Retailers are increasingly turning to e-commerce for several reasons.
Firstly, it grants brand control by analyzing user behavior data for tailored strategies.
Secondly, online platforms build brand loyalty through personalized recommendations, forging a deeper connection with customers.
Thirdly, e-commerce boosts brand credibility via transparent product details, reviews, and brand narratives.
Additionally, it enables global brand discovery through SEO, backlinks, and social media. Lastly, e-commerce provides a constant business opportunity by improving conversion rates and cultivating customer relationships with targeted promotions, ensuring continuous accessibility and success.
