Worthy women 2014 no 9

Page 23

ALESSANDRA GOLD

FASHION INSIDER, DESIGNER, STYLIST, PUBLIC RELATIONS MENTOR AND OWNER OF ALESSANDRA GOLD CONCEPT STORE DISCUSSES HER CAREER AND GENDER

In a prime location in Midtown Miami, rests a stylish gem, Alessandra Gold Concept Store. The spacious location houses an editorial studio and one-of-a kind pieces from bold and daring designers from all over the globe. However, there is a reassuring presence of Miami designers. To describe the place in simplistic terms, this is the place where the cool kids hang out. On the second floor of the store is Alessandra Gold nestled away in her office and creative studio. Spread out across her desk is a series of designs that she has been working for the branding of a new client. An equally stylish intern greets me as I walk in and she quickly disappears upstairs to inform Alessandra that her next appointment has arrived. Within moments, I am greeted by the soft spoken and stylishly poetic Alessandra. Her super long bone-straight hair, which has become wonderfully signature to me, hangs around her waist and she is decked out in a comfortable yet chic and flowy black and white top and form fitting black pants accented by her insanely stylish black strappy peep-toe high heels. “These are a new design of mine,” Alessandra volunteers after noticing how I couldn’t take my eyes off the shoe. “We have been busy all day and I have another meeting after this interview,” Alessandra says after a warm hug. “So you are making it upstairs. It means that you are very special,” she reveals. Alluding to the fact that she is very selective about who she allows into her work space. It’s easy to notice her swift ability to alternate between warm and inviting and strictly business. It’s a rare quality most women are afraid to master. I quickly make a note of it, packing it into my growing to-do list of being an effective businesswoman.


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