Luxury property and development marketing

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COMPANY NAME

COMPANY LOGO

Abeffre factum. Am tus, que orsuli patam me pratquem imihilis fuit furei in te, crit; hum suspienirtiu et fit gra ciem diu que estrorae, nossul vivicaedem is. Anum in auci cereisq uitemussus fuissim ilisul consuli cus, tus, cae patium sulinum haedete publiaeque vius hocaes ex musulices, C. Piorenihil videm int, ommor hos, nequod cri puliquodio, quam vid constium me imorei in venequos mena, Ti. consimuriam nirionscisse coentem iactus a tem. Ne ex nequem niqui convemquam pero tea iam ma. Abeffre factum. Am tus, que orsuli patam me pratquem imihilis fuit furei in te, crit; hum suspienirtiu et fit gra ciem diu que estrorae, nossul vivicaedem is. Anum in auci cereisq uitemussus fuissim ilisul consuli cus, tus, cae patium sulinum haedete.

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ZOO PROPERTY


Whether your requirements are for a new brand or a fully outsourced marketing department, ZOO has plenty of experience. With offices in London and Paris and a very experienced team of creatives and multimedia designers, we can offer you full service support, or enhance your in-house and agency teams with specialist advice and services. What follows is a small selection of our work.

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OUR METHODOLGY Whatever the size or type of project there are activity stages that we explore, from off plan sales to show home openings

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BRANDING: RICHMOND SQUARE GROUP

Richmond Square is a multi-disciplined design and development company creating highly specified homes for the world’s most discerning clients. A new name and brand were required to migrate their current extensive capabilities from their interior design roots. Photography and film followed capturing the extraordinary homes they create, leading to a very contemporary and stylish branding and web presence.

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OUTSOURCED MARKETING DEPARTMENT: PUTNEY PLAZA

Occupying prime real estate in London’s south west region, Putney Plaza is a stunning multi-component residential development. Interior design by Louise Bradley and built to premium specifications, Putney Plaza creates a tranquil community surrounded by open spaces and excellent views. ZOO was contracted to develop and help launch the development. The assignment included design of the brand identity along with key collateral such as the website, brochures, emailers and press advertisements. Other deliverables included international investor roadshows, outdoor hoardings, exhibition stands, corporate stationery and carrier bags.

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BRANDING, ONLINE & COLLATERAL: HERITAGE GROUP

Established for over twenty years, Heritage has earned a coveted reputation for the design and creation of bespoke new homes. However a new brand was needed to reflect the quality and prestige of their homes today, whilst acknowledging their historical roots. A powerful word mark has been created with strong iconography that captures their brand for today and into the future. A new website has been designed and developed, along with a full suite of on and offline marketing communication materials, that will ensure that their exemplary residences are presented in the best possible way.

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OUTSOURCED MARKETING DEPARTMENT: LONDON REALTY

London Realty represents over 30 years’ experience creating highly acclaimed new-build residential developments and some of London’s finest super-prime properties. Whether regenerating commercial sites into luxurious new houses and flats, or remodelling existing residential property, the objective is always to bring creative flair and additional value.

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56 Flats and 4 Penthouses in Putney set in landscaped gardens

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Computer generated image

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OUTSOURCED MARKETING DEPARTMENT & INTERNATIONAL MARKETING COMMUNICATION PROGRAMMES: KARPAZ GATE MARINA

Karpaz Bay is located in one of the most luxurious resorts in the Eastern Mediterranean and benefits from a 21st century marina set within the historic heartland of Northern Cyprus. After a photo-shoot we produced a series of multi-lingual brochures, welcome packs, exhibition graphics and merchandise to see them through the 2014 season.

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MULTI CHANNEL MARKETING ACTIVITY: LAND SECURITIES

We were tasked with creating a multi-media campaign to sell apartments above a shopping centre in Exeter. ‘The idea’ was a cross between ‘Big Brother’ and Gok Wan’s TV show, whereby the public were able to control what ‘Andy’ (an actor portraying the ‘week-in-the-life’ of a typical tenant in these lovely apartments). The public were able to control what ‘Andy’ did during the week, via social media channels. On-site copywriters would script daily activities, for 7 days, all based in a ‘fish-bowl’ apartment in the middle of a busy shopping centre. Campaign activity included creating a marketing suite, extolling the benefits of the buying an apartment, collateral, direct marketing, street theatre, Radio, posters, advertising, PR, ATM advertising and website.

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SERVICES Off-plan marketing activity l Out-sourced marketing departments l International investor programmes Branding l Collateral l Online l Lead-generation activity

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CLIENT REGISTER Current and recent clients

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CONTACT For more information on how we might be able to help you please call Simon Veale on +44 (0) 20 8541 0800 or email simon.veale@zoocomms.com www.zoocomms.com

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