WEEK 3 to 9 Workshop Ideas
Reference
Switch your organization by Chip & Dan Heath
Looking for ideas to swith Puerto Rico ‘s society towards a sustainable food chain
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SUST-748 Design for Sustainability
MA Final Project
Prof. Scott Boylston / SU-2011
Rational
Emotional
Environment
Direct
Motivate
Shape the path
Why?
How?
What?
Clarify the message and understand when they get involve/ motivate
Understanding perceptions, values, behaviors
Change their context