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PARTNER WITH THE WRLA TO SPONSOR CANADA’S LARGEST BUILDING MATERIALS EVENT!
This year’s show is shaping up to be our best yet as we head to our new host city: Edmonton, AB. If you thought the 35th Anniversary of the Showcase was a big event … how about the 135th year of WRLA?That brings us to the most exciting news. Along with a new location, attendees of this show will also be the first to see WRLA’s new brand! That’s right—after 135 years, the WRLA is rebranding to reflect the many ways the organization has grown and changed to serve the needs of our members. Your partnership will give you great brand visibility and recognition.
Transportation Sponsorship Opportunities
Professional Development Sponsorship Opportunities
Conference Breakfast Sponsorship Opportunities 10
Reg-ception Sponsorship Opportunities
Lunch Sponsorship Opportunities
Exhibitor Experience Sponsorship Opportunities
Show Floor Sponsorship Opportunities
Awards Reception Sponsorship Opportunities
WRLA Booth Sponsorship Opportunities
NEW CITY, NEW VENUE – NEW … BUSES? THIS YEAR, MEMBERS CAN RIDE IN STYLE FROM THEIR HOTELS TO THE EDMONTON EXPO CENTRE AND THE AWARDS NIGHT AT THE FAIRMONT.
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Opportunity to Include Show Literature/Product Samples on the Bus
• Branded signage around the nus
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Intercom announcements promoting the sponsorship
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
IF YOU’VE BEEN AT THE WRLA SHOWCASE BEFORE, YOU KNOW THAT THE EXCITEMENT GETS GOING WAY BEFORE THE SHOW FLOOR OPENS. THIS YEAR WE’RE PRESENTING THREE FULL DAYS OF PD POWER SESSIONS. MEMBERS CAN REGISTER FOR ONE-DAY DEEP DIVES INTO FINANCE, MARKETING, SALES, AND BUSINESS MANAGEMENT. WE’RE OFFERING HIGH-LEVEL SESSIONS, LED BY INDUSTRY EXPERTS THAT ARE SURE TO MAKE A HUGE IMPRESSION.
Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
Dedicated social media posts about the sponsorship
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Opportunity to deliver greeting messages to the attendees (5 minutes maximum) at the start of the morning and afternoon sessions
• Opportunity to provide marketing material to session attendees in the classrooms ahead of session
• You may provide promotional banners or signage (e.g. pop-up banners) to be placed in or around the classrooms
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Intercom announcements promoting the sponsorship
Featured in-app banner in the WRLA app
Logo and listing in the sponsor section
Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
Up to 10 admissions for your employees to the PD Power Sessions at no additional investment Branded Classrooms – decals on or around the entries to the classrooms
Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate
Corporate logo recognition on the WRLA website
Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
NOTHING BEATS A MID-MORNING, OR MID-AFTERNOON BEVERAGE AND SNACK WHEN YOU’RE AT A WORKSHOP.
SPONSOR THE SNACKS & COFFEE AT OUR POWER SESSIONS AND PROVIDE A REFRESHING BREAK FOR YOUR FELLOW MEMBERS.
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Intercom announcements promoting the sponsorship
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
ADDITIONAL PARTNERSHIP BENEFITS
• Branded Coffee Stations & Area
• Branded hot beverage cups
• Branded cocktail napkins
• Corporate logo recognition on the WRLA website
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
THE WRLA WOMEN’S COUNCIL DEBUTED OUR LADIESONLY EVENTS AT LAST YEAR’S SHOWCASE IN WINNIPEG. IN THE PAST YEAR, WE’VE HOSTED SPECIAL EVENTS ACROSS THE COUNTRY, BRINGING THE INCREDIBLE WOMEN OF THE LUMBER AND BUILDING MATERIALS INDUSTRY TOGETHER TO MAKE NEW CONNECTIONS, DISCUSS THE UNIQUE CHALLENGES THEY FACE, AND MOST IMPORTANTLY, HAVE A GREAT TIME. WE CAN’T WAIT TO BUILDHER AT THIS YEAR’S SHOW IN EDMONTON!
Dedicated social media posts about the sponsorship
VISIBILITY AT THE SHOWCASE
• Prominent Signage Around Panel Stage & Around Room
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Opportunity to deliver greeting messages to the attendees (5 minutes maximum) at the start of the panel sessions
• Opportunity to provide marketing material to session attendees
• Branded notepads and/or pens provided to all attendees
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
Featured in-app banner in the WRLA app Logo and listing in the sponsor section Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Full-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
Your company’s promotional material can be included in the 2025 Building & Hardware showcase
Corporate logo recognition on the WRLA website
Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase Private (15-20 minute) meet and greet with Lauren Johnson for you and your team before
IT’S BACK! WE’RE KICKING OFF THE FESTIVITIES AT THE 2025 BUILDING & HARDWARE SHOWCASE WITH OUR KEYNOTE BREAKFAST. START YOUR DAY WITH A DELICIOUS MEAL, AND GET INSPIRED BY NOT ONE, BUT TWO INCREDIBLE SPEAKERS. WITH A LINEUP LIKE THAT, THERE ARE MORE OPPORTUNITIES THAN EVER TO GET INVOLVED AND GET SOME RECOGNITION FOR BEING PART OF THIS EVENT.
• Opening & Ending Remarks & Welcome Notes to Entire Conference
• Includes Showcase lanyard sponsorship for Durabuilt
• Tablecloths at the breakfast will be in Durabuilt brand colours
• Stage will feature prominent Durabuilt branding
• Social media presence promoting Durabuilt’s sponsorship of the breakfast
• Podcast Ads for Four Months Leading Up to Show
• Stage lighting with Durabuilt brand colours
• Intercom announcements promoting the sponsorship
• Full-page ad on the inside back cover of the Winter Yardstick (Pre-Show) promoting the breakfast and Durabuilt’s sponsorship with a one-page article highlighting and promoting the upcoming breakfast.
• Full-page ad on the inside front cover of the Showbook— Durabuilt to provide the ad of their choice
• Full-page ad in the Spring Yardstick (Post-Show) with a breakfast and a one-page article highlighting learnings from Shawn Kanungo, specific to Dealers
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Premier Placement of Booth & First Selection of Placement on Floor Plan
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
4 free admissions to PD Power Session courses for staff
LAUREN JOHNSON IS BACK WITH WORDS OF WISDOM ON MINDSET, ACHIEVEMENT, AND MOVING YOUR BUSINESS FORWARD. LAUREN JOHNSON IS A MENTAL CONDITIONING COACH WHO HAS WORKED WITH ORGANIZATIONS LIKE GOOGLE AND THE NEW YORK YANKEES, AS WELL AS THE LEADER OF THE WRLA EXECUTIVE MASTERMIND COURSE.
VISIBILITY AT THE SHOWCASE
• 2 seats with the speaker seated at the sponsor’s table
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Opportunity to bring opening introduction to the Keynote Speaker 1
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Intercom announcements promoting the sponsorship
WRLA APP
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
ADDITIONAL PARTNERSHIP BENEFITS
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase 25% off Enrolment for Executive Mastermind Course 2025 (reg. price $7,500)
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
GET SOUND INNOVATION STRATEGIES FOR YOUR BUSINESS AND A HEALTHY HELPING OF INSPIRATION TO TAKE HOME WITH YOU, DELIVERED BY OUR KEYNOTE SPEAKER SHAWN KANUNGO - A GLOBALLY RECOGNIZED INNOVATION STRATEGIST AND BESTSELLING AUTHOR. HE PREVIOUSLY SPENT 12 YEARS AT DELOITTE WORKING CLOSELY WITH LEADERS TO BETTER PLAN FOR THE OPPORTUNITIES ASSOCIATED WITH DISRUPTIVE INNOVATION
VISIBILITY AT THE SHOWCASE
• 2 seats with the speaker seated at the sponsor’s table
• Connect with other sponsors and decision makers, and get up close and personal with our incredible speakers!
• Prominent Signage near the stage area promoting your sponsorship
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Opportunity to bring opening introduction to the Keynote Speaker 2
• Intercom announcements promoting the sponsorship
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
HOT, FRESH, MADE TO ORDER, AND THE BEST PART OF ANY BREAKFAST BUFFET – THANKS TO YOU!
VISIBILITY AT THE SHOWCASE
• Your corporate logo (1 colour print) on napkin at the WRLA Building & Hardware Showcase
• Branded tent-card near the omelette station
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
WRLA APP
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
BE UP CLOSE AND PERSONAL FOR OUR TWO KEYNOTE SPEAKERS. TREAT YOUR BEST CUSTOMERS TO THE BEST SEATS IN THE HOUSE.
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Branded “Reserved” tent cards on the table with your logo
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
A QUICK AND HEALTHY CHARGE UP FOR THE EXCITING DAY AHEAD ON THE SHOW FLOOR, THE ENERGY BAR WILL GET PEOPLE FUELED UP AND READY TO GO!
VISIBILITY AT THE SHOWCASE
• Your corporate logo (1 colour print) on napkin at the WRLA Building & Hardware Showcase
• Branded wraparound for energy bars, featuring your logo and tagline
• Energy Bars for your booth team, delivered to your booth
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
WRLA APP
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
PARTNERSHIP BENEFITS
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
SETTING THE TONE, MATCHING THE MOOD, BRINGING THE VIBES – THE ENTERTAINMENT SPONSOR WILL GET PEOPLE GRINNING FROM THE START!
VISIBILITY AT THE SHOWCASE
• Shout-out from the DJ, thanking you for your sponsorship
• Signage on DJ booth
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
DID YOU EVER EAT FRUITS AND VEGETABLES AND WONDER, “HMM, IF ONLY THIS COULD BE A TASTY BEVERAGE” THE SMOOTHIE BAR HAS YOU COVERED!
• Your corporate logo (1 colour print) on straw wrapper at the WRLA Building & Hardware Showcase
• Signage around the Smoothie Bar
• We will work with you and the Smoothie Barista to create a custom recipe named after your company (E.g. “The WRLA Wakeup”)
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
Showcase in recognition of your partnership
Featured in-app banner in the WRLA app Logo and listing in the sponsor section
Two scheduled push notifications during the 2025 Showcase on the official WRLA
Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate
Corporate logo recognition on the WRLA website
Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
THIS YEAR, PICKING UP YOUR BADGES FOR THE SHOWCASE IS AN EVENT IN ITSELF! COMING RIGHT AFTER THE INSPIRING BREAKFAST KEYNOTES, WE’RE GETTING THE PARTY STARTED IN THE LOBBY BEFORE THE DOORS OPEN.
IT’S A BRAND-NEW SHOWCASE EVENT, AND YOU GET THE NAMING RIGHTS!
• Opportunity to deliver greeting messages to the attendees (5 minutes maximum) at the start of the morning of the show for both Thursday and Friday
• Prominent Signage in the lobby promoting your sponsorship
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Intercom announcements promoting the sponsorship
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags
Corporate logo recognition on the WRLA website
Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
Get your team’s badges ahead of time and walk right into the show
PEOPLE HAVE COATS. YOU’VE GOT THE ANSWER.
• Logo recognition as the Coat Check Sponsor on print and/or digital signage at the entrance of the area
• If you have customized t-shirts or polo shirts for your company, the coat check staff will wear these
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
WRLA APP
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
WE’RE BRINGING THE ENERGY AND GETTING THINGS JUMPING BEFORE THE DOORS EVEN OPEN!
VISIBILITY AT THE SHOWCASE
• DJ will feature you on the DJ floor, recognizing your sponsorship
• Signage on or around the DJ Booth
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
• Logo recognition as the Outdoor Living Booth Sponsor on print and/or digital signage at the entrance of the WRLA Booth
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
AFTER A BUSY MORNING TAKING IN ALL THE SHOWCASE HAS TO OFFER, IT’S LUNCHTIME! PARTNER WITH US AS WE DELIVER A DELICIOUS AND ENTERTAINING MID-DAY EXPERIENCE.
WHAT TO CHOOSE? EVERYTHING LOOKS SO GOOD! (ESPECIALLY YOUR BRANDING!)
VISIBILITY AT THE SHOWCASE
• Table tent cards recognizing your sponsorship with all other Lunch Sponsors
• Door or wall decals around the room in recognition of your partnership
• Custom branded lunch napkins with your logo (1 colour print)
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Intercom announcements promoting the sponsorship
PRINT MEDIA
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show (promoting the contest and prize)
• Dedicated social media posts about the sponsorship
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
WRLA APP
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
PARTNERSHIP BENEFITS
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
TAKE YOUR NEW FAVOURITE CUSTOMER TO LUNCH ON US. THIS TABLE’S GOT YOUR NAME ALL OVER IT.
VISIBILITY AT THE SHOWCASE
• Table tent cards recognizing your sponsorship with all other Lunch Sponsors
• Your marketing material placed on each table (pamphlet or one-page)
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
ABRA-CA … WAIT … THERE’S A MAGICIAN? YES!
VISIBILITY AT THE SHOWCASE
• Table tent cards recognizing your sponsorship with all other Lunch Sponsors
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
GOOD FOOD AND GROOVY TUNES ARE A MATCH MADE IN EDMONTON.
VISIBILITY AT THE SHOWCASE
• Signage on or around the performance area
• Table tent cards recognizing your sponsorship with all other Lunch Sponsors
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
WE’RE CAPTURING THE MOMENTS AND GIVING ATTENDEES A SOUVENIR THEY’LL KEEP ON THEIR DESK UNTIL NEXT YEAR’S SHOW.
• Table tent cards recognizing your sponsorship with all other Lunch Sponsors
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• The opportunity for your team to be first into the photo booth
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
• Your logo on the photo prints or frames in recognition of your sponsorship
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Logo and listing in the sponsor section
NOTHING BASIC ABOUT A TASTY BURGER. EXPECT THIS STATION TO BE POPULAR!
VISIBILITY AT THE SHOWCASE
• Signage on or around the Burger station in recognition of your partnership
• Table tent cards recognizing your sponsorship with all other Lunch Sponsors
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
A FRESH, PLATED ENTRÉE, READY TO GO.
VISIBILITY AT THE SHOWCASE
• Signage on or around the Café Food Station in recognition of your partnership
• Table tent cards recognizing your sponsorship with all other Lunch Sponsors
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
YOU KNOW IT’S POPULAR WHEN WE’VE BROUGHT THE PIEROGI GOODNESS TO THE LAST 3 SHOWCASES! IT’S TIME FOR AN EDMONTON TWIST!
VISIBILITY AT THE SHOWCASE
• Signage on or around the Ukrainian Food Station in recognition of your partnership
• Table tent cards recognizing your sponsorship with all other Lunch Sponsors
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
DO YOU CRUNCH DOWN THE MIDDLE, OR START AT THE SIDES AND TRY NOT TO TIP? SPONSOR THE SNACK THAT KEEPS YOU ON YOUR TOES!
VISIBILITY AT THE SHOWCASE
• Signage on or around the Taco Food Station in recognition of your partnership
• Table tent cards recognizing your sponsorship with all other Lunch Sponsors
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
IT’S COLD OUTSIDE, BUT INSIDE, WE’RE SERVING UP HOT, COMFORTING, PASTA GOODNESS!
VISIBILITY AT THE SHOWCASE
• Signage on or around the Italian Food Station in recognition of your partnership
• Table tent cards recognizing your sponsorship with all other Lunch Sponsors
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
EXCLUSIVE OPPORTUNITY | $2.5K INVESTMENT |
REFRESHING!
• Signage on or around the Beverage Station in recognition of your partnership
• Table tent cards recognizing your sponsorship with all other Lunch Sponsors
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Logo and listing in the sponsor section
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
THIS YEAR, WE’RE ENHANCING THE EXHIBITOR EXPERIENCE WITH DIRECT SERVICE TO MAKE IT EASIER TO ENJOY THE FOOD AND DRINKS OF THE SHOWCASE WHILE STILL RUNNING YOUR BOOTH!
ALL THE GREAT EATS OF THE SHOWCASE, BROUGHT DIRECTLY TO THE EXHIBITORS.
VISIBILITY AT THE SHOWCASE
• Serving staff will wear baseball hats co-branded with your logo
• Table tent cards recognizing your sponsorship
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
WRLA APP
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
COFFEE IS THE FUEL THAT KEEPS BUSINESS RUNNING. THE ONLY THING BETTER THAN COFFEE, IS GETTING COFFEE DELIVERED RIGHT TO YOU!
VISIBILITY AT THE SHOWCASE
• Your corporate logo (1 colour print) on napkin at the WRLA Building & Hardware Showcase
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
APP
THIS IS THE MAIN EVENT – THE “SHOW” IN THE BUILDING & HARDWARE SHOWCASE. IT’S WHAT EVERYONE COMES FOR, AND IT’S YOUR OPPORTUNITY TO STAND OUT!
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Intercom announcements promoting the contest with your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Showcase Wi-Fi sponsor receives a pre-set home page with a link to your company website, along with the choice of the login and password phrases necessary to access Wi-Fi at the show
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show (promoting the contest and prize)
• Dedicated social media posts about the sponsorship
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
YOUR CORPORATE BRANDING, WORN BY EVERY DELEGATE AT THE SHOW!
PARTNER WITH US AS OUR LANYARD SPONSOR AND GET UNLIMITED BRAND EXPOSURE OVER THE COURSE OF THE EVENT. BADGES ARE REQUIRED FOR ACCESS THROUGHOUT THE SHOWCASE, INCLUDING AT THE FABULOUS SOCIAL & AWARDS EVENING. PICTURE YOUR LANYARD, WITH YOUR BRAND, IN PRACTICALLY EVERY SOCIAL MEDIA POST FROM THE EVENT!
VISIBILITY AT THE SHOWCASE
• Logo recognition on Showcase delegate badge lanyards (created by WRLA)
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show (promoting the contest and prize)
• Dedicated social media posts about the sponsorship
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Intercom announcements promoting the sponsorship
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
SOMETIMES, WHEN YOU’RE MAKING YOUR WAY AROUND OVER 200 EXHIBITION BOOTHS, YOU’RE GOING TO WANT A LITTLE SNACK! TREAT THE DELEGATES AND EXHIBITORS TO A FRESHLY POPPED BAG OF POPCORN AND PUT YOUR LOGO IN THE PALM OF THEIR HAND.
VISIBILITY AT THE SHOWCASE
• Your corporate logo (1 colour print) on single-serving popcorn bags, to be served throughout the duration of the exhibition
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
MAKING CONNECTIONS, CHECKING OUT NEW PRODUCTS, AND ATTENDING GREAT WORKSHOPS IS THIRSTY WORK.
APP
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
VISIBILITY AT THE SHOWCASE
• Your corporate logo (1 colour print) on Recyclable plastic cups at the hydration station in the WRLA Building & Hardware Showcase clubhouse
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags
Corporate logo recognition on the WRLA website
Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
IN AMONG THE EXCELLENT EXHIBITION BOOTHS TO SEE AND COMPANY REPRESENTATIVES TO MEET, WE’VE MANAGED TO INCLUDE A FEW PLACES FOR SOME FUN & GAMES. WE’RE BRINGING BACK LAST YEAR’S POPULAR FOOTBALL CHALLENGE, WHERE FOLKS CAN TEST THEIR SPIRAL SKILLS AGAINST THE INFLATABLE TARGET. LAST YEAR, BLUE BOMBER LEGEND CHRIS WALBY WAS ON HAND TO OFFER TIPS AND TRICKS (AND SIGN AUTOGRAPHS). WHICH CFL SUPERSTAR WILL BE WITH US THIS YEAR? YOU’LL HAVE TO WAIT AND SEE!
VISIBILITY AT THE SHOWCASE
• Signage on or around the Football Challenge activation
• Photo-op for your team with CFL Player at the booth
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show (promoting the contest and prize)
• Dedicated social media posts about the sponsorship
• Intercom announcements promoting the sponsorship
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
POPSICLES FOR EVERYONE.
• Your corporate logo (1 colour print) on popsicle wrappers at the WRLA Building & Hardware Showcase
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags
Corporate logo recognition on the WRLA website
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
WRLA APP
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
GET A SNEAK PEEK AT THE NEWEST PRODUCTS AND INSTALLATIONS COMING TO MARKET IN 2025.
• Logo recognition on the entrance to the New Product Showcase on the Exhibition Floor (Created by WRLA)
• Logo recognition on all decals promoting a New Product Exhibitor, including decals at all participating booths
• Opportunity to present the Best in Show New Product Award at the closing of the 2025 Building and Hardware Showcase
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Intercom announcements promoting the sponsorship
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Full-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook & recognition in the New Product Showcase sections of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Corporate sponsor logo recognition on social media posts promoting Best in Show New Product for 2025
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Corporate logo featured in-app banner in the New Product Showcase section of the WRLA App
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
THIS IS ONE OF THE MOST COVETED SPONSORSHIPS OF THE BUILDING & HARDWARE SHOWCASE EACH YEAR. IMAGINE OVER 2,500 DELEGATES, ALL CARRYING BAGS WITH YOUR CORPORATE LOGO FRONT AND CENTRE ON THE EXHIBITION FLOOR, AND OUT INTO THE SURROUNDING HOTELS, RESTAURANTS AND MORE, BOTH BEFORE AND AFTER THE SHOW. TALK ABOUT A LASTING IMPRESSION!
VISIBILITY AT THE SHOWCASE
• Corporate logo (presented with the WRLA logo) on all attendee delegate bags (created by WRLA)
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Intercom announcements promoting the sponsorship
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
WRLA APP
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
ADDITIONAL PARTNERSHIP BENEFITS
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
NEW CITY, NEW CRAFT BEER TO TRY! LOCAL BREWERIES WILL JOIN US ONCE AGAIN AND PROVIDE ATTENDEES WITH HOPPY, MALTY SAMPLES OF THEIR VERY BEST BREWS!
PARTNERSHIP BENEFITS
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags
• Corporate logo recognition on the WRLA website
THE SHOWCASE
• Signage on or around the Beer Garden in recognition of your partnership
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase (To Be Confirmed) Your team or customers invited on a brewery tour, with food and drinks, at all participating breweries with the other beer sample sponsors
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
APP
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Full-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
THE WRLA BUILDING & HARDWARE SHOWCASE IS ALL ABOUT MAKING CONNECTIONS. NOWHERE IS THAT MORE APPARENT THAN AT THE ALWAYS-POPULAR EXHIBITION TAVERN. ENJOY A SPACE FOR DELEGATES TO COME TOGETHER, TAKE A BREAK, AND REUNITE WITH OLD FRIENDS AND COLLEAGUES OVER A DELICIOUS BEVERAGE. OVER THIRTY YEARS OF WRLA SHOWCASES, IT’S IMPOSSIBLE TO COUNT HOW MANY GREAT DEALS AND PARTNERSHIPS HAVE HAD THEIR BEGINNING AT THE TAVERN. YOUR PARTNERSHIP AND YOUR BRANDING WILL BE CLOSELY TIED TO ONE OF DELEGATES’ FAVOURITE PLACES ON THE SHOW FLOOR!
• Corporate logo recognition on suspended sign over the Building & Hardware Showcase Tavern (Created by WRLA)
• Custom tent cards on each table in recognition of your partnership
• Your logo (1-colour print) on cocktail napkins handed out with each beverage
• Your logo / brand on centre-pieces for each table
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Intercom announcements promoting the sponsorship
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
TALK ABOUT A SHOWSTOPPER! INCREASE YOUR BRAND’S REACH AS YOU GIVE DELEGATES A CHANCE TO WIN BIG. THE TRUCK OR CASH CONTEST IS ONE OF THE MOST POPULAR FEATURES OF THE WRLA BUILDING & HARDWARE SHOWCASE, AND IT’S PRACTICALLY A GUARANTEE THAT EVERY SINGLE DELEGATE WILL STOP WHAT THEY’RE DOING TO CHECK IT OUT.
• Custom vinyl decal of corporate logo on the side of the display truck, located in a prominent position on the Exhibition floor
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Intercom announcements promoting the contest with your sponsorship
• Logo recognition as the Contest Sponsor on print and digital signage at the entrance of the exhibition hall
• Custom graphics, including your corporate logo on the contest podium or display counter
• Intercom announcements promoting the sponsorship
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
A PLACE TO RELAX AND REGROUP IN THE MIDDLE OF THE SHOW FLOOR, THE WRLA CLUBHOUSE IS BACK THIS YEAR. ENJOY THE LOUNGE AREA FOR SOME QUIETER CONVERSATION, OR MELT THAT STRESS AWAY WITH A PROFESSIONAL MASSAGE. UP FOR SOMETHING A LITTLE MORE ACTIVE? WE’LL HAVE THE GOLF SIMULATOR SET UP AGAIN, WITH A PRO ON-HAND TO GIVE YOU A FEW TIPS THAT ARE SURE TO HELP YOUR GAME!
• Logo recognition as the Clubhouse Sponsor on print and/or digital signage at the entrance of the Clubhouse lounge
• Volunteers/ staff working at the Clubhouse will wear a custom shirt or hat co-branded with your company logo
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Intercom announcements promoting the contest with your sponsorship
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
ALL THE FUN OF A SPORTS BAR, RIGHT ON THE FLOOR OF THE SHOWCASE! DRINKS, FUN, GAMES AND MORE AWAIT.
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Logo recognition as the Sports Bar Sponsor on print and/or digital signage at the entrance of the Sports Bar
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Intercom announcements promoting the contest with your sponsorship
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Full-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show (promoting the contest and prize)
• Dedicated social media posts about the sponsorship
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
WRLA APP
“MMMMMM
… DONUTS”
~ HOMER J. SIMPSON
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
NEW THIS YEAR, AND SURE TO PLEASE – WE’VE GOT A DONUT WALL!
VISIBILITY AT THE SHOWCASE
• Your corporate logo (1 colour print) on napkin at the WRLA Building & Hardware Showcase
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
TALK ABOUT BRAGGING RIGHTS! DELEGATES WILL BE ABLE TO TEST THEIR SKILL AT THIS NEW ATTRACTION ON THE EXHIBITION FLOOR. HOW LONG WILL THEY STAY ON FOR? TIME WILL TELL – AND YOU’LL GET THE RECOGNITION!
• Logo recognition as the Mechanical Bull Sponsor on print and/or digital signage at the entrance of the area
• Logo recognition on the “Time to Beat” board posted prominently in the area
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Intercom announcements promoting the contest with your sponsorship
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
NEW THIS YEAR – AND REALLY – WE SHOULD HAVE THOUGHT OF IT EARLIER. WITH ALL THE GREAT BEER SAMPLES AND THE BEVERAGES AVAILABLE AT THE SPORTS BAR AND TAVERN AREAS – IT’S ONLY A NATURAL THAT WE SHOULD OFFER SOME FRESH, WARM PRETZELS!
VISIBILITY AT THE SHOWCASE
• Your corporate logo (1 colour print) on napkin at the WRLA Building & Hardware Showcase
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• 1 round of pretzels delivered to your Showcase booth
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
WRLA APP
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
|
NEW THIS YEAR. DELEGATES WILL TEST THEIR WRIST SHOT AGAINST EVERYONE’S FAVORITE GOALIE, PHIL DANET, IN OUR HOCKEY SHOOTOUT GAME. (WE HEAR HE’S A LITTLE WEAK ON THE BLOCKER SIDE.)
• Logo recognition as the Hocky Shootout Sponsor on print and/or digital signage at the entrance of the Hocky Shootout area
• Logo recognition on decal to be placed on the “goalie’s” jersey
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
WRLA APP
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
A GREAT CUP OF COFFEE CAN BRING PEOPLE TOGETHER – AND SO CAN A GREAT SHOWCASE! SO WE PUT THOSE TWO THINGS TOGETHER. IT JUST MAKES SENSE. DELEGATES CAN TAKE A MOMENT OUT OF THEIR BUSY BOOTH-VISITING SCHEDULE TO GRAB A GREAT CUP OF COFFEE OR TEA ON THE GO!
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Logo recognition as the Coffee Lounge Sponsor on print and/or digital signage at the entrance of the Coffee lounge
• Logo recognition on decals affixed to the coffee urns
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
WITH SO MUCH BUSINESS DONE ONLINE TODAY, HAVING A GREAT HEADSHOT TO ACT AS YOUR FIRST IMPRESSION FOR NEW CONTACTS IS A MUST. WITH YOUR PARTNERSHIP, WE’RE MAKING THESE HEADSHOTS AVAILABLE TO ALL DELEGATES FOR FREE!
VISIBILITY AT THE SHOWCASE
• Logo recognition as the Professional Head Shot Sponsor on print and/or digital signage at the entrance
• Display your marketing collateral on a table near the headshot booth
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
APP
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
WHAT’S A PARTY WITHOUT GREAT MUSIC? THE DJ WILL KEEP THE ENERGY GOING FOR THE WHOLE TWO DAYS OF THE EXHIBITION!
VISIBILITY AT THE SHOWCASE
• DJ will feature you on the DJ floor, recognizing your sponsorship
• Signage or decal on or around the DJ booth
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
SOCIAL MEDIA IS KEY TO A GREAT MARKETING STRATEGY. THIS YEAR, WRLA WILL BE WORKING WITH INFLUENCERS TO SHARE THE EXCITEMENT OF THE 2025 BUILDING & HARDWARE SHOWCASE WITH EVERYONE. AS OUR PARTNER IN THIS ENDEAVOR, YOUR COMPANY GETS A FEATURED SPOT!
VISIBILITY AT THE SHOWCASE
• Influencer will feature your company on their live streaming
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
THE PHOTOS OF THE WRLA SHOWCASE CAPTURE ALL THE FUN AND EXCITEMENT OF THE EVENT, AND GET USED ALL YEAR ROUND BY THE ORGANIZATION.
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Provide WRLA with a list of up to 5 specific feature shots that you’d like the photographer to capture during the showcase (To be arranged/confirmed prior to the show)
• Receive full-sized RAW images of these photos
PRINT MEDIA
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
WRLA APP
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
ADDITIONAL PARTNERSHIP BENEFITS
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
NEW THIS YEAR. WE’VE GOT SO MANY NEW THINGS TO SEE, DO, HEAR, TOUCH, AND TASTE AT THE 2025 SHOWCASE, THAT WE WANT TO MAKE SURE PEOPLE EXPERIENCE THEM ALL! THE PASSPORT CONTEST WILL DIRECT DELEGATES AROUND THE SHOW FLOOR, AND ACT AS THEIR TICKET FOR AN EXCITING $1,000 DRAW.
VISIBILITY AT THE SHOWCASE
• Physical printed passport cards with logo recognition for sponsorship
• For a chance to win the $1000 cash prize, all attendants must go to your booth and get stamped
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
SOMETIMES YOU, AND YOUR PHONE, JUST NEED A MINUTE. THE MINI LOUNGE HAS YOU COVERED WITH COMFORTABLE SEATING, AND QUICK TOP-UPS FOR YOUR PHONE AND/OR TABLETS.
VISIBILITY AT THE SHOWCASE
• Table tent cards recognizing your sponsorship
• Branded couch cushions placed on all sofas
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
EXCLUSIVE OPPORTUNITY | 4 AVAILABLE – $2.5K EACH | NEW
ALL ANNOUNCEMENTS AT THE SHOW THIS YEAR ARE HAPPENING FROM THE DJ FLOOR. SPONSOR THIS SECTION AND HAVE YOUR BRAND FRONT AND CENTRE!
VISIBILITY AT THE SHOWCASE
• DJ will feature you on the DJ floor, recognizing your sponsorship
• Floor decal on DJ Floor in recognition of your partnership
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
EXCLUSIVE OPPORTUNITY | 2 AVAILABLE – $1.5K EACH | NEW
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
SOMETIMES WALKING AROUND THE SHOW FLOOR FEELS LIKE BOTH A MARATHON AND A SPRINT. DELEGATES CAN GET A SPLASH OF SPORTS-DRINK AT THIS STATION AND GET BACK INTO THE ACTION!
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition on decals placed on all Gatorade coolers
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
WE’RE CARVING OUT MEETING SPACE TO TAKE THOSE SHOW-FLOOR DISCUSSIONS TO THE NEXT LEVEL. WE’LL HAVE DEDICATED MEETING ROOMS AVAILABLE FOR BOOKING OVER THE COURSE OF THE WEEK.
• Logo recognition as the Seal the Deal Sponsor on print and/or digital signage at the entrance of the meeting room
• Branded notepads provided in the room
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase .
NOTHING SAYS “TRADESHOW” LIKE SWAG. PARTNER WITH US ON BRANDED MERCHANDISE AND ENSURE YOUR BRAND IS GOING HOME WITH THE DELEGATES!
• Customed stickers on the swags recognizing your sponsorship
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags
Corporate logo recognition on the WRLA website
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
WRLA APP
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
WELCOME TO OUR SHOWCASE AS THE OFFICIAL WELCOME BOX SPONSOR! YOUR BRAND WILL BE THE FIRST TO GREET OUR ATTENDEES, SETTING THE TONE FOR AN UNFORGETTABLE EXPERIENCE. THIS EXCLUSIVE SPONSORSHIP OFFERS YOUR COMPANY PRIME VISIBILITY AND A UNIQUE WAY TO CONNECT WITH EVERY ATTENDEE RIGHT FROM THE START.
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• Logo recognition as the Welcome Box Sponsor on print and/or digital signage on the box
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase .
PARTY TIME! THIS YEAR WE CAN’T WAIT TO WELCOME DELEGATES TO THE FAIRMONT HOTEL IN EDMONTON FOR OUR SOCIAL & AWARDS EVENING. IT’S THE BEST INDUSTRY PARTY HAPPENING IN JANUARY, AND YOUR COMPANY CAN BE A PART OF IT!
NAMING RIGHTS TO THE WHOLE EVENING ARE YOURS FOR THE ASKING. EVERY MENTION OF THE SOCIAL AND AWARDS EVENING IS A MENTION OF YOUR BRAND.
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Provide a welcome message to all delegates at the event, on behalf of your organization
• Present the Sales Representative of the Year Awards in conjunction with the WRLA president
• Full-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate logo (along with other sponsors) on signage and presentations
• Presenting Partner corporate logo will be included at the gala on cocktail napkins, sponsor slides, signage and any other medium deemed appropriate by the event designers
NETWORKING AND ENGAGEMENT OPPORTUNITIES
• Recognition as the Social & Awards Evening Presenting Sponsor during the event’s opening remarks announcements
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Logo and listing in the sponsor section
• Featured in-app banner in the WRLA app
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
• (4) Complimentary event passes/tickets for your company representatives, providing access to all event sessions and activities
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
KICK OFF THE EVENING WITH COCKTAILS, NETWORKING, AND A SPECIAL ADDRESS FROM OUR INDUSTRY ACHIEVEMENT AWARD WINNER AT THE VIP RECEPTION!
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Option to provide branded napkins or serving trays to complement the appetizer presentation
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Exclusive recognition as the “VIP Reception Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Company logo prominently displayed at the entrance of the VIP reception area
• Access for up to 5 company representatives or guests to the VIP reception
• A custom cocktail or mocktail chosen by you, to be served at the reception, plus branded signage promoting the special drink
• Special mention and introduction as the VIP Reception Sponsor during the event’s opening remarks
• Priority seating at the VIP reception, ensuring prime networking opportunities
• The ability to customize the VIP reception space with branded decorations or displays that reflect your company’s image and message
• Placement of company promotional materials at strategic locations within the VIP reception area
• A short speaking slot at the VIP reception to welcome attendees and share your message
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Corporate logo (along with other sponsors) on signage and presentations
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Logo and listing in the sponsor section
• Featured in-app banner in the WRLA app
• (6) Complimentary event passes/tickets for your company representatives, providing access to all event sessions and activities
• Exclusive Data Access, access to attendee contact information for post-event follow-up and marketing purposes (subject to privacy regulations)
• Corporate logo recognition on the WRLA website
• Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
LIGHT, TASTY BITES, COOKED FRESH ONSITE BY THE FAIRMONT.
• Placement of your company logo and branding on each appetizer tray
• Option to provide branded napkins or serving trays to complement the appetizer presentation
• Corporate logo (along with other sponsors) on signage and presentations
• Prominent recognition as the “Passed Appetizer Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Company logo prominently displayed alongside the passed appetizers at the event
• Exclusive sponsorship of the event’s passed appetizers, ensuring a delightful and memorable culinary experience for all attendees
• Opportunity to collaborate with our catering team to add your brand to individual passed food (for example, add your logo to each noodle box)
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Logo and listing in the sponsor section
• Recognition as the Passed Appetizer Sponsor during the event’s opening remarks announcements
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
(4) Complimentary event passes/tickets for your company representatives, providing access to all event sessions and activities
Hospitality tickets for your delegates at the event Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
BIG TICKET ITEMS UP FOR GRABS IN AN EXCITING AUCTION, WITH PROCEEDS GOING TO CHARITY.
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Prominent recognition as the “Silent Auction Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Signage on or around the silent auction area
• Company logo prominently displayed alongside the auction items at the event
NETWORKING AND ENGAGEMENT OPPORTUNITIES
• Recognition as the Silent Auction Sponsor during the event’s opening remarks announcements
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Table tent cards recognizing your sponsorship with at the Silent Auction section
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
A DELIGHTFUL, NON-ALCOHOLIC OPTION, CRAFTED FOR THE WRLA BY THE MIXOLOGISTS AT THE FAIRMONT.
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Prominent recognition as the “Mocktail Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Exclusive sponsorship of the event’s nightcap bar, offering a selection of premium nightcap drinks and beverages that reflect your brand or theme
NETWORKING AND ENGAGEMENT OPPORTUNITIES
• Recognition as the Social & Awards Evening Presenting Sponsor during the event’s opening remarks announcements
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
FANTASTIC LIGHT DESIGNS TO ENHANCE THE AMBIENCE OF THE SOCIAL AND AWARDS EVENING.
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Prominent recognition as the “Light the Night Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Company logo prominently featured on the light device
• Collaborate with our entertainment team to create a customized light design
NETWORKING AND ENGAGEMENT OPPORTUNITIES
• Recognition as the Light the Night Sponsor during the event’s opening remarks announcements
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
SMALL PLATES AND BITES OF SCRUMPTIOUS SAVORY DELIGHTS.
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Prominent recognition as the “Food Station Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Exclusive sponsorship of a designated food station at the event, offering a delectable menu that aligns with your brand or theme
• Company logo prominently displayed at the sponsored food station
NETWORKING AND ENGAGEMENT OPPORTUNITIES
• Recognition as the Food Station Sponsor during the event’s opening remarks announcements
• Placement of your company logo and branding at the sponsored food station
• Corporate logo (along with other sponsors) on signage and presentations
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
EXCLUSIVE OPPORTUNITY | $1.5K INVESTMENT
AFTER A NIGHT OF DANCING, A SWEET LITTLE SUGAR RUSH TO ENJOY ON THE SPOT, OR TAKE AWAY FOR LATER!
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Exclusive sponsorship of the event’s dance floor
• Prominent recognition as the “Candy Bar Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Company logo featured prominently displayed at the candy bar area
• Collaborate with our team to create a customized candy bar experience that showcases your products or specialties
NETWORKING AND ENGAGEMENT OPPORTUNITIES
• Recognition as the Candy Bar Sponsor during the event’s opening remarks announcements
• Option to provide branded candy bags or containers for attendees to fill with their favourite treats
DIGITAL MEDIA
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Placement of your company logo and branding at the candy bar area
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
OPPORTUNITY | $3.5K INVESTMENT
A SILKY-SMOOTH COFFEE OFFERING WITH A BOOZY FINISH, SERVED AT JUST THE RIGHT TIME.
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Prominent recognition as the “Boozy Cafe Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Exclusive sponsorship of the event’s boozy cafe bar, offering a selection of premium cafe drinks and beverages that reflect your brand or theme
NETWORKING AND ENGAGEMENT OPPORTUNITIES
• Recognition as the Boozy Cafe Sponsor during the event’s opening remarks announcements
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Placement of your company logo and branding on napkins
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
ONE OF THE MOST POPULAR, IF NOT THE MOST POPULAR DESTINATIONS IN THE ROOM, YOUR RECOGNITION OPPORTUNITIES AS OUR BAR SPONSOR ARE HUGE!
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Prominent recognition as the “Bar Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Company logo featured prominently at the bar areas
• Collaborate with our entertainment team to create a vibrant and engaging bar experience
• Exclusive sponsorship of the event’s bar area, offering a selection of premium bar drinks and beverages that reflect your brand or theme
NETWORKING AND ENGAGEMENT OPPORTUNITIES
• Recognition as the Bar Sponsor during the event’s opening remarks announcements
the winter edition of Yardstick magazine, (the show preview issue)
• Placement of your company logo and branding on banners, signage, and promotional materials throughout the bar area
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Full-page ad or profile page in the 2024 Winter Yardstick promoting your sponsorship
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
WRLA APP
• Featured in-app banner in the WRLA app
• Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
ADDITIONAL PARTNERSHIP BENEFITS
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
THE DANCE FLOOR SPONSOR BRINGS IN A TOUCH OF PIZZAZ TO THE ROOM, AS THE BAND PLAYS ON AND THE GOOD TIMES ROLL.
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Exclusive sponsorship of the event’s dance floor
• Prominent recognition as the “Dance Floor Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Company logo featured prominently on the dance floor and surrounding areas
• Collaborate with our entertainment team to create a vibrant and engaging dance floor experience
NETWORKING AND ENGAGEMENT OPPORTUNITIES
• Recognition as the Dance Floor Sponsor during the event’s opening remarks announcements
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Placement of your company logo and branding on banners, signage, and promotional materials throughout the dance floor area
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
OPPORTUNITY | $3.5K INVESTMENT | SOLD
DELEGATES CAN ENJOY A SWEET AND SMOKY FINISH TO THE EVENING WITH A CUSTOM-CRAFTED OLDFASHIONED AT OUR NIGHT CAP BAR.
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Prominent recognition as the “Night Cap Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Company logo prominently featured at the nightcap bar area
• Collaborate with our mixologists to create signature nightcap cocktails or provide exclusive beverages
• Exclusive sponsorship of the event’s nightcap bar, offering a selection of premium nightcap drinks and beverages that reflect your brand or theme
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Placement of your company logo and branding at the nightcap bar area
NETWORKING AND ENGAGEMENT OPPORTUNITIES
• Recognition as the Night Cap Sponsor during the event’s opening remarks announcements
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Option to provide branded glassware, coasters, or drinkware for the nightcap experience
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
HOW ABOUT A LITTLE SOMETHING TO REMEMBER THE EVENING BY? WE’RE OFFERING A LITTLE TAKE-HOME TREAT.
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Prominent recognition as the “Grab-N-Go Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Company logo prominently featured on take-out snack packaging and materials
• Collaborate with our culinary team to create a customized snack menu, incorporating your products or specialties
• Exclusive sponsorship of the event’s Grab-N-Go, offering a selection of premium snacks and beverages that reflect your brand or theme
NETWORKING AND ENGAGEMENT OPPORTUNITIES
• Recognition as the Grab-N-Go Sponsor during the event’s opening remarks announcements
• Placement of your company logo and branding at the take-out snack stations, and on the take-out boxes/ bins
• Option to provide branded snack packaging or containers
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
DELEGATES CAN GET SOME PICS WITH THEIR TEAM (AND THEIR NEW FAVOURITE SUPPLIERS AND SALES PROFESSIONALS) AT THE 360 PHOTOBOOTH!
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Prominent recognition as the “Photobooth Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Company logo prominently featured on all printed photos taken at the booth
• Exclusive sponsorship of the event’s Photobooth Sponsor
NETWORKING AND ENGAGEMENT OPPORTUNITIES
• Recognition as the Photobooth Sponsor during the event’s opening remarks announcements
VISIBILITY AT THE SHOWCASE
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
WRLA APP
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Placement of your company logo and branding at the photobooth station
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
WHEN YOU’RE DONE WITH THE PARTY, BUT THE PARTY’S NOT DONE WITH YOU – AND THERE’S A WHOLE SECOND DAY OF SHOW TO ATTEND. HANGOVER KIT TO THE RESCUE!
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Prominent recognition as the “Hangover Kit Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Company logo prominently featured on the hangover kit
• Exclusive sponsorship of the event’s hangover kit, offering a selection of premium items that reflect your brand or theme
NETWORKING AND ENGAGEMENT OPPORTUNITIES
• Recognition as the Hangover Kit Sponsor during the event’s opening remarks announcements
• Placement of your company logo and branding at the nightcap bar area
• Option to provide branded glassware, coasters, or drinkware for the hangover kit experience
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
• Half-page ad in the 2025 WRLA Building & Hardware Showcase Guidebook
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
• Dedicated social media posts about the sponsorship
WRLA APP
• Logo and listing in the sponsor section
ADDITIONAL PARTNERSHIP BENEFITS
• Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
NEW THIS YEAR. HOW HARD CAN YOU SHOOT A MINIPUCK WITH A MINI-STICK? DELEGATES ARE GOING TO GET TO FIND OUT!
VISIBILITY AT THE SOCIAL & AWARDS EVENING
• Prominent recognition as the “Mini Sticks Hardest Shot Sponsor” on all event promotional materials, including the event website, official invitations, and event program
• Company logo prominently featured on the mini sticks
WRLA APP
• Logo and listing in the sponsor section
• Exclusive sponsorship of the event’s Mini Sticks Hardest Shot Sponsor
NETWORKING AND ENGAGEMENT OPPORTUNITIES
• Recognition as the Mini Sticks Hardest Shot Sponsor during the event’s opening remarks announcements
VISIBILITY AT THE SHOWCASE
• Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
• Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
PRINT MEDIA
• Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
• Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show preview issue)
DIGITAL MEDIA
• Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
ADDITIONAL PARTNERSHIP BENEFITS
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
IF YOU WERE AT LAST YEAR’S SHOW, YOU PROBABLY NOTICED THE “HOUSE OF WRLA” IN THE MIDDLE OF THE SHOW FLOOR. WE’RE BRINGING BACK OUR BOOTH THIS YEAR, WITH A NEW TWIST FOR OUR NEW LOCATION. JOIN
THE UNOFFICIAL NATIONAL MIXED COCKTAIL OF CANADA—AND WE’RE SERVING THEM UP AT THE WRLA
VISIBILITY AT THE SHOWCASE
Your corporate logo (1 colour print) on napkin at the WRLA Building & Hardware Showcase
Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
ADDITIONAL PARTNERSHIP BENEFITS
Corporate logo recognition on the WRLA website Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show
Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
Logo and listing in the sponsor section
THIS SPONSORSHIP COVERS THE BUILDING OF THE
Logo recognition as the Outdoor Living Booth Sponsor on print and/or digital signage at the entrance of the
Floor decal in front of your exhibition booth at the Showcase in recognition of your partnership
Logo recognition (with other sponsors) on additional show sponsorship signage throughout the venue
Your company’s promotional material can be included in the 2025 Building & Hardware showcase delegate swag bags
Half-page ad in the 2025 WRLA Building & Hardware
Sponsor recognition on the back cover of 2025 WRLA Building & Hardware Showcase Guidebook
Corporate recognition in the Showcase section of the winter edition of Yardstick magazine, (the show
Custom sponsor eblast sent by WRLA to all registered delegates ahead of the show
Logo and listing in the sponsor section
• Two scheduled push notifications during the 2025 Showcase on the official WRLA
Corporate logo recognition on the WRLA website
Your corporate logo and sponsorship recognition in additional promotional materials for the 2025 Building & Hardware Showcase
MAKING MOVES AND BREAKING GROUND