1 minute read
PLANOGRAM COMPLIANCE
from 50to62
by Sivakumar M
Planogramcompliance refers to a retailer's complete adherence to a CPG brand's planogram protocols. It ensures that the right mix of products is available at the right time, in the right place, with the right merchandising and brand display fixtures to target the right customers.
Image recognition can be used by CPG companies to ensure planogram compliance because it provides several benefits that can help increase sales and improve operational efficiency.
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How can you influencethe purchase decisions for your retail success?
Improve Compliance Accuracy:
Image recognition technology can analyze images of retail shelves to ensure that products are displayed accurately according to their planograms. This can help prevent compliance issues and ensure that products are displayed in the most effective way possible.
Save Time andMoney:
Image recognition can automate the process of checking planogram compliance, saving CPG companies both time and money. It can analyze shelves’ hundreds or thousands of images in a matter of minutes, providing real-time feedback on compliance levels, instead of manually checking them for compliance.
Visual Merchandising
Color Blocking
Brand Blocking
Horizontal and Vertical Blocking
Cross Merchandising
