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“Promoting God’s business and the businesses of God’s people” ACUMEN BUSINESS PAGES


Edition 5

August 2012

Inside this edition: 

Articles & Resources for Businesses & Entrepreneurs

Business adverts

Events Adverts

Church Adverts

Books for sale

CDs for sale

Photography by CHANDRA JORDAN

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THE DREAM ACT 2012 Ned Ogueri


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Acumen Business Pages

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Acumen Business Pages is a free monthly e mag published by MyFaithTVNetwork International .Inc., ACUMEN—Christian Business & Trade Magazine is a print publication also published quarterly by MyFaithTVNetwork International .Inc., MyFaithTVNetwork International .Inc. is a non-profit organization serving churches, ministries and non profit organizations in the propagation of the gospel via it’s free viewership online Christian television.

Editor’s Notes Blessings , The number 8 is always said to represent NEW BEGINNINGS. As you begin this eight month of August our prayer for you is that your business and ministry will experience new beginnings, new finances, new open doors and new opportunities. This months edition is loaded with information to INFORM,EDUCATE & EQUIP you. Ms Chandra Jordan our cover is not only a very skilled photographer but a phenomenal entrepreneur who has been a great supporter and pioneer for our magazine. We welcome to our team of columnists attorney Ned Ogueri of Zeribe law offices in ATL GA who will be writing on legal issues and matters of interest. In this edition he shares his thoughts on the Dream Act 2012 that was just passed. Understand Business law ans Regulations is the title odf the except we pulled out for you under the SBA section. The hymn and it‟s history that we will be looking at this month is the hymn- COUNT YOUR BLESSINGS. May you be unable to count all your blessings in one day this month as they will be too many to name one by one. Do sign up for our new FREE ACUMEN MAGAZINES & ADVERT promotion and tell all your business associates and members of your church family about it. It will surely help them and their businesses to have acces to all this information that will help them. You will find more information on it in the magazine. Just like the picture above suggests do not let anything that happens to you any day make you loose sight of God‟s plans for you to succeed not only in your business and ministry but in Life .

Adverts and Comments made by the contributors are not necessarily the views of MyFaithTV Network. International Inc. or it’s personnel. Letters & testimonies from readers are welcome. Requests for permission to reprint any portion should be directed to Acumen Business Pages Edition 5 August 2012 Copyright 2012 All rights reserved. MyFaithTVNetwork International .Inc CEO/Finance Director ~Olu Fashina ( Deacon) MD/Operations Director ~Abiola Fashina( Evangelist) Editor-in-chief Editorial Consultant ~Joshua Daramola (Pastor) Graphic Designers ~ Abiola Fashina (Evangelist) ~ Bijoubel Young ~ Tosin Fashina Public Relations ~ Dr Stanley Jean ~ Felicia Olatunji ~ Sa m Aggrey Sales/Marketing ~Pedro Diaz ~Yessica Jean ~Margie Randal ~Sarah ~Vivian Bell ~ Timi Adepoju Business Pages Columists: Abiola Fashina—Evangelist Bob & Adeteju Alonge— Pastors Chinwe Kalu Donna Lang Nina otuka-Ijere Oma Edoja Nina Ijere-Otuka Publisher:

You are a winner and always the head. Remain Blessed

Evang Bibi Fashina


Evang Bibi Fashina

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MYFAITHTVNETWORK. INT’L INC P.O Box 492414 Lawrenceville GA 30049 T: 678-667-1550

Our Mission It is our mission to every month produce and fill



ACUMEN - Business Pages with adverts and information about upcoming Christian and church events and business services to keep Christians in business and ministry well informed about the latest happenings in their chosen calling or line of business or trade.

MEAN? ACUMEN ; (ˈækjʊˌmɛn, əˈkjuːmən) The word is a Latin word from the 1530s which means "a point, sting," hence "sharpness, shrewdness," from acuere "to sharpen" .

Salvation If you would like to make Jesus Christ the Lord of your life or you want to recommit your life to him because you have fallen back into sin, just follow these simple steps; 1.

Recognize and admit you are a sinner (Psalm 51;5)

ACUMEN is the ability to judge well; keen discernment; insight


Repent of your sins (1John 1;9)


Confess Jesus as Lord and savior ( Rom 10: 9-10)

ACUMEN means quickness, accuracy, and keenness of judgment or insight.


Pray this prayer aloud: Lord. I recognize that I am a sinner, I turn away from my sins and confess you with my mouth and believe in my heart that Jesus is Lord. Thank you for saving me. Amen

BUSINESS ACUMEN is keenness and quickness in understanding and dealing with a business situation in a manner that is likely to lead to a good outcome. [1] The term "business acumen" can be broken down literally as a composite of its two component words: Business literacy is defined in SHRM's Business Literacy Glossary as "the knowledge and understanding of the financial, accounting, marketing and operational functions of an organization” [2] The Oxford English Dictionary defines acumen as "the ability to make good judgments and quick decisions". [3] Given these textbook definitions, a strictly literal definition would be "keenness and quickness in understanding and dealing with a business situation”

Welcome to the family of God! To help you learn more about salvation please send us an email @

PRAYER REQUEST If you have a prayer request concerning your business please send an email – to us to agree with you in prayer concerning that prayer point. Luke 1:37 “ For with God nothing shall be impossible’


Acumen Business Pages

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Acumen Business Pages

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August 2012

Acumen Business Pages

Edition 5

August 2012


“Promoting God’s business and the businesses of God’s people” ACUMEN BUSINESS PAGES MONTHLY E– MAG

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WHEN IS THE DEADLINE FOR PAYMENTS & SUBMISSION OF ADVERTS? All payments and artwork for adverts in Acumen Business Pages Monthly e-mag must reach us by the close of business on 18th of the month or the Friday before the 18th to be included in the next month edition. Any payment received after the 18th of the month will be included in the upper month’s edition. HOW WILL I/WE/PEOPLE SEE THE ADVERT? Acumen Business pages E-mag is a free on line digital magazine. We embed it in our websites and market it via e-blasts to all the subscribers in our data base. You can view it on our websites or Facebook pages. You can email the link to your own customers and friends. You can also embed it into your own website or blog. ARE THESE RATES THE SAME FOR THE QUARTERLY PRINT ACUMEN MAGAZINE? No the rates are not the same. We have a detailed media packet that describes the different marketing and advertisement opportunities in Acumen Quarterly print Magazine. Just send us your request via email to for

About Acumen Business Pages Acumen—Christian Business & Trade — Business Pages is a free on line monthly e-mag published by MyFaithTVNetwork International Inc. The monthly digital magazine features church and Christian related adverts as well as business and services adverts by Christian businesses and non profits to promote God‟s business and

ADVERTISE YOUR BUSINESS IN ACUMEN BUSINESS PAGES Advertise your church event, company meetings, seminars, conferences, retreats and educational workshops. Get thousands of our readers to see your business or company advert by advertising in our magazine.


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Acumen Business Pages

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WHAT IS THE LAW? Legal Column

want a permanent resident card. “The Obama immigration reform law is still a temporary measure. It requires the affected to remain in the United States temporarily and work and requires Dreamers to apply for an extension of their status every two years,” says the Atlanta immigration lawyer.

Although many believe that this is a fair measure, pointing out that it would not be fair to punish innocent people for their parents‟ actions in breaking the law, many objections have (Development, Relief & Education for Alien Minors) been raised. A group of naysayers to the Obama immigration Big Relief to undocumented children reform policy object on the basis that we should never grant any king of legal status to people who violate immigration laws while along group believe that the president should have On June 15, 2012 under President Obama’s new immigration left this issue to Congress has exceeded his authority. For the reform policy decided that he will sign an executive order to latter argument, many law professors have hit the law library, stop deporting young illegal aliens. In other words, use existnotes Attorney, Ned Ogueri, who also notes that president ing laws to help undocumented children to remain in the UnitObama was a constitutional law professor , and must have first ed States legally, and have authorization to work. This is after thought this through, adds the Atlanta immigration lawyer with many years of inaction by Congress on the long debated immia smile. gration issue, notes Atlanta immigration lawyer, Ned Ogueri, of Zeribe Law Offices an immigration lawyer in Atlanta who provides consultations on the new Obama administration DREAM Act, youth immigration reform plan, amnesty, and helps his clients fight deportation.


“In short, Obama has announced it would no longer remove to their native country, undocumented immigrants who arrived in the United States while under the age of 16, have lived in the United States for five or more years, before the day the law was announced, have no felonies or serious misdemeanor convictions and are currently in school or have completed some schooling, GED or military service,” says the Immigration lawyer in Atlanta.

Ned Ogueri, is an an Atlanta immigration lawyer

“Many immigrants affected by this law have applauded it but have also wished for a more permanent solution. “This is so because the new Obama immigration program does not provide a path to citizenship nor a green card,” says the Atlanta, GA immigration lawyer who notes that many of my clients

770-840 9098 or at

and criminal defense attorney representing immigration law clients throughout the United states in fighting obtaining deportation and obtaining their permanent residence cards through family or employment petitions. His office can be reached at

Acumen Business Pages

Edition 5

August 2012



Acumen Business Pages

Edition 5

August 2012

Acumen Business Pages

Edition 5

August 2012












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Demographics African American  35 percent 1 in 3 African Americans reported having at least two credit cards

How to get rid of them!

 51 percent of African Americans reported not paying their credit cards on

Owe No Man Nothing Especially Your Money !!!! Article Written by Élan


times  90 percent African Americans who are earning between $10,000 and

Certified Credit Consultant NeighborWorks

$24,999 had credit card debt Let me thank you in advance for taking steps to becoming financially free. It is our mission at


Proverbial Legacy to educate, empower, and

 31 percent of Hispanics pay cash for their purchases

inspire our readers. The information will be

 44 percent or about ½ Hispanics reported having a minimum of two credit

informative and practical so need to worry;

cards  42 percent of Hispanics stated they don’t like the idea of being in debt

You don’t need a finance degree to understand and apply these principles to your life.

Young Adults

All that is needed is the will to renew your mind and change behaviors that are not currently working when it comes to how you hand and view your credit and money.

 Only 2 percent of undergraduates had no credit history

Money is a very serious subject, we

 84 percent of undergraduates specified they need more education on

all want it but no one wants to talk

finance management topics. 64 percent of this same population would like

about it especially if you are in debt.

to receive information in high school

Admitting where you are and taking

 The average college graduate has close to $20,000 in debt; there was an

ownership of the mistakes you have


made in your finances is the first step After viewing a small glimpse of these facts, you can see and understand

in recovery. The great news is

why getting out of debt is a critical subject for our nation, families, and

change begins today.

communities because we are suffering and we must do something to As we embark on this journey of

change. Credit card debt is robbing and killing our financial future and we

understanding debt, credit, and

are in bondage to those we have borrowed from. There are countless of

money will be exciting at times and

people who are going to work just to pay credit card bills, missing meals,

other times downright challenging.

and sleep. This must stop!

No matter the course we will finish the race.

There are some basic steps to follow to begin your journey to financial freedom.

The focus on this article is credit card debt and the first steps needed to start getting rid of it.

The Plan

A wise person knows who they owe and where their money is going. Hiding your head in


Be honest with yourself about your current financial condition!

the sand, sticking your bills in the kitchen drawer, and not taking creditors calls are no long


Don’t let fear control you!

an option. We will face this challenge together and win. Debt is a major culprit that

3.. Pull your credit reports and your child (ren)

steals and robs us of our peace of mind.

credit reports. You are asking why do I I need to pull my child’s credit reports. This is to make sure no one has stolen their identity!

According to Webster’s New World Dictionary Debt is defined as something owed to

4. You are entitled to 1 free credit report each year

another, or the condition of owing, to be in debt. Debt is a liability that an individual

depending on the state you live in visit

is responsible for. Therefore, it reduces your net worth or total money.

Let’s looks at some statistics that will give us a better understanding of where we are as a nation and community. Credit card debt is leading our nation, families and communities into financial bondage.


December 2011 consumers debt reached: 2.5 trillion

2.93 percent of credit cards in January2012 U.S. credit card a delinquency rate

$ 15,956 is the average credit card debt per American household




 9.8 million credit card are held by U.S. consumers

The Three Credit Reporting Agencies Are:


PG 15 Acumen Business Pages

Edition 5

August 2012

PG 14


business with you. Even being business owner your may be asked to produce your personal credit history to possible inves-

How to get rid of them! Owe No Man Nothing Especially Your Money !!!!

tors. Cleaning up your credit and becoming financially responsible is imperative.


Disputing Process

Many people believe that the credit reporting Once you receive your credit reports it will include information on how to dispute agencies are part of the government and that any information you feel is being reported incorrectly. This information is also is not true. These are for profit companies found on each of the credit reporting agencies websites. owned by people and they make billions of In keeping in line with disputing incorrect information on your credit reports dollars each year selling your personal information to consumer marketsome of you may elect to use a credit repair company. If this is your choice ing companies. then there are some rules you must follow!!!

Security Rule:


When you request your credit reports you 1.

Never pay all fee upfront **this is against the law** Pay by check,

will be asked 3 to 4 security questions that money order, bank cards so you will have a paper trail. only you should know about yourself. If you 2.

The credit repair company should put you on a payment plan. If they

fail the security check questions you will insist you pay the entire fee upfront or they want half of the money have to request your credit reports by mail. upfront RUN! This is done to protect your identity. 3.

You should receive all correspondences from the credit reporting

The credit reporting agencies will require that you provide verification that agencies in the mail. You keep the originals and give them copies to you are who you say they are. They will provide with a list of legal documents the company. they will accept as verification for your identity. You will need to mail the items 4.

Make sure you ask if they sell your information


Do not apply for any type of credit while you are going through the

in. It will take approximately 3 to 4 weeks for your credit reports to arrive.


credit cleanup process because this will red flag your account

Not all creditors will appear on all 3 credit reports. Companies have to pay a fee


to the credit reporting agencies to report your positive or negative payment

It takes about 45 days to get your first response from the credit reporting agency and 30 days thereafter

history. Some companies report to all 3 while others may report to one or two.


So don’t be alarmed if you don’t see the same reporting history on your credit

Get your updated copies back to the credit reporting agency as quickly as possible. If too much time passes this will affect your



You can order your credit reports online and it is recommended that you print off a copy. The companies will provide with a code which will you to access your

In wrapping up our discussion we have talked about what steps we need to start our journey to financial freedom, what debt is and how it affecting our nation,

report up to 30 days once the code expires you will not have access to the credit file unless you pay. Each reporting agencies gives details on the options you

families and community, how to request your credit reports, and some rules on how to select a credit repair company. You are on your way to financial freedom.

have on ordering your credit reports. Getting a copy of your credit reports and

Remember to Owe No Man Nothing ….Especially Your Money.!!!

obtaining your credit score will give you a good understanding of where you Recommended Tools: Suze Orman “Young, Fabulous and Broke” Dave Ramsey: Financial Peace University Reference : Statistical information: -card-industry-facts-personal-debt-statistics-1276.php

stand in the financial arena. You may not realize how important, your credits score is almost, it’s as important as your social security number. Unfortu-

Elan Felders

nately, you are judged by your credit score by potential employers, apartment complexes, insurance companies and banks, plus many others are companies using credit as factor to determine if they want to do

Acumen Business Pages

is a Certified Credit Consultant with NeighborWorks

Edition 5

August 2012



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Place your Order today@ To advertise in the Quarterly Magazine Visit our website for more information.


Acumen Business Pages

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Acumen Business Pages

Edition 5

August 2012


Edwin Othello Excell – Composer


Count your blessings When upon life‟s billows you are tempest tossed, When you are discouraged, thinking all is lost, Count your many blessings, name them one by one, And it will surprise you what the Lord hath done. Count your blessings, name them one by one, Count your blessings, see what God hath done! Count your blessings, name them one by one, Count your many blessings, see what God hath done.

Born: December 13, 1851, Stark County, Ohio. Died: June 10, 1921, Chicago, Illinois. Buried: Oak Woods Cemetery, Chicago, Illinois.

Are you ever burdened with a load of care? Does the cross seem heavy you are called to bear? Count your many blessings, every doubt will fly, And you will keep singing as the days go by.

HYMN HISTORY: This hymn certainly ranks as one of the most familiar numbers in our hymnals. It is one of the songs that many of us first sang with gusto during our early Sunday School days, yet one that we still enjoy singing in our gospel type of services.

Count your blessings, name them one by one, Count your blessings, see what God hath done! Count your blessings, name them one by one, Count your many blessings, see what God hath done.

Rev. Johnson Oatman, Jr., was one of the important and prolific gospel song writers of the late nineteenth and early twentieth centuries. He was born near Medford, New Jersey, on April 21, 1856. As a child he became acquainted with the hymns of the church through the singing talents of his father.

When you look at others with their lands and gold, Think that Christ has promised you His wealth untold; Count your many blessings money cannot buy Your reward in heaven, nor your home on high. Count your blessings, name them one by one, Count your blessings, see what God hath done! Count your blessings, name them one by one, Count your many blessings, see what God hath done.

At the age of nineteen Oatman joined the Methodist Church and several years later was granted a license to preach in local Methodist congregations. Though he wrote over 5,000 hymn texts, Oatman was busily engaged throughout his life in a mercantile business and later as an administrator for a large insurance company in New Jersey. Other gospel favorites by Johnson Oatman include “Higher Ground, and “No, Not One!”

So, amid the conflict whether great or small, Do not be discouraged, God is over all; Count your many blessings, angels will attend, Help and comfort give you to your journey‟s end.

“Count Your Blessings” is generally considered to be Oatman‟s finest hymn. It first appeared in Songs for Young People, compiled and published by Edwin O. Excell in 1897. It has been sung all over the world. One writer has stated, “Like beam of sunlight it has brightened up the dark places of the earth.”

Count your blessings, name them one by one, Count your blessings, see what God hath done! Count your blessings, name them one by one, Count your many blessings, see what God hath done.

Perhaps no American hymn was ever received with such enthusiasm in Great Britain as this hymn. The London Daily, in giving an account of a meeting presided over by Gypsy Smith, reported, Mr. Smith announced the hymn „Count Your Blessings.‟ Said he, „In South London the men sing it, the boys whistle it, and the women rock their babies to sleep on this hymn.‟

Johnson Oatman, Jr - Lyrics


“During the great revival in Wales it was one of the hymns the hymns sung at every service along with such Welsh favorites as “Guide me, O Thou Great Jehovah” and “O That Will be Glory.” The composer of the music, E. O. Excell, is a well-known name in early gospel hymnody. He was born in Stark County, Ohio, on December 13, 1851. At the age of twenty he became a singing teacher, traveling around the country establishing singing schools. For twenty years he was associated with Sam Jones, a well-known Southern revivalist. Excell was recognized as one of the finest song leaders of his day.

Born: April 21, 1856, near Medford, New Jersey. Died: September 25, 1922, Norman, Oklahoma. Buried: Mt. Holly, New Jersey.


In addition to writing and composing more than 2,000 gospel songs as well as publishing about fifty songbooks. He administered a successful music publishing business in Chicago. While assisting Gypsy Smith in an evangelistic campaign in Louisville, Kentucky, in 1921, he was suddenly stricken at the age of seventy and taken home to join the immortal heavenly chorus.

from Acumen Business Pages

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Acumen Business Pages

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August 2012


Understand Business Law & Regulations

As a small business owner, you are subject to the same regulations as large corporations. Even if you‟re starting out on a small level and planning to grow, you must comply with business laws and regulations from the day you open for business.  Advertising Law You‟ve got a great product or service to sell, and you‟re anxious to begin promoting it to potential customers. To make sure the claims you make about your offerings are truthful and to protect consumers, all businesses have to comply with advertising and marketing laws. This section will help you understand the basic rules when it comes to advertising, labeling your products, and marketing online or over the phone.  Employment & Labor Law Bringing employees on board to work in your business is an exciting milestone. You‟ll want to ensure that you are conducting employment processes in accordance to the laws. To help you understand and comply with federal and state employment and labor laws, SBA covers multiple topics in this section, including discrimination and harassment, termination, safe and drug-free work environments, and benefits and wages.

 Privacy Law The promises you make to customers should include how you are going to protect their personal information and reduce the risk of identity theft. In this section, SBA gives you an introduction to privacy laws to make sure your business implements reasonable security measures to protect customer data and comply with children‟s online privacy requirements.  Environmental Regulations The U.S. Environmental Protection Agency (EPA) and state environmental agencies regulate the impact of businesses on the environment. EPA develops and enforces regulations that implement environmental laws enacted by Congress. Likewise, state agencies enforce regulations that implement laws enacted by the state legislature. 

Uniform Commercial Code If you are conducting business transactions outside of your state, such as borrowing money, leasing equipment, establishing contracts and selling goods, you need to comply with the Uniform Commercial Code (UCC). In this section, you‟ll learn more about the entities that recommend UCC requirements, and how your business has to comply when filing financial statements and securing loans through proper lien.

Contact a Government Agency Contact government agencies to learn about small business programs and how to comply with government regulations. The resources below will help point you in the right direction processes.

 Finance Law Healthy markets—where businesses can thrive— depend upon fair and open competition. In order to protect the financial interests of small businesses and individual investors, antitrust, bankruptcy, and securities laws have been established. In this section, you‟ll find an overview on these important laws and specifics on compliance and reporting.  Intellectual Property If you‟ve got a great idea, invention or trade secret, you need to protect it. The steps involved in filing for patents, trademarks or copyrights are covered in this section, along with additional resources that can help you safeguard your intellectual properties, such as having employees or vendors sign non-disclosure agreements...

Online Business Law Doing business online can literally open your business to a world of potential customers. It can also expose your business to legal and financial liabilities, particularly in the areas of privacy, security, copyright and taxation. That‟s why SBA has compiled an overview of the rules and regulations for conducting e-commerce in this section. Even if you don‟t sell anything online, you should read this information. The laws covering digital rights and online advertising may still apply to you.


 Workplace Safety & Health As an employer, you are responsible for protecting the safety and health of your employees. Over the last several decades, laws have been passed to ensure workers are protected from hazards in the workplace. 

Foreign Workers, Immigration, and Employee Eligibility As you prepare to hire employees, be sure that you understand all laws and regulations surrounding employee eligibility. In particular, the Immigration and Nationality Act (INA) governs immigration and citizenship in the United States. The INA is especially relevant to small business owners since it includes provisions addressing employment eligibility, employment verification, and nondiscrimination. To read more information and full articles on all the above please visit

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Acumen Business Pages

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Acumen Business Pages

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Acumen Business Pages

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Acumen Business Pages

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Acumen Business Pages

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Small Business Clinic

8 Client-attraction Tips for Multilevel Marketers (and Other Business Owners Too!) Here is a question I was asked recently. I believe my response will benefit you, whatever your industry or business model. Question: I am a multilevel marketer and I represent a range of wellness and beauty products. There are so many others out there doing the same thing as me that I wonder how I can set myself apart and get more sales. What can I do? My response: I understand your situation having once struggled as a multilevel marketer! Since I became a business coach and mentor, I have been able to see where I went wrong. My biggest blunder was attempting to sell everything to anyone, usually on first contact! This is what I now recommend: 1. CHOOSE A TARGET AUDIENCE. Even though your products appeal to a wide range of people, start by choosing a target audience to focus on. This will concentrate your efforts, giving you a more powerful impact. And it does not stop you from reaching those outside your target audience. 2. STUDY YOUR TARGET AUDIENCE Study your target audience to discover their pressing needs, for which they are already seeking a solution AND are already spending money. This is important because it’s easier to make a sale if it’s something they are already spending money on, than trying to interest them in something they were not planning on doing already. It’s not impossible, just easier! Match their needs with any products in your range that can solve their problems. 3. CREATE A SERVICE COMPONENT Create a SERVICE COMPONENT to go along with your product e.g. provide health and wellness or beauty consultations; become a qualified massage therapist, weight management coach etc and offer this with your products. It is your service that will differentiate you and add the extra value. 4. CRAFT YOUR POWERFUL MARKETING MESSAGE demonstrating the unique benefits you provide. 5. BECOME VISIBLE IN YOUR TARGET MARKET. Connect with your people via an educational newsletter, social media, blogging, offline networking, giving talks (e.g. on beauty or wellness issues) etc 6. BUILD YOUR OWN WEBSITE If your company allows it, or make your company-branded website unique with your personal touch. Have your picture there, plus a personal note. So many multilevel marketing sites are replicated templates without character, providing no particular reason why the visitor should buy from YOU. If your company does not allow individual websites, create a blog, name it after yourself and put the URL on all your marketing materials! Post to it frequently to build a community of interested prospects that you can follow up on and engage with. 7. POSITION YOURSELF AS AN EXPERT: Get the relevant training as a consultant, therapist or whatever is relevant to your business. Do not just be a peddler of your products! Mention this qualifica-


tion in your marketing. It will distinguish you from your less invested competitors. If you have received awards or any kind of recognition, mention this as well. Show that you are a professional and not just someone looking to make a quick buck. Then do the things that experts do: get interviewed or quoted by the media; end out press releases about your events; write a book or a column on your area of expertise; teach public workshops on your expertise and of course, have your related products on sale at the back of the room! This will attract the attention of those who need your products and services and stand you out from the competition, who usually focus on aggressive selling! 8. GET BUSY GENERATING LEADS Get busy generating leads! Offer a freebie at your website or blog. Set this up so that people provide their names and email addresses to receive it and automate delivery. This way, you can build a database of interested people to follow up on afterwards. Once you have established your niche business you can expand to other areas. Use these same principles to build your team. For instance, choose a niche regarding the kind of people you are looking to take on board such as stay-athome mums looking for extra income; people who hate their jobs and want to transition to self-employment; employed people looking to make extra money for a holiday/mortgage/to get out of debt. Have an ideal team member profile and stick to it. You do not want just anyone on your team. This focus will make your marketing much easier and more powerful, attracting both team members and customers. Remember to write in and share your insights and your feedback is warmly welcome!

Oma Edoja, founder of Get Clear, Get Known, GET CLIENTS! Oma Edoja is a UK Based mother of 4,NLP-trained, client-attraction coach, former school teacher, and also a writer and personal development teacher. She is an author of several books, a motivational speaker and very passionate about Women's Business Growth Mentor. She is actively engaged in empowering women entrepreneurs! She is the UK's go-to-gal for ambitious women entrepreneurs who want to get more clients, make more money and make a bigger impact on the people they serve. Oma Edoja is about to launch 2 online radio shows: The Oma Edoja Business Show (tips, tools and resources to help women grow their businesses) and The Faith for Business Weekly Podcast (weekly faith-based inspiration for entrepreneurs who need a timely word from God). For more information visit her website

Acumen Business Pages

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Acumen Business Pages

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Acumen Business Pages

Edition 5

August 2012

Acumen Business Pages

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Acumen Business Pages

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Acumen Business Pages

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Acumen Business Pages

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Acumen Business Pages

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Acumen Business Pages Edition 5 August 2012  

Acumen Busines Pages Edition 5 August 2012