AEC Magazine September / October 2012

Page 28

Designviz Changes to a ceramic floor tiling plan creates a lighting challenge for Italian visualisation specialist Tiziano Fioriti. by Stephen Holmes

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The time-saving trickery of a photorealistic visualisation can play an important part in selling a building’s interior. This project by Tiziano Fioriti is a great example of how lighting can help transform a scene, bringing a design project together in a believable manner. Produced for Tagina, a specialist ceramics company based in Italy, it was requested that the floor of an existing room be replaced with a different tiling plan.

“The company gave me the shot and the type of structure they wanted. At first I worked on the material in a simple base scene. Tagina creates art ceramics that are pretty complex so I had to test the reflection and diffuse options,” says Mr Fioriti. The tiles were lightened so all the surrounding artefacts had to be brightened as well, with more direct light through the window adding additional shadows. “Once I had achieved a satisfying result

September / October 2012

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