Standards Inspirations

New Identity Introduction: rightturnretail

The RightTurnRetail signature consists of Logomark and Logotype. Logomark is a combination of brand letters and the brand's "arrow" meaning, Logomark and Logotype combined, these elements together create a clear, easy to remember and easy to remember, easy to understand and a powerful image.

Logo Anatomy: Nexstar

The anatomy of the Nexstar Logo details the symbol and wordmark used in the Logo. Nexstar used blue squares for the distance between the symbol and the wordmark to indicate the proportional space between the symbol and the text and around the Logo.

Logo Dont's: United Way

United Way shows how to apply the United Way brand identity consistently and correctly. The visual guide presents examples of how the Logo should be applied, both visually and with written explanations, illustrating some examples of what is not acceptable.

Main Colors: USA Today

Each USA TODAY sub-brand has a "core" color, and USA TODAY's color palette can help readers identify the information. the color chart includes PS, CMYK, RGB, and Hex values.

Type Specs: Devon

Devon explains the role of text in the brand's appearance and the desired presentation, as well as detailing the two fonts, and number styles, when the brand uses English or any other language that requires Roman script to convey its message.

Alternate Logo Versions: Sumo

Sumo's version of the symbol contains two parts, primary and secondary. The primary as the primary version should appear in Sumo Logic's blue if the symbol is used when it is introduced as a heroic symbol. The second level is used as an extended representation of the brand.