LIFESTYLE
Styling YOUR Everyday
mess MASTER YOUR
THE HOME EDIT’S PRACTICAL TIPS FOR ORGANIZING YOUR HOME
BY JENNY REIMOLD
After “editing” and organizing the It is this witty approach to life, homes of celebrity clients Gwyneth design and organization that Paltrow, Mandy Moore, Christina launched Clea Shearer and Joanna Applegate and Thomas Rhett, Teplin, founders of The Home Edit, Nashville resident and Oscar into celebrity stardom. Although winner Reese Witherspoon reached The Home Edit started as a out with an offer to collaborate. business, Clea and Joanna have Her network, Hello Sunshine, turned their passion for organizing now produces The Home Edit’s and order into a successful brand. entertaining television With their “mullet” show, “Master the Mess,” “Balance social media strategy, while their first book, “The featuring a “business is all about Home Edit: A Guide to in the front, party in the setting the Organizing and Realizing back” approach, these bar just low Your House Goals,” will be savvy ladies have built enough that released on March 19th. an empire by posting you can beautiful photos of In addition to building an accomplish organized spaces on organizational empire, their Instagram feed while all sorts of Clea and Joanna also bite-sized uploading hilarious videos manage home and family of their real-life onto their victories. life as working mothers, Instagram stories. Life is too entrepreneurs and volunteers with St. Jude’s short to The Home Edit catapulted feel residual and Baby2Baby. Their into fame after they “surviving not thriving” reinvented traditional guilt about comical approach to life is organizing concepts. Their not wearing one that we all can relate real pants signature rainbow-themed to. It is this practical and approach to stylish and or making it humorous life strategy functional organization to the gym that has made such a became a social media lasting impression upon sensation. Meticulously every day.” me both as a mother and styled pantries, playrooms a designer. I’m humbled to and closets, aesthetically designed have been able to interview them in a ROYGBIV fashion, became on everything from label makers an Instagram phenomenon. Their to the Kardashians and to have color-coded level of organizational been offered a glimpse into Clea’s wizardry not only became popular Nashville home. in middle Tennessee but caught the eye of some of Hollywood’s biggest names.
40 WINTER 2022
