2021
ANNUAL REPORT
zgirls.org
ZGiRLS CREATES A WORLD WHERE ALL GIRLS AND WOMEN LIVE WITH ZERO LIMITATIONS.
If I had to sum up 2021 with two words it would be, “New Beginning.” For so many of us, 2020 was about surviving a global pandemic and pivoting. For ZGiRLS that meant a huge shift into the online space. The year of 2021 was all about creating something new and establishing a solid foundation that could be scaled to hundreds (and soon to be thousands) of girls every single season. In this massive transition, your support was the biggest game changer for us this year. YOU made it possible for us to never turn a girl away from the opportunity to learn confidence building skills. More than 71% of our participants joined the ZGiRLS program this year completely free (that's more than double the year before). Which means, if a parent said their teen girl needed this community but couldn’t afford it, their daughter joined ZGiRLS for exactly $0. Your generosity also allowed us to develop partnerships with local Boys & Girls Clubs, school counselors, after school programs, and Group Homes. We witnessed girls connecting in new communities and we grew to serve a more diverse community of girls than ever before. As we welcomed girls from all over the country (we’re now in 31 states!), our staff and board hired a DEI consultant and remained committed to adapting our methods to ensure inclusivity and belonging for every single participant. I'm excited for you to read through our 2021 Annual Report and understand how YOU have helped make a life-changing impact on these girls' lives, forever. As a passionate community, we know you stand with us in creating a world where all girls have access to the tools they need to always believe in themselves and know they can take on any challenge in their way. With gratitude,
Jilyne Jarvis ZGiRLS Co-Founder & Executive Director
ZGiRLS MISS ZGiRLS is a 501c(3) non-profit founded by Olympic & NCAA female athletes that combines the proven scientific methods of building confidence with the real-life experiences of professional female athletes. We aim to uplift girls (ages 11 - 16) with the necessary mental tools and perspective to foster their own confidence and step into their courage.
MOST GIRLS STRUGGLE WITH SELF-DOUBT. 8 in 10 girls don’t think they’re good enough. Studies show that a girl's confidence plummets during puberty, leading to higher rates of anxiety, depression and eating disorders that carry into their adult lives. For far too long society has made girls question themselves. ZGiRLS is here to change this! At ZGiRLS, we teach tangible mental skills that help girls overcome self doubt so they can always believe in themselves, step forward with courage and live with ZERO LIMITATIONS! 2021 Annual Report
ION THE ZGiRLS SOLUTION Give girls the tools they need to build confidence for life
ING NG LO BE
SP OR TS
ENERGY
STR EN GT H
ZGiRLS hosts a quarterly 6-week online program that equips hundreds of girls with the tools and resources they need to build confidence that will last a lifetime. Every girl leaves the ZGiRLS' program with concrete skills she can immediately use to rely on her own inner strength and navigate life’s biggest challenges.
ZGiRLS VALUES
S GE N LE AL H C
TEAM
zgirls.org
TEAMWORK STAFF Jilyne Jarvis
Monique Thees
Co-Founder and Executive Director
Director of Programs and Fun
Victoria Lesce Gifts & Relationships Officer
2021 Annual Report
JoDee Disney
Samantha Sjogreen
Strategic Partnerships & Outreach Manager
Marketing and Communications Manager
Emily Baird Board Chair
Astrid Staneff
BOARD OF DIRECTORS Sarah Anderson
Dorothy Reed
Board Secretary
Board Treasurer
Sara Asantiani
Robin White
Board Member
Board Member
Board Member
Brandon Finley
Crystal Perkins
Board Member
Board Member
Noopur Shukla Board Member
Board Vice Chair
Carissa Meade
zgirls.org
ZGiRLS JOURNEY 2012
ZGiRLS launched its 1st pilot program with 10 girls in Seattle, Washington
2013
Placed 2nd in University of Washington's Business Competition (out of 96 teams!)
2014
ZGiRLS is officially registered as a nonprofit!
2015
Founders went all in, left sales jobs & law school to help girls build confidence!
2016
ZGiRLS launched in 14 states across the country.
2017
ZGiRLS programs double in size!!
2018
ZGiRLS hosts its 7th Professional Athlete Camp (with Sue Bird & Lindsey Vonn) and a record number of girls served!
2019
ZGiRLS hosted 4 weeks of Summer Adventure Camp and launched monthly workshops in Seattle.
2020
ZGiRLS offered its first program online, allowing girls across the country to participate.
2021
Established a scalable online program that can serve hundreds (soon to be thousands) of girls every single program!
"I learned this season that understanding myself and my emotions can help me in so many situations so I can successfully navigate day to day life." -Fall 2021 ZGiRL
RESOURCES ZGiRLS Curriculum ™
The ZGiRLS Curriculum™ was designed by a team of sport psychologists, mental health experts, and Olympians. In one-hour segments, the girls learn tangible skills that help them overcome self-doubt, fear, and insecurities while giving them the skills they need to stand confidently on their own two feet.
WINTER SEASON
SUMMER SEASON
Goal Setting Mean Girls, Cliques, & Friends Body Image Self-Affirmations Confidence Fear & Failure
Growth Mindset Comparison Beauty & the Media Visualization Courage Resilience
SPRING SEASON
FALL SEASON
Mental Awareness Positive Self-Talk Meditation Team Building Nutrition Stress Management 2021 Annual Report
Mindfulness Communication Inner Strength Stress & Anxiety Confidence Self-Compassion
IMPROVE EVALUATION We don't just talk about building confidence. We actively measure the efficacy of our programs to make sure that girls are learning, absorbing, and using the skills in their every day life. At every program, we collect qualitative and quantitative data from our participants and their guardians. We take a baseline and exit survey as well as weekly assessments from participants to track their progress through the program. In 2021, we redesigned our baseline and exit surveys to accurately evaluate the efficacy of each ZGiRLS Curriculum™ topic. With the assistance of sport psychologists, ZGiRLS developed survey questions that helps the girls self-reflect on their confidence and self-efficacy before and after the program. As ZGiRLS transformed into an online program we spent 2021 learning how to optimize our capabilities. We hired a consultant with a Masters in Sport & Performance Psychology and background in girls athletics to organize, outline and create two new ZGiRLS Curriculum™ topics: resilience and courage. zgirls.org
IMPACT DIVERSITY, EQUITY 2018
2019
2020
& INCLUSION
In January 2021 ZGiRLS created a Diversity, Equity, and Inclusion (DEI) Committee at the Board-level to evaluate ZGiRLS and develop sustainable and inclusive programming and outreach strategies. We work alongside organizations that center around youth empowerment and diversity to welcome more girls and make scholarships easily available. During our 2020 Challenge Seeker campaign we pledged to “invest in welcoming more than 100 girls of color and 100 girls struggling to make ends meet.” We exceeded this goal and welcomed 176 racial diverse ZGiRLS and supported 257 courageous ZGiRLS on scholarships in 2021!
2017
1242%
of ZGiRLS from ethically and racially diverse backgrounds 2021 Annual Report
71% of ZGiRLS relied on scholarships in 2021
SUMMER 2021 White/Caucasian 49% Native Hawaiian/Pacific Islander 1% American Indian/Alaska Native 1% Decline to State 5%
Black/African American 6% Hispanic/Latinx 6%
FALL 2021
Asian 7%
Multi-Racial 25% Multi-Racial 22.93%
Hispanic/Latinx 11.46%
WINTER 2021 Decline to State 2%
Black/African American 10.83%
55%
Asian 3.82% Decline to State 1.19% American Indian/Alaska Native 0.64% Native Hawaiian/Pacific Island 1.27%
White/Caucasian 47.13%
Asian 3% Black/African American 9%
Hispanic/Latinx 9%
Multi Racial 16%
SPRING 2021 White/Caucasian 56%
51%
White/Caucasian 61%
Multi Racial 18%
Black/African American 16%
Hispanic/Latinx 6% American Indian/Alaska Native 2% Decline to State 2%
FINANCIAL SCHOLARSHIPS Thanks to you, our community of support, all ZGiRLS online programs are offered on a sliding scale from $0 - $199. ZGiRLS promises to never turn a girl away and we've been able to provide financial aid at a 100% acceptance rate.
TOTAL PARTICIPANTS ON SCHOLARSHIP Scholarship
200
Participants 165 ZGIRLS
150
82%
SCHOLARSHIP
100 67 ZGIRLS
50
57%
SCHOLARSHIP
0 2021 Annual Report
WINTER
82 ZGIRLS 55 ZGIRLS
62% 55%
SCHOLARSHIP
SPRING
SUMMER
SCHOLARSHIP
FALL
"My daughter looks forward to the live sessions and the message is something she benefits from. ZGiRLS has helped her as well as me as her parent open up a healthy dialogue on all of this." - ZGiRLS PARENT
ZGiRLS CHAMPIONS
Every ZGiRLS program is co-led by a professional, Olympic, or collegiate female athlete. Each week, one athlete volunteers their time to help teach the ZGiRLS Curriculum™ topic and share her reallife experiences with the girls.
Shyra Ely-Gash Professional - Basketball
Victoria Garrick Collegiate Athlete & Mental Health Advocate
AJ Andrews Professional - Softball
Helena Scutt Olympic - Sailing
Alice Merryweather Olympic Skier
Jordie Karlinski X Games - Snowboarding
Heidi Strickler MS RD CSSD
Brianna Decker Olympic & Professional- Hockey
Jazmine Fray Professional Track & Field
Kaylin Richardson Olympic Alpine Skier
Kendall Wesenberg Professional - Lacrosse
Natasha Hastings Olympic Track & Field
Ashley Wagney Olympic Medalist - Figure Skating
Kelly Dormandy Assistant AD & Sports Performance Director, LMU
Laurenne Ross Professional - Skier
Megan Martin Professional Rock Climber & American Ninja Warrior
Kacey Bellamy Professional - Hockey
Kelly Gunther Olympic Speed Skater
Nicole Baxter Professional - Soccer
Nicole Davis Olympic Medalist - Volleyball
zgirls.org
AMONTHLY NEW WAY THE "GAME CHANGERS" In June of 2021, ZGiRLS launched our first monthly-giving campaign. Recurring donations help us strategize our finances and creates an affordable giving plan that fits donor's budgets. All monthly donors become a part of our Game Changers community, who help make it possible to provide financial aid to 100% of girls seeking mentorship towards their confidence journey.
Thank You Starting Line-Up (These Game Changers were the first to join the team!)
Anne Poulin
Sandy Lindskog
Alysson Wilson
Kara Greif
Alysson Wilson
JoAnn Ollila
Michelle Stamnes
Ana Lesce
Alyssa Russell
Sean Cappello
Libby Ludlow Dudek
Robin Hagen
Brandon Finley
Kelly Thees
Heidi Strickler
Kara Michaelsen
Kelly Corcoran
2021 Annual Report
TO DONATE STOCK DONATIONS In July of 2021, ZGiRLS created a process to allow individuals to donate their stock to ZGiRLS and wow did our donors love it! Did you know that donating stock is one of the most tax-efficient ways to give? A direct stock donation means up to 20% more value for a donor's donation because of the capital gains tax savings. Individuals who donate stock enjoy a charitable tax deduction on the fair market value of the stock at the time of donation.
zgirls.org
THANK YOU GALA Our incredible community has remained resilient and passionate through our second virtual Gala! From the safety of our homes, together we raised $186,391 to ensure that every girl in the country can access the necessary tools and support she needs to unlock her true potential.
Thank you 2021 Table Sponsors! Zevenbergen Capital Investments
Astrid Staneff
USI Insurance Northwest
Douglas McDonald
USI Insurance Southeast
Madeline & Geoff Haydon
Women at Morgan Stanley
Davis Wright Tremaine LLP + Carissa Meade
Renee Menti Ruhl LLC Windermere Real Estate Company
CHALLENGE SEEKERS 20 members of our community stepped up as CHALLENGE SEEKERS to overcome a physical challenge of their choice and fundraise in support of ZGiRLS. Our all-star team and their communities, which included 372 donors, raised $39,171.
Thank you 2021 CHALLENGE SEEKERS! Stephanie Eli
Meredith Crafton
Amanda Wallman
Kelsey Ruhl
Alli Latislaw
Lena Ehrhardt
Samantha Sjogreen Monique Thees
McKenna McNabb
Sarah Anderson
Amy Kinsman
Victoria Lesce
Ava Boeker
Elee McCarthy
Becky Stoneman
Meghan Olt
Meg Thees
Brandon Finley
Helena Scutt
JoDee Disney
Jilyne Jarvis
Renee Ruhl
FINANCIALS INCOME
EXPENSES
Fundraising Events 42% Program Revenue 7% Corporate Contributions 10% Individual Contributions 31%
Fundraising 27%
Admin 22%
Programs 51%
ZGiRLS IN THE PRESS RADIO
Mornings on 100.7 The Wolf 12-minute segment broadcast to 94.1 The Sound, 99.9 KISW, 100.7 The Wolf, Hot 103.7, and 107.7 The End. (aired on Sunday, 7/25/2021)
TELEVISION
Komo News TV During the Olympics, ZGiRLS was featured on a “mental health” segment as athletes, in particular, Simone Biles, withdrew from competition due to mental health.
PODCAST
This or Something Better Podcast with Reagan Nelson Regardless of whether or not you are a woman or a girl, the content of this episode is so important. We all deserve to feel confident in ourselves at every age, and ZGiRLS is doing amazing things to help girls achieve the confidence they all deserve.
2021 Annual Report
THANK YOU Every single girl deserves to know she has the strength within her to navigate any challenge in her way. We are driven to eliminate selfdoubt, insecurities, unhelpful self-talk, and girls ever feeling alone in this world. That is why we will continue to make sure every single girl in the country has access to ZGiRLS' inclusive programing. Thank you for making this life-changing work possible and helping us create a world where all girls and women live with zero limitations.
zgirls.org
SiSTERHOOD PACT I am a ZGiRL I have ZERO limitations I am confident I am courageous I am resilient I can do anything I put my mind to I value my body for what it allows me to do I fuel my body because it is a vehicle to do amazing things I accept myself as I am I believe in the person I am becoming I may not be there YET, but I am closer than I was yesterday I can’t always choose my circumstance, but I CAN choose how I react to them When I fall, I get back up When I make a mistake, I learn from it When I feel fearful, I step forward bravely When I doubt myself, I choose confidence Individually we are unique, and together we are STRONG We choose collaboration over comparison We choose love over jealousy Our beam attracts our team We are adventurous We are bold We are brave We are ZGiRLS