$20M in 22 Branding Guideline

Page 1

BRANDING GUIDELINE

Black

CMYK 75 / 68 / 67 / 90

RGB 0 / 0 / 0

HEX # 000000

Red Orange

CMYK 0 / 95 / 100 / 0

RGB 237 / 68 / 54

HEX # ED4436

COLORS

H1

Avenir Next P for BBG

H1 OPTION ONE

H1 OPTION TWO

H1 OPTION THREE

Orange bar should only be used to highlight words or phrases.

Only pair orange bar under filled typography.

H2

Black Italic (ALL CAPS) Body

Avenir Next P for BBG Bold

H2 Option

Avenir Next P for BBG

Body Copy Sus cum et ut perferu menime minciatem. Ne con nam andit estiore henihilibus, con consed mo debita nient, quide rempera tisintore enisquae doluptat autem harumqui ut aut facea suntis perovitam eum quias que voloreriatem essed ut voles sequibus.

TYPOGRAPHY
Regular
LOGO Full Color
Black background White background
LOGO One color
Black background White background
10 MANTRAS 1 2 3 4 5 6 7 8 9 10 MAKE COOL STUFF WORK SMARTER TOGETHER BE PLAYERS, NOT REFEREES RUN TOWARDS THE PROBLEM ASSUME POSITIVE INTENT FOCUS ON WHAT WE CAN CONTROL DISAGREE AND COMMIT WORK FROM WORKFRONT BRING THE SHIP IN EMBRACE OTHER PERSPECTIVES
CREATIVE APPLICATION
APPLICATION
CREATIVE
CREATIVE APPLICATION
CREATIVE APPLICATION
CREATIVE APPLICATION

THANK YOU

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$20M in 22 Branding Guideline by yoomisong8 - Issuu