Womenwhothriveinthestartupecosystem— asventurecapitalists,entrepreneurs,executives, andboardmembers–aretrailblazers.There shouldbenoneedforthosewhocomeafterto facethesamedifficulties.Despitethis,data revealthatdespitetheadvancesachievedby womenandunderrepresentedgroupsinrecent years,theyremainmostlymissingfrom leadershiprolesinstartupsandcorporations alike.Theepidemichasworsenedthisgap.
Womenrequireavoiceintheroom,butthey cannotbeaminorityvoice.Theyrequirea chorustojointhem,andnowmorethanever, womenmustsupportoneanother.Inthecaseof venturecapital,datarevealsthatwhenwomen VCsarepresent,32percentoftheirseed investmentgoestofemalefounders,whichis doublewhatmaleVCscontribute.Inaddition, womenaremoreinclinedthanmalestopromote diversityintheirworkplaces.
Throughitswomen'sdayspecialedition "World'sFemaleTrailblazerstoFollowin 2022"World'sLeadersiscelebratingthesuccess ofwomen'swhoarebringingprogresswiththeir visionaryideasandtransformingbusiness process.
ThecoverisfeaturingMeredithCaram,JS Group'sChiefRevenueOfficer.Sheisa motivatorwhoinspires,encourages,and motivatesherteamtoachievetheirgoals.Her abilitytotakeorganizationstonewheightsof successhasbeenhelpedbyherdecisiveness.Her expertiseembodiesknowledgeandexperience,
aswellasaproventrackrecordthatinspires confidence.
Meredithhasreceivednumeroushonorsforher remarkableleadershipstyle,mostrecentlybeing namedoneofIndustryEra'sTop10Most InfluentialCROs;sheisano-nonsenseleader whocancutthroughthecluttertogetresults. Herunwaveringcommitmenttobuilding meaningfulrelationshipsshinesthroughinher work,andsheisthe"genuinedeal."Sheis drivenbyanunwaveringfocusonpartnersand consumers,andshecontinuestocontributefresh ideasthatbenefitthecompany
Inthisspecialedition,letussharesimilar, inspirationaltalesandinterviewswithmanysuch dedicatedwomenleadersinordertoraise awarenessabouttheircontributionstomaking theworldabetterplace.Also,don'tforgetto readthearticleswrittenbyourin-houseeditorial staffandindustryexpertsasyouflipthroughthe pages.
Happy Reading!
ABOUT US OUR
TEAM
EDITOR IN CHIEF STEVE SANCHEZART
& DESIGN DIRECTOR JACK ANDERSON SALES MANAGER MEGAN MORGAN, MIA OLIVERBUSINESS DEVELOPMENT MANAGER GRACE NELSON, ANNA CARTER
FOR EDITORIAL ENQUIRES | info@worldsleaders.com
execution-orientedapproach.
Meredithhasaremarkabletrack recordofachievingvictorieswith technologyfirms,withmorethan twodecadesofexpertiseand experienceasatechnicalleader,a salesleader,andavaluedadvisor Shefocusesonbusinessgrowth andhasdesignedanddirected award-winningchannelinitiatives thathaveresultedinmeasurable growth.
solutions,advancingwomenin technology,focusingoncustomer obsession,andgrowingnextgenerationleaderswhilecutting throughthenoisetodeliver outcomes.
Effectiveleadershipisallabout creatingapositiveenvironment withapurposethatmatters,a planthatworks,andoutcomes thatmeetyourobjectives.
Impactfulleadersunderstandhow importantitisfortheteamto embracethechallengeor opportunityahead,contributeto thesolutiondevelopment,and internalizethewinningstrategy.
MeredithCaram,JSGroup's ChiefRevenueOfficer,isa motivatorwhoinspires, encourages,andmotivatesher teamtoachievetheirgoals.Her abilitytotakeorganizationsto newheightsofsuccesshasbeen helpedbyherdecisiveness.Her expertiseembodiesknowledge andexperience,aswellasa proventrackrecordthatinspires confidence.
MeredithearnedherMBAin STEMLeadershipfromBrown Universityin2018,fuelingher academiccuriosityandimpacton thebusinessworld.Meredith CaramjoinedJSGroupasChief RevenueOfficerinFebruary 2021,bringingwithher intellectualleadership,strong channelexpertise,andan
Meredithhasreceivednumerous honorsforherremarkable leadershipstyle,mostrecently beingnamedoneofIndustryEra's Top10MostInfluentialCROs; sheisano-nonsenseleaderwho cancutthroughthecluttertoget results.Herunwavering commitmenttobuilding meaningfulrelationshipsshines throughinherwork,andsheis the"genuinedeal."Sheisdriven byanunwaveringfocuson partnersandconsumers,andshe continuestocontributefreshideas thatbenefitthecompany
Thankstoherdecadesofindustry experience,Meredithhasled severalfirmsthroughsubstantial transformations,establishingand executinginnovativegrowth strategieswhilefosteringstrong relationships.Meredith's experienceasanAT&T recognizedveteranisdiversein bothbreadthanddepth.Shehas heldexecutivepositionsinboth directandindirectsales,aswell asmarketing(fieldandproduct). She'sknownforherno-nonsense approach,whichincludes promotingandfinancing advancementsintechnological
TheJSGroup,foundedin2018, isamarket-leadingconsulting organizationthatdevelops effectivego-to-marketstrategies andchannelactivationprograms fortechnologycompanies.
Asweallknow,astechnology advances,thechannelevolvesas well.The"digitalnormal"isone ofthethingsthatsetsJSGroup apart,includingitssocialselling program,whichhelpspartners uncovernewleadsandclosemore transactions.Formany businesses,achievinganew digitalnormalisvitaltotheir survival.Thisopensupahuge windowofopportunityforthe channel,whichJSGroupis assistingbusinesseswith. Security,IoT,enterprisevideo, cloud,andmobilityservicesare allareaswheretheJSGroupteam excels.
Longbeforetheepidemic,theJS Groupconcentratedondigital normsandemergingdistribution methods.Creatingprogramsto assistitsclientsincreating demand,capturingsales,and evolvingtheirprowessinan increasinglydigitalenvironment allowedustogainmarketshare duringthedifficultcircumstances ofthelasttwoyearsandpositions usforfuturesuccess.Meredith
claimsthattheteamisdoubling downonareassuchasedge computingand5G,whichallow fortheimplementationofexciting newtechnology.Sheasserts, "We're digging in areas like AI and security.”
Meredithseesthisyearmorethan ever,everyoneisfocusedon demonstratingvalueinaworld thathasshiftedandwillnevergo back,whichmeanspartners' businessmodelsneedtochange. Shesays, "Our programs solve these challenges with how to provide the technologies, market the technologies, and sell the technologies to make sure the channel remains relevant in the coming years as we move into another evolution."
Growthisthenameofthegame thesedays.Meredithensuresthat JSGroupwillcontinueto enhanceitsofferingsinorderto enablemarketchannel accelerationwhilealsobeinga goodpartnerandindustry member.Meredith'smissionisto developinnovativenewwaysto increasechannelcapacitywhile alsoincreasinggrowthand generatinghigh-marginrevenue fortheirclients.
RaisingVoiceforWomen's EqualityintheCorporate Sector
Meredithhasreceived5-star channelprogramhonorsandis therecipientofnumerous industryawards,includingthetop
10mostinfluentialCROsfor 2021andthetop10most powerfulwomenintechnology for2020,toherjoy.Meredith's basicprinciple,withouta question,hashadasignificant impactontheimpactthis boundary-breakerleaderhashad. Herpassionfortechnologyand joiningtheJSGroupteamcomes atapivotalmoment:theadventof thefourthindustrialrevolution, fueledby5G,whichprovidesthe organizationwithlowlatency, high-speeddigitaltechnologies. Edgecomputingandlinked devices,forexample,arehelping todefineanewfutureforusall.
Alldisciplines,industries,and economiesareprojectedtobe impactedbythisrevolution. Meredith'sbusinessand
leadershipskills,liketheserising technologies,areupendingthe statusquo,assistingtech enterprisesinenteringnew marketsandshakingupgrowing industriestowinnewbusiness. TheJSGroupprovidesclients withanaverageimprovementrate of17percentinchanneloperating costsanda40percent improvementinchannel performance.
Whenshefirststartedinsalesat AT&T,Meredithsawpossibilities toclimbupandestablishavenues toprovehervalue.Becausesheis awoman,shehasalwaysfelt compelledtoworkmoreand establishherselfinamaledominatedfieldlikesales.
Meredithhasworkedwith colleaguestoredefineideasofthe attributesthatmakeastrong leaderinrevenue-generatingroles inordertoovercomethishurdle withotherwomenwhofeelthe sameway.Itwasvitaltocreatean environmentinwhichshecould establishgoalsforherselfinorder toadvanceherprofession,butit didn'tendthere.Ithasgrownto includenewwaysforwomento shineintheirownuniqueway.
Meredithisahigh-energyperson whoclaimsthatjumpingoutof bedeachmorningisoneofthe nicestpartsofherdaysinceeach dayisanewchancetowritea newhappyending.She concentratesontheprospectof successeverydayandisn'treally surewhatthatmeansforher,but itentailsbeingmotivatedby people,workingonyourself, avoidingnegativity,and achievingherobjectives.
Meredithsays, "If you're a woman working in any type of male-dominated field, it's vital to always be aware of gender roadblocks so you can be savvy and strategic about your next career move." Meredithsaysshe's metalotofbrilliant,educated allies,butshe'salsometalotof males,whoharshlycriticizeher potentialandmakeherfeel unwelcome,asifshedoesn't belong.Meredithfeelsthat womenarestronganddesireto bondoversharedexperiences.It irritatesherevenmorewhenshe seesanall-malepanelatindustry events.Sherationalizeditatfirst byclaimingthatallofthewomen werepreoccupied;nowshe believesittobeanotheroneof thosepatheticthings.Sheadds, "Women should be represented, and she is passionate about identifying ways to not only actively support this rich talent but also define and innovate it."
AMessagetoAllAspiring FemalesOutThere
Meredithdiscoversthatone barrierstandsoutabovetherest: women'slackofconfidence.The problemisn'tthatwomenlack confidenceinthemselves;it'sthat companieslackconfidencein women.Meredithisparticularly enthusiasticaboutthisbecause shehasfrequentlybeendefined bystereotypesinwhicha woman'sstatedroleisa secondaryone.Meredithasserts, "To make this change from secondary to primary, I had to be bold about change and address this gender bias by bringing stakeholders together to create
action that is also good for business." Meredith'sstrongvoice forwomenintechnologyinspires otherfemaleexecutivestoshare theirownadventures,provide professionaladvice,andconduct thought-provokingdialogues.
Meredithhasanumberof leadershiplessonstoteach,allof whichrevolvearoundwomen speakingforthemselvesandtheir evolvingneedsandwants,which helpstodevelopworkplacesthat areinclusiveofallwomen.The mostimportantthingistobethe first—don'twaitforpermission totakethelead.Shesays, "Take the initiative and take action. The new playbook for being a good leader is Apple TV's Ted Lasso –watch it and ask yourself, "How can I bring a little of Ted Lasso into my daily work?" Ted's unwavering optimism, ability to motivate a team, and unmatched empathy inspire me to imagine what the future of work might be like."
On a Mission to Bring Innovation to the Fintech Industry
SabrinaTharani,afemaleleader inthetechnologyandventure arena,feelspersonallyaccountable fordevelopingagender-balanced workforceaswellasagenderbalancedportfoliooffirms.Sheis VicePresidentofglobalstartup, venture,andcryptopartnershipsat Mastercard
Sabrinaisavisionaryleaderona missiontobringinnovationtothe worldofpaymentsandcommerce. Sheasserts, "I’m proud to say that much of the senior leadership on our new digital infrastructure and fintech teams include brilliant women, and that our portfolio of startups is ~30% female founded, far exceeding the venture industry average."
Belowarethehighlightsofthe interviewconductedbetween World'sLeadersandSabrina Tharani:
Briefouraudienceaboutyour journeyasabusinessleader?Tell usaboutyourbackgroundand whatdidyoudobeforeyou started/joinedtheMastercard?
Mycareerhasalwaysbeenabout buildingandcommercialisingnew paymentproducts–firstthrough proprietyMastercardtechnologies
Sandnowthroughmyworkwith cutting-edgefintechstartupsaround theworld.OverthelastdecadeI've hadrolesintechnicalproduct development,strategicaccount managementandoperationswhich haveallowedmetocollectvaluable skillsandknowledgeInowuseas theleadforMastercard'sinternal ventureteam,StartPath.
Howdoyoudiversifyyour company'scutting-edge services/solutionsforpeople, entrepreneurs,andbusiness leaders?
MastercardStartPathisaunique, award-winningprogramthat connectshigh-potentialstartupsto bespokeandcuratedcommercial opportunitieswithMastercard's businesses,channels,andpartners. Ourmodelisdesignedtosupport thespecificneedsofthe entrepreneursweworkwith,and oursuiteofprograms–emerging fintech,cryptoanddigitalassets, openbanking,andunderrepresentedfounders–aremeantto providerelevantandimmediate valuetoourportfoliocompanies. Wearealsostrategicpartnerswith long-termambitions;unlike acceleratororincubatorprograms, wesupportstartupsthroughtheir scalejourneys.Manystartupsthat joinedourportfolioattheseedor seriesAstagearenowlarge, successfulcompaniesthat Mastercardhasworkedwith throughout.
Haveyoubeenexposedto competitionintheindustry?If yes,telluswhatmakesthe companydifferentfromits competitors?
Ofcoursethereiscompetitionin everyindustry–Mastercardisa large,globaltechnologyplayerin paymentsandfinancialservices, wheretherearemanyorganizations ofallsizesoperating.
Weareinabusinesswhereeven today,1.7billionpeopledonothave abankaccountand,therefore, accesstotheformaleconomy. Solvingthisgoesbeyondjust ensuringconsumersandbusinesses haveaMastercardcardinhand–it extendstoidentity,novelwaysof acceptance,newpaymentform factors,andmore.
So,whileweconsidercompetition inthe15%ofglobaltransactions thatarealreadyelectronic,wehave abroaderwindowofcompetition andopportunityinthe85%ofcash transactions,wherethereisstill muchworktobedone.
Tellusaboutthevisionforthe company.HowdoesMastercard ensureacultureofintegrityand innovationinthecompany?
Mastercard'spurposeistoconnect andpoweraninclusivedigital economythatmakestransactions safe,simple,smart,andaccessible. Ourdata,technology,and partnershipassetsarecoretothis mission,andwhencombinedwith our'doingwellbydoinggood" culturalmantra,weareableto advanceequitableandsustainable growtharoundtheworld.Of course,ourpeopleareattheheart ofeverythingwedo,and Mastercard'suniqueDecency Quotient,orDQ,allowsustofoster acultureoffairnessandintegrityin allourendeavours–which promotesinclusionandisaforce
forgoodforourteams,ourcommunities,andour partners.
What'sthegreatestriskyou'vetakenasa professional?
Movingfromaleadershiptrackinproductand technologytotheVCandpartnershipworld.Forthe vastmajorityofmycareer,Ifocusedonbuilding, commercializingandscalinginnovativenew MastercardproductssuchasApplePayandMastercard Send.Indoingso,myskillsetwashighlytechnical,and mycareertrajectorypointedtoleadershipinourproduct organization.
ItwasintheseproductrolesthatIstartedtounderstand afewfundamentalthings:1)thevelocityofinnovation infinancialserviceswasacceleratingrapidly,and startupsweredrivingmuchofthatchange,2) Mastercardhaduniquetechnologythatwouldbenefit startupsandviceversa,and3)Iwaspersonallyvery passionateabouttheventure,entrepreneurshipand innovationecosystem.
Steppingawayfromaproductroleandintoaventure careerwasarisk,butIfundamentallyfeltIcould leveragethedeepknowledgeIhadofMastercard's strategy,technology,andproductstouniquelyidentify, partnerwith,andinvestinhigh-potentialemerging companiesthatcouldhelpusbuildthefutureof commercetogether
Ifthelasttwoyearshavetaughtmeanything,it'sthat thelinebetweenworkandlifehasbecomeincreasingly blurred(like many of you, my kitchen table is also my desk and my quarantine puppy is the accidental soundtrack to many important calls!).Forme,it'snow lessaboutanintentionalbalancingactbetweenwork andlife,andmoreaboutanewapproachtotime managementandresourceallocation.Ibelievemanyof usarenavigatingtheendofthetraditional9am-5pm modelandadoptingnew,moreflexiblewaysofbeing presentandstrongcontributorsatworkandathome.
I'malsopersonallyverypassionateaboutthetypeof workIdohelpingentrepreneurs,particularly underrepresentedfounders,scaletheircompanies,and
outsideofwork,actuallyspendtimethinkingabout similarchallenges.Forexample,I'montheleadership councilofTheResolutionProject,whichistheworld's largestacceleratorforundergraduatestudentsocial entrepreneurs.Ifeelfortunatetohavea'dayjob'that allowsmetoworkoncausesIcaredeeplyabout,which furtherblendsthework/lifebalance.
Whatadvicewouldyougivetotheemerging entrepreneurslookingtoworkwithcorporates?
Ourteamworkswithhundredsofventure-backed foundersacrosstheworldworkingonadiversesetof domainsinthefintechvaluechainfromcryptotoopen bankingtofinancialinclusiontocybersecurityand more.Regardlessoftheirlocationorvalueproposition, thereareafewconsistentpartnershipprincipleswe sharethatleadtostrongeroutcomes:
Ÿ
Corporatesprovidevaluableassetstounlockscale. Ratherthanthinkingaboutincumbentsas competitors,understandthattherightpartnerscan befantasticcollaboratorsthatprovidemeaningful benefitstoyourbusiness–scale,commercialdeals, brandendorsement,investmentandmuchmore.
Ÿ
Authenticityiskeytolong-termrelationships.Like inanyotherpartnership,akeyingredientisensuring mutualcommitmentandalignmentonobjectives fromtheonset.
Ÿ
Partnerwithorganizationsthathavethesamevalues andcommitmenttodiversity.Diverseteamsperform better,sopartneringwithcompaniesthatcarrythe sameethosasMastercardleadtopositivelong-term collaborations.
PassionateaboutAfrica,people, andtravel,KirstyGordon's missionistosharethebeautyof Africawithherfuture,past,and presentclients.Shebelieves,"If youliveanordinarylife,youwill tellordinarystories.Livealife fullofadventureandyourlife storywillbecomeextraordinary.“
KirstyenjoystravellinginAfrica, andthefollowingaresomeofher favoriteplacesshe'svisited: Rwanda,Botswana,Seychelles, andTanzania.Sheasserts, "I love travelling myself, not only in Africa but overseas, and have visited various countries: America, UK, Holland, France, Italy, Australia, and the Caribbean.”
Kirstyusedtoridehorses professionallyinSouthAfrica beforemovingtotheUnited Kingdomin2006forfouryears totrytoqualifyfortheBeijing Olympicsin3-dayEventing. Unfortunately,shefellafew monthsbeforethefinaltrialsand wasunabletoqualify,whichwas agreatsorrowbecauseridingfor hernation,SouthAfrica,hadbeen oneofherlifelongaspirations. Kirstyspentayearworkinginthe
PUnitedKingdombeforereturning toSouthAfricain2009tolaunch AnywhereinAfricaSafaris.
Sinceshewas21,Kirstyhas workedinthetourismsectorina varietyofcapacities.Herinitial employmentwasasacorporate travelagent,followedby incentivetravelforlarge corporategroups,andfinally eventmanagementforgroupsof 10to350people.Thenshe launchedtwobusinesses,onean internettravelagencyandthe othera"glampcamping" overlandcompanythat specializedinBotswanatours.
Afterthat,sheworkedforafirm thatspecializedinYPO(Young PresidentOrganization)member travel,initiallyfocusingon individualtravelforYPO membersandtheirfamilies,and thenmovingintomore specializedgrouptravelforYPO members.
ThenKirstystartedAnywherein AfricaSafaris,whichisfocused oncreatinga''high-endbespoke conciergetravelcompany'', specializinginnichetravel. Kirstyandherteampride themselvesontheirin-depth knowledgeandexperience.They knowandlovesharing''local secrets''. Sheshares, "We focus on taking you off the ''tourist'' trail so that you get the ''real Africa'' authentic experiences that encourage you to become an Ambassador for Africa."
WhennotoutinAfricachecking outnewpropertiesandspecial
locationsorhelpingherclients plantheir''onceinalifetimetrip'' toAfrica,Kirstyenjoyskeeping fit:running,cycling,paddling, spendingtimewithherincredible partnerRodAllen,socializing withfriendsandfamily,hikingup TableMountain,samplingthe WesternCape'sworldclasswines.
AnywhereinAfrica,Safarisisnot yourtypicaltravelcompany,since Kirstyandherstafffocuson producinglife-changingtravel experiencesthatareunique,real, andtailoredtotheindividualor groupvisiting.BecauseAfricais ahugeanduntamedenvironment, Kirstyhashand-pickedan incredibleteamofspecialists, includingsafarilodges,hotels, groundhandlers,transport companies,andprivateguides,all ofwhomprovideoutstanding valueandservice.Shesays, "What is important to remember is that we are available 24/7 to ensure that each of our clients' journeys is seamless and unforgettable.”
Overthecourseofher30yearsin thisgreatfield,Kirstyhashad incredibleinteractions.
Ÿ Sittingunderastarlitskyin theNamibiaDesert,enjoying aromanticdinner
Ÿ
Sippingwineatacentury-old winefarminStellenbosch
Ÿ Beingonathrillinggame driveinthemiddleofthe wildebeestmigrationinthe Serengeti,Tanzania
WhitewaterraftingdowntheZambeziRiver
SummittingKilimanjaro,thehighestmountainin Africaandthetallestfree-standingmountainin theworld! Ÿ
Hot-airballooningovertheOkavangoDeltain Botswana
SharkCageDivingintheAtlanticOcean
ComingfacetofaceinRwandawitha magnificentSilver-backMountaingorilla
AfterKirstyleftschool,shewenttodoadiplomain travelandtourismandthengotajobworkingfora travelagencycalledWynbergTraveldoingcorporate travel.Afewmonthslater,sheheardthattherewas anopeningintheirincentivedivisiondoingincentive grouptravel;sheappliedandgottheposition.She recalls, "We did various incentives for corporate companies for their sales teams- from 30 people up to 200 people." "From Mediterranean cruises to European trips, safaris in Tanzania and Kenya, to island incentives in Mozambique and Mauritius.”
AsachiefatAnywhereinAfrica,Kirstymakessure thathersystems(quoting,costing,itineraries,recons) areeasyandquicktoworkwithsothatanyoneinher teamcanpickupandhelptheclientsatanytime effectivelyandefficiently
Kirsty'swayofbuildingagreatteamisto: Ÿ
Keepopencommunication.
Choosepeoplethatarepassionateandclientorientated.
Berealisticaboutyourgoalsandworkload.
Alwaysbeavailabletolistenanddirectasthe owner.
Traincorrectlysoyoucangiveresponsibilityand maketheteamproudofwhattheyareachieving orthedreamstheyarecreating.
Focusonencouragingtheteamtobe AmbassadorsforAfrica.
AccordingtoKirsty,AnywhereinAfricaSafarishas weatheredthestormoftheprevioustwoyearsof COVIDandisstillrunningstrong.Shealsomentions thatthecompany'ssocialmediareachhasincreased byleapsandboundsinthelasttwoyears.
websiteaddress:www.anywhereinafrica.com
Hair4Good'sFounderand CEO,MaryD.Ahrens, describessuccessas"loveand happiness."Professional, personal,andspiritualhappiness areallimportantaspectsoflife. Maryconsidersherself extraordinarilyluckyinlifeto havehadsomanypeoplesupport herandsharetheirexpertise, goodwill,respect,andgenerosity, bothpersonallyand professionally.Shefeelsthatitis onlyrighttopayitforwardand helpothersinthesameway.She developedaphilanthropic haircarebusinesstoachievethis goal.
Belowarethehighlightsofthe interviewconductedbetween World'sLeadersandMaryD. Ahrens:
Briefouraudienceaboutyour journeyasabusinessleader. Whatchallengesyouhadto facetoreachwhereyouare today?
Iwasveryfortunateinmycareer tohavemanymentorsthathelped meonmyjourney.Thereof courseweremanychallenges alongmy27yearcorporate career. Istartedasasecretary,
Handworkedmywayupthe corporateladdertoVicePresident ineightyears. Ofcourse,there weremanychallengesalongthe way,Icouldwriteabook. I prefertothinkofthechallengesI facedaswellasmistakesImade, aslearningexperiencesthatmade mestronger Withoutthese challenges,Iwouldn'tbewhoI amtoday. Iamsoverygrateful everydayforalifefilledwith love,happiness,friendship,and opportunity
DescribeHair4Goodofferings thataddresstheneedofyour customers.
Weofferproducts,manyofwhich incorporatepatentpending features. Theseincludehair brushes,hairaccessories,combs andbarbershears. Our concentrationisonfashion forwarddesignsataffordable pricepoints. Wehaveasmall, efficientteam,sinceourmission istodonate50%ofourprofitsto Children'scharities. Wehavetwo corporatefocuses–Our philanthropicmission/charities andourproduct. Thesearethe principalsthatguideus.
Enlightenusonhowyouhave madeanimpactinthisindustry throughyourexpertiseinthe industry?
Iamfascinatedaboutmaterials andprocessesneverbeforeused inthedesignofhaircare products. Myexperienceinthis industrywasthespringboardfor furtherresearchtocreating productsthathaveapointof
differentiationandmeaningful consumerbenefits.
Whatarethechallengesyou andyourteamatHair4Good comeacrossinyourday-to-day operations?
Becauseofourphilanthropic mission,wedoourbesttokeep costsdown. Ourformulaisrather simple,thegreaterourprofits,the morewecancontributetoour haloofcharities.Tohelpwiththis effort,Idon'ttakeasalaryfrom thecompany. Theentirereason fortheexistenceofHair4Goodis tohelpmaketheworldabetter placeforChildreninneed. We hopethatusingourproductswill addbeautytothelivesofour customersandsupportofour communityofcharities.
Oneofthebiggestfinancial drainsonthecompanyislegal fees. Filingandmaintaining intellectualpropertyisexpensive andtimeconsuming. Product developmentalsorequiresagreat dealofourresources.
Whatpeople,whatbooks,what lifefactorshaveinfluencedand impactedyou?
Peoplewhohaveimpactedme:
Personally–Theloveofmylife, Frank. Hisconstantloveand supportmakemebelieveall thingsarepossible.
OursonDaniel,wasthe motivationforHair4Good. When hewasbornhealthyandperfect,I madeapromisetoGodand
myselfthatmylife'smission(as soonasIwasable),wastohelp childreninneed. Twelveyears later,Hair4Good.comwasborn.
Inmypastcareer,thosein authoritysometimeslacked loyalty,conviction,andfaithin teammembers. Afterwitnessing thislackofloyaltyandbasic humankindness,Ipromised myselftoneverletgreedorego takeholdofme. Kindnessand givingbackiscentraltoour businessphilosophy. Lifeishard enough,so,wewantourteamto cometowork,behappyand productive-NopoliticsandNo games.
ThereisabookIreadsomeyears agowhichconveyedavery simplemessageandhadalasting impactonmyphilosophyoflife. "AllIReallyNeededToKnowI LearnedinKindergarten"by RobertFulghumrevealstenets thatcanserveasroadmaptoa happy,fulfillinglife. Thisbook
prefacesuncommonthoughtson commonthings–Bekind, PolitenessandGratitudegoa longwayandnottomention, washyourhands(perfectfor thesetimes).
Describeindetailthevalues andtheworkculturethat drivesHair4Good.
Respectforeachother. Pridein ourmission.Willingnessto dedicateoneselftoworthy endeavours.
Wheredoyouenvisionyourself tobeinthelongrunandwhat areyourfuturegoalsfor Hair4Good?
Ourgoalissimple. Tomaintaina continuousgivingstreamthat increasesyearlytoourcharitable organizationsandtomake productsthatwillhopefullyputa smileonyourface.
Whatwouldbeyouradviceto buddingBusinessLeaders? Ÿ Alwaysbekind
Treatothersasyouwouldlike tobetreated
Don'tloosesightofyourgoals
Communicationisessential
Bepreparedtoworkhard
Makefailureasteppingstone tosuccess
Chief Innovation Ofcer
Miami Ad School Europe
Chief Executive Ofcer Innity Campus
InaBehrendt'sjourneyasa businessleadergrewabsolutely progressively.Whileshe passionatelyandsuccessfullyworked andledteamsasanaward-winning, integratedCreativeDirectorandHead ofDesignindigitaladvertising, traditionalagenciesandforclients worldwideforover15years,Inawas alwaysfollowinghervisionandnever stoppedlearning,discovering&most importantly:collaborating.Sheopines, “Hold your vision and go with the flow while growing organically – trust the process.”
Inaco-foundedthe1stinternational Non-Conference,calledFUTURE SUMMITSERIES–THE100,where 100rebels,pioneersandtroublemakersinthefieldofinnovationwere broughttogethertoshare,ideate& createthefutureoneye-level.
Theseexperiencesmadeherathoughtleaderandexpertinthefieldofdigital transformationwithastrongfocuson creativemarketing&innovationand forthepast7years,anentrepreneur andleaderintheeducationalsectorand isnowafrequentspeakerat internationaltech&innovation conferencesandsummits.
InatrulybelievesthatWomenbelong inallplaceswheredecisionsarebeing madeaswellasmenandgender neutralpeoplenomatterwhich background,raceororientation.We needthisdiversityingeneral,tobe together,livetogether,learnfromeach other,worktogetherandshapethe futureofourworldforthebetter–TOGETHER.
Inasupportswomen,wherevershecan inallsortsofaspects,butshelooksat peopletoworkwith,learnfrom,be together,getinspiredby,etc:as HUMANS,whereeveryonedeservesto betreatedequally.
InaninterviewwithWorld'sLeaders, InaBehrendtsharedherjourneyto becomingarenownedwomanintech.
Belowarethehighlightsofthe interview:
DescribetheMiamiAdSchool Europe's&InfinityCampus' offeringsthataddresstheneedsof yourcustomers.
MiamiAdSchoolEuropeisoneofthe bestandmostsuccessful,creativeand innovativeschoolsinhighereducation intheworld.Withits2-yearportfolio diplomaprogramofArtDirection/ DigitalDesign,CreativeConception/ Copywriting&Storytellingand CreativeTechnology,MiamiAdSchool Europeunitesmanydifferentschoolsin one.Thestudentsgainworld-class roomexperienceandbusiness knowledge,including3international internshipstochooseoutofhundreds oflocationsaroundtheglobe.Their graduatesworkforthebestcreative agencies,innovationcompaniesand techbrandsworldwide.It'sknownas: Theplacewhereyougoto,tobecome whoyouaremeanttobe.Anditispart ofaworld-widenetworkof15schools.
InfinityCampus.
Asatransformationandinnovation expertinthisfield,Inaalsodeveloped theprofessionalprogramorarmof
MiamiAdSchoolEuropefurtherand transferredittothenextlevel.Firstand foremost,sheredevelopedandbrought theadvancedtrainingandcourses online–collaboratedwithexpertsand developedformatsthatdidnotyet exist.Thisstrucksuchachordthatit becameverysuccessfulandisnow officiallyco-foundedasanindependent start-up,whereInaactsasCEO–togetherwithher2businesspartners, SabineGeorg(COOofInfinity Campus&CEOofMiamiAdSchool Europe)&PhilipWogart(CTOof InfinityCampus&CreativeTech AdvisoratMiamiAdSchoolEurope) andincollaborationwithMiamiAd SchoolEurope.
Weaimtoestablishauniqueplatform fortheirspecialcourses,trainings, summitsandbootcampsmadeupof ourexpansivenetworkofmentors–availableonlineregardlessofone's physicallocationbymixingevenmore technologyintotheircreative bloodstream.InfinityCampusmeans Transformation–meansMovement–a Developmentofyourself,your KnowledgeandyourCreativity.It means,topulsate,tomove,topush boundariesandyourselftothenext level.Itmeanstotransform!
“Be yourself and express your power through knowledge, inspiration, intuition, collaboration and creativity.”
We help to enable creative minds to have outstanding ideas throughout constant change and transformation. Re-imagine the unpredictable.
Enlightenusonhowyouhavemadeanimpactinthis industrythroughyourexpertiseintheindustry?
Inspirethenextgenerationthroughcollaborativecreative working&eventsinaverydiverseenvironmentandmore fromaprototypeangleapproachunderacertaintimeframe,to comeupwithideastogethertocreateinnovationsand solutions.
Tofostersustainablechangeandleadthewayinanon-going, evertransformingenvironment–especiallyintheeducational field,forInaitisimportanttoencourage:
a)Listening,observing&learningandusedatatoinform strategicdecisionmaking;actuallysee,understand&think
b)Inspirationandfosteracultureofcreativityand prototypingtoactuallydoandmake.
c)Collaboration&networkingtogainmorediversityinevery kindofaspecttoactuallycare!
ThisguidedIna'sstrategicapproachfortheschool'sDigital Transformation,hereshechangedthefutureprofileof creatives,throughshiftingitfromverytraditionaltomore digital,socialmedia-centrictomorefuturesustainable; T-SHAPEDmethodology.
WhatarethechallengesyouandyourteamatMiamiAd SchoolEurope&InfinityCampuscomeacrossinyour day-to-dayoperations?
Withotherprofessionalpartnersandexpertsinthefield,the leadershipteamsharesacommonvisiontocontinuetofoster closerrelationshipswithstudentsandbuildanetworkfor creativity,marketing,technologyandinnovationonthatall canaccess.
ItwasandisnecessarytousethelearningfromtheCOVID19crisistoestablishtheInfinityCampusasarobustand innovativenewe-learningplatformbasedonthefoundation ofINNOVATION,DIVERSITY&MINDSETtocreate uniquecoursesandexpansivenetworks,independentof physicallocationsbymixingevenmoretechnologyintothe creativebloodstream.
Thepandemicindeedacceleratedandamplifiedmanythings onmanylevels.MiamiAdSchoolEuropealsohadtochange, inventandinnovateevenmoreandevenfaster!Thishasled tomanychanges,suchasthenewFactoryBerlinlocation,in
additiontonewcollaborations.Itreflectswhattheschool standsfor:aprogramthatisfitforthefuture,inan environmentthatisfullofpossibilities.Astate-of-the-art infrastructurewithfastdigitalaccessandhumanconnectionsenrichingandinspiring.TheyfindallofthisinBerlinwiththe FactoryBerlinPartnership,whichoffersavibrantcommunity andastrongcontextforitsstudents.Withstart-upsand creativetechcompaniesnextdoor,alibrary,in-housecafés, artists-in-residenceandplentyofco-workingspacesand 'sandboxes'todevelopaward-winningideas.
Whatpeople,whatbooks,whatlifefactorshave influencedandimpactedyou?
AsalreadyanchoredinherDNAandtobecradledbyher father,Inaisanentrepreneurial,creativespirit.'Youarethe masterofyourmind&thecaptainofyourpassion–navigate yourway!Thisanswercanonlybemulti-faceted,because overtheyears,manydifferentpeoplehavesomehowstepped intotheroleofeitherbecomingawonderfulmentororan inspiringadvisoror-quitesimply,arealrolemodelforIna. Yes,Inalovesbooks,too–like'ReadyPlayerOne','The
Swarm',
Wheredoyouenvisionyourselftobeinthelongrunand whatareyourfuturegoalsforMiamiAdSchool
Notjustneuroscienceresultsshowcasethat,thewaywelearn andengagedoesn'talwaysmatchupwiththewayweget taught.Tostaycompetitiveinanacademically,economical, andtechnologicalway-weneedtorethinkourunderstanding ofintelligence,re-evaluateoureducationalsystem,and reinvigorateourcommitmenttolearning.Inotherwords,we needdisruptiveinnovation.”
“We'll see where my passion, drive and vision takes me. We'll move on inventing new ways in the field of ' INNOVATION IN EDUCATION FOR THE NEXT GENERATION of CREATIVES ' to stay at the forefront of contemporary education. ”
LynOla,thefounderandCEOofChimes Consulting,isaforcetobereckonedwith. Sheisstrategicandfasttoseean opportunity.
ChimesConsulting,whichwasfoundedin2019, combinesITanddigitalmarketingtoprovide solutionsthataretailoredtothedemandsofits clients.Chimes isagroupofbrilliantconsultants selectedbyOlawhoarereadytotakeonany businesschallenge,nomatterhowcomplicated.
LynOlahadastrongfootinthebusinessworld beforetoassumingthehelmasCEO,havingworked forinternationalcorporations.LynOlaisalsoaparttimelectureratoneofthePhilippines'top institutions,wheresheteachesBusiness Administrationcoursesandconnectsthemtothe originsofChimes.
Belowarethehighlightsoftheinterviewconducted betweenWorld'sLeadersandLynOla:
WhatwastheideabehindstartingChimes Consulting?
Olastartedherbusinessindifferentindustries,and ChimesConsultingwassomethingthatshedidn't plantobuild,butwascreatedbydemand.
Olahasagreatpassiontohelppeople. Shehopesof providingmorejobs.SinceLynOlaisknowninthe industry,sheisbeinghiredleftandrightbydifferent projects. SeeingtheneedintheITanddigital marketingarea,LynOlaofficiallyfoundedChimes Consulting.
Today,Chimeshasateamofconsultantswithunique backgroundsandhailingfromdifferentpartsofthe world.TeammembersarelocatedinthePhilippines, Japan,Singapore,SouthAfrica,France,UAEand Japan.Theteam'sdiversityincreasedcreativityand productivity,whichalsohelpedthecompanywithan increaseinclientele.
Howdoyoudiversifyyourcompany'scuttingedgeservicesandsolutionsforpeople, entrepreneurs,andbusinessleaders?
MostoftheprojectsthatChimesConsultinghandle areclientbasedrequirements.Weprovidesolutions totheirautomation,digitalmarketingand customizationproblems.
Additionally,ChimesconsultingalsoprovidesSAAS solutions,thataremostlybasedondaytoday problemsbeingencounteredbyanyone.
AstheCEOofChimesConsulting,whatareyour majorrolesandresponsibilities?
AstheCEOofChimesConsulting,Olaistaskedwith significantresponsibilities.
Olatakestheroleofmentorandleaderforherteam. She'dhelppeopleoutoftheircomfortzoneswhen shesensesuntappedpotentialinthem—allbecause shebelievesintheirindividualdevelopment,even outsideofChimes."After all,"Olamentions, "businesses are only as resilient as the people behind them.”
Startingoffthebusiness,she'dplayalmostallthe functionalrolestherewereandjokinglywishedthat shehadlistenedmoretoherMBAsubjectswayback.
Mostofthetasksthatsheisresponsibleforare buildingrapportwithclientsandsales,asidefrom managing,forecasting,andstrategizingitsdirection.
Whatarethethreethingsyouwouldliketo improveintheorganization?
Atthetopofmyhead,moresystems.Notjust automatedsystemsasatoolbutsystemsthatwill efficientlymakeallthefunctionalareasfunction smoothly
ForChimestocontinuegainingtraction,theentire organizationwouldneedtoadapttotheevolving worldofbusiness.However,Olabelievesthat Chimesstillhasaroomforgrowth.
Whatarethechangesthepandemichasbrought totheITindustry?
TheITindustryhasboomedaseveryoneneedsIT anddigitalmarketingservicestosurvive.Imustsay thatithasincreasedtheopportunitiesintheIT industry,whichhasalsotriggeredalotofcompetitors torise.
Haveyoubeenexposedtocompetitioninthe industry?Ifyes,telluswhatmakesthecompany differentfromitscompetitors?
Competitionisnever-ending;companieswiththe sameservicesarepoppingupeverywhere,withjust oneclick.ThoughChimesConsultingisnot aggressivelymarketingitsservices,thecompany continuouslystepsaheadandinnovates.Clients chooseChimesConsultingbecauseofthe relationshiptheybuildandoftheirpreviousclients' referrals.
TheflexibilityoftheproductsthatChimesoffers makesthemcompetitive.
Chimesaimstobethemosttrustedandsought-after marketingandITsolutionsprovidertobusinesses andentrepreneursworldwide.
Tellusaboutyourvisionforthecompany.Howdo youensureacultureofintegrityandinnovationin thecompany?
Ienvisiontoexpandthebusinessgloballyby providingSaaSandcustomizedservices.
Youneedtowalkthetalk.Dowhatyouimplement.
What'sthegreatestriskyou'vetakenasa professional?
Resigningfrommycorporatejobwasoneofthe gamblesImade.
IwantedtoprovidemorevalueinwhatIdobutI don'thaveanyplanbackthen.AllIknowisIwantto helppeople.KnowingmyselfthatIalwaysfind opportunities, IriskedthecareerIbuiltthatIalways wanted.
Howdoyoubalanceworkandlife responsibilities?
Workingremotelyisachallenge.PersonalandWork lifeintegratesmostofthetime.
Timemanagementisthekey.Mycalendaris maintainedproperly.Strictlymaintained.Imakesure Ihavetimeforworkandforleisureormyself.
Whatadvicewouldyougivetotheemerging entrepreneursandenthusiastsconsideringa careerinanindustry?
Beinganentrepreneurisgreat.Youwillbeabletodo alotofgoodwork.Justprepareyourselftohandle demandingpeople.Additionally,donot
EmmanuelleGanne,Senior Analyst,Economic ResearchandStatistics DivisionatWorldTrade Organization(WTO),isaspecialist ininternationalcommerce,trade policy,globalgovernance,and diplomacywithawiderangeof expertise.
AtWTO,Emmanuelleleadsworkon blockchainsandSMEs.Sheisa regularspeakeratblockchainevents and,in2018,wrotethebook "Can Blockchain Revolutionize International trade?",whichis widelyacknowledgedasareference onthistopic.
Belowarethehighlightsofthe interviewconductedbetweenWorld's LeadersandEmmanuelleGanne.
Briefouraudienceaboutyour journeyasaleader.What challengesyouhadtofacetoreach whereyouaretoday?
Theworldofinternationaltrade remainstraditionalinmanywaysand isstillverypaper-intensive.WhenI startedlookingintoblockchain's potentialforinternationaltrade,I realizedthatpeoplearoundmeknew verylittleaboutthetechnologyand oftenreducedittocryptocurrencies. Manydismissedit.Thisprompted metowritemy2018book"Can BlockchainRevolutionize InternationalTrade?"toraise awarenessabouttherelevanceofthis technologyforinternationaltrade,to trytobuildabridgebetweenthe businesscommunityandgovernment officials,andtomaketradediplomats realizethattheyhaveakeyroleto playinenablingthedevelopmentof thistechnologytosupportthemove towardspaperlesstrade.
Thefirstreactionsintradediplomatic circleswereoftencircumspect,but
myworkwasmetwithgreatinterest fromthebusinessside.The internationalrecognitionIreceived frombusinesseshasproved importanttohelpingmepushthese issuesattheWTO.
DescribehowtheWorldTrade Organizationcanhelppush Blockchainfortrade?
TheWTOisarules-based Organizationandhas,inmyview,a criticalroletoplayinsupportingthe widescaledeploymentofthis technologytofacilitateinternational trade,fortworeasons.First,because thecodeneedslaw Technologyis onlyatool.BlockchainandDLT applicationsintradecanonlybeused onalargescaleifanenablinglegal andregulatoryenvironmentisputin placetoallowthemtobedeployed widely Weneedtomakesure,for example,thate-signaturesare recognizedandthatelectronic documents,includingnegotiable instruments,canbetransferredacross borders.Onthesetwofronts,alotof workremainstobedonetosupport tradedigitalization.Discussionson issuesrelatedtodigitaltradeare underwayattheWTOinthecontext ofthejointinitiativeonecommerce.
Second,blockchainisaglobal technologyandinternationaltradeis cross-jurisdictionalbynature.Having acoordinatedapproachata multilaterallevelontheseissuesis essential.
Enlightenusonhowyouhave madeanimpactonthisindustry throughyourexpertise?
Myrolehasbeentoraiseawareness, initiateadigitaltransformation journeyandbuildknowledgeoftrade officialsthroughresearch, publicationsandeventsonissues relatedtoblockchainfortradeto
supporttheirrule-makingwork.The 2019and2021GlobalTrade& BlockchainForumsbroughttogether hundredsofpractitionersandtrade officialstodiscussissuesrelatedto blockchainfortradeandhelpbring theseissuestotheWTO.
Irecentlydeveloped,incooperation withtheInternationalTradeCenter, thefirstonlinecourseonblockchain fortradeaimedprimarilyatSMEs. Buildingabridgewiththeprivate sectorhasbeenoneofmypriorities.
I'vebeenworkingcloselywiththe InternationalChamberofCommerce –andrepresenttheWTOonthe governingboardoftheICCDigital StandardsInitiative.
Whatarethechallengesyouand yourteamattheWorldTrade Organizationcomeacrossinyour day-to-dayoperations?
Anotherpartofmyworkrelatesto SMEs:tryingtomaketheirlivesas exporterseasier.Becausetheyhave limitedresources,SMEsstruggleto participateininternationaltrade.
WheninteractingwithSMEs,I realizehowcriticaltrade digitalizationisforthem,howit couldbeagamechangerforthem, butalsohowmuchsupportthey need.
Bringingthevoiceofbusinessesto theWTOandtryingtomakethe worldofdiplomacymoveinsynch withbusinessisessential.This connectionwiththeprivatesectoris importantandneedstobenurtured.
Whatpeople,whatbooks,whatlife factorshaveinfluencedand impactedyou?
Ithinkmyjourneyhasbeenlargely influencedbyatripImadeto Burkina-Fasowithmyparentswhen
Iwasachild.Duringthistrip,we metalocalcraftsmanwhowas makingbeautifulleatherbags.He wassellingthemtoneighbouring placesandtheearningswerejust enoughtoallowhimandhisfamily tolive.Myfatherputhimincontact withArtisanduMonde,afair-trade associationthatsellshandicraftsfrom allovertheworld,andhadalocal storeinthecenterofLyon,my hometown.Theopportunitytosell internationallytransformedthelifeof thislocalcraftsman.Thisexperience showedmefirst-handhowtradecan beapowerfulleverofdevelopment, providedwegivesmallplayersa chancetotradeandhelpthem overcometheburdensome procedurestheygrapplewith.
Describethevaluesandthework culturethatdrivetheWorldTrade Organization.
ThepreambleoftheMarrakesh Agreement,whichistheagreement establishingtheWTO,isclear:the WTOisaboutraisingstandardsof living,ensuringfullemployment, makingtradeworkbetter.Itisabout people.TheWTOisavalue-based organization.
Wheredoyouenvisionyourself beinginthelongrunandwhatare yourfuturegoalsfortheWorld TradeOrganization?
Ihavealong-termvision,butIdo notwanttotiemyhandswithalongtermplan.WhatIbelieveiscritical intoday'sworldistoremaincurious andagile,tokeepaneyeonnew developmentsandtoseizenew opportunities.Bypushing Blockchainfortradeandtrade digitalization,Iwanttomakesure thattheWTOremainsrelevantand
contributesthebestitcantomaking trademoreefficientandmore inclusive.
Whatwouldbeyouradviceto buddingentrepreneurs?
Theworldischangingfast.Weneed peoplewithpassion,vision,and energytodrivechangeandmakethe worldabetterplace.Bebold, ambitiousandinnovative.Goforit!
‘‘
ThuyNguyenistheCMO andalsoaPartnerat ForbesFrance.She participatedinthelaunchofForbes inFranceandwasmainlyincharge ofthemarketingandadoperations. Asarecentcompanywithasmall team,shehasalsohadtohandle differentrolesthatbringvarietyto herjob.
Thuyhasbothexperienced corporateprofessionalexperience andentrepreneurship.Duringher scholarship,shedidvariousjobsto financeherandshecantellyouit taughtheralotandstilldoestoday. AtForbesFrance,sheisincharge ofmanagingclientcampaigns, communicationandcommunity managementwiththeteamand Initiatewin-winpartnerships.She alsolooksforrecruitingagency partnerstodevelopthesales revenues,settingupandmanaging physicalordigitalevents,and workingontechanddigital projects.
Sheisalsocoordinatingadoperationsprojectswiththesales, translation,andeditorialteams.She says. "There is not a day that is alike and this is what I love. I am led by passion, integrity and freedom. And it is very important for me to evaluate the impact of my work. I would love to share with all French the entrepreneurship spirit through Forbes. “
Shereallyencouragespeopleto experienceotherjobsoutsidetheir comfortzone.Sheasserts, "My various experiences in the past have developed my capability to anticipate risks, solve problems and make decisions. I am also aware that good revenue and a great team
are key factors for a company's success. "
Theworldwidereputationof Forbesisoneofthemainassetsof themedia.Onlyafewmediahave worldwiderecognition.Forbes FranceispartoftheForbes network.ForbesFrancewas launchedin2016onthewebfirst andasaprintmagazinein2017.It hasawebsite,forbes.fr,anda quarterlymagazinethatpresents exclusivebusinessinterviews.
AsperThuy,themindsetofForbes isunique; 'Talk positive, think positive, and act positive'.Thisis thespirit,thecompanywantsto spreadinFrance.Itcelebrates successthroughportraitsofleaders tellingtheirentrepreneurialstories.
Shestates, "It ranks success through our famous Forbes rankings (billionaires, 30under30, women …). It celebrates people doing business! People at Forbes
are here to lead by example and make you want to succeed. "
AccordingtoThuy,organizationis prettycrucialtotheexecutionof anyproject.Onecanhaveagreat idea,butwithoutperfectexecution ledbyagreatorganization,the projectwillgonowhere.
Shealsoseeshumanempathyasa majorfactorthatallows understandingandsharingthe feelingsofothers.Shesays, "It brings consideration and recognition towards my partners and team.”
Reward and honor the business success in France.
‘‘
Thuy'sfamilyisveryimportantto her.Sheseesherhusbandasan essentialsupportandherchildren asapriority.Shesays,"Parents (evenseparated)asaguideline, whilesisters,brothersandcousins openmymind."Shelovesreading biographybooks.Asanexample, thebioofElonMuskisamazing. Sheopines, "He is changing the world. A profile like him may occur each century. He is the best example of an accomplished entrepreneur led by his dreams. "
Duringthepandemic,likemany companies,ForbesFrancealsohad toadapttotheworkorganization. Thuyherselflimitedhertripsto onceortwiceperweekforurgent mattersanddidmostofherworkat homeoffice.Thankstoweb conferencetools,theteamhadthe possibilitytomanagefroma distanceandkeepcontactwiththe
partnersandtheteam.Shesays, "This period was beneficial for us; as it taught us to keep trust with the employees, and efficiency in avoiding time wasted on transportation. All positions have been preserved. “
ThenextgoalsofForbesFranceare toenhanceandincreaseits magazinesubscriptions.Before willingtochangetheworld,people havetolookatinspiringmodels theycouldfindinForbesmagazine.
"This is the best investment that all French should make," saysThuy. Thesubscriptionis30eurosfor4 magazinesperyear.Inthenear future,thecompanyisactually developingClubForbes,aplace wheredecisionmakerscanbe members.
AccordingtoThuy,inFrance, businesssuccessesarenot
recognizedincomparisontoother countriesintheworld.However,it hastokeepinmindthat 'entrepreneur is a French word' Frenchpeopleareinventive, curiousandhavegreatproductivity Butdespitethesequalities,they needtobeapprehendedbyrisks andfailures,andbeconsciousthat successisthesumoffailure experiencesandhardwork.
ThuyreferstoElonMusk'swords, "Failure is an option here. If things are not failing, you are not innovating enough." Shebelieves thattheroleasabusinessmediais toshowtheimpossibleispossible bydisplayingtheportraitsof famousAmericanentrepreneurs suchasElonMusk,Mark Zuckerberg,SteveJobs,andmany othersandhowitoccurs.
Tobuildentrepreneurs,itis importanttoencourageyoung peopleaboutentrepreneurship.To realizetheirdreams,theyoung havetodreamfirst.Theninvestin them.Entrepreneurshipisa mindset,notaskill.
JanePeytonfoundedSchoolof Boozein2008duringtheglobal financialdown-turnasacorporate eventscompanyofferingbeer, cider,andwinetastingevents.Jane waswarnedthatitwasnota sensibleideatostartanevents businessduringaglobalrecession, butshethoughttheopposite, becauseeveninarecession,people stillwantadrinkandsome entertainment.
Somebusinessadviserssaidthat usingtheword"booze"inthe companynamewasafollyandthat no-onewouldtakethecompany seriously Thenameturnedoutto beaverygoodideabecauseitis memorable,itdescribeswhatthe companydoes,andthenamemakes peoplelaugh. Theyarethepeople thatwewantasclients!
Itwasachallengetofindclients duringthe2008globalrecession. Fortunately,SchoolofBooze'sfirst clientsofferedrepeatbusinessand gaveexcellentwordofmouth,so theclientbasebuilt.
WhenSchoolofBoozestarted,no othereventsbusinesswasoffering beer&cidertastingeventstheway thattheteamdidsothecompany hadamonopolyforafewyears.
JShesays, "It also helped that we offered pub experiences and worked with destination management companies handling business groups into the UK from overseas – overseas groups are very keen on having pub experiences.”
Belowarethehighlightsofthe interviewconductedbetweenthe World'sLeadersandJanePeyton:
DescribetheSchoolofBooze offeringsthataddresstheneeds ofyourcustomers.
SchoolofBoozeisaone-stopshop forbeer,cider,andwine knowledge,offeringinpersonor videoconferencingtrainingforthe staffofhospitalitycompanies, drinksbrands,anddrinks marketingandPRcompanies.The SchoolofBoozealsohasanelearningplatformwith downloadablebeer,cider,andwine courses.
SchoolofBoozealsooffers corporatebeer,cider,andwine tastingeventsforclient entertainment,networking, incentives,andteambuilding,both inpersonandviavideo conferencing.
JanePeytonisacopyandfeature writerandsupplieswebsiteand publicitycopy,promotionalcopy, andsocialmediacopyfordrinks brands.
Enlightenusonhowyouhave madeanimpactinthisindustry throughyourexpertiseinthe industry.
JanePeytonhaswonmanyawards inallareasofherwork,including forherdrinkknowledge,advocacy, theuniqueaspectofSchoolof Booze'sbusinessoffering,andfor herentrepreneurialskills.Oneof Jane'sfavouriteaccoladesisbeing aGuinnessWorldRecordholder forhostingtheworld'slargestbeer tastingtutorial(1,256people).The companythatorganiseditneededa well-known,accreditedbeer sommelier.JanewasBritain'sfirst beersommelieroftheyearandalso theinstigatorofBeerDayBritain (theUK'sannualnationalbeer day),sothatiswhyshewas chosen.
Professionalawardsinclude:
Ÿ SchoolofBoozewasintheTop 100SME'sinLondonandthe South-EastBusinessAwards 2021.
Ÿ SchoolofBooze-GreatBritish EntrepreneurAwards2021 (Finalist)
Ÿ
JanePeyton-BestCorporate EventsBusinessLeader(South EastEngland(awardedby InfluentialBusinesswoman Awards2021)
Ÿ
JanePeyton-Lifetime AchievementinBeer2018 awardedbytheBritish ParliamentAllParty ParliamentaryBeerGroup
Ÿ
JanePeytonbecametheUK's firstaccreditedPommelier (cidersommelier)in2018 throughtheBeer&Cider Academy
Ÿ
JanePeyton-Outstanding IndividualAchievementinBeer 2017fromtheBeer&Cider MarketingAwards.
Ÿ
JanePeytonistheDrinks EducatoroftheYear(2016) fromImbibeMagazine.She wasalsonominatedforthis awardin2015.
Whatarethechallengesyouand yourteamatSchoolofBooze comeacrossinyourday-to-day operations?
Wealsoaimtobringfunand sociabilitytoourcorporateevents clients. Forourtrainingstaffwe aimtoimpartknowledgeinafun learningenvironmentthatinspires themtosell,serve,and communicatewithconfidence.
Wheredoyouenvisionyourself beinginthelongrun,andwhat areyourfuturegoalsforthe SchoolofBooze?
Futuregoals,tomarkettheSchool ofBoozee-learningplatformin India.
Inthelongrun,Iplantowritemore books(Ihaveninepublished books).
Whatwouldbeyouradviceto buddingbusinessleaders?
Ÿ
JanePeyton-WomenoftheYear Award2015
Findingnewclients,clientspaying ontime,keepinguptodatewith socialmedia,keepinguptodate withandimplementingchangesto SEO.
Findanicheand'own'it.Havea uniqueofferinginsomethingthat haswideappeal.Choosetoworkin asectororspecialiseinasubject thatyoureallyenjoyandthatdoes notfeellikework.
Ÿ
JanePeyton-Britain'sfirstBeer SommelieroftheYear(2014) awardedbytheBeerAcademy andBritishInstituteof Innkeeping
Whatpeople,whatbooks,what lifefactorshaveinfluencedand impactedyou?
Ÿ
JanePeyton-GoldAwardfor WritingintheTradeMedia 2015andSilverAwardforBeer &FoodWriting2014,Silver AwardforBestBeer Broadcasting2017-allthree camefromtheBritishGuildof BeerWriters.
Smallbusinessownerswhobuilta businessfromscratchand succeededinspireandinfluenceme tokeepgoing.Allthebookson alcoholicdrinksthatIreadimpacts mebyincreasingmyknowledge.
Describeindetailthevaluesand theworkculturethatdrivethe SchoolofBooze.
Ÿ
JanePeyton'sHistoricLondon beertastingpubtourwasvoted TopGlobalExperiencein2012 andBestBritishOperatorin
AtSchoolofBoozewestriveto makeworkfunforourassociates.
Ms.HélèneEchevinistheExecutive ChairpersonofC-Care(Mauritius)Ltd. andtheChiefExecutiveOfficer& DirectorofCIELHealthcareLtd.SincejoiningCIEL inMarch2017,HélèneEchevinhasplayedakeyrole indevelopingCIEL'shealthcareportfolioandin leadingCIEL'soperationalexcellencejourney
PriortojoiningCIEL,HélèneEchevinworkedfor EclosiaGroupandaccumulated17yearsof experienceinoperationsandprojectmanagement,at bothcompanyandcorporatelevels.HélèneEchevin wastheMauritiusChamberofCommerce'sfirstlady president.SheisalsoamemberoftheboardofCIEL TextileLtd,SunLtdandMaurilaitLtd.
Thefollowingaresomehighlightsfromtheinterview betweenWorld'sLeadersandHélèneEchevin:
Whatwasyourkeydrivingforcetojointhehealth sector?
IthinkIwasshapedtoserveothersfromavery youngage.Healthcaregivesagreatersenseof purposethananyothersectorIhavebeenin.Despite thecontinuouschallenges,youreallyfeelthatyouare
doingsomethinggoodforsociety, andthisisextremelyrewarding.
Tellusaboutthecompanyand itscomprehensivehealth services.
TheGroupistheleadingprivate healthcareproviderinMauritius andUganda,with:
Ÿ Thereare2mainhospitalsin Mauritius:CliniqueDarnéand WellkinHospital.
Ÿ
1mainhospitalinUgandaIHK
Ÿ Thisisultimatelylinkedto thequalityofeducation:
Greatemphasisshould continuouslybeputoneducation sothatpeoplebetterunderstand theimportanceofpreventionand thatmoreclinicalstaffaretrained acrosstheworld.
Ÿ
Accesstomedicalexpertise: qualitynursesanddoctorsto serveourcause.
Inyourmostrecentrole,how didyoufosterethicalbehaviour inyourteam?
Whatadvicewouldyougive someonewhoisaspiringtojoin theindustry?
Itisaverypersonallyenriching andchallengingindustry:soif youhaveabrightmindanda positiveattitude,youwillhave funandnevergetbored.Ifyou putyourheart,mindandsoulinto it,thereisnothingyoucan'tdo!
Itismanagingahotelandadding ontopofitallthecomplexityof medicalandclinicalservices.
Ÿ
20primarycareclinics—CCareClinicsandIMCs
Ÿ
1medicallabcompany,C-Lab including10collectioncentres acrosstheislandofMauritius and18labsinUganda.
Webelieveinofferinga continuumofcarewhile continuouslyinvestinginour humancapitalresources,which arethebackboneofour healthcaresystem,henceour recentcollaborationwithalocal partnertosetupanursingschool.
Asahealthcareleader,whatare threeareasofsociety,industry, orpeople'slivesthatyouwould liketoseeimproved?
Ÿ Accesstogoodquality healthcare-
Inourregion,thereisstillso muchtodotohelppeopletotake careoftheirhealthandof themselves.
Firstofall,itisaboutwalkingthe talk:asaleader,whatdoIdo? WhatshouldIsay?WhatdoI acceptornot?Alltheseare importantsignals.
Then,itisaboutthegovernance: settingupacodeofethicsandall relatedproceduresaroundit.And afterthat,itismakingsure contractsexistbetweenthe organisationandkeystakeholders sothattherulesareclearly defined.
Tellusaboutyourvisionand missionforthecompany. Wheredoyouseeyourselfin thenext5years?
Wewanttoimprovethequalityof lifeinEastAfricaandmeetthe increasingneedforquality healthcare.Toachievethat,we willcontinuetoinvestin countrieswecurrentlyareand growourpresenceinother marketsoftheregion.
Itisaboutchangingpeople's lives,andbysodoing,givesan extraordinarysenseofpurpose.
Butitisallabouthardwork:you cannotmissitinhealthcare;there isnotreallya"secondchance" whenyoutakecareofapatient. Soyoubetterbeveryqualitydrivenandtakeprideinit.
Eachleaderhashisorherown notionofsuccess.Tellusabout yourviewsonsuccessandwhy youthinkthatway.
Success is about having a positive influence on society and actively participating in making it better for the next generation.
Success is about transmission: what can I do well today to serve tomorrow
And Success is about selfdevelopment: become a better person. But success is also about tangible results: results count and speak for themselves.
Sharesomepatientorclienttestimonialsthat showhowsatisfiedtheyarewithcurrentservice levels.
Testimonialsreceivedareacrossdepartments.For example,weperformedthefirstendoscopiclumbar discectomyatWellkinHospitalinMay2021.The patientusedtosufferfromlowerbackpainwhichgot worseovertimeandreachedapointwhereit seriouslyaffectedhermobility.Surgerywastheonly recourseavailablesothatshecouldresumeher activitiesand,aboveall,nolongersufferfromher back.AfteranMRI,weoptedforanendoscopic lumbardiscectomy.Itisaminimallyinvasivespine surgerythathasmanybenefitsforpatients.
"
I lived with this pain for a while, but it had become unbearable. Dr. Karunagaran took a long time to explain to me how the operation would go. Before that, I had never heard of this technique. After the surgery, I immediately felt better. I can now walk again, even though I was in a wheelchair not so long ago. I hope to return to work in the coming weeks and maybe even start driving again","saysthe patient,whois50yearsold.
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