Acumen Business Pages- Edition 12 March 2013

ACUMEN

FREE

Christian Business & Trade ACUMEN BUSINESS PAGES “Promoting excellence in business & ministry” Edition 12

March 2013

www.acumenbusinessmag.com

HOT

3

“Faster sales”

Tips

How to get

FREE & CHEAP Labor For Your

BUSINESS !

10

Financial Budgeting Scriptures

Do not miss

THE FOREST

DO NOT LET

Your Past

Because of

DESTROY

THE TREES!

Your Future Interview with

KEZIA ALFORD

Learn about the

Health Benefits of

GRAPEFRUIT

Meet

ANU

MUSIC

www.acumenbusinessmag.com Acumen Business Pages Edi on 12 March 2013 3

Editor’s Notes

ACUMEN BUSINESS PAGES Acumen Business Pages is a free monthly print and online digital e mag published by MyFaithTVNetwork Interna onal .Inc.,

ul ply” e Frui ul and M B d” ai s nd a d them And God Blesse 8

Gen:1‐2

Evang Bibi Fashina

March into Fruitfulness & Multiplication this month!

ACUMEN—Chris an Business & Trade The number Three is the number of perfect manifestation. PERFECTION Magazine –ACUMEN BUSINESS PAGES is It is the number of God the father, God the son and God the Holy spirit. an online digital and also print publica on published quarterly by MyFaithTVNetwork So in this month of March—the third month of the year—you have no Interna onal .Inc., Adverts and Comments made by the contributors are not necessarily the views of MyFaithTV Network. Interna onal Inc. or it’s personnel.

Le ers & tes monies from readers are welcome. Requests for permission to reprint any por on should be directed to myfaithtvn@yahoo.com

choice but to function in accordance to the first commandment spoken by God to man in Gen 1:28 ”Be fruitful and multiply” May your business be fruitful and multiply this month and may new ideas, new strategies, new methods of multiplication for your business, products and services flood your mind.

Have a fruitful and productive month.

Remain Blessed Acumen Business Pages

Evang.Bibi Fashina

Edi on 12 March 2013 Copyright 2013 All rights reserved.

MyFaithTVNetwork Interna onal .Inc CEO/Finance Director Olu Fashina ( Deacon)

MD/Opera ons Director Abiola Fashina( Evangelist) Editor‐in‐chief

Graphic Designers Abiola Fashina (Evangelist) Bijoubel Young Tosin Fashina

Public Rela ons Dr Stanley Jean Felicia Olatunji

Sales/Marke ng Pedro Diaz Yessica Jean Margie Randal Sarah Simmons Vivian Bell Timi Adepoju

Business Pages Columnists: Abiola Fashina — Evangelist Adolfo Molina Dr. Amos Johnson Dr. Belinda Mays Dali Josipovic Darshaun Kendrick Nina Otuka‐Ijere Oma Edoja Tarra Jackson Publisher:

MYFAITHTVNETWORK. INT’L INC P.O Box 492414 Lawrenceville GA 30049 T: 678‐667‐1550 myfaithtvn@yahoo.com www.myfaiththtvnetwork.com

4

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March 2013 CONTENTS

EDITORS WELCOME NOTE S PG 4

CONTENTS PAGE PG 5 ACUMEN MAGAZINE PURCHASE INFO PG 23 FEATURED BOOK – Walk by faith PG 11 2013 ADVERTISEMENT RATES PG 9

Kezia Alford

HEALTH BENEFITS OF GRAPEFRUIT PG 2 CHURCH LISTINGS BACK PAGE

Cover Page STORY

PG

8

PG

PG

BELINDA MAYS

NOT LET YOUR 21 DOPAST DESTROY

HOW TO GET FREE & CHEAP LABOR

TARRA JACKSON

15

FINANCIAL BUDGETING SCRIPTURES

AMOS JOHNSON

PG

16

MEET ANU MUSIC

COVER STORY ENTERTAINMENT

DAR’SHAUN KENDRICK

PG

OMA EDOJA

DO NOT MISS THE FOREST..

YOUR FUTURE

PG 12

18

3 HOT FASTER SALES TIPS

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5

ACUMEN ; (ˈækjʊˌmɛn,əˈkjuːmən)

Legal Life Lessons

WHAT DOES OUR NAME

MEAN? The word is a Latin word from the 1530s which means "a point, sting," hence "sharpness, shrewdness," from acuere "to sharpen" .

ACUMEN is the ability to judge well; keen discernment; insight ACUMEN means quickness, accuracy, and keenness of judgment or insight.

BUSINESS ACUMEN is keenness and quickness in understanding and dealing with a business situation in a manner that is likely to lead to a good outcome.

[1] The term "business acumen" can be broken down literally as a composite of its two component words: Business literacy is defined in SHRM's Business Literacy Glossary as "the knowledge and understanding of the financial, accounting, marketing and operational functions of an organization” [2] The Oxford English Dictionary defines acumen as "the ability to make good judgments and quick decisions".

[3] Given these textbook definitions, a strictly literal definition would be "keenness and quickness in under-

standing and dealing with a business situation” http://en.wikipedia.org/ wiki/Business_acumen

Do not miss

THE FOREST

Because of

THE TREES!

Take a look at your

OVERALL business.

Introduc on: What Should You Take Away?

Don’t forget that there are MANY aspects to a business—‐marke ng, opera ons, administra ve, sales, finances, etc.

It’s easy as business owners to get bogged down in one area or another and forget to breathe…step back…and look at the WHOLE business as opposed to one aspect.

Some business owners can handle being a business owner and taking care of “the forest” without ge ng focused on just “the trees”—others are so focused at being good at whatever service or product they offer that its best they find someone who can run their business for them. Otherwise, no ma er how GREAT your product or service is…it surely won’t last because it takes several factors to run a business, not just a good product or service.

My Story [based on my Firm or other business owners' stories] In law school, there is a saying “Don’t miss the forest because of the trees.”

The reason law professionals said this was because scared, new law students would concentrate so much on learning this par cularly detailed or obscure law that they missed how that law fi ed in the en re context of a legal topic or the legal field in general.

This makes bad a orneys…and even worse business owners.

PG 7 6

www.acumenbusinessmag.com Acumen Business Pages Edi on 12 March 2013

Legal Life Lessons Take a look at your PG 6

OVERALL business.

For example, you’d be amazed what business owners discover during our Business Legal POWER Sessions: Here is some examples of what I have heard from Georgia business owners: 1.

“My accountant set up my business structure for me.

They never told me THAT was a consequence of this particular business structure.”

(Solution: We converted a General Partnership to a Multi Member LLC)

2. “I never knew that I needed a buy-sell agreement. That would have been useful now that I am getting a divorce and my husband owns a portion of my business.”

(Solution: We referred her to CPA to value the business and other financing options) 3. “I am looking for a way to manage customers, vendors, employees, etc.”

(Solution: We taught them about cloud based CRM systems they could implement.)

4. “I really REALLY need to get on social media.”

(Solution: We gave general advice about social media and referred them to our social media partner.)

5. “Long Term goals? I’m trying to get past next week’s payroll.”

(Solution: We took time to ask them questions about their 5 years plus plan for their business to see what actions to take NOW to work towards those goals.)

A few lessons to be learned: Call to action!

1. Take 1/2 a day to do strategic planning for your business: Reflect on the past week’s events and plan for the upcoming week.

2. Give KLP a call at (678) 739-8109 or visit us HERE to sign up for your FREE 15 minute phone consultation or 1-2 hour Business Legal POWER Session.

3. Hire Help! If you find that your attention is lacking in an area, hire help. We offer free referrals to our business partners so give us a call.

Why Kendrick Law Practice?We SAVE you money by: Providing access to comprehensive legal AND business advice and consulting, creating value for your company’s investment in us.

Mission: To provide Georgia business owners with PASSION FOR and ACCESS TO CUSTOMIZED and personal business AND legal services, including document drafting, document reviewing and negotiating services.

Attorney Dar’shun Kendrick,

KLP offers comprehensive business and legal advice to small business owners in Georgia with the mission of keeping them "IN business and OUT of Court".

General Information: KLP is authorized to practice law ONLY in the STATE OF GEORGIA. If you or your businesses do not reside in the state of Georgia, you are NOT ENTITLED to rely on KLP's "Business Legal Tips" insofar as they retain to "legal" not "business tips".

KLP focuses on the following three main areas of business law: document drafting, document reviewing and negotiating services) The “Legal Life Lessons” Series was started by Attorney Kendrick in 2012 as a way to showcase real life legal situations that either she has experienced or those within her networks have experienced. The goal is to move away from boring, white paper style discussions about the law and focus on creating comfortable conversations about real experiences in the life of Georgia business owners.** Mission Statement: To provide Georgia small businesses PASSION for and ACCESS to HIGHLY CUSTOMIZED and PERSONAL business advice AND legal counseling, including document drafting, document reviewing and negotiating services.

DISCLAIMER: Kendrick Law Practice and its attorneys are ONLY authorized to practice law in Georgia and NO OTHER territory, state or country and therefore any and all legal advice is only applicable for businesses and individuals that reside and/or located in the State of Georgia. Additionally, please be advised that this communication does not create an attorney-client relationship unless there is a signed or electronically filed retainer agreement on file with the Firm.

Keep in Touch with Kendrick Law Practice: (1) Monthly Enewsletter- Visit http://www.kendricklaw.net (2) Facebook- http://www.facebook.com/kendricklawpractice (3)Twitter- http://www.twitter.com/kendricklaw (4) LinkedIn- http://www.linkedin.com/in/darshunkendrick (5) Blog Discussions- http://www.kendricklaw.wordpress.com (6) Blogtalkradio- http://www.blogtalkradio.com/ kendricklawpractice (7) Youtube Channel- http://www.youtube.com/user/ KendrickLawPractice1 (8) Google Plus- h p://gplus.to/KendrickLawPrac ce

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How to get FREE & CHEAP www.belindamays.com Labor For Your BUSINESS about their career goals. If they are out of

!

The Atlanta Business Academy for Women “The Secrets to Finding a Full Staff of Cheap & Free Labor” Presented By: Belinda Mays

college, find out what they hope to gain from your internship program. Their answer will immediately tell you if they are a good fit for what you need. If not, then you can end the conversation there.

If so, move on to the next question.

Setting up an Internship Program

Step 2: Next, ask them what type of assignments they feel will help them reach their goal. When you find someone who has a A lot of business owners are just looking for some free labor to answer calls, run errands, or make copies. Think about it. How “live” goal and is passionate about accomplishing it, managing would those tasks benefit a marketing student? They wouldn’t. them will be easy as pie.

You should always approach the situation with a win-win in After telling you the assignments they need, do a mental cross mind. match to see if those are the same tasks that you need to get 1. Identify what projects you need completed and then seek to find the most qualified candidate to help you complete it.

Treat your internship candidates just like you would a potential full-time paid employee.

done. If not, bummer. If so, move on the step 3.

2. Have a virtual internship model. You can choose to set up your program however you wish, virtual or in house; there is no right or wrong way to do this. It’s all about your business and depends solely upon your needs and preferences.

Ask how many hours they can dedicate to the program/project each week. Once again, you want to give them the power so that they will work efficiently and stick around long enough to fully complete the assignment.

Where do I find interns?

Instead of dictating the number of hours you need them to work, allow them to tell you how many hours they want to work.

College websites – Most large college campuses have a career page on their site where you can post your ad. You might also try calling their Career Services office for more information.

Online sites like Internmatch.com, Internships.com, and rsinternships.com Local High Schools and Community Colleges – Seek out specific areas or interest

What do I put in my ad?

Be very specific and describe the position in detail. Be sure to mention how long the position will be (project based or for a period of time), the degree they should be pursuing or necessary skills required, whether the internship is paid or unpaid, virtual or in house, etc. Be sure to outline the “takeaways” as well as mention why interning for you will be a great opportunity and they will have afterwards.

What do I ask in the interview?

This is by far one of the most important steps in the process.

If you follow the guidelines I’m about to share, you will almost always find a quality intern.

Step 1: Give a brief overview of you and your company’s services. Before explaining the position in depth, ask them

8

Step 3: This is where you will begin to outline the position’s duties. Tie in the goals of the position with the career goals that they previously stated.

Remember, you are trying to create a win-win relationship and most interns will work for FREE if it creates a win for them.

Step 4: If everything sounds good, ask if they would like to be considered for the position. If so, then email them your internship program contract and BOOM, you now have “help.”

Your contract should contain: Contact info of all parties Term dates Compensation – if any Duties Reports to instructions Location & Schedule – virtual or in house and number of expected work hours Equip to Complete Job

Required

NDA (Non Disclosure Agreement) In Writing. – Get free legal docs at http://www.rocketlawyer.com.

(This confidentiality agreement prevents information from being shared with anyone outside of the signed agreement and is the most important document anyone PG 22 working for you online or offline should sign.)

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FEATURED BOOK I BORN TO WALK BY FAITH I CLARE FLETCHER Born to Walk by Faith

by Clare Fletcher

BUY THIS BOOK TODAY

Born To Walk By Faith was 124 pages released in local bookstores $11.99 (paperback) $10.99 (digital download) and online na onally on Sep‐ Na onal Release Date: September 6, 2011 tember 6, 2011.

Genre Chris an‐Non‐fic on Currently, the book is available for purchase at ISBN ISBN: 978‐1‐61777‐734‐9 Tate Publishing and Amazon, as well as other bookstores Publisher Tate Publishing online.

Contact Info

You can reach Clare in several ways.

Born To Walk By Faith is also available for purchase as an Facebook fan page: eBook download. Within minutes you can be reading this www.facebook.com/BorntoWalkByFaith book on your computer, PDA, cellphone or a stand‐alone LinkedIn: eBook reader! Unless otherwise noted, all eBooks are in the www.linkedin.com/in/fletcherclare PDF format, which is compa ble with most eBook readers Website

including Sony Reader, Nook, Kindle, iPad, and iPhone 4. www.reproducingwalksbyfaith.com Go to Tate Publishing @ www.tatepublishing.com to purchase this eBook download today!

Back Ma er “I can look back on my earlier life and say that I was one of the fortunate ones. I didn’t know suffering, grief, hard mes, or any of the other things that many people go through in their childhood. I realize now that you can never really judge how your life is going to turn out from looking at your past.”

When Clare Fletcher unexpectedly received a diagnosis of paralysis, she was le with li le hope. Then, her husband walked out. She spent nine years wai ng on God to provide for every need a er she was called out of the workforce.

But through it all, Clare held onto God’s promise that He would restore all that was lost.

Born to Walk by Faith takes you on a journey of true child like faith—a faith that operates outside of circumstances and opinions and dares to believe everything God says.

Born to Walk by Faith will grab you with its simplicity, challenge you with in mate truths about God, and inspire a longing to be that five‐year old child who sits on Daddy’s lap.

You will learn that nothing, indeed, is impossible for God.

CLARE FLETCHER

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Interview with

Kezia Alford

Every year we organize powerful women empowerment conferences.

Our goal is for all women to be empowered, inspired, restored, and receive healing and deliverance.

A: Tell us a bit about your latest album.

KA: My sophomore project SOUL MUSIC was inspired from my love for God and my prayer life.

The Lord led me to write another album and instructed me to sing HIS word. His word will minister to the souls of his people.

A: Please share with us a li le about how you met with the Lord?

I pray that all who listen will draw close to the Lord and all those who do not know the Lord will accept HIM as their Lord and Savior.

tree given to me by God, bearing fruit and is firmly rooted". I am Young, radical, My husband James Alford is also my and radiant for Christ, God has blessed manager for my music that God has KA: God has always been pulling on me me with an anointed voice and a minis‐ given me. since a child but I did not come to a true try of deliverance through song. understanding of God un l I became Righteousness Ministries is the launching older.

I always put God first, and I refuse to pad that God has given us to impact the As an adult I got involved in church and I compromise the direc on God has set in world. quickly realized I had to make a choice my life. The words I sing are inspiring, PG 13 between the world and Christ. I chose mo va ng, and truly powered by the Jesus Christ and I have not looked back Holy Spirit. since.

A: Tell us a li le about the ministry work you do with your husband.

A: Share with us a li le bit about yourself KA:: My husband is Pastor James Alford.

KA: I am 32 years old. I love to worship. Together with him I oversee Righteous‐ I was born and raised in Greenville, MS ness Ministries in Marie a, GA. Standing on Proverbs 21:21 which says that He to Debra and Michael Harris. that followed a er righteousness and My late Grandmother, Pastor Derotha mercy, findeth life, righteousness, and Palmer was a strong inspira on for my honor.” spiritual life and her legacy to me has helped me to pursue holiness. I have a Righteousness Ministries was birthed heart for restoring women and raising out of a desire to see people grow and Godly children. become more effec ve Chris ans.

My primary purpose is always demon‐ We emphasize Holy living and the stra ng the love of God. My passion for fulfilling of God’s purpose in all of our God is undeniable. lives.

My ministry and my voice are "like a

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PG 12

Soul Music

Interview with

Kezia Alford

A: Please share with us some of the unique features of the different ministries in the church you ac vely take part in?

KA:I serve as the leader of the Music Ministry emphasizing prophe c worship as a regular experience in the church. The Women’s Ministry builds women up to pursue true purpose in the lives according to God’s will.

A: What programs do you have in your church to bless women and women in business?

KA: We have a yearly women’s conference to empower women to live in purpose. This conference draws women from mul ple states and they leave refreshed and renewed to fulfill the call and des ny that God has for their lives.

A: How effec ve & successful have these programs being?

KA: I have been doing it for years now and I have personally seen wom‐ en’s lives transformed.

A: How have you been able to affect other members of your family with your faith?

KA: I host a weekly prayer tele‐ conference with members of my family across the United States that we may carry on the legacy that my late Grandmother Pastor Derotha Palmer started within our family.

A: On a final note what should we look out to see you doing this year and in the future?

KA: Look for great things in music!

My upcoming women’s conference in June. An overall impact to the Body of Christ.

Her words are inspiring, mo va ng, and truly powered by the Holy Spirit.

Kezia is an Evangelist Powerhouse and has been a guest speaker and psalmist at mu ple churches and performed on WATC TV channel 57 Atlanta Live many mes.

Kezia and her husband Pastor James

PROFILE Alford oversee Righteousness Ministries Kezia, born and raised in Greenville, MS in Marie a, GA. Standing on Proverbs to Debra and Michael Harris has been an 21:21 overcomer since birth.

"He that followed a er righteousness The enemy tried to destroy her life at and mercy, findeth life, righteousness, birth because her purpose and des ny and honor." was so great! Kezia con nues the legacy She is a proud mother of two boys of her late Grandmother, Pastor Derotha Mykel and Jayson Palmer and is honored to carry the work.

Her grandmother was a strong inspira‐ on for Kezia's spiritual life and has helped her pursue holiness.

Kezia prays that we all accept Jesus Christ as our Lord and personal savior.

CONTACT www.keziaalford.com Kezia has a heart for restoring women, h p://www.facebook.com/kezia.alford raising Godly children and suppor ng her h p://righteousnessministries.org/ husband, Pastor James Alford in minis‐ try.

2137 Kingston Ct

Marie a, GA 30067 Her primary purpose is always demon‐ Tel: 404‐551‐5281 stra ng the love of God. Her passion for God is undeniable. Her voice is indeed a powerful instrument.

The ministry of Kezia Alford and her voice are "like a tree given to her by God, bearing fruit and is firmly rooted" Young, radical, and radiant for Christ, God has blessed her with an anointed voice and a ministry of deliverance through song.

Pu ng God first, Kezia refuses to compromise the direc on God has set in her life. With the help of her husband, she writes and produces her own music.

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Financial Budgeting Scriptures

IN GOD WE TRUST

Proverbs 6:6-8 Go to the ant, sluggard; consider her ways and be wise; who having no guide, overseer, or ruler, provides her food in the summer and gathers her food in the harvest.

Proverbs 27:26 The lambs are for your clothing, and the goats are the price of the field.

Luke 14:28-30 Proverbs 21:5 For which of you, intending to build a tower, does not sit down The thoughts of the diligent tend only to plenty; but the first and count the cost, whether he may have enough to finish thoughts of everyone who is hasty only to poverty. it; lest perhaps, a er he has laid the founda on and is not able to finish, all those seeing begin to mock him, saying, This man Proverbs 22:3 began to build and was not able to finish.

A prudent one foresees the evil and hides himself, but the simple pass on and are punished.

1 Corinthians 16:2

On the first day of every week each one of you is to put aside Proverbs 24:3-4 and save, as he may prosper, so that no collec ons be made Through wisdom a house is built, and by understanding it is when I come. established; and by knowledge the rooms shall be filled with all precious and pleasant riches.

Now you know some of what God says about financial budge ng.

Proverbs 25:28 He who has no rule over his own spirit is like a broken down Feel free to contact me for assistance through city without a wall. · My monthly Common Cents Newsle er, Proverbs 27:12 A prudent man sees evil and hides himself, the naive proceed and pay the penalty.

Proverbs 27:23 Know well the face of your flocks; and pay a en on to your herds.

· My weekday Madam Money Minute Financial & Credit Tip

Texts by tex ng MADAMMONEY to 46786, · Registering for a Madam Money Financial Boot Camp, or· For One on One Financial Coaching Contact me at the informa on below: Tarra Jackson, Financial Coach

Prosperity Now Financial Management Services Tara@ProsperityNowFMS.com

(404) 852‐6295 We are all looking forward to being a resource to you towards your Prosperity Now! Tarra Jackson www.acumenbusinessmag.com Acumen Business Pages Edi on 12 March 2013

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ENTERTAINMENT

Experience Anu’s music @ MEET ANU MUSIC

Born in Nigeria and raised in Maryland, United States, Anu spent her formative years surrounded by her strong family in luences, their faith, and music. She began singing in the choir at a very tender age and she is ready to leave her unwavering mark on the world. Anu, whose real name is Anuoluwapo Oyeneyin‐Osilesi, has always utilized the gift of singing to raise the Kingdom of God.

WEBSITE: www.anusmusicworld.com www.reverbnation.com/anumusic FACEBOOK: www.facebook.com/ANUmusic ITUNES: http://itunes.apple.com/us/album/you‐are‐god‐ single/id474318307 CD BABY: http://www.cdbaby.com/cd/anu1 TWITTER: @AnuMusic1

TO BOOK ANU:

Currently resident in Beltsville, Maryland, Anu is a worship Contact: Ayo Arama leader with the “New Direction Choir” of the Redeemed Christian Church of God Victory Temple Laurel, Maryland Email: aramacreations@gmail.com USA, under the leadership of Pastor Margaret Adeyokunnu.

Phone: 770‐266‐9389.

Anu’s irst project “You are God” has won her many worship ‐ minded,, music lovers around the nation and on YouTube with over 120,000 views. “You are God” has been a blessing to everyone with a longing heart for true worship, no wonder it’s been nominated for the 2012 Esther Award.

Other Projects like "The Rock” and "Iwo Lo Mo" are fast breaking out as best songs of the year and these songs are being featured on online media sites such as Pilot Africa,, Factory78, Jagunda.com, Gidilounge,Amebo.com,360nobs, www.descalate.com, Truspot, dmvallaccess.com.

"Iwo lo Mo" is creating waves in Nigeria and is being featured regularly on several radio stations, one of which is Eko FM, a top radio station in Lagos, Nigeria.

Anu is currently Nominated for Nigeria Gospel Music Award for Best female artist in Diaspora 2012 and also currently nominated for Crystal Gospel Music Award for Best Female artist in Diaspora 2012 which will be held in June 2013 in Lagos, Nigeria.

Anu articulates the Gospel with a harmonious, thought‐provoking style which has made her one of the best Christian Worship leaders in the United States.

It is Anu’s belief that her music will provide a new means for her to give back to her community, the body of Christ and the World.

She is happily married to Charles Osilesi. www.acumenbusinessmag.com Acumen Business Pages Edi on 12 March 2013 17

HOT“faster sales”TIPS!

Where to use objec ons: In sales copy, presenta ons, product descrip ons, emails, FAQs, email signatures, author bios, social media profiles, status updates, videos, interview ques ons, topics for ar cles, discussions and shows, and at Before you get started, certain key elements must be in place: every available opportunity! (a) You must be offering a product or service that enough Would you like to speed up your sales so that it takes less me and effort to get new clients? If you answered with a Yes, this ar cle is for you!

people want and are willing to buy and

Hot Tip No:2

(b) You need a clear and compelling message about your

Come fully prepared!

offering, so that people immediately understand how you could help them, or someone they know.

When you have any kind of selling conversa on, have all the informa on and support in place to receive the sale. Provide all the informa on your prospect needs to make an informed decision.

Without these two basics, there is nothing in the world that could speed up your sales, so be sure to se le these first!

Now that you are ready with your in‐demand product and compelling message, here are 3 ps to help speed up your sales:

Hot Tip No:1 Make wise use of objections!

When people raise ques ons and concerns about your offerings it shows that they are thinking about your product or service and gauging the returns on a possible investment.

When they say nothing, they most likely do not think it worth the trouble. So, be glad for objec ons!

You want to avoid saying things like, “Thank you for your decision to buy XYZ. In a few days you will receive our invoice and terms and condi ons.” You need to have these items to hand, right there! Bring them physically to a mee ng or have them online and ready to send. The point is to be ready as soon as the prospect is ready and not leave the door open to smart compe tors, to procras na on or to the prospect’s fears and limi ng beliefs.

Things to have ready: Product descrip ons, benefits and fea‐ tures, tes monials and recommenda ons, price lists and pro‐ In fact, an cipate and create a wri en list of them. Then mo ons, payment op ons and plans, invoices and receipts, create responses to every possible objec on about your terms and condi ons, FAQs, delivery op ons, contact details, product or service. Get your friends, colleagues and members bank details, names of contacts, currency converters, me of your target audience to share their thoughts on your zone converters and everything you need to sign up your new product. Add their objec ons to your list and create responses clients! Create a checklist and run through this before every to these too. selling conversa on you hold.

Next, weave all of these objec ons and responses into your marke ng copy and various communica ons.

Hot Tip No:3 Have a plan in place:

Become skilled at answering your Do not just wing it! Create both the front and back ends of

prospects’ ques ons before they your sales process. Your front end is your ini al sales pitch or

even ask. Then you will encoun presenta on. This could be in‐person, virtual or through your

ter less resistance as you ask for promo onal materials. Your back end is your follow‐up

the sale as your prospects’ sequence, lis ng every step you will take your prospects

ques ons will all be through from first enquiry to sale.

answered before they Be sure to create your front and back ends for every product

are even asked! and promo on.

PG 19

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HOT “faster sales” TIPS! PG 18 It is hard work but it will help you an cipate easier. and overcome obstacles and be prepared. Your plan will also Try these ps and write in, sharing help with delega ng and automa ng as you now know in how it all goes. advance what comes next.

And please share any “faster sales” Most importantly, once you have the ps that are currently working for process in place, with your front and back you! ends, you can relax and run your sales Oma Edoja cycle on auto pilot.

Oma Edoja is an author, speaker and Women's Business What to include in your plan or process: Growth Mentor who is passionate about empowering Every step, from first enquiry to sale. Provide for “Yes,” women! She is the UK's go‐to‐gal for ambi ous women “No” and “Not now” responses. And once you have the hang entrepreneurs who want to get more clients, make more of this, extend your plan to go beyond the first sale to repeat money and make a bigger impact through their work. business.

Oma is the author of "The Essen al Get Clients Guide: Imagine the difference it could make to your business if you 14 Reasons Women Business approached every sale: Equipped to handle objec ons, Owners Struggle to Get Clients Prepared to receive the sale and With a selling plan in place and How to Avoid Them." that you could simply follow!

She invites you to download your FREE copy at It would be less stress for you, as the back end work is already www.TheEssen alGetClientsGuide.com done, and less stress for your prospect as the sale is made www.acumenbusinessmag.com Acumen Business Pages Edi on 12 March 2013 19

20 www.acumenbusinessmag.com Acumen Business Pages Edi on 12 March 2013

DO NOT LET

Your Past

DESTROY

Your Future

Are you afraid to take that next step God is calling you to do?

If so, you are most likely afraid because nega ve events in your life or nega ve words spoken to you in the past has produced a harvest of limita ons in your mind that you don't even realize is there.

That harvest of limita ons shows up every me you try to take a step forward, but pull back because you feel afraid or feel like you are not good enough to take that step.

When you discover one of those mental limita ons, take some me to trace it back to a nega ve event or words spoken over you. Then dig up that seed by pu ng new words in your mind and crea ng new experiences.

Don't let the past stop your future.

Amos Johnson Jr, PhD helps Chris ans develop their God‐ inspired business because he strongly believes that financial prosperity comes through faith in God and star ng your own business.

Visit : h p://amosjohnsonjr.com for addi onal resources to help you develop your God‐inspired business.

Amos Johnson Jr, PhD

www.acumenbusinessmag.com Acumen Business Pages Edi on 12 March 2013 21

How to get FREE & CHEAP to Apply.

6. Compare Profiles, Reviews, Ra ngs, Creden als, Por olios Labor For Your BUSINESS & Price.

!

Exploring Other Outsourcing Op ons If you could free yourself of 3‐5 hours a week of non income producing ac vi es, just think about the impact that could have on your business. Like the old saying goes, me is money and money is me and you need to be using as much of your me as possible to make money not flyers.

7. Interview Several Candidates.

8. Get a NDA Agreement 9. Nego ate Ownership Of Finished Work.

10. Set Contact Parameters Up Front & Stay Connected Frequently.

What can I Outsource?

Some of the work you can outsource are: • Ad Wri ng • Affiliate Program Setup • Anima on • Ar cle Wri ng • Book Jacket Design • Book Layouts • Bookkeeping • Brand Reputa on Management • Branding and Publicity • If you use a site like Fiverr.com (one of my favorites), you can Brochure Layout • Budge ng & Forecas ng • Business pre y much throw all of these ps out of the window. You’re Plans • Complaints Management • Contracts • Copy‐ only paying $5 a gig and there is no “outside” contact allowed wri ng • Customer Service • Data Entry • Desktop Publish‐ Top 10 Outsourcing Tips ing • Direct Marke ng Legal Research • 1. Review The Site’s Dispute & Payment Policy.

Licensing • So ware Programming etc.

2. Set Clear Objec ves.

For more informa on on this topic visit 3. Prepare For Language Barriers. us @ 4. Consider Pros/Cons of an Individual Vs. Team.

5. In Addi on to Pos ng the Project, Invite Qualified Workers www.belindamays.com • Elance.com • Odesk.com • Freelancer.com Vworker.com • Scriptlance.com • Guru.com • Mturk.com Hiretheworld.com • Fiverr.com

22

www.acumenbusinessmag.com Acumen Business Pages Edi on 12 March 2013

Have you purchased your own copy of these editions of

Acumen Magazine?

WHAT DOES ACUMEN MEAN? ACUMEN ; (ˈækjʊˌmɛn, əˈkjuːmən) The word is a Latin word from the 1530s which means "a point, sting," hence "sharpness, shrewdness," from acuere "to sharpen" .

INTERVIEWS & INFORMATION ACUMEN is the ability to judge well; keen disto cernment; insight Educate, Inform & Equip the saints in business

ACUMEN means quickness, accuracy, and keenness of judgment or insight.

BUSINESS ACUMEN is keenness and quickness in understanding and dealing with a business situation in a manner that is likely to lead to a good outcome.

And their ministers who pray & counsel them ADVERTISEMENTS

[1] The term "business acumen" can be broken down literally as a composite of its two component words: Business literacy is defined in SHRM's Business Literacy Glossary as "the knowledge and understanding of the financial, accounting, marketing and operational functions of an organization”

Of business resources & events to promote the businesses of the saints and the ministries & churches who organize weekly, monthly & yearly [2] The Oxford English services and programs.

Dictionary defines acumen as "the ability to make good judgments and quick decisions".

Purchase your own copy of every edi on today !

To advertise / subscribe Visit our website for more information.

[3] Given these textbook definitions, a strictly literal definition would be "keenness and quickness in understanding and dealing with a business situation” http://n.wikipedia.org/ wiki/Business_acumen

www.acumenbusinessmag.com

6 www.acumenbusinessmag.com Acumen Business Pages Edi on 7 October 2012

YOU ARE INVITED TO WORSHIP AT ANY OF THESE FINE CHURCHES Bishop Tai Kuku The Faith and Miracle center 37701 Floyd rd Austell GA 30136 Phone: (770) 310‐3539 Email: pastor@chris ansfaith.org

SERVICE TIMES Sun: 10.00 am Worship Service Wed: 7.00 pm Bible study

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RCCG Family Praise Chapel Sun: 10.00 am Worship Service 3810Waldrop Road Decatur GA 30034 Wed: 7.00 pm Bible study Phone: 404‐244‐5456 E mail: rccgfpcpublicity @ gmail.com Fri : 10.00 pm Prayer Mee ng

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Dr. Ronald Dunnigan

SERVICE TIMES Pleasant Hill Bap st Church

Sun: 7.30am & 11.00 am

797 Moon rd Lawrenceville GA 30046 Phone: (770) 962 1910 Email: phbchelp@pleasanthillbc.org

Worship Service

Website: www.pleasanthillbc.org

Bible study

Bishop Henry Adekogbe PowerPoint Interna onal Ministries

Wed: 11.00am & 8.00pm

SERVICE TIMES

Sun: 10.00 am Worship Service 561 Thornton Rd., Suite Q, Lithia Springs, GA 30122, USA Thurs 7.30 pm Prayer school

Phone: (770)380‐8414 E mail: info@mypowerpoint.org Website: www.mypowerpoint.org

Pastor Bernados Rios SERVICE TIMES

Ministerio Mana Sun: 11.00 am Worship Service 5150 Jimmy Carter Blvd Norcross GA 30093 Wed: 7.00 pm Bible study Phone: (678) 914‐5428 E mail: pbsrios@yahoo.com Fri : 7.00 pm Prayer Mee ng Website: www.ministeriomana.com

Pastor Zaccheus Oloba SERVICE TIMES Christ Apostolic Church‐ Vineyard of Comfort 1309 Stephenson rd., Lithonia GA 30058 Phone: (404) 957 1255 Email: cacvoclith@gmail.com Website: www.cacvocatlanta.org

Sun: 11.00 am Worship Service Wed: 7.00 pm Bible study 2nd Fri : 10 pm Prayer Mee ng

Apostle Abraham Success Bala SERVICE TIMES Apostolic Triumphant Church Interna onal

Sun: 9.30 am Worship Service 4896 North Royal Atlanta Drive, Suite 301 Wed: 7.30 pm Deliverance Tucker, GA 30084 Phone (770) 912‐4141 Fri: 7.30 pm Covenant service E mail: atciiatga.comcast.net

Website: www.atcisuccess.com

Contact us to include your church here to invite people to worship at your own church.