Typographic Journey - Process book

PROJECT 3 PROCESS WORK

ZAINAB ALAVI TYPOGRAPHY 1 - YSDN 1005 JULIA GRZESKOWIAK DEC 17 2018

EXERCISE 1

Common Typographic Diseases Various forms of dysfunction appear among populations exposed to typography for long periods of time. Listed here are a number of frequently observed afflictions.

Typophilia

An excessive attachment to and fascination with the shape of letters, often to the exclusion of other interests and object choices. Typophiliacs usually die penniless and alone.

Typophobia

The irrational dislike of letterforms, often marked by a preference for icons, dingbats, and—in fatal cases—bullets and daggers. The fears of the typophobe can often be quieted (but not cured) by steady doses of Helvetica and Times Roman.

Typochondria

A persistent anxiety that one has selected the wrong typeface. This condition is often paired with okd (optical kerning disorder), the need to constantly adjust and readjust the spaces between letters.

Typothermia

The promiscuous refusal to make a lifelong commitment to a single typeface—or even to five or six, as some doctors recommend. The typothermiac is constantly tempted to test drive “hot” new fonts, often without a proper license.

Common Typographic Diseases An excessive attachment to and fascination with the shape of letters, often to the exclusion of other interests and object choices. Typophiliacs usually die penniless and alone.

The irrational dislike of letterforms, often marked by a preference for icons, dingbats, and—in fatal cases—bullets and daggers. The fears of the typophobe can often be quieted (but not cured) by steady doses of Helvetica and Times Roman.

Typophobia

A persistent anxiety that one has selected the wrong typeface. This condition is often paired with okd (optical kerning disorder), the need to constantly adjust and readjust the spaces between letters.

The promiscuous refusal to make a lifelong commitment to a single typeface—or even to five or six, as some doctors recommend. The typothermiac is constantly tempted to test drive “hot” new fonts, often without a proper license

Typothermia

Typochondria Typophilia

Various forms of dysfunction appear among populations exposed to typography for long periods of time. Listed here are a number of frequently observed afflictions.

Common Typographic Diseases Various forms of dysfunction appear among populations exposed to typography for long periods of time. Listed here are a number of frequently observed afflictions.

Typophilia

An excessive attachment to and fascination with the shape of letters, often to the exclusion of other interests and object choices. Typophiliacs usually die penniless and alone.

Typochondria

A persistent anxiety that one has selected the wrong typeface. This condition is often paired with okd (optical kerning disorder), the need to constantly adjust and readjust the spaces between letters.

Typophobia

The irrational dislike of letterforms, often marked by a preference for icons, dingbats, and—in fatal cases—bullets and daggers. The fears of the typophobe can often be quieted (but not cured) by steady doses of Helvetica and Times Roman.

Typothermia

The promiscuous refusal to make a lifelong commitment to a single typeface—or even to five or six, as some doctors recommend. The typothermiac is constantly tempted to test drive “hot” new fonts, often without a proper license.

ROUGH DRAFTS

FIRST DRAFTS

JOURNEY TO SHERIDAN 6:00 am

HOME

don’t snooze..don’t..hit snooze..get up stretch.

Get ready. Why is it so cold. Eat breakfast. I’ts getting late, run

run

7:10 am

run

PAPE

Should I get a coffee..oh wait it’s getting late.. oh look familiar faces, oh gosh I look so tired, just keep walking down.

7:25 am

BLOOR - YONGE

It’s busy today. I should’ve got coffee. I’m falling asleep on the subway. Just a few more stops, Everyone looks so formal.

7:48 am

UNION

I should probably get some coffee. Wait make sure you have enough money in your presto card.

Don’t fall asleep...don’t fall asleep..

8:30 am

OAKVILLE

Don’t forget to tap off. Oh my, its cold. Where are my gloves. Get on the GO bus to Sheridan College. It’s warm now. Looks like I’m finally here.

Ring

home

6:00

Ring

Ring

Ring

beeeeeeeeep 7:10

“Next stop ... Pape Subway Station”

cough

pape

cough

cough

cough

cough

cough

“Now arriving at Yonge..Yonge Station”

7:25

bloor-yonge ding

dang

dong “Arriving at Union Station..Doors will open on the right”

7:48

union

“Excuse me”

screeeeeeech

“Now arriving at Oakville Go”

8:30

oakville

beep

beep beep

“Next stop, Sheridan College”

beep

PAPE

d

HOME 6:00

7:10

I

get

coffee?

I

should

probably

get

coffee.

BLOOR YONGE Zainab’s Journey to Sheridan College fall

UNION

Don’t

asleep.

Don’t

8:30

fall

OAKVILLE

Finally

here

asleep.

CRITIQUE 1

JOURNEY TO SHERIDAN 6:00 am Make sure time stamps align w/ main title

7:10 am

Don’t forget date, name destination etc.

As required for project

HOME

don’t snooze..don’t..hit snooze..get up stretch.

Get ready. Why is it so cold. Eat breakfast. I’ts getting late, run

run

run

PAPE

Should I get a coffee..oh wait it’s getting late.. oh look familiar faces, oh gosh I look so tired, just keep walking down.

Try alternating FLRR and FRLL

7:25 am

BLOOR - YONGE

It’s busy today. I should’ve got coffee. I’m falling asleep on the subway. Just a few more stops, Everyone looks so formal.

7:48 am Extra Space

UNION

I should probably get some coffee. Wait make sure you have enough money in your presto card.

Don’t fall asleep...don’t fall asleep..

8:30 am

OAKVILLE

Don’t forget to tap off. Oh my, its cold. Where are my gloves. Get on the GO bus to Sheridan College. It’s warm now. Looks like I’m finally here.

Widow text.

Make longer or shorter

Good outline treatment.

Send this layer to the back. W

Ring

Word is bleeding out. If using this treatment do it more than once.

6:00

home

Ring Timestamps are getting lost from other stronger texts.

Ring

Ring

beeeeeeeeep

7:10

“Next stop ... Pape Subway Station”

cough

pape

Try to make the sounds less strong, since they are sounds.

cough

cough

cough

cough

cough

“Now arriving at Yonge..Yonge Station” Centre these texts with the other titles e.g. pape and bloor yonge.

7:25

bloor-yonge ding

dang

dong “Arriving at Union Station..Doors will open on the right”

7:48

union

“Excuse me”

screeeeeeech

“Now arriving at Oakville Go”

8:30 beep beep

Bottom margin is much smaller than top. Make them equal.

oakville

beep

“Next stop, Sheridan College”

beep

PAPE

d

HOME 6:00

7:10

I

get

coffee?

I

should

probably

get

coffee.

Consider the colour in the layering. Nice treatment.

BLOOR YONGE

Structure is awkward and hard to read.

Zainab’s Journey to Sheridan College fall

UNION

Don’t

asleep.

Don’t

8:30

fall

OAKVILLE

Finally

here

asleep.

SECOND DRAFTS

WEDNESDAY OCTOBER 28 2018

Z AI N A B A L AVI ’ S

JOURNEY TO SHERIDAN FRO M H O M E

6:00 am

HOME

81

don’t snooze..don’t..hit snooze..get up stretch.

Get ready. Why is it so cold. Eat breakfast. I’ts getting late, run

run

run

westbound PAPE

7:10 am

Should I get a coffee..oh wait it’s getting late.. oh look familiar faces, oh gosh I look so tired, just keep walking down.

7:25 am

southbound

BLOOR - YONGE It’s busy today. I should’ve got coffee. I’m falling asleep on the subway. Just a few more stops, Everyone looks so formal.

lakeshore UNION west I should probably get some coffee. Wait make sure you have enough money in your presto Don’t fall asleep...don’t fall asleep..

8:30 am

sheridan

OAKVILLE

Don’t forget to tap off. Oh my, its cold. Where are my gloves. Get on the GO bus to Sheridan College. It’s warm now. I’m finally here.

7:48 am

Z AI N A B A L AVI ’ S

JOURNEY TO SHERIDAN FRO M H O M E

6:00 am

HOME

81

don’t snooze..don’t..hit snooze..get up stretch.

Get ready. Why is it so cold. Eat breakfast. I’ts getting late, run

run

run

westbound PAPE

7:10 am

Should I get a coffee..oh wait it’s getting late.. oh look familiar faces, oh gosh I look so tired, just keep walking down.

7:25 am

southbound

BLOOR - YONGE It’s busy today. I should’ve got coffee. I’m falling asleep on the subway. Just a few more stops, Everyone looks so formal.

lakeshore UNION west I should probably get some coffee. Wait make sure you have enough money in your presto card.

Don’t fall asleep...don’t fall asleep..

8:30 am

sheridan

OAKVILLE

Don’t forget to tap off. Oh my, its cold. Where are my gloves. Get on the GO bus to Sheridan College. It’s warm now. I’m finally here.

7:48 am

Zainab Alavi’s

trip to sheridan college

home

RING RING

RING

6:00

“Next stop ... Pape Subway Station”

cough

cough

pape

cough

7:10

“Now arriving at Yonge...Yonge station”

bloor-yonge 7:25

“Arriving at Union Station..Doors will open on the right”

union

“Excuse me”

7:48

screeeeeeech

“Now arrving at Oakville GO”

oakville 8:30

on wedneday october eight twenty eighteen

CRITIQUE 2

WEDNESDAY OCTOBER 28 2018

Z AI N A B A L AVI ’ S

JOURNEY TO SHERIDAN FRO M H O M E

6:00 am

HOME

81

don’t snooze..don’t..hit snooze..get up stretch.

Get ready. Why is it so cold. Eat breakfast. I’ts getting late, run

Be consistent with these spacing.. run A1, A2 etc.

Outlined text is hard to read.

run

westbound PAPE

7:10 am

Should I get a coffee..oh wait it’s getting late.. oh look familiar faces, oh gosh I look so tired, just keep walking down.

7:25 am

southbound

BLOOR - YONGE It’s busy today. I should’ve got coffee. I’m falling asleep on the subway. Just a few more stops, Everyone looks so formal.

Choose a darker colour to bring attention.

lakeshore UNION west

7:48 am

I should probably get some coffee. Wait make sure you have enough money in your presto Don’t fall asleep...don’t fall asleep..

8:30 am

Make sure spacings from top of page and bottom of page are consistent. Be sure to use consistant alignment.

sheridan

OAKVILLE

Don’t forget to tap off. Oh my, its cold. Where are my gloves. Get on the GO bus to Sheridan College. It’s warm now. I’m finally here.

Z AI N A B A L AVI ’ S

JOURNEY TO SHERIDAN FRO M H O M E

DATE?

6:00 am

HOME

81

don’t snooze..don’t..hit snooze..get up stretch.

Get ready. Why is it so cold. Eat breakfast. I’ts getting late, run

run

Filled in text is easier to read.

run

westbound PAPE Should I get a coffee..oh wait it’s getting late.. oh look familiar faces, oh gosh I look so tired, just keep walking down.

Use a darker tone of pink.

Pink is hardly visible.

7:25 am

7:10 am

southbound

BLOOR - YONGE It’s busy today. I should’ve got coffee. I’m falling asleep on the subway. Just a few more stops, Everyone looks so formal.

lakeshore UNION west

7:48 am

I should probably get some coffee. Wait make sure you have enough money in your presto card.

Widow Don’t fall asleep...don’t fall asleep..

8:30 am

sheridan

OAKVILLE

Don’t forget to tap off. Oh my, its cold. Where are my gloves. Get on the GO bus to Sheridan College. It’s warm now. I’m finally here.

text.

Zainab Alavi’s

trip to sheridan college Use upper casing for Titles

home

RING RING

RING

6:00

“Next stop ... Pape Subway Station”

cough

cough

pape

cough

Dark colour provides better contrasting

7:10

“Now arriving at Yonge...Yonge station”

bloor-yonge 7:25

Y and timestamps are colliding

“Arriving at Union Station..Doors will open on the right”

union

“Excuse me”

7:48

screeeeeeech

“Now arrving at Oakville GO”

oakville 8:30

Date is falling off the edge. Avoid this or if it intended make it fall off more for exaggeration.

on wedneday october eight twenty eighteen

THIRD DRAFT

Zainab Alavi’s trip to Sheridan College from home 6:00 am

home 81 Don’t snooze..don’t..hit snooze..get up stretch. Get ready. Why is it so cold. Eat breakfast. I’ts getting late,

run

westbound Pape run

7:10 am

Should I get a coffee..oh wait it’s getting late..oh look familiar faces, oh gosh I look so tired, just keep walking down.

7:25 am

Bloor-Yonge southbound It’s busy today. I should’ve got coffee. I’m falling asleep on the subway. Just a few more stops. Everyone looks so formal.

Union lakeshore west Oakville sheridan

7:48 am

I should probably get some coffee. Make sure you have enough money in your presto Don’t fall asleep...don’t fall asleep..

8:30 am

Don’t forget to tap off. Oh my, its cold.

Where are my gloves. Get on the GO bus to Sheridan College. It’s warm now. I’m finally here.

Wednesday October 8th, 2018

Zainab Alavi’s

trip to Sheridan College

from home

Wednesday October 8th, 2018

home

6:00 am

81 north

Don’t snooze..don’t..hit snooze..get up stretch. Get ready. Why is it so cold. Eat breakfast. It’s getting late, run

Pape

7:10 am

westbound

Should I get a coffee..oh wait it’s getting late..oh look familiar faces, I look so tired, just keep walking down.

Bloor-Yongesouthbound 7:25 am

It’s busy today. I should’ve got coffee. I’m falling asleep on the subway. Just a few more stops. Everyone looks so formal.

Union

7:48 am

lakeshore-west

I should probably get some coffee. Make sure you have enough money in your presto. Don’t fall asleep...

Oakville Don’t forget to tap off. Oh my, its cold. Where are my gloves. It’s warm now. I’m finally here.

8:30 am

sheridan

CRITIQUE 3

Zainab Alavi’s trip to Sheridan College from home

Make sure text is not so close to the edge of the paper.

6:00 am

home 81 Don’t snooze..don’t..hit snooze..get

Make sure motifs + non-text sits behind actual text.

up stretch. Get ready. Why is it so cold. Eat breakfast. I’ts getting late,

run

westbound Pape run

7:10 am

Be consistent with casing

Should I get a coffee..oh wait it’s getting

late..oh look familiar faces, oh gosh I look so tired, just keep walking down.

7:25 am

Bloor-Yonge southbound It’s busy today. I should’ve got coffee. I’m falling asleep on the subway. Just a few more stops. Everyone looks so formal.

Union lakeshore west Oakville sheridan

7:48 am

I should probably get some coffee. Make sure you have enough money in your presto Don’t fall asleep...don’t fall asleep..

Light pink text is still hard to read.

8:30 am

Don’t forget to tap off. Oh my, its cold.

Where are my gloves. Get on the GO bus to Sheridan College. It’s warm now. I’m finally here.

Wednesday October 8th, 2018

Zainab Alavi’s

trip to Sheridan College Make this text darker

Wednesday October 8th, 2018

home

Awkward motif

from home 6:00 am

81 north

Don’t snooze..don’t..hit snooze..get up stretch. Get ready. Why is it so cold. Eat breakfast. It’s getting late, run

Pape

7:10 am

westbound

Consider taking out this mostif. Distracting ?

Should I get a coffee..oh wait it’s getting late..oh look

familiar faces, I look so tired, just keep walking down.

Bloor-Yongesouthbound 7:25 am

It’s busy today. I should’ve got coffee. I’m falling asleep on the subway. Just a few more stops. Everyone looks so formal.

7:48 am

Maybe centre time stamp with pink box ?

Union

lakeshore-west

I should probably get some coffee. Make sure you have enough money in your presto. Don’t fall asleep...

Oakville Don’t forget to tap off. Oh my, its cold. Where are my gloves. It’s warm now. I’m finally here.

8:30 am

sheridan

FINAL

Zainab Alavi’s

trip to Sheridan College

from home

Wednesday October 8th, 2018

Home

6:00 am

81 north

Don’t snooze..don’t..hit snooze..get up stretch. Get ready. Why is it so cold. Eat breakfast. It’s getting late, run...run.

Pape

7:10 am

westbound

Should I get a coffee..oh wait it’s getting late..oh look familiar faces, I look so tired, just keep walking down.

Bloor-Yongesouthbound 7:25 am

It’s busy today. I should’ve got coffee. I’m falling asleep on the subway. Just a few more stops.

Union

7:48 am

lakeshore-west

I should probably get some coffee. Make sure you have enough money in your presto. Don’t fall asleep...

Oakville Don’t forget to tap off. Oh my, its cold. Where are my gloves. It’s warm now. I’m finally here.

8:30 am

sheridan