SOCIAL MARKETING
Objec3ves • Set up posters along Kostka, MVP, Mateo Ricci, Gonzaga, CTC computer labs and the covered courts • We will u3lize the cafeteria tables, computer lab tables (near the monitor) and the gap in between courts (covered courts) as places for promo3ons. • These promo3onal materials would be "easy, fun and popular," making them different from the conven3onal reminders that are oQen disregarded by students. • Set up a faster and more efficient system which updates the lost and found database • Monthly update and gathering of informa3on and progress from ADSA in order to compare updates from previous data, in rela3on to its yearly trend.
AGENDA • Posters/crea3ve churva (Wowie Aaron) – Design deadline: January 18 – Concept: • • • •
Eagle – e.g. I am watching you Good 3mes eyes gig (posters of the dance moves and link) McSaver Dance Moves :> (Ask CADS for dance moves) Jingle (so sabaw it’s LSS)
• Permission from the Lib and the AMPC to set up the promos on the tables and by the computers • Set up a faster and more efficient system which updates the lost and found database – Sugges3on: one blog that can have all the campaign materials (videos, links, updates on lost and find)
• Monthly update and gathering of informa3on and progress from ADSA in order to compare updates from previous data, in rela3on to its yearly trend. (john)
Paper Revision • Introduc3on: Aaron • SWOT Analysis: Wowie • Review of Past and Similar Efforts: Rance, John – Try to get pictures of these
• Analysis of the target audience: Jong