The two new fragrances by Blood Concept confuse this concept, blending masculine and feminine notes that are daringly combined and deconstructed. The two unisex creations are as intriguing and mysterious as the surreal and alien fantasy of the White Duke, who was loved and interpreted by Blood Concept creators. EDP 50 ml € 135,00
1
8 3
2
4
9
14
10 5
11
6
16 13
12 15 7
DIOR
YSL 8. Couture Palette Scandal Collection
GUERLAIN
1. Backstage Flash Luminizer € 37,94
14. Palette 5 Couleurs € 59,90
2. Rouge Dior € 35,84
9. Full Metal Shadow The Mats
15. Lingerie De Peau € 51,90
3. Dior Vernis € 25,61
16. KissKiss € 36,90
4. Dioraddict Ultra Gloss € 30,64
10. La Laque Couture € 27,20
5. Backstage Pros Fix It Colour € 34,77
11. Couture Eye Marker € 31,00
The new Lingerie de Peau Guerlain
6. Diorshow Mono Lustrous € 33,29
12. Rouge Pur Couture The Mats
line glides on like a second skin and
7. 5 Couleurs € 59,54
ensures long-lasting comfort thanks to
€ 61,90 € 36,00
€ 35,00
13. Baby Doll Kiss&Blush € 35,00 The Skyline collection explores the
a technology borrowed from the textile world. There are also “prêt à porter”
endless possibilities of facial contouring
For fall 2016, YSL Beauty presents its
eyeshadows for the lids and a sublime
through the use of shadow and light. It
Scandal Makeup Collection: the past
lip color. Guerlain’s products for fall 2016
celebrates the Dior woman in search
is present, and retro is now. This mix
are your best friends for quick, easy,
of
& match of generations and colors
natural makeup.
innovation
and
perfection
and
masterfully sculpts features, illuminating
expresses
makeup with the brilliant colors of fall.
scandalous femininity.
audacious,
edgy,
almost
MAKE-UP new products
17
26 19
27 23
18
28
20 24
29
21
25 22
30
CHANEL
LANCôME
GIVENCHY
17. Le Vernis Longue Tenue € 25,00
23. Teint Idole Ultra Cushion € 48,50
26. Le Vernis Givenchy € 21,50
18. Le Vernis Nail Gloss € 25,00
24. Vernis In Love € 21,00
27. Le Rouge Givenchy € 31,50
19. Rouge Allure € 33,00
25. L’Absolu Rouge € 34,50
28. Liner Vinyl € 29,90
20. Illusion D’ombre Velvet € 30,00
29. Phenomen’ Eyes € 28,50
21. Joues Contraste € 41,00
Lancôme
presents
an
innovative
22. Les 4 Ombres € 51,00
combination of a new cushion with
30. Le Prisme Superstellar € 49,00
the fluidity and great coverage of one
With Superstellar, Givenchy creates a
For fall 2016 Chanel pays tribute to its
of its most popular foundation lines
passage to a fantasy world. Suspended
favorite color – red – for lipstick, blush
that perfects the complexion without
between two dimensions, it revitalizes
and nail polish. Wanting to reaffirm the
suffocating the skin. For details about the
everyday life with unexpected power
classic and emblematic character of the
makeup, all the precious new Absolue
and intensity through its choice of
shade, it also explores surprising new
Rouge shades and the refined nail
colors and the originality of its products.
horizons such as eye makeup, evoking
polishes of the Sonia Rikyel x Lancôme
The must-have product: Le Prisme
the emotion and passion of red.
collection.
Superstellar, a cosmic palette with ultralight textures for the look of a real star.
MAKE UP
makeup tips ADAMIS trainerS beauty
ACADEMY’S
by adamisacademy.com
elizabeth arden
PRODUCT DESCRIPTION: This excellent liquid foundation creates a “natural” luminous finish that lasts all day long. The light formula provides medium coverage thanks to Idebenone, the world’s most powerful antioxidant, which instantly corrects imperfections and helps keep the skin moisturized for a radiant look. BEAUTY TIPS: To ensure perfect blending, apply the product with the new Dual-Ended Foundation Brush.
22
OCTOBER-NOVEMBER
PREVAGE Anti-Aging Foundation SPF 30 Elizabeth Arden
foundation
MAKE UP PRODUCT DESCRIPTION: This metallic liquid eyeshadow lasts for up to 16 hours due to its high concentration of pigments and pearls inserted in an aqueous solution. The shades in the new Scandal Collection have a satin finish and are perfect for creating a striking, provocative look. BEAUTY TIPS: The product can be worn alone for a color block look or blended with several shades. The new Couture Eye Marker pen can also be used to give the eyes extraordinary definition.
YSL
FULL METAL SHADOW THE MATS Yves Saint Laurent
eye shadow
PRODUCT DESCRIPTION: Visionary Blue from the Extreme Matte Shades capsule collection of Rouge Dior fully represents the aspirations of a new generation that wants to live intensely and freely express their audacity. BEAUTY TIPS: For a flawless and even result, apply the lipstick from the center of the lips outwards using a brush from the Backstage line. ROUGE DIOR - Dior
DIOR
LIPSTICK OCTOBER-NOVEMBER
23
BALLIN
FASHION
24
Latest Fa shion Trends and style
CHANEL
FURLA
roberto cavalli
NEGLIGEE
agnona
Latest Fa shion Trends and style
h&m
CHANEL
FASHION
28
Latest Fa shion Trends and style
VERSACE
Messagerie
FASHION
30
Latest Fa shion Trends and style
CHANEL
FASHION
ROBERTO CAVALLI
p l ay f u l accessories
32
OCTOBER-NOVEMBER
Latest Fa shion Trends and style
CHANEL
furla
roberto cavalli
SUIT
Latest Fa shion Trends and style
chanel
Im
...
Roma: Piazzale delle Medaglie D’oro, 46 - 00136 +39 06 43400123 New York: 32 E 57th street - 18th Floor - NY 10022 +1 646 4498952
Milano: Via Morimondo, 26 ED1 A11 - 20143 +39 02 94557150 Los Angeles: 1011 West Olive Avenue, Unit A Burbank - CA 91506 +1 747 2299066
magination
Scream about yourself adamisacademy.com
NEWS
THE M-COMMERCE ERA
When shopping is to smartphone range 38
OCTOBER-NOVEMBER
NEWS
massive use of smartphones in the purchasing rites “The leds to the emergence of a new dimension in which they move, faster than ever, market dynamics: the m-commerce is born. Short for Mobile commerce, this term covers all those transactions that occur with the use of a mobile device
�
O
pen your eyes, look around you. You’ll find on your own that technological evolution has completely changed our lives, at the individual, social and economic level. Our smartphones are the tool that keeps us constantly connected with the world. At any time of the day you can read a book, talk to friends and family on the other side of the world and find all the answers we need. In every moment of the day you can read a book, communicate with your friends and families on the other side of the world and find all the answers we need. And furthermore, through your smartphones, you can buy pratically everything. Books, furnitures, even the weekly shop. Over
NEWS
the years many companies have started to realize the importance of small mobile devices in the everyday life and this has led them to adapt their strategies in an attempt to follow the new trends generated by users. Applications, websites that fit automatically at the device from which they are viewed, post on blogs and promotional videos: an evolution that has led more and more people to purchase products and services via a mobile device. The massive use of smartphones in the purchasing rites leds to the emergence of a new dimension in which they move, faster than ever, market dynamics: the m- commerce is born. Short for Mobile commerce, this term covers all those transactions that occur with the use of a mobile device. In fact, as reported by SmartInsights, 80 percent of the users who use the Internet has a smartphone. This is incredible and it help us to understand why the focus on mobile devices should be a priority for everyone who owns a business website. An evolution of the futuristic e-commerce, m-commerce skip all the steps, giving the buyer the possibility 40
OCTOBER-NOVEMBER
NEWS
check transactions at any time, to be able to “To count upon security systems that smartphones only offer (such as the recognition of fingerprints for purchases), offline contents, push notifications and much more: there are many benefits from purchasing via smartphone. Benefits which the user, once experienced, will not be able to do without it
”
to get their hands on the product and adapting to the times of a world increasingly mobile and less fixed. So, to ensure an experience of successful e-commerce on the mobile-phone, it becomes an indispensable requirement for merchants of all kinds, which can find in M-commerce the opportunities for new entry, an additional sales channel to reach hand for all and the possibility of hooking customers otherwise inaccessible. To check transactions at any time, to be able to count upon security systems that smartphones only offer (such as the recognition of fingerprints for purchases), offline contents, push notifications and much more: there are many benefits from purchasing via smartphone. Benefits which the user, once experienced, will not be able to do without it. Worldwide, cases of m-commerce success that led to the platforms spotlight become real status symbol have multiplied. Amazon, eBay and Booking, as well, have been forced to change their face again, creating a fingerfriendly app that encourages the purchase and accompanies the customer before, during and after its choice. The application, born as a “branch” of the main shopping OCTOBER-NOVEMBER
41
NEWS
women at the top A winning combination
An increasingly successful combination. Today, more women have more power
ANGELA MERKEL
by Cassandra Del Fosco
42
OCTOBER-NOVEMBER
SERENA WILLIAMS
woman and her “ The image over the
”
REGINA ELISABETTA II
“W
omen are stronger than men and, above all, we don’t waste time complaining, but always try to do our best, regardless of the difficulties. That’s why when there are babies crying, it is often the women of the family who hold them in their arms. Men sometimes act stupidly.” This was a statement by Serena Williams, one of the greatest athletes of history, the Black Venus of tennis elected by the Daily Mail as one of the world’s most beautiful women. Seventy-three years have passed since 1943, when the famous poster by J. Howard Miller with Rosie the Riveter and her proud “We Can Do It!” slogan was published, and many things have happened over the years. Women left the kitchens in which they had been relegated, they took to the streets, raised their voices in protest and went to work in factories. They frequently raised their voices in the name of the inalienable rights that they had never enjoyed. They obtained the right to vote (which arrived in Italy in 1945). They raised their heads high and proudly considered themselves equals to men, the “stronger sex” to whom they were forced to defer. They are no longer just daughters, sisters, wives, and mothers, but are also workers,
years have changed. She asserts herself in all of her glory and in all aspects of pop culture
OCTOBER-NOVEMBER
43
we
want you! To those who are tired of compromising To those who want to love their job To those who want to be moved by their passion we created Love For Work to develop more business opportunities and hope during this climate Business is opportunity Business is future
New York: 32 E 57th street - 18th Floor - New York, NY 10022 Los Angeles: 1011 West Olive Avenue, Unit A - Burbank, CA 91506 Miami: 66 W Flagler Street, Suite 1002 - Miami, FL 33130
loveforwork.us
VISIONS OF PEOPLE IN MOTION
TRAVEL
Looking for a hotel Seeking an unusual location?
Here’s a selection of the world’s smallest hotels
by Annalisa Costantino
TRAVEL
T
hey’re gorgeous, luxuriously appointed, and in strategic locations. What makes them special: very few square meters. They are recommended for travelers seeking a unique experience without sacrificing comfort and for people who love privacy, silence and pampering. Let’s discover them. There is a historical landmark in the town of Amberg in Bavaria dating back to 1728. Built by a landowner who wanted to take advantage of the two and a half meters between two existing buildings, the house was used by engaged couples who had to prove they had a home to get married (the German name EheHaus means “Marriage Home”). The Eh’häusl is a genuine temple of well-being and exclusiveness and holds the official title of the world’s smallest hotel. The German address, in fact, has a single bedroom. Therefore, when you make a reservation there, you have the hotel all to yourself. To pamper yourself even more, there
46
OCTOBER-NOVEMBER
Eh’Häusl
TRAVEL
Interior of Eh’Häusl
is a wonderful Jacuzzi on the top floor for your exclusive use. The cost of the room per night starts at € 240 with breakfast and private parking included. Copenhagen, Denmark is the home of Central Hotel & Café, a tiny place nestled between two tall Nordic-style buildings. The décor blends traditional wood with design elements, fine hardwood floors and exquisite
details. The room can only accommodate two people and has all the amenities needed to make guests feel at home and more: the owners, in fact, provide use of an iPhone, free Wi-Fi, a well-stocked mini bar, stereo and much more. Breakfast can be served in your room or at the Granola Café, which is a short distance from the hotel. The room costs € 240 per night,
Interior of Central Hotel & Café
New York / Los Angeles / Miami / www.adamis.us
Are you working in the beauty industry? If you work on Beauty and Cosmetics Market; if you’re a Brand Manager, a Store Manager, a Trade Manager or a Makeup Artist, or Beauty Consultant, click on the bar code and follow Adamis Group. Be inspired! In the beauty world with Adamis Group.
beauty
for MAN
DIOR
KIEHL’S
BIOTHERM
Lotion Après Rasage 100 ml € 62,26
Age Defender Power Serum 75 ml
Aquapower Gel 75 ml € 41,,00
€ 60,00
Aquapower Eye De-Puffer 15 ml
Among the indispensable products with
€ 24,,90
the Sauvage fragrance, the aftershave
The first serum from Kiehl’s Men has
lotion from the new bath line prolongs
an ultra-light but very effective formula
With Aquapower Gel men will discover
the scent. Its luxurious texture faithfully
that is easily absorbed by the skin. This
moisturizing freshness that lasts all day
reproduces the emblematic accords
powerful, visibly firming anti-wrinkle
and hardly leaves a trace. Its original
with vitality, creating an immediate,
treatment is the first line of defense
formula
decisive
of
against the effects of skin aging.
elements -- including a combination
freshness. The power of Sauvage is
Formulated with cypress extract, it has
of hydrating and revitalizing amino
expressed through every aspect of the
a light and easily absorbed texture that
acids, vitamins E, C and B5 further
bath routine. The expressiveness and
firms the skin and reduces wrinkles.
enhanced by Life Plankton™ -- remains
and
masculine
sense
containing
thermal
oligo
immediate masculinity of the fragrance
unchanged. The new Aquapower Eye
are accentuated in each of these special
De-Puffer also reduces bags under the
moments.
eyes and swelling with a formula tested under ophthalmological control.
CLARINS
LAB SERIES
ACCA KAPPA
Sérum Défatigant Yeux 20 ml € 39,50
Pro LS All-In-One 50 ml € 30,60
Transparent Shaving Gel 125ml € 20,00
Gel Revitalisant 50 ml € 47,00
Softner & Resructuring Fluid 50 ml € 25,00 This “all-in-one” treatment with a super-
Inspired by its partnership with the
light, easily absorbed texture combines
Thanks its excellent performance and
French Racing 92 Rugby Team, Clarins
four essential elements for skincare. Its
attractive packaging, the Acca Kappa
Men presents its gel and moisturizing
advanced formula with an immediate
Barber Shop Collection has also attracted
serum that gives the face and eyes a
soothing effect helps rebuild and fortify
a younger market segment that cares
boost of energy. The new energizing
the moisture barrier and diminishes the
about a well-groomed beard, which is an
duo fights and slows the signs of aging
appearance of lines and wrinkles. The
important element of a man’s look.
thanks to a complex reinforced by
practical packaging was designed to be
powerful anti-aging active ingredients.
versatile anytime and anywhere, for
It’s a genuine “energy drink” for men’s
travel or tucked away in the gym bag.
skin.
MEN PERFECT ABS by Mauro Tarallo
to the “According figures provided
by the British Association of Aesthetic Plastic Surgeons, the number of operations performed in 2016 increased by about 13% compared to the previous year
52
OCTOBER-NOVEMBER
I
HEALTH & FITNESS
t is a fact that cosmetic surgery is no longer a prerogative of women, and it is certainly no secret that men have since discovered the benefits of plastic/cosmetic surgery for themselves to improve imperfections large and small. According to figures provided by the British Association of Aesthetic Plastic Surgeons, the number of operations performed in 2016 increased by about 13% compared to the previous year. Whether using fillers or a scalpel, soft or invasive techniques, the help of a surgeon is always welcome. Facelift surgery is the top procedure chosen by Italian men and is closely followed by gynecomastia surgery, which is the reduction of male breasts. Recently, however, the debate has shifted to another type of operation that sculpts the abs because the desire for a flat stomach and sculpted “six-pack” remains the aspiration of many men who are willing to undergo cosmetic surgery to imitate the paragons of beauty around us. But can surgery sculpt your abs? While abdominal definition is always obtained through regular exercise and a balanced diet, in recent years a certain type of surgery has arrived to help those who want to improve their appearance with sculpted abs. “Abdominal etching” - sculpting a “false six-pack” - requires modification of the skin, fat tissue and dermal tissue through a procedure called scarification to create scars that are almost identical to the six-pack effect. In practical terms, false muscles are defined within the fat tissue on the dermis level. The definition is only artificial, so if you gain weight you get a “wavy” abdomen with a false “six-pack” that is decidedly unattractive. Therefore, this procedure has nothing to do with the tummy tuck that obtains a natural result, which is always the goal of cosmetic surgery. Many surgeons and various associations have expressed an unfavorable opinion of the technique that has little to do with conventional cosmetic surgery. Another technique providing a temporary result but fewer complications sculpts abs using a highly cross-linked hyaluronic acid. Everyone has a perfectly legitimate desire to have a body
that reflects their aspirations, but they must take into account the fact that there are limits. This is where the role of the surgeon comes into play, who is not a mere executor of the patient’s wishes, but a specialist who can advise what is best for each person according to his needs and possibilities.
NEWS
street art
Civility or barbarism? A debate that continues to be discussed to this day
S
NEWS
treet or urban art is a creative visual form in public places. Born as a phenomenon in the US in the late ’70s, it quickly spread overseas, attaining an incredible audience and attention from the media. Graffiti, murals and tags now appear before our eyes on a daily basis, in every corner, on the facades of buildings and houses, on railway carriages and in subway stations, on road signs, on walls in city centres and suburbs. Is it art or vandalism? Civility or barbarism? Let’s start by clarifying a few points. The practice of graffiti is perceived by society as a real social problem: a vandalism that destroys the dignity of towns and
their artistic heritage. But it is essential to distinguish between simple daubers, “vandals” it is right to prosecute, from real artists. Just as in ancient times primitive man scratched and drew in caves, so graffitists today consume spray cans on city walls: little has actually OCTOBER-NOVEMBER
55
edited by www.b2x.it
Gourmet
Tower of beefsteak tomatoes and purple eggplant with oregano and basil
by Tamara Giorgetti from the blog unpezzodellamiamaremma.com
T
his refreshing dish is easy to prepare even at the last minute, when your refrigerator is relatively empty and friends are on their way. It is appetizing and attractive
56
OCTOBER-NOVEMBER
served in summer, even for a dinner on the terrace. You just need tomatoes, eggplant and bread, good extra virgin olive oil and you’re done! It’s a fast and colorful summer recipe.
Ingredients 4 ripe beefsteak tomatoes, 2 long purple eggplants, basil leaves, 8 slices of baguette or wholemeal bread, extra virgin olive oil, oregano, salt and pepper.
Directions Slice the eggplant on a diagonal and grill the slices. Slice the bread and tomatoes. When the eggplant is grilled, assemble the dish. Create a base using two slices of eggplant. Season with salt, pepper and oregano. Add a slice of bread, two slices of tomato and seasoning. Add a slice of eggplant on top. Start over, seasoning with basil, salt and
4
Ingredients for 4 people
pepper and a little olive oil, until you stack 3 or 4 slices of bread with all the other ingredients. Finish with basil and drizzled olive oil. This dish can be served as an appetizer, a second dish, or however you wish. Tempting and delicious, it’s a different way to enjoy tomatoes and eggplants.
Preparation time 30 minutes
Difficulty easy
OCTOBER-NOVEMBER
57
CARS
range rover evoque
UNDER THIS SKY by Tony D’Elia
EYE-CATCHING CONVERTIBLES
A
fter the resounding success of the 5-door model and of the coupe, the British engineers have dreamed up an open-air version of the bestseller, dedicated to those who love to stand out, but especially to those who have no budget problems. 58
OCTOBER-NOVEMBER
What is referred to by Land Rover as the most luxurious SUV convertible in the world has an appeal relying on a dynamic and refined exterior design, combined with the comfort and high quality of a four-seat interior. The profile of the Range Rover Evoque Convertible
CARS remains true to its fixed-roof sibling despite being fitted with a soft top that automatically opens like a fan in just 18 seconds, while it takes 21 to be raised, all while driving at a speed of up to 48 kph. Great attention has been paid to safety issues. The vehicle has a Roll-Over Protection Device
with extractable but hidden rollover bars in the rear body panels. All the engines are aluminium four-cylinder models, available in both petrol and diesel versions and with manual or automatic transmission, including the excellent 9-speed automatic. Prices start at 50,000 euros.
OCTOBER-NOVEMBER
59
ART
“Estuaire art collection” Nantes An open-air contemporary art gallery
60
OCTOBER-NOVEMBER
ART
Copyright Bernard Renoux/LVAN Ville - Nantes
OCTOBER-NOVEMBER
61
ART
Copyright Martin Argyroglo/LVAN Ville: Nantes
62
OCTOBER-NOVEMBER
T
ART
hirty works can be seen outdoors along the banks of the River Loire, some of them on temporary display and others permanent, in what is effectively an open-air museum that can be explored by boat or bike, for the joy of lovers of contemporary art. The initiative stems from a project by Jean Blaise, born in 1951 and now artistic director of major cultural events: this will be a real “live” experience of the artist’s aesthetic activities along the route of the Loire over a distance of about 60 km between Nantes and Saint-Nazaire. Created directly on the spot by internationally renowned artists, the works
of art are accessible free of charge and throughout the year, from the river or from land. For the boat option, excursions departing from Nantes and SaintNazaire, are operational only from April to October. The visit, which lasts about 2 hours and 45 minutes, is commented in real time by an expert guide. The “Estuaire art collection” makes it possible to enjoy a visual, tactile and sometimes dreamlike experience, and also to discover a region, the oceanic Loire, in its least known aspect: unique views of the villages, natural environments, marshes, fishing scenes, industrial landscapes, flora and fauna. While some of the works on display were presented on
www.estuaire.info
OCTOBER-NOVEMBER
63
Benedetta: Cloak: InVitro Dress: InVitro Bag: vintage Necklace: vintage Shoes: Cinti Demetra: Top: InVitro Skirt: proprietĂ dello stylist /archivio Belt: InVitro Shoes: InVitro Necklace & Bracelets: Eppiucci
as y lum Photographer: Marta Petrucci Fashion Editor: Silvia Mongelli Fashion Stylist: Andrea Broceta, Silvia Campagna, Brunilda Kola, Alessia Mancini, Greta Micci, Jessica Rotondi, Mario Sgambati Make up/Hair: Jessica Brandolini Models: Demetra Bellina (Mandarine Models), Benedetta Frucci
Benedetta: Jacket: Zara Trouser: Zara Demetra: Dress: proprietĂ dello stylist /archivio
Benedetta: Cloak: InVitro Dress: InVitro Demetra: Top: InVitro Skirt: proprietĂ dello stylist /archivio Belt: InVitro Necklace & Bracelets: Eppiucci
Benedetta: Jacket: Zara Trouser: Zara Demetra: Dress: proprietĂ dello stylist /archivio
From social media to real life. A window that is always open on 2.0 creativity and trends by Vincenzo Lentini
pokèmon go
P
okémon Go, the iOS and Android app of the most famous game (and anime) of all time, a common trait of the adolescence of millions of fans around the world, became a reality in Italy with the official launch on 15 July 2016. Or rather, an augmented reality. Thanks to the incredible technology that exploits geolocation using GPS, Pikachu and his friends have made their brilliant entry into the lives of everyone. After the pioneers in Australia and the United States, Pokémon Go has arrived in Europe and between controversy and new updates, is spreading everywhere, against all expectations imposing new rules of social interaction. The application is very simple. Developed by Niantic, a US software company, it makes use of Google maps and basing itself on places of interest intercepted by Ingress – an online augmented reality venue – it gives the player the opportunity to add a twin reality to that being experienced, in which at any time you can capture new Pokémons, strengthen your team in gyms and make your team dominate those of other players. Wandering around using the maps like a common navigator, you can walk around your neighbourhood and find a “gym” to win at the station near home or, in the park where you walk the dog, you might find a Pokéstop, a sort of filling station for trainers to get Pokéballs, the balls used to capture the creatures, potions and revitalisers to put them back on their feet after a battle. The hunt for the 150 Pokémons – a number that includes only those of the first generation, but which is sure to grow with future updates – is long and difficult. And to catch them all, you have to walk a long time in order to
accumulate kilometres on the pedometer and encourage the hatching of eggs that might reveal the rarest creatures that are difficult to capture otherwise. In addition, to round off your team, you will need to explore the most varied environments: the most interesting of the grassland Pokémons live deep within the forest, those of water near rivers, lakes and seashores, and the great and rare dragons in the most desolate uplands. And while in America, the first studies show that the application is proving an unexpected
“Wandering around using the maps like a common navigator, you can walk around your neighbourhood and find a “gym” to win at the station near home or, in the park where you walk the dog, you might find a Pokéstop, a sort of filling station for trainers to get Pokéballs, the balls used to capture the creatures”
weapon against obesity among young people and a valuable tool for encouraging socialisation, in Italy and in the rest of the world Pokémon hunting fever is rampant, giving rise to curious anecdotes which hover between practical joke and reality. Would you believe it would ever be possible to trip up a perfect stranger in Central Park just to capture a wild Charizard? And if you do not yet know what this is, try searching for Charizard on Google! Meanwhile, Gotta catch’em all!
HOROSCOPE ‘16 ARIES 21.03/20.04 The autumn promises a challenging season for those born under the sign of Aries: misunderstandings with the people around you may be appeased only by putting aside your a g g re s s i v e a n d b u l l y i n g instincts. Interesting amorous encounters are foreseen that could lead to something lasting. Under the favourable planetary influence, your professional life will show unexpected successes. Mars, your ruling planet, will direct positive energy flows.
GEMINI 22.05/21.06 Thanks to Venus in Sagittarius, love will reawaken after a period of misunderstandings with your partner. If you have started a love story recently, it is important to live it without rushing; enjoy it lightly, to avoid any pressure. In your professional life, some difficulties need to be addressed with greater discipline and precision. Spend a little time with friends and family to regain the serenity and happiness that belong to you by nature. Smile always!!!
LEO 24.07/23.08 A very positive period is about to start for you, an inner rebirth that will also draw in those around you. A sense of strong understanding with your partner will come from the sky. Thanks to the influence of Venus, you will feel the need to experience love with passion and romance. As regards work, Mars will give you a strong physical and emotional charge that will help you in activities where you need common sense. Considerable progress in the family budget thanks in part to your partner’s role.
TAURUS 21.04/21.05 The influence of Jupiter at an angle to Pluto could make you especially romantic; for established couples, plans for a child could start to peep over the horizon. If you are single, in October that special someone will capture your attention and the torpor in which you were vegetating for a while will give way to the sort of enthusiasm that comes before falling in love. At work a helpful colleague will help you resolve some unexpected scrapes with your boss. Finances on the up!!!
CANCER 22.06/23.07 The position of Neptune could influence relationships between stable couples, who can now overcome all the dead ends of recent months. You must learn to calibrate your daily tasks leaving time to devote to him/her. In the workplace, Jupiter will give you a positive magnetism that will take the place of the tensions you have been living through recently. Do not fall into the trap of fruitless discussions with colleagues... Look out for unexpected news!!!
VIRGO 24.08/23.09 The influence of Saturn, you will experience a period of slight uncertainty with your long-term partner, while for singles the buzzword is interior and exterior renewal. New acquaintances lie ahead on the horizon, you must moderate the mistrust that distinguishes you when you are introduced to someone. Work will go through a positive period, and you will be credited for your material skills and attention to detail by both bosses and colleagues. Watch out for the first cold snap!!!
october/november LIBRA 24.09/23.10 On the emotional level you will live a special period: long-term relationships will be stressed by Jupiter, but those of you who have got through the seven-year itch will experience a revival of closeness. Your working life could enjoy a breakthrough with the success of the most ambitious projects you have been developing little by little. Mars will give you a flow of positive energy that will strengthen your innate diplomacy and seductive charm!!!
SAGITTARIUS 23.11/21.12
Yo u r n at u r a l n e e d fo r freedom could bring a period of dissatisfaction in very stable couples or live-in relationships: you will have the feeling that your partner is invading your space and daily routine will need to be pepped up with new external stimuli. You will know how to negotiate some interesting proposals in the workplace and, with the right sacrifices, the results will soon come in. Finances on the up thanks to unexpected earnings!!!
ACQUARIUM 21.01/18.02 The stars will affect your happiness and joy of love for these two months but try to live these feelings naturally or your partner might become suspicious! For singles, better to break entirely with the past and open up to new acquaintances among whom there may be a very special person. At work you may obtain some favours from a person who matters who will help you show your talent thanks to your verve. Free yourself from anxiety.
SCORPION 24.10/22.11 In love, you will experience a period of calm after the impatience and impulsiveness that caused the whirlwinds of recent times. Now’s the time to leave the jealousy you have by nature and regain confidence in your partner. Communication, facilitated by Mercury, will help you recover your relationship. Financial transactions will be favoured at this time but be careful not to take risks!!! Changes at with the start of a new job.
CAPRICORN 22.12/20.01 The position of Mars and Pluto will enable you to experience your relationship as a couple with plenty of sensuality, giving you a desire for new experiences. If you are single, there will be lots of possibilities for pleasant meetings. Business and easy earnings are on their way but be careful at the end of October, better turn down an offer which looks a little shady. Your daily commitment to work will gratify you more than usual.
PISCES 19.02/20.03 Venus is in a hostile position for the first few days and may not allow you to live your relationship in the best way, but immediately after the transit in Sagittarius will make you rediscover the deepest emotions, clearing away that longing for solitude that led you to distance yourself from your partner. Single people may enjoy intense love and fleeting passions that leave a mark... At work, you will show such enthusiasm and determination that you will confirm yourself once again as number one!!!
COMPANY
WE SPOKE OF ACCA KAPPA: www.accakappa.com ALEXIS MABILLE: www.alexismabille.com ACQUA DI PARMA: www.acquadiparma.it BIOTHERM: www.biotherm.it BLUMARINE: www.blumarine.com BURBERRY: www.burberry.com CHANEL: www.chanel.com CLARINS: www.clarins.it COLLISTAR: www.collistar.it DIOR: www.dior.com DOLCE&GABBANA: www.dolcegabbana.it ESTÉE LAUDER: www.esteelauder.it
EVO: www.evoyachts.com FURLA: www.furla.com GIORGIO ARMANI: www.armani.com GIVENCHY: www.givenchybeauty.com GUERLAIN: www.guerlain.com KIEHL’S: www.kiehls.it H&M: www.hm.com JEEP: www.jeep.com KIEHL’S: www.kiehls.it LAB SERIES: www.labseries.it LANCÔME: www.lancome.it MARC JACOBS: www.marcjacobsbeauty.com
MAZDA: www.mazda.it MESSAGERIE: www.messagerieshop.com POLICE: www.policelifestyle.com QUATTROMANI: www.quattro-mani.it ROBERTO CAVALLI: www.robertocavalli.com SANTA EULALIA: www.santaeulalia.com SAMSUNG: www.samsung.com SEAT: www.seat-italia.it TOM FORD: www.tomford.com VERSACE: www.versace.com VICHY: www.vichy.it YSL: www.yslbeauty.com
Im s c r e a m
a b o u t
Roma: Piazzale delle Medaglie D’oro, 46 - 00136 +39 / 06 43400123 New York: 32 E 57th street - 18th Floor - NY 10022 +1 / 646 4498952 Milano: Via Morimondo, 26 ED1 A11 - 20143 +39 / 02 94557150 Los Angeles: 1011 West Olive Avenue, Unit A Burbank - CA 91506 +1 / 747 2299066
y o u r s e l f
adamisacademy.com
For sophisticated elegance make up
|
fashion
|
fragrance
|
services
“ Learn to look at the world with different eyes; find the unique, live the details. There is more in the world than we can see. Think different, think Adamis.� Mario Conti, CEO Adamis Group
New York / Los Angeles / Miami / www.adamis.us / twitter: @adamisus