PORTFOLIO
All By Yu Jing Kao
The design concept of the 1:1 advertisement for group messaging on the LINE@ official website is to use high-quality picture materials as the background, cleverly change the text design and artistic fonts, and use the same color or non-eye-catching colors to make it stand out theme.
The big-character posters produced on FB social media use large-size text content marketing as the current mainstream. First, delete repeated text and use the most concise text to spread the message. With the bright color - yellow, it can convey the image of oil to Audiences, the overall design looks comfortable.
The direct advertisement produced to promote real activities held from time to time is in line with the full version of the mobile phone. The audience who receives the message can click on it to directly display the full page information, abandoning the fancy materials and directly using simple diagonal squares. For bottom design, if there is a lot of text information, just use regular thin fonts to arrange them neatly.
旅行是心靈的閱讀
The electronic TV advertisement produced by inviting celebrities to give speeches uses relatively personalized black and white segmentation and photography materials according to the celebrity's personality. The text also uses ethereal handwritten fonts, which can fully reflect the person's carefree nature.