Snapchat is an incredibly popular social media platform today. The app has come into the limelight out of seemingly nowhere as it doesn’t share its roots with any of the big three: Google, Meta, or Apple. Still, it has revolutionized the way modern messaging takes place and has especially shaped the minds and expectations of one particular generation, Gen Z. The app is widely used among Gen Z and Millennials and the reason for its popularity is no accident. Snapchat was always marketed to them. But should your child or teenager fall into its marketing trap and install Snapchat on their devices?
