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AAGO Class Descriptions
2020 Class Descriptions
SALES/LEASING/MARKETING TRACKS The Sales/Leasing and Marketing tracks are designed to give you the skills you need to communicate the benefits of your product and service and to respond to a potential customer’s buying signals. Virtually everything within the world can be marketed and these skills are useful in both apartment marketing and marketing by the supplier to the apartment communities.
SELLING THE EX PERIENCE Are you a Leasing Professional looking to up your sales game?
Do you want to move beyond “how soon are you looking” aspect of your sales presentation?
Course topics include: • Storytelling • Creating a memorable experience for each prospect • How to incorporate the “personal touch” to your presentation • Learning to identify your prospects hot buttons • Greetings, Demonstrations and Closings • Effective Follow-up
Time: 9:00 am-12:00 pm Cost: $89 Member $109 Non Member FREE for APASS! CEC: 3 Audience: Leasing, Management, Corporate Personnel, Suppliers Your Instructor: Angel Oyola, Regional Manager, Apartment Lease Up Experts
“ARE YOU THE ONE?” Marketing Solutions Finding your ideal marketing mix can be as challenging as finding your perfect love match! Join Desiree Starr as she helps you understand the most effective ways to market and brand your community. In this session, you will learn:
• Marketing tools and advertising options • Tips on how to build a successful social media strategy • Creating strategic marketing alliances within your neighborhood • Various types of promotion for the apartment industry • Much, much more! Time: 9:00 am-12:00 pm Cost: $79 Member $99 Non Member FREE for APASS! CEC: 3 Audience: Leasing, Management, Corporate Personnel, Suppliers Your Instructors: Desiree Starr, Senior Vice President of Training & Development, AAGO & Carina Pfeifer, Market Director, 407apartments
SUPPLIER SEMINAR: “HOW TO BUILD RELATIONSHIPS” Join our Associate Vice President, Alex Mauro Ross, Info Tycoon and Justin Frost, Affinity Waste Solutions for a morning of networking and breakfast with your peers!
Justin will be sharing tips on supplier success! Topics include:
• How to make a connection • When to make the connection • Why relationship building is the key to sales
Time: 9: 00 am -11:00 am Cost: $25 Member $50 Non Member CEC: 2 Audience: Suppliers Includes Breakfast
CE RTIFICATION PROGRAMS The Apartment Association of Greater Orlando is proud to offer several nationally recognized certification programs to its members. These programs are taught by certified instructors and testing is done on site.
CE RTIFIED POOL OPERATOR, CPO Through the National Swimming Pool Foundation, AAGO is an approved provider of the CPO certification. This is a 2-day course which includes the certification exam.
EPA REFRIGERANT HANDLING CE RTIFICATION The Federal Clean Air Act, Section 608, requires that persons who service air conditioning and refrigeration systems containing certain refrigerants be certified under an approved Federal Environmental Protection Agency (EPA) approved course. Through the ESCO Institute, AAGO is able to offer this Universal Certification.
NATIONAL APARTMENT ASSOCIATION DE SIGNATION PROGRAMS The multi-family housing industry is growing. Competition is fierce and multi-family housing professionals face more challenges than ever before. You can’t afford to overlook the benefits of an industry designation. Education programs and designations sponsored by NAAEI are the premier offerings for multi-family housing professionals. Each course and program has been carefully crafted and tailored to meet the ever-changing needs of today’s multi-family housing professional.
Enhance your professional growth in the apartment industry by earning your Certificate for Apartment Maintenance Technicians (CAMT) a program that can take your career to the next level. CAMT training helps you to preserve the value of your apartment community and increase resident retention. CAMT is the only Apartment Maintenance program to be nationally accredited by the American National Standards Institute (ANSI).
Non-Technical Online Courses: • Inside the Apartment Business and People, Projects and Profits Technical Courses: • Interior and Exterior Maintenance and Repair • Electrical Maintenance and Repair • Plumbing Maintenance and Repair • HVAC Maintenance and Repair • Appliance Maintenance and Repair
Prequisite: you must have one year of apartment or rental housing maintenance experience before being eligible to receive the certificate; successfully completed the seven courses and online content listed below (which total 90 ½ hours); and meet all examination requirements within 24 months of declaring your candidacy for CAMT.
Enhance your professional growth in the apartment industry by becoming a Certified Apartment Manager (CAM) and take your career to the next level. CAM training helps you manage your apartment community and your team more effectively. The National Apartment Association Education Institute (NAAEI) offers this nationally recognized designation to apartment industry professionals who want to advance their career in apartment management.
CAM training covers:
• Management of Residential Issues • Legal Responsibilities • Human Resource Management • Fair Housing • Marketing • Property Maintenance for Managers • Risk Management • Financial Management • Research
Prequisite: you must have worked in the apartment industry for at least 12 months; successfully completed the nine courses listed below (which total 55 ½ hours)and meet all examination requirements within 12 months of declaring your candidacy for CAM.
Suppliers are important liaisons to the multifamily housing industry. This program is designed as an opportunity for suppliers to hear the everyday challenges faced by the apartment manager customer. The CAS program is ideal for new salespeople as well as veterans of the industry.
The Certified Apartment Supplier (CAS) course includes: Required Coursework: • Management of Residential Issues • Risk Management • Financial Management • Fair Housing
