Business Writing

EFFECTIVE BUSINESS WRITING UPPER INTERMEDIATE - ADVANCED

TAKE THE STRAIN OUT OF COMPOSING ANY KIND OF DOCUMENT! Would you like a quick and easy method for composing documents—letters, memos, reports, proposals and performance appraisals—in an organized format? This seminar provides you with basic formats and formulas for tackling any kind of writing task—and communicating to your readers what they need to know. You’ll streamline your writing process and save time by focusing on what to write instead of how to write it. Bring a current project and get one-on-one feedback.

Special Feature

HOW YOU WILL BENEFIT • Quickly organize your thoughts and generate content • Eliminate numerous time-consuming revisions • Rid your writing of "fluff," so you'll generate concise content

If you wish to bring your own laptop to the seminar, a USB flash drive will be provided to each attendee and a printer available, eliminating the need to write exercises in longhand. You may also choose to bring an existing sample writing piece for one-on-one feedback.

WHAT YOU WILL COVER • Formats and formulas for various writing requirements • Gaining familiarity with powerful openings and closings to capture and retain attention • Thinking logically by blocking ideas and structuring your document using information modeling • Identifying your reader's needs and expectations to establish the purpose and focus • Organizing ideas and generating content • Learning how and when to use the appropriate tone, persuasion and positive and negative words • Techniques for editing and proofreading the final version

WHO SHOULD ATTEND Business professionals at all levels who want a quick and easy approach to any writing task.

PROGRAM OUTLINE LEARNING OBJECTIVES • Quickly Organize Your Thoughts & Generate Content • Bring a Current Project and Get One-on-One Feedback from the Course Leader

GUIDELINES FOR EFFECTIVE BUSINESS WRITING • The Principles That Ensure Effective Business Writing • The Need for Planning and Establishing Purpose

• Eliminate Numerous Time-Consuming Revisions

• How to Meet the Reader's Needs & Expectations

• Streamline Content & Communicate What Your Readers Need to Know

• How to Use Techniques for Overcoming Writer's Block

• Write with Greater Clarity

WRITING THE FIRST DRAFT

MEMOS AND LETTERS

• Techniques for Achieving Clarity and Precision in Daily Business Writing

• Guidelines for Writing Effective Memos & Letters

• The Role of Word Choice

• How and When to Use Persuasive, Positive and Negative Words

• How to Construct Sentences That Are Clear & Direct

• The Importance of Opening Sentences

• How to Use Linking Words & Phrases in Sentences and Paragraphs

• How to Use Appropriate Tone

• Active and Passive Voice and Parallelism

• The Guidelines for Writing Effective E-Mail

• How to Employ Various Patterns of Organizing Information

• The Importance of Subject Lines

COMPOSING E-MAIL

EDITING & PROOFREADING THE FINAL VERSION • How to Recognize Common Proofreading Errors

• How to Avoid Sexist OR Offensive Language

• Techniques for Effective Editing and Proofreading

• Often Confused Words

• Methods for Revising the First Draft

ZABEEL ADVANTAGE Zabeel Institute, established in 1988, is a leading Educational & Training Institute for executives in Dubai & is accredited by the Ministry of Education, UAE. We offer training programs to professionals from various industries like Administration, Engineering, Construction, Projects, Accounts & Finance, Management & Languages etc.  Over 25 Years Experience in training Professional Executives  Achiever of many QUALITY AWARDS for training from 1988 till date  Qualified and Certified Trainers  Sophisticated Lab with High end machines and Licensed software  Certificates attested by the Ministry of Education, UAE  Vast resource materials for reference & course materials  Free online support for further assistance  Free follow up orientation seminars, workshops and placement assistance UNITED ARAB EMIRATES MINISTRY OF EDUCATION

600 52 4448 Email : mail@zabeelinstitute.ae Web : www.zabeelinstitute.ae Suite # 207, Apsara Super Market Building, Bank Street, Bur Dubai, Dubai, United Arab Emirates

Bur Dubai | Karama | Al Qusais | Deira | Knowledge Village | Abu Dhabi | Sharjah | RAK