ZO® Skin Health February 2025 Newsletter

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Perfect Protocols Start with Getting Skin Ready ®

1. This simple ZO® Skin Health protocol of cleansing, exfoliating and toning is the essential first step to bring skin back to its healthiest state.

THE GETTING SKIN READY® PROTOCOL (GSR®) IS DESIGNED TO:

• Remove surface oil, makeup + pollutants that can cause breakouts and contribute to premature skin aging

• Initiate renewal of skin’s upper layers to improve texture

• Enhance penetration of corrective products to optimize overall results

• Help to optimize the effectiveness of all ZO® Skin Health protocols

2. Expand any ZO® Regimen beyond GSR® for transformative results and glowing, healthy skin with one of the product pairings below.

RESTORE + LIFT

Growth Factor Serum + Firming Serum

This duo of powerhouse products creates the perfect anti-aging routine.

BRIGHTEN + RENEW

Brightalive® + Retinol Skin Brightener 1%

Combat stubborn dark spots and post-inflammatory hyperpigmentation with this powerful, science-backed duo.

STRENGTHEN + DEFEND

Daily Power Defense + Sheer Fluid Broad-Spectrum Sunscreen SPF 50

This pairing works together to keep skin healthy + provide all-day defense.

Calling all ZO® GloPros—engage with the ZO® community for a chance to be reshared on ZO’s Instagram, with an audience of 459k+ global followers.

GloPro Activation: February 2025

Share with your audience how to achieve their healthiest skin with ZO® perfect pairs in expertly curated protocols, designed to elevate anyone’s routine and deliver exceptional results:

1. Start with Getting Skin Ready® to prepare the skin, ensuring optimal absorption of the following products.

2. Then, share how you might enhance a regimen with a powerful combination of preventative and corrective pairs that maximize benefits. When used together, these perfect pairs work in harmony to deliver targeted solutions, providing a comprehensive skincare regimen for smooth, refreshed, and radiant skin every day.

Who is a ZO ® GloPro?

A skincare expert + professional who elevates the in-office experience to raise awareness for skin health, supporting the ZO® mission in restoring and maintaining healthy skin for all. #ZOGloPro

PARTICIPATION REQUIREMENTS:

• Instagram Post: Reel, Image or Carousel

• Tag + mention: @zoskinhealth_canada

• Required Hashtags: #ZOGloPro #ZOPerfectPairs

Each eligible post is entered into a random drawing for a chance to win:

• $250 Visa Gift Card

Three participants will be chosen randomly to win. Winners will be contacted directly for more information.

MONTHLY MARKETING KIT

Perfect Pairings

Encourage patients to complement their routine with perfect ZO® pairings that work synergistically to prevent + correct with this month’s NEW marketing tools, including Instagram posts and stories.

Gift with Purchase Program

AVAILABLE UNTIL FEBRUARY 28TH

Elevate patient satisfaction and enhance your practice’s success. The Gift with Purchase Program blends treatments, trial products, and support for a skincare experience that sells.

Getting Skin Ready Kit - All Skin Types

$94 value

Spend $2,500 Receive 10 Getting Skin Ready Programs

Retail Value $940

Spend $5,000 Receive 20 Getting Skin Ready Programs

Retail Value $1,880

Spend $10,000+ Receive 30 Getting Skin Ready Programs

Retail Value $2,820

IN YOUR PRACTICE

Program Integration

Design a promotion around ZO® product pairings with the Getting Skin Ready® gift with purchase. Offer this gift to patients who purchase two or more recommended products, creating the perfect ZO® protocol to help them achieve their skincare goals.

Growth Factor Serum

ZO’s Growth Factor Serum is the best growth factor serum for mature skin. “Its gentle, fast-absorbing formula is suitable for sensitive skin, making it a versatile choice for various skin types,” via Allure.

Share this feature with your audience.

MARKETING SPOTLIGHT

Merchandising Tools

Give your retail areas an upgrade in 2025 with ZO® merchandising pieces + visual tools. View all items in the Practice Marketing Lookbook.

Social Media Playbook

Make marketing easy. Access ZO® Skin Health’s ready-to-use social media content to post on your social platforms! Complete with visuals, captions, and hashtags.

Virtual Training Calendar

Generational Skincare

March 3rd, 2025 10:00AM – 10:45AM PST 1:00PM – 1:45PM EST CLICK TO REGISTER

Aging Around the Eyes + Body Care

March 3rd, 2025

12:00PM – 12:45PM PST 3:00PM – 3:45 PM EST

CLICK TO REGISTER

Jumpstart 1

March 4th, 2025 10:00AM – 11:30AM PST 1:00PM – 2:30PM EST

CLICK TO REGISTER

Jumpstart 2

March 4th, 2024 12:30PM – 2:00PM PST 3:30PM – 5:00PM EST

CLICK TO REGISTER

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