FIND OUT MORE... We are developing a wide range of resources and tools to assist accountants, starting with our free eBook on Upgrading to app advisory. Find it, and more, over at: > unleashedsoftware.com/xu
as offering support. I would also argue that it can provide a powerful means to grow your practice revenue. Many of your clients will be unaware that apps exist which can enable them to grow their business, improve efficiency and scale their processes. By introducing them to these tools, you are reinforcing your position as a provider of meaningful, useful advice. Even if those clients go somewhere else for implementation and support, they will still come to you as their primary advisor — an absolutely essential role for the vast majority of SMEs. And on the revenue side of things,
you do not need to add extra revenue streams to get value from advisory. You will be able to increase the lifetime value of your existing client base and get new business by strengthening your proposition. Build out a comprehensive service, and you can choose how to charge for it: with increased billable hours, with a one-off consultation fee or by quoting based on the value you can deliver. From humble beginnings When we are dealing with accountants and bookkeepers who are moving to advisory at Unleashed, we usually recommend
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starting small and growing from there. Once you are at the point where you feel you have got maximum benefit from suggesting apps, it might be time to consider adding an implementation service. But if you do, ensure that you understand the risks involved – and the level of expertise needed. Before that point, there is still a huge amount of value to be gained from signposting. And at Unleashed, we are passionate about helping accountants realise that value.
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