Brand audience messages

B2C: Clients, patients, and families

Positioning statement

For individuals, families, and health care professionals rallying to resolve a difficult health matter, AccentCare is the only full-service home care and hospice partner that relentlessly advances the standard for better outcomes because we:

• Have a bold vision to reimagine care.

• See a life, not just an encounter.

• Are a trusted guide.

• Bring passion and purpose to all we do.

Reasons to believe

• The system is complex, confusing, and fragmented; there’s value placed in having one brand coordinate and streamline postacute care services.

• Reliability, consistency, and communication in delivery of care are the most common pain points.

• We have a leading platform that results in faster referral acceptance and timelier patient care, and we are relentlessly improving it.

Trusted Guide

Difficult health matters come with unfamiliar terrain, and the health care system often adds to the complexity and confusion. We believe families and individuals deserve better. AccentCare’s credibility, expertise, and dedicated teams across our home health, hospice, and personal care allows us to carry some of that burden. In moments when people need guidance and support the most, AccentCare is there.

Connected, Consistent Care

With our service lines across the spectrum — Home Health, Hospice, and Personal Care Services — we are dedicated to providing the right care at the right time. Our breadth of expertise and cohesive collaboration allows us to deliver high-quality, consistent, and connected care for better outcomes and experiences.

Personalized

It can be overwhelming to manage difficult health situations. AccentCare is here to maximize health, autonomy, and peace of mind. With our community-leading programs, AccentCare prioritizes individual needs and goals to deliver customized care.