7 Prestashop modules that can enhance you conversions

7 Prestashop Modules that can Enhance you Conversions The popularity of the web store is an important aspect for the web store owners in order to grow their business. It helps them to reach out the potential buyers easily. In the recent times we have seen that the popularity of the Prestashop extension has quite emerged out as one of the most widely used platform for the store development. Most of the web store owners prefer to use Prestashop extension in order to develop the web store. The quality of a web store is highly determined by the number of interactive features.

IF we take a look at the statistics then we can see that Prestashop accounts for a total of 7% of the Global eCommerce technology development. It shows the popularity of the extension. Thus, it becomes important for the web store owners to keep delivering the better services to the customers by providing them with interactive features on the web store. The features helps in making the shopping experience better for the customers and at the same time the web store owners can gain better profits. The primary aim is to target better marketing.

One of the way to make the sore better and interactive for the customers is b making use of plugins.

The plugins make the store a better place and at the same time also prove a convenient approach for the customers to avail various services from the web store. Due to the large popularity of the Prestashop extension, there are various addons that are available for the better enhancement of the Prestashop web store. They serve for the better enrichment of the customers experience and also makes sure that the customers doesn’t need to have difficulty during any point at the time of shopping.

There are multiple modules present for the Prestashop store. Some of them are discussed below.

1.

FB Store

The chances of conversions are more, if product visibility is increased. Facebook has the most number of active users, hence it provides better opportunities for Facebook Marketing. Thus, the Prestashop FB Store module helps the store owners to set up a FB store. The interface provided by Prestashop is simple and user friendly. Hence, making it convenient for the sellers to sell their products. Going to the technical part, the Prestashop module for Facebook store is provided with variety of options, to enhance the look of the FB store. It supports multiple options, accessible by seller to provide a brief summary about their products. As most of the people prefer to make a purchase after feeling connected to the products. So, the display and presentation of the products can be done accordingly. The FB Store module provides seller with features to make necessary

changes to the interface of the FB store. It includes the logo design of the company, products kept on display, categories the seller wants to make sales in, short description about the products. In other words, FB store highlights the actual web Store.

2. FB Wall Post The Prestashop FB wall post module is an effective way to reach out to the customers. It enables the seller to display their newly arrived products and product stock alert through FB wall post and makes the customers informed about the products without actually visiting the web store. It is easy to operate and doesn’t require much technical knowledge. The module helps in generating automatic wall posts as well as manual wall posts based upon the seller’s convenience. One of the very immediate advantage of this module is that it enables the seller to make the customers aware about the new products arrival using FB wall post and if they want, they can check the web store, making effective conversions. The Prestashop FB wall post module provides the seller with multiple options to grow the visibility and popularity of the products.

3. Spin and Win pop up The Prestashop Spin and Win module provides the seller with options to attract customers by providing them offers in a gamified pop up. The seller can provide luring offers on the Wheelio but it is fully customizable, if you want those offers to appear or not on the Wheelio. The Wheelio pop up can be summoned anytime and one of the better feature of using this module is that it supports Email Integration. If a customer wants to avail an offer they received after spinning the Wheelio, then the offer can be send to the Email or directly to the customer. This features helps in reaching out to more customers and in order to increase the marketing, seller can inform them through their Email in the future.

4.

Social login

The Social login plugin allows the customers to login to web store using their other social login details. Most of the time people are already logged in to their Social Media accounts such as Facebook, Google, Twitter or Google+. Hence, users can be redirected to the web stores by logging in with any of their registered account details. It makes the customer’s web experience more vivid and engaging, thus increasing the rate of conversions. Almost every internet user has their accounts

on Google or Facebook. The details can be used to integrate the information from these accounts to web store accounts.

5.

Free Shipping

The word free is self-engaging. Most of the customer have often a concern for the delivery of their purchased products, thus the Prestashop free shipping addon helps the customers to get a delivery on their product. It is quite helpful for them as they can easily get a brief insight f their delivery.

The web store can provide free shipping as per free shipping by weight or free shipping by cart value. This feature attracts a lot of customers and motivates them to make better purchase to avail free shipping.

Over to You Prestashop is a great extension to start a web store. The availability of many module is one of the very quick advantages to be sure that the web store is going to make better sales.