Zinai Digital-Digital Marketing Company Profile

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COMPANY www.zinaidigital.in/

Hi.

I am so grateful and thankful that you have taken the time to consider partnering with Zinai Digital to serve you. While we are proud of our work and the results we will help you achieve your business goal …

It is the relationships we build that will endure. I look forward to working closely with you and your team.

Our Story in a Timeline

01 02 03 04 05 06 2018 Company grown to 3 member team with 5 projects in hand 2017 Started our company with 2 clients and 2 employees 2020 Increased employees to 25 members 2022 We grew to 55 active client 2019 Signed up with Arabian Business Centre, UAE. 2022 We partnered with Bhima Gold & Zifo RnD 07 Moving forward with clear vision 35 member team & launched our software wing 2023 Working for 12 Shark Tank funded startups.

ALL ABOUT US OUR VALUES

WHAT WE DO OUR TEAM ACHIEVEMENTS

NOTEABLE CLIENTS

PARTNER WITH ZINAI DIGITAL

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OUR PORTFOLIO OF DIGITAL BUSINESS SERVICES

We have a wide array of services to offer our clients. But we can generally boil all of our services down into one of these 5 general categories:

COMPREHENSIVE DIGITAL MARKETING

Simply stated, we get results. Whether you are looking for more website traffic, more leads, more sales, more social followers, higher engagement rates, higher email open rates … whatever your needs – we get it done. Guaranteed…..

CONSULTANCY SERVICES

Our consultancy services are designed to help business owners and marketing managers to answer business questions and enhance marketing performance and process. We investigate the business objectives, marketing technology, and marketing data and support businesses in establishing an effective marketing strategy.

DIGITAL STRATEGY CREATION

We help you develop a winning strategy that maximizes your effectiveness while minimizing the time and money required to achieve your goals.

BUSINESS INSIGHTS - ANALYTICS AND ROI

We have strong focus on measuring and analyzing the ROI of client campaigns. Utilizing AI, advanced analytics tools and attribution models can help track the effectiveness of marketing efforts and optimize strategies for improved outcomes and predictions.

ADVANCED DESIGN AND DEVELOPMENT

Our award-winning design team will create the best looking and most effective website and mobile App possible – for your situation.

We serve clients of all sizes. However, we are particularly well suited to help clients of this type:

ESTABLISHED BUSINESS

Our services are aimed at solidly established businesses who are already profitable or going to be successful ….

Not to Worry … We Can Help You!.. We are well-suited for most start-ups and newly established firms.

RESULTS-DRIVEN / GOAL-ORIENTED

We tend to work best with companies who are results-driven and are interested in setting real goals and meeting objectives.

AGGRESSIVE GOALS

The more aggressive you are with your goals, the more excited we get. It’s fun for us to work with companies that want to dominate their market.

SKEPTICAL BUT WILLING

Most of our clients have already worked with other agencies who have underperformed. This creates a “healthy skepticism”. We thrive on this … as long as it hasn’t killed your faith completely.

SPONTANEOUS RESPONSES

We need our clients or individuals with spontaneous responses can be beneficial for efficient communication and decisionmaking..

Customer Value Innovation

Profitability

CONCEPT

Due advancements in technology, we gives an individual or organization the ability to get in touch with clients by establishing innovative practices, combining technology with traditional marketing strategies. Our Digital Marketing concept is "attracting customers and allowing them to interact with the brand through digital media". A style of online promotion of client products, events or simply your business. Consumers can access information any time and any place where they want through digital media.

Expertise in website design, SEO, PPC advertising, social media marketing, content marketing, email marketing, and analytics, the Zinai helps clients establish a strong online presence, engage clients target audience, and achieve their business objectives in the digital realm.

In a rapid technological development, digital marketing has changed customers buying behaviour. The core advantage of digital marketing is that a targeted audience can be reached in a cost-effective and measurable way. Besides todays Digital Marketing increases the brand loyalty and driving online sales.

An agency that specializes in providing marketing services and strategies for businesses in the digital realm. It focuses on utilizing digital channels, technologies, and platforms to help clients reach their target audience, drive brand awareness, generate leads, and achieve business goals.

We help our clients achieve their business objectives, whether it's increasing brand visibility, generating leads, driving sales, provide comprehensive reporting and analysis in business insights for better decisions, build & nurture customer relationships, or fostering customer loyalty and boost social media engagement. By leveraging the power of digital channels, technology, and data-driven strategies, our aim is to deliver measurable results and contribute to our clients' to stay ahead of competitors for overall success.

Increase Brand Awareness
Increase Return on Investment (ROI) Improve Search Engine Rankings (SEO) Drive More Website Traffic & Leads Enhance User Experience (UX)

ABSOLUTELY MORE … and INCREDIBLY BETTER

1. More website traffic. 2. More social media followers.

3. More leads. 4. More sales

The first 3 tasks can be accomplished by any quality marketing agency. Although, we believe that we can outperform most companies in these areas.

Convertingmoreleadsintomoresales is where the problemusually occurs.This is because most marketing companies don’t understand howtobridgethegap betweenmarketing and sales.

In ourapproach formost companies, the sales +marketing process isso effective that sales associates becomeorder-takers. By the time youhear from a prospect, they are oftensimply lookingto place an order.

More website traffic

Ourapproachto every project is to design for the maximum alignment of sales and marketing initiatives from the beginning.Thisensures that client will achieve thegreatest possible results.

Weunderstandthatnearlyeverycompanywants
MORE.

An Attitude of Thankfulness

More than anything else, our team is grateful for our many blessings. It is a topic that is discussed frequently. We are grateful first and foremost for the love and forgiveness of our saviour Jesus Christ. We are grateful that we live in the greatest place (Kerala) in a country (India) in the world. We are grateful that we are able to earn a living doing what we love to do. Finally, we are grateful for our clients and the trust they have given us.

What we stand for….

….to bring our absolute best to our clients!.

The work we do matters. We understand that, in many cases, the children of our clients may (or may not) be able to afford to go to the college of their dreamsdepending on the job we do. Extra vacations and time with family and friends often hang in the balance. Retirement may be possible years earlier if we get the job done properly and help our clients make more money. These are not just projects to us … these are the lives and the dreams of our clients… and we are honoured to be considered a trusted advisor to the people we serve.

… why we do what we do

Mission

We made it our mission to drive tangible results for our clients, so they can expect a higher return on investment by building trust, generating more demand, and gaining influence.

Vision

Starting with how we treat each other, our values extend into how we work with our clients, partners, and our community. We work with clients that are committed to making a positive impact in the world, with the best quality service to make this happen.

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WHAT WE DO

Our STEP UP PROGRAM

we can look at stepping up to a bigger budget down the road”.

We get it. Most of our clients started “smaller”.

We can develop a strategy that allows you to grow causing you to spend more than you’re comfortable with. solution is one that helps you achieve your goals WITHOUT causing you “budget stress”!

NearlyEveryClientWe’veEverWorkedWith…

WHAT WE DO

OMNI CHANNEL MEDIA EXPERTS

We Zinai Digital leveraging multiple channels allows brands to interact with their customers across multiple touchpoints for a more comprehensive campaigns.

We offer our clients always high-quality customer experiences from their business

WHAT WE DO

A collective knowledge produced through relationships and connections within a particular group. Social Knowledge Websites or apps that allow users and organizations to connect, communicate, share information and form relationships. Social Networking A written opinion or feedback about a product, service, or experience that is shared on the internet. Online Rating This process can determining or estimating the geographic position of an object. Geo-Location Getting leads and traffic through ad campaigns across Facebook and Instagram Social Media Promotion Creating blog posts and publishing them on a website and share it in social media channels. Blogging An electronically delivered combination of media including reels and videos, still images, audio, and text to promote our client branding. Multimedia 01 02 03 04 05 06 07

WHAT WE DO

Website optimization

Link Building

Site traffic monitoring

Technical SEO

SEO Error Analysis & Fixing

Content creation

Extensive Keyword Research

ORM through SEO

YouTube & ASO

SEARCH ENGINE OPTIMISATION

WHAT WE DO

Working with Google Ads platform, which allows clients to bid on keywords relevant to their target audience. Our PPC process start with sets up a campaign, Keyword bidding, Ad placement, Ad display and clicks and finally performance tracking and optimization.

OUR OFFERS

o DISPLAY ADS

o SEARCH ADS

o YOUTUBE ADS

o GOOGLE MAP ADS

o BING & AMAZON ADS

WHAT WE DO

BUSINESS

INSIGHTS - ANALYTICS AND ROI

Data Management Team

Process of transforming data into different modeling process for business insights to improve

business decisions.

Our experienced analyst analyze the data for different metrics that measures the profitability of an investments.

Strategic Leadership Team

Our data scientist can mine, clean, and present data in a meaningful way for better business decision. They can create data set for business predictions, from the financial data metrics in the data lake.

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WHAT WE DO

DIGITAL CONTENT MARKETING

CONTENT MARKETING

We plan, create, write, publish, distribute content and analyze your content with just one platform for your entire targeted audience online. Increase your SEO visibility with a strategy that converts business.

WHAT WE DO

DESIGNINGAND DEVELOPMENTS

Mobile

We are developing new ideas to solve business problems for our client critical issue by creating new mobile app development..

Our experienced professionals create high standard websites can simultaneously operate as a marketing tool, a store platform, a display of talent, a communication channel, and an engine for branding.

possible,

Our dedicated technology experts are ready to deliver world class technical supports to our valued customers 24/7 without any delay.

interfaces that clearly communicates to the user what's important. The
of user interface design is to
the user's interaction as simple and efficient as
in terms of accomplishing user
and UI
Professional Websites Building
goal
make
goals. UX
APP
Technical Support 01 02 03
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WHAT WE DO CONSULTANCY SERVICES

Digital Marketing Consultancy

[SEO and PPC]

Our dedicated executive will help your inhouse team and give valuable information and insights with SEO and implement the data in the website to generate fruitful results.

We’ll help you to increase the traffic and leads with minimum budget and avoid unnecessary spends thereby helping you get maximum ROI.

Designing Consultancy

WEB, APP and Brochures

Our inspirational designs, illustrations, and graphic elements will make your brand more shining. This holistic designs and art works are generating from the quality experts - our valuable manpower assets.

Emerging Technology Consultancy

ICT and Infosec

Our technology consultants bring specific expertise to the design, instruction, or operations of technical solutions. They can work in an instructional capacity with clients, training end users.

DIGITAL MARKETING STRATEGIST

Amazing results start with amazing strategies. We’ve worked with the top companies in the world. Many of them used us specifically for strategy!

EXPERT WEB & APP DESIGNERS

The website is still the hub of your digital presence. We are able to deploy awesome solutions because we have awesome “web guys”.

SKILLED CONTENT WRITERS

Great content is the engine that makes everything run. Your website, sales material, email blasts, social media posts, etc. – all need great content writing.

SOCIAL MEDIA EXPERTS

Growing your social footprint and creating engaged followers is an art and a science. You need a talented team leading the charge.

SEO EXPERTS

Ranking at the top of Google, Bing and Yahoo requires skill and persistence.

TALENTED GRAPHIC ARTISTS

Great looking assets are a must! From web pages to email blasts to social media posts, everything must look great!

EMERGING

CONSULTANTS AND DELIVERY EXPERTS

Experienced in all novel technology stack (Windows, Mac and Linux)

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TECHNOLOGY
PRICING PACKAGES 01 02 03 04 05 06 07 MARKETING CHANNELS 30000₹ Standard 50000₹ Professional 1 Lac₹ Ultimate Month SEARCH MARKETING (SEO) STRATEGY ON PAGE / OFF PAGE OPTIMIZATION CONTENT MARKETING SOCIAL MEDIA MARKETING PAY PER CLICK (PPC) WEB MAINTANENCE Month Month

ACHIEVEMENTS

52 Happy Clients

CUSTOMER’S PROFILE

10000+ Keywords Ranked In 5 years

105+ Projects

Top 1 Leading Jewellery Business Group

2 Out Of The Top 7 Insurance Company

2 Out Of Top 5 SaaS Companies Are Zinai Customers

1000+ Locations Ranked

Website Traffic Increases Your Company + Our Dedicated Team = The Complete Team A powerful Combination Excited Customers Increase in Social Media Response Increase in Website Lead Our Not–So–Average Results 140% 270% 180% The following numbers represents the average results our WEB partner clients achieve in the short period.

CASE STUDY 1

BHIMA GOLD(2021)

JEWELLERY BUSINESS

PROBLEM STATEMENTS

Online Business Issue:

Challenge 01

To create online brand awareness of Bhima Gold Jewellery in Kerala, India as well as on global platform.

Challenge 02

To bring in more people to shop as well as to the website to order jewelry.

Challenge 03

To increase sales in Bhima Gold online business by applying new revised digital strategy.

Challenge 04

To generate new 5-10 leads per day through our online business.

CASE STUDY - RESULT SUMMERY

Specific Goal

Building a solution that would drive traffic and meet the needs of today’s digital-centric online jewelry business.

ZINAI

•Ecosystem Strategy

•Content Strategy

•Web key word Integrations

•Creative & Content Development

•Personalization

•UX Design

•SEO

•PPC

TARGETED GOAL

DELIVERD

Website content was modified and made more customer friendly with search engine recognized optimization. Conduct special online campaigns for auspicious months and days laced with offers to take full advantage. Using extensive SEO, YouTube SEO & Google Maps SEO, we brought good traffic on the website and capitalized on them by converting into purchase.

Measurable Differences

Optimizing the content placement & the add quality creates the big deference in the web traffic data metrics.

Actionable SEO

The new SEO redesign tactics enables visitors to catch the content while browsing the site that leads more traffic.

Realistic Approaches & Tools

Using the right tools to resolve the issues at the earliest for the best way of attracting organic traffic.

Timebound Service Delivery

Delivering the client goal in the agreed time frame always… release pressure and create good customer relationship

A M
S
R T

CASE STUDY STATISTICS

ZINAI 30% 50% Social Media 15% 200% Organic Traffic 40% 100% Word Count 10% 30% CRO 30% 40% New Leads
Clients Performance before our services
31% 40% New Customers 25% 40% ContentMarketing
Clients Performance after our services
0 50 100 150 200 250 Social Media Organic Traffic Word Count CRO New Leads New Customers Content Marketing BUSINESS STATISTICS Old Performance Value Latest Performance Value Additional Benefits

DIGITAL MARKETING PROCESS ROADMAP

Step 4

Fine Tuning

Step 2

Strategy Creation and Delivery

Effective digital marketing involves assessing what specific goals can be achieved through the use of online channels. The successful implementation of a strategy can be crucial to an organization's success.

Step1

Case Study (Research Stage)

The necessary information about the product & services, market, and target audience is collected.

Fine tuning helps to meet every aspect of marketing goals. Making small modifications and improvements is crucial for successful marketing.

Step 3

Technology Optimization

Involving dynamically selecting software platforms and specialized solutions for email, search, CRM, paid and earned media, mobile, social, content, video, attribution, web analytics, audience verification etc.

5 Step Brand Boosting Lifecycle

Step 5

Continuous Integration, Delivery, and Deployment

Continuous deployment is an extension of continuous delivery that automatically deploys each build that passes the full marketing process life cycle.

CLIENT LISTS

o BHIMA

o ZIFO RND

o INFOSEARCH BPO

o INFOSEARCH BPO

o MODERN HIRING

o JCB INSTITUTE

o ARABIAN BUSINESS CENTRE

o INSURANCEHUB

o STUDIO COPPRE

o BLOCKMEADOW

o WAYFARER

o CRAFTREAT

Kochi

4th floor, Pallippattu Dew Building, Near Lulu Mall, Edappally, Kochi 682024.

Let’s Connect With Us.

+ (+91) 91 880 11369

Chennai

F1, IPPO 5, OMR Road, Chemmancherry, Chennai 600119.

hello@zinaidigital.in

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