World's Most Empowering Businesswomen Making an Impact in 2022

Editorial Note

World's Most Empowering Businesswomen Making an Impact in 2022

CreatingSuccessStoriestoInspiretheWorld

Womenbusinessleadersareachievinggreatthingsinany organisation.Theyareleadingtoday'scorporateworld becauseoftheirinclusiveandempatheticattitudes.When itcomestotheiraspirations,womenareregardedtobe ambitious.Theyhaveloftygoals,goodobjectives,and admirableobjectives.Theymotivatetheiremployeesby establishingloftygoals.Theytransformobstaclesinto opportunities.Theygraspopportunitieswithpassionand capitaliseonthemtomakeadifference.Empathy, competence,andcompassionareattheforefrontof emotionalintelligence.

Aproactiveapproachistakenbyempoweredleaders.They arewillingtotakeonnewchallengesandaccomplish outstandingresults.Theseleadersareneverovertakenby fearormediocrity.Theirthoughts,words,anddeedsareall inharmony Theyarefullyawareoftheirabilitiesanddo notplaceanyrestrictionsonthemselves.Theyrecognise thattheycanexcelinanytopictheychoose.Theyknow howtomakethemostoftheopportunitiesavailableto them.

Womenleadersmotivatetheirfollowersbyestablishing loftygoals.Theytransformobstaclesintoopportunities. Theygraspopportunitieswithpassionandcapitaliseon themtomakeadifference.Empathy,competence,and compassionareattheforefrontofemotionalintelligence. Theyaregoal-orientedleaderswhoweightheprosand consofeachcircumstance.Thesewomentaketheleadand

setanexampleforotherstofollow

Initsmostrecentedition, “World’s Most Empowering Businesswomen Making an Impact in 2022,” World’s Leadersrecognizedthemostrenownedleadersbasedon theirvisionandsuccess.

ThecoverfeaturesDanielleSilvaAdornatoCEOofFBR AviationInc.HavingadegreeinInternationalBusiness, Daniellealwaysthoughtbig,evenwiththeoptionto continueworkingwithherfather,whichinspiredheruntil todaywithhisamazingpassionforaviation.Shehad alwaysaspiredtorunherownfirm,tocreateherown businessphilosophybasedonherownidealsand aspirations.

Inthisspecialissue,we'llsharesimilar,inspirationaltales andinterviewswithmanyofthesededicatedleadersto raiseawarenessabouttheireffortstomaketheworkplace anabodeimprovementandgrowth.Also,whileyouflip throughthepages,don'tforgettoreadthearticlescreated byourin-houseeditorialstaffandindustryexperts.

Happy Reading!

World's Leaders Magazine is a Media Company that covers stories of business leaders around the globe. Consistent updatestoouronlinepublication,internetbasedlifeandmastersentiment give a substance rich pursuing knowledge loaded up with fascinating perspectives and remark on the issues of the worldwide business. World's Leaders Magazine inspires readers and users to think beyond traditional boundaries, lead conversations and create the future of business. Everyone wantstoknowthejourneyofasuccessfulpersonalityoraventure.Theywant toknowmoreabouttheestablishment,aboutthepaththatledthemtothe pinnacle, about the obstacles overcome, and the all hard work about the Success.World'sLeadersMagazineistheplatform,whereweareunwinding theuntoldstoriesofbusinessleadersandthestoriesofstartupturninginto the venture. World's Leaders Magazine is a trustworthy and honesty acquiringacknowledgmentfrombusinesspioneersuniversally.

ABOUT US ADDRESS 200 Broadway, New York, NY 10038, US

EDITOR IN CHIEF STEVE SANCHEZ

ART & DESIGN DIRECTOR JACK ANDERSON SALES MANAGER ALEX GONZALEZ, KATE ANDERSON BUSINESS DEVELOPMENT MANAGER GRACE

NELSON, ANNA CARTER

FOR EDITORIAL ENQUIRES | info@worldsleaders.com

NicoleMixdorf,Chief WellnessOfficerof BalancebyNature, enjoysdesigningandpresenting inspiringmaterialtocorporate audiencesthroughworkshopsand keynotespeechesasan entrepreneurleadinganawardwinningemployeewellnessfirm. Sheisthedrivingforcebehind thecompany'sprogramand technologydesign,aswellas beingextremelyinvolvedindayto-dayoperations.

Nicoleworkedinthecorporate sectorforabiginternational travelfirmbeforefounding BalancebyNaturein2012.She workedherwayupthesales ladderasasalesleader,pushing peopletoreachtheirfullpotential whileleadingbyexampleasa high-performingsalesperson.

Belowarethehighlightsofthe interviewconductedbetween World'sLeadersandNicole Mixdorf:

Whatwastheideabehind startingBalancebyNature?

BalancebyNaturewasbornout ofaneedtobringwellnessinto theworkplaceandtohelp companiescreateaward-winning culturesofhealththatattractand retaintoptalent.It'simperativeto giveemployeesatoolboxof techniquesandstrategiesto reducestress,buildresiliency, shiftintoagrowthmindset,and healtheirbodies.Peopleare struggling,andtheorganizations thatofferproactivesupportwill reapthebenefitsofahealthier,

moreengaged,innovative,and collaborativeworkforce.

Howdoyoudiversifyyour company'scutting-edge services/solutionsforpeople, entrepreneurs,andbusiness leaders?

BalancebyNatureoffersawide rangeofservicestosupportthe mental,emotional,physical,and financialneedsofdifferent populations.Ournewestprogram, BalancebyNatureTV,isan amalgamationofourmost successfulprograms, incorporatingmindfulleadership, worklifebalance,holistic healing,fitness,nutrition,and personaldevelopmentintoan easy-to-useTVandmobileapp thatuserscanaccessanytime,on anydevice,fromanywhereinthe world.Wehaveadiversegroup ofinstructorsandspeakers creatingcontentthatspeakstothe needsofdifferentgroups.

Whatarethethreethingsyou wouldliketoseeimprovedin theorganization?

Wearecontinuingtogrowour teamandarefindingwaystobest utilizeeveryone'stalentsand uniquebrilliance.Assuch,we havebeenimplementingnew tools,changingsomeroles,and bringinginnewtalenttosupport ourgrowth.Thetechnologypiece wasahugeareaofopportunity forexpansion,sowearethrilled tobelaunchingournewBalance byNatureTVplatform,which willallowouruserstoengage withouraward-winningcontent inawholenewway.Weare developingstrategicpartnerships withorganizationsthatoffer complimentaryservicesandsee thatasatremendousopportunity forgrowth.

Haveyoubeenexposedto competitionintheindustry?If so,telluswhatmakesthe companydifferentfromits competitors?

Overthelast9yearsthatIhavebeenrunning BalancebyNature,theemployeewellnessspacehas gottenverycrowded.Therearecountlessproviders offeringmeditation,fitness,personaldevelopment, andleadershiptraining.It'simperativethatwestay focusedonwhatwedobest,whichisinspiring peopletoimprovetheirlivesandhealtheirmindsand bodies.Weareuniqueinthemarketintheexpansive listofservicesthatweoffer Theintroductionof holistichealingmodalitiestakesourprograms beyondwellnessandwell-beingintowholeness,as wearenotonlyteachingemployeeshowtoreduce stressanddevelopcopingskills,buthowtotrulyheal theimbalancesintheirbodiessotheycanstepintoa betterversionofthemselves.Ontopofthis,weare givingleadersstrategiestointegratewellnessinto theirdailyoperationsandteamcultures,providinga toolboxofresourcestheycanusetosupporttheir staffandencouragegreatercreativity,collaboration, andinnovation.

Tellusaboutyourvisionforthecompany.Howdo youensureacultureofintegrityandinnovationin thecompany?

Ourvisionistopositivelyimpactthelivesof100 millionpeople.That'samassivegoal,andalittle scarytosayoutloud,butcreatingaglobalmovement thatawakenspeopletostepintotheirbestlivesdrives everythingthatwedo.Weknowwhoweareand standinthetruthofourpurposeandvalue,which ensuresaconstantconnectiontointegrity.Wealways embraceinnovation,listeningtotheneedsofour customersandaudience,anddeliveringnew experiencestostayonestepaheadofthecurve.

What'sthegreatestriskyou'vetakenasa professional?

ThegreatestriskI'veevertakeninmyprofessional careerwasquittingmylucrativecorporatejobtostart awellnessbusiness.Itwasterrifyingtoletgoofthe incomeandsecuritythatmypreviousjobprovided, butIwasdeeplyconnectedtothevisionofwhatI wantedtocreate.

Asathoughtleaderinthewellnessspace,it's importantthatIwalkmytalk.Ineedtobealiving, breathing,embodimentofwellnesstosellwellness; otherwiseI'dbeafraud,right?Creatingbalanceisat thecoreofwhatIteach.There'sareasonour companyiscalled"Balance"byNature.It'sallabout bringingourlivesbackintonaturalbalance. Istarteachmorningwitha15-minutepracticeof prayer,intentionsetting,breathwork,anddancing!I fitmicro-momentsofwellnessintomyworkday, takingquickbreakstostandupandstretch,go outsideforafewdeepbreaths,ortohydratemyself.I scheduleonewalkingmeetingeachdayinmy calendar,whereIsuggesttotheotherpersonthatwe bothgoforawalkatthesametimeandtalk.This allowsusbothtogetsomemovementintheday withouthavingto"findmoretime".Ienjoycooking dinnerafterwork,andthenplayingwithmykiddos untilweputthemtobed.

Mybestadviceistogetclearaboutwhoyouwantto beaheroto,andjustgetstarted.Weholdourselves backsooftenbecausewe'rewaitingforthatperfect momentorforeverythingtobe"justright."Lifeis short.Followyourdreamsandgetacoachora mentorthathasalreadywalkedthepathandcan guideyouonthejourney.Thereisnoneedto reinventthewheelwhenyoucanlearnfromsomeone elseandskipafewsteps.

Howdoyoubalanceworkandlife responsibilities?

Whatadvicewouldyougivetoemerging entrepreneursandenthusiastsconsideringa careerinanindustry?

ThuyNguyenistheCMO andalsoaPartnerat ForbesFrance.She participatedinthelaunchofForbes inFranceandwasmainlyincharge ofthemarketingandadoperations. Asarecentcompanywithasmall team,shehasalsohadtohandle differentrolesthatbringvarietyto herjob.

Thuyhasbothexperienced corporateprofessionalexperience andentrepreneurship.Duringher scholarship,shedidvariousjobsto financeherandshecantellyouit taughtheralotandstilldoestoday. AtForbesFrance,sheisincharge ofmanagingclientcampaigns, communicationandcommunity managementwiththeteamand Initiatewin-winpartnerships.She alsolooksforrecruitingagency partnerstodevelopthesales revenues,settingupandmanaging physicalordigitalevents,and workingontechanddigital projects.

Sheisalsocoordinatingadoperationsprojectswiththesales, translation,andeditorialteams.She says. "There is not a day that is alike and this is what I love. I am led by passion, integrity and freedom. And it is very important for me to evaluate the impact of my work. I would love to share with all French the entrepreneurship spirit through Forbes. “

Shereallyencouragespeopleto experienceotherjobsoutsidetheir comfortzone.Sheasserts, "My various experiences in the past have developed my capability to anticipate risks, solve problems and make decisions. I am also aware that good revenue and a great team

are key factors for a company's success. "

Whatdoweoffer?

Theworldwidereputationof Forbesisoneofthemainassetsof themedia.Onlyafewmediahave worldwiderecognition.Forbes FranceispartoftheForbes network.ForbesFrancewas launchedin2016onthewebfirst andasaprintmagazinein2017.It hasawebsite,forbes.fr,anda quarterlymagazinethatpresents exclusivebusinessinterviews.

AsperThuy,themindsetofForbes isunique; 'Talk positive, think positive, and act positive'.Thisis thespirit,thecompanywantsto spreadinFrance.Itcelebrates successthroughportraitsofleaders tellingtheirentrepreneurialstories.

Shestates, "It ranks success through our famous Forbes rankings (billionaires, 30under30, women …). It celebrates people doing business! People at Forbes

are here to lead by example and make you want to succeed. "

TheOrganizationalChallenges

AccordingtoThuy,organizationis prettycrucialtotheexecutionof anyproject.Onecanhaveagreat idea,butwithoutperfectexecution ledbyagreatorganization,the projectwillgonowhere.

Shealsoseeshumanempathyasa majorfactorthatallows understandingandsharingthe feelingsofothers.Shesays, "It brings consideration and recognition towards my partners and team.”

ThingsthatInspire

Thuy'sfamilyisveryimportantto her.Sheseesherhusbandasan essentialsupportandherchildren asapriority.Shesays,"Parents (evenseparated)asaguideline, whilesisters,brothersandcousins openmymind."Shelovesreading biographybooks.Asanexample, thebioofElonMuskisamazing. Sheopines, "He is changing the world. A profile like him may occur each century. He is the best example of an accomplished entrepreneur led by his dreams. "

GrowingandLearningduring thePandemic

Duringthepandemic,likemany companies,ForbesFrancealsohad toadapttotheworkorganization. Thuyherselflimitedhertripsto onceortwiceperweekforurgent mattersanddidmostofherworkat homeoffice.Thankstoweb conferencetools,theteamhadthe possibilitytomanagefroma distanceandkeepcontactwiththe

partnersandtheteam.Shesays, "This period was beneficial for us; as it taught us to keep trust with the employees, and efficiency in avoiding time wasted on transportation. All positions have been preserved. “

FutureGoals

ThenextgoalsofForbesFranceare toenhanceandincreaseits magazinesubscriptions.Before willingtochangetheworld,people havetolookatinspiringmodels theycouldfindin Forbesmagazine.

"This is the best investment that all French should make," saysThuy. Thesubscriptionis30eurosfor4 magazinesperyear.Inthenear future,thecompanyisactually developingClubForbes,aplace wheredecisionmakerscanbe members.

EncouragingBudding Entrepreneurs

AccordingtoThuy,inFrance, businesssuccessesarenot

recognizedincomparisontoother countriesintheworld.However,it hastokeepinmindthat 'entrepreneur is a French word' Frenchpeopleareinventive, curiousandhavegreatproductivity Butdespitethesequalities,they needtobeapprehendedbyrisks andfailures,andbeconsciousthat successisthesumoffailure experiencesandhardwork.

ThuyreferstoElonMusk'swords, "Failure is an option here. If things are not failing, you are not innovating enough." Shebelieves thattheroleasabusinessmediais toshowtheimpossibleispossible bydisplayingtheportraitsof famousAmericanentrepreneurs suchasElonMusk,Mark Zuckerberg,SteveJobs,andmany othersandhowitoccurs.

Tobuildentrepreneurs,itis importanttoencourageyoung peopleaboutentrepreneurship.To realizetheirdreams,theyoung havetodreamfirst.Theninvestin them.Entrepreneurshipisa mindset,notaskill.

MissyMacKintoshisthe

FounderandCEOof MisMacKClean Cosmetics,abeautyproduct companythataimstoredefinethe cosmeticsindustrybycombiningthe high-qualityapplicationwithethical andecologicalmanufacturing.Missy MacKintoshbuiltMisMacKfromthe groundupinherbasementinsmalltownCanoe,BC,Canada.She personallyhasnevermetorknewof anyonewhohadbuiltaMakeup brandbefore.Shehadtolearnallof itonherown.However,shehasbeen intheindustryforover25yearsand 16yearsofthatasaProfessional MakeupArtist,andherworkhas beeninternationallypublished,and shehasworkedinManagementfor companiessuchasMAKEUPFOR EVER,andNars.Shesays, “As someone who eats, sleeps, breathes makeup on a daily basis, I know what works and what doesn't.” According toMissyMacKintosh,shehadthe visionofMisMacKinherheadfora

longtime. “In 2017, it was time to bring my plan to action,” saysMissy MacKintosh.

Belowarethehighlightsofthe interviewconductedbetweenWorld's LeadersandMissyMacKintosh:

DescribeMisMacK'sofferingsthat addresstheneedofyour customers.

MisMacKisoneofthefirst ProfessionalPerformingClean MakeupLinesontheMarket.In 2016IwasintroducedtoClean Makeup,buttheyallhadthesame issue–lackofperformanceand pigment.Tryingtofindproductsthat helduptomypickyprostandards justdidn'texist.SoIcreatedthem workingdirectlywithaFemale CanadianChemistwhospecializesin Cleanbeauty.MisMacKmergesboth theMainstreamtheCleanandthePro worldintooneuniqueamazing brand.Iunderstandthatmakeupis

notapassivesale.Ittakeseducation andgettingourclientsintoourchair toexperienceitfirsthand.Atour MisMacKstores,weoffer ComplimentaryPamperingSessions alldayeverydaytogiveourclients exactlythat.Wearealsotheonly brandthatoffersprivateoneonone makeuplessonswhereyoubecome thestudentandlearnasyou'redoing yourmakeupwithourguidance.We makeyouwriteeachstepdown,so youhavethattotakehomewithyou. Becausereally,wherecanyougoto learnwithoutsomeonetryingtosell youatrend.Weteachbasedona techniquethatIcalltheNatural Guidestoaface.Thesearetaughtin ourMisMacKArtistryeducation modulesforfutureMakeupArtists wantingtolearnandbecome professionalmakeupartists.

Enlightenusonhowyouhave madeanimpactinthisindustry throughyourexpertiseinthe industry.

MisMacKprovidesfunandsafe productspackedwithpigmentand performbetterthanmainstream.I understandhowproductssitonthe skinandworkwithmyChemistto createthem,sotheyareeasyfor consumerstoapplyandblend.The technologywe'reusingisincredibly uniqueinthecosmeticworld.We're trulypushingtheindustryforwardin morewaysthanone.Ourimpactis alsoaroundeducation.Weare passionateabouteducatingthePro worldofMakeupArtistsandthe everydayconsumerthatyourbodyis yourlargestorgan.Itonlytakes28 secondsforatoxicingredienttohit yourbloodstream.Yes,yourbodyis goodatgettingridofitbutwhen we'remarinatingintheseproducts sincebeforewearebornoursystems tapout.Westartseeingallergies,and alotoftheseingredientsarehormone disruptorsthatcancontributeto fertilityissues.We'reproviding makeupandtoolsthatallow everyonetoignitetheircreativity, pushtheirlimits,andworkflawlessly inasafewaynotonlyforallhumans butalsoforourenvironment.

Whatarethechallengesyouand yourteamatMisMacKcome acrossinyourday-to-day operations?

Welltobequitehonest,wedoallthe thingshereatMisMacKHQ includingshipping,receiving,and labelling.Andgettingourlabelson straightistrulyadailychallengelol.

Whatpeople,whatbooks,whatlife factorshaveinfluencedand impactedyou?

DanySanzthefounderofMakeup Foreverismybiggestidol.Our storiesareincrediblysimilar,anda supercoolthingisthatwenowhave herfullsupportandherusing MisMacKinherprokit.Mytime

favouritebookisthe5amClub.

Takingintoconsideration,the currentpandemic,anditsimpact onglobaleconomies,howareyou drivingyourorganizationto sustainoperationsandensuring thesafetyofyouremployeesatthe sametime?

Safetyisofutmostimportancehere atMisMacK.Asapromakeupartist sanitationisournumberonepriority Beinginasmallboutiqueshopthat's asmallbatch,we'reabletoeasily managequalityandsafetycontrol. Wealwaysmakesureourteamis happyandhealthy

Describeindetailthevaluesand theworkculturethatdrives MisMacK.

Wevalueeducation,customer service,customerexperience,and fun.Makeupisfun.Weoffer complimentarypamperingsessions alldayeverydayatourMisMacK stores;educatingourclientson productplacementandhowtouse ouruniqueproducts.Webelieveless ismoreandlearninghowtouseour

productsinmultipleways.Ourtagis 'we'reSmallbutMightyandthe MastersofMulti-Purposeproducts'. Eliminatingwastefulpackagingand theoverwhelmingguiltyfeelingyou havewhenyouopenupanoverpackedmakeupbag.Weteachthat “Makeup does not define you; it's merely a tool of Empowerment”

Wheredoyouenvisionyourselfto beinthelongrun,andwhatare yourfuturegoalsforMisMacK?

IenvisionMisMacKbeingatrusted GlobalBrand.Mygoalistohave about5storesacrossCanada,onein London,oneinParis,NewYorkand LA.9.Whatwouldbeyouradviceto buddingentrepreneurs?Failintoyour flow.Failureiswheregrowth happens.Isayifyou'renotfailing you'renotgrowing.Everythingis alsofigure-out-able.Ifyouwantit badenoughyouwillfigureoutaway tomakeithappen.

Theworldisatthevery beginningofaverysteep change.The4thindustrial revolutionishere,andit'sonly goingtoaccelerate.AIwillchange theworldwelivein.Meet SandrineDesbarbieux-Lloyd,a digitalleaderbynaturerenowned fordrivingchangesin organizations.

WithSandrine'sexpertiseindigital, shehasbuiltahigh-performing Europeandigitalteamthat overachievestargetseveryyear Shementions,"As a marketer with over 25 years' experience, I keep the team focused on always putting the customer at the heart of what we do." Asadigitalmarketer, Sandrineconcentratesonhypertargetingandhyper-personalization ofteamcommunicationwiththe company'svisitorsandcustomers, usingAIandmachinelearning. Thishelpstoincreasecustomer satisfactionandgenerateadditional revenueforthebusinessatthe sametime.

EmbracingtheChangestoGet Ahead

Digitalchangesarehappening everyday.Itisnolongerjusta channeltomarket,butawayof life.Sandrinebelievesit'sherjobto makepeoplecomfortablewith digitaladvancementsandtakethem alongonthejourney. "It's been my role to keep on top of those changes, be ahead of them sometimes, lead teams into the unknown, and make sure my team keeps on learning and challenging themselves," saysSandrine.

Overtheyears,shehaslearnedthat thebestresultswhencreating

changealwayscomefrommultiple teamsandmultipleoutputs.She says, "Good leaders listen to all views before shaping their own, and the great ideas that all of my team have helped form what change looks like." It'sespecially trueofalltheworkthecompany doesinAI/machinelearningand intelligentautomation.Sheopines, "We are at the beginning of the fourth industrial revolution and everything is going to change, so I am trying to keep ahead."

AdvanceTechOfferings

Samsungprovidesinnovative productsandexperiencesthat enrichtheircustomers'liveswith meaningfultechnologythatputs

theirneedsatthecore.Samsung's extensiverangeofproductsspans fromsmartphones,tablets,and wearabledevicestoTVs,digital appliances,andmore,alldesigned withthemissionofimprovingthe dailylivesofpeoplearoundthe world.

Samsungisalsofocusedon innovationsneededfortomorrow, andhowitcanbuildamore connected,thoughtfulfuture.

ChallengesExposedbythe Pandemic

Duetothepandemic,thefocuson digitalhasbeenkeyforall businesses.It'sbeenthesameat Samsung.Asateam,allmembers

havehadtoworkhardtostepup andincreasethecompany'sdigital presence.Sandrineopines, "It has accelerated our digital transformation by 5 years."

AccordingtoSandrine,outsideof thepandemic,otherchallenges havebeentheintegrationofdata andsystems,movingawayfrom manualworktobeingmoreand moreautomated,tryingtomove from3rdpartycookiesto1stparty data,andhavingthesystemsand processestobefitforthefuture advertisingworld.

LearningfromExperienced Leaders

Sandrinehasbeenluckytohave workedforgreatleadersinher careerwhohavealltaughther differentthings.Theselearning includehowtobeagoodleaderin toughtimesaswellasgoodtimes; carryingonpraisingteamsaround you;howtoalwayslistentothe roombeforeyouspeak;howto surroundyourselfwithpeoplewho mightbebetterthanyouintheir particularfield;howtobuildgreat teamsandthebestteamsaremade ofdifferences;whatitmeanstobe ateammember.Shesays, "I instill this in my leadership team and use it as a guide to always look for ways to continue to develop."

Sandrinealsoconsidersthatshehas beenluckytoworkwithgreat businesscoachesinhercareer.She asserts, "I have used what I have learned in 'The Chimp Paradox' by Professor Steve Peters, who's a resident psychiatrist with the British Cycling and Sky ProCycling teams. His technique was used by Sir Chris Hoy, Bradley Wiggins,

PrioritizingHealthwithWork

AsaEuropeandigitalteam,the wholeteamhasbeenworking remotelyforthepast18months andhasremainedsuperfocused, workinghardtodelivergreat results.So,asateam,theyhave decidedtoprioritizementalhealth andtryandmaintainawork/life balance.Sandrineasserts, "I, for example, have initiated keeping 122 pm free of meetings every day in everyone's diaries so they can see the daylight, exercise, see their family, have a break. I have also booked monthly slots in everyone's diaries so they can keep developing themselves and learn something new. " Shefurtheradds. "It's important we carry on giving back to our employees given all they do for us as an organization."

SuccessDrivingValuesandthe workculture

AtSamsung,thecompanyhasa fast-pacedandsuccess-driven culture,withadeep-setKorean culturethatconstantlyseeksto improveandinnovate.Thismeans themanagementiscontinuously workingtoprovideconsumerswith thebest-in-classproductsand experiences.Thewholecompany empowersitsstafftodotheirbest workandthistranslatesintoan inspiringculturetobepartof.

AdvicetobuddingEntrepreneurs

AIiseverywherealready Asper Sandrine, "It helps by recommending products I might be interested in, music I might like, and how to best get to where I want to go." Shevisionstaking advantageofthosenew technologiestobetterdelightthe company'scustomers,help employeeshavebetterlives,and ensurethelong-termsustainability ofthebusiness.Heradviceto buddingentrepreneursisto "seek knowledge in that space, train yourself, and experiment."

Craig Bellamy, Ronnie O'Sullivan, and Victoria Pendleton to help them improve their performances. I often refer to it with my team. "

JenniferDeslogesisthe PresidentandFounderof JadeClinics.Jennifer beganhercareerasan electrologistin1989andhas workedtirelesslytoperfectthe "JadeMethodofElectrolysis" sincethen.Asaperfectionist,she adoredelectrolysisasajobthat emphasizedefficiency,safety,and precision.Withtheobjectiveof providingpermanenthairremoval withoutstandingoutcomesforall Canadians,JadeElectrolysis beganfranchisingin2010.

Belowarethehighlightsofthe interviewconductedbetween World'sLeadersandJennifer Desloges.

Briefouraudienceaboutyour journeyasabusinessleader. Whatchallengesdidyouhave tofacetogetwhereyouare today?

Myjourneybeganwithaneedto findasolutiontomyown unwantedhairproblem.Ifound electrolysisandthenwantedto providethatservicetoother individuals.Itwasn'tlongbefore thereweren'tenoughhoursinthe daytotreatallmyclients,at whichpointIstartedtraining otherelectrologiststoattemptto fillthisneed.Theseindividuals struggledwiththebusinessside ofthejob.Theywere,forthe mostpart,greatpractitioners,but thebusinessdecisionsneededto actuallyrunasuccessfulbusiness, inmanycases,wereforeignto them.Franchisingwasthe solutiontothisproblembecause wecouldgivethefranchiseemore

supportinmakingthecorrect businessdecisions.Though franchisingasafranchisor definitelycomeswithitsownset ofchallenges.

DescribeJadeClinics'offerings thataddresstheneedsofyour customers.

Electrolysisistheonlypermanent methodforhairremoval.Itis verydependentontheskillofthe practitioner AtJadeClinics,I developedamethodusingmy32 yearsofexperiencetoperfectthe practitioner'sskills.

Enlightenusonhowyouhave madeanimpactonthis industrythroughyourexpertise intheindustry.

Ispentmanyyearstryingto changetheindustry,by convertingpracticing electrologiststothemethodsthat

Iwasdeveloping.Unfortunately, thatnevergottractionandIbegan trainingelectrologistswithno experience.Idevelopedabrand thatthepubliccouldtrustand gavemanypeopleacareer.

Whatarethechallengesyou andyourteamatJadeClinics comeacrossinyourday-to-day operations?

Thefirstandbiggestchallenge thatwefacedwasthephone. Workingasanelectrologisttakes allyourconcentrationand answeringthephonebecomesa hugedisruptionthroughoutthe day.Ifyoudon'tanswerthe phone,youloseoutonallthe potentialclientsattemptingtofind permanenthairremoval.Our solutiontothismassiveproblem wastodevelopacentralizedcall centerthatallclientsforall locationscouldcalltobooktheir appointmentsandgetthe

informationtheyareseeking. Freeingupthepractitionertodo whattheydobest,electrolysis.

Whatpeople,whatbooks,what lifefactorshaveinfluencedand impactedyou?

Everysingleclienthashada lastingimpactonme.Whena clientgetstheresults,theyhave beenseekingalltheirlivestosee thisjoy.Itissuperrewarding. Equallyimportantareallthe peopleintheJadeClinicssystem, Ilovethemallandtheyhave taughtmemorethanIcan express.

Takingintoconsideration,the currentpandemic,andits impactonglobaleconomies, howareyoudrivingyour organizationtosustain operationsandensurethe safetyofyouremployeesatthe sametime?

Thepandemicgaveusthe opportunitytogainadeeper connectionwithourfranchisees, tosupportthemthroughthehighs andlows,andweareproudtosay thatallofourfranchiseesand practitionersareapartofJade Clinicstoday

Describeindetailthevalues andtheworkculturethatdrive JadeClinics.

Wetreateveryonewithout prejudice.Thisisajudgment freezone.

Wewanteveryonetobe

comfortableandfullyinformed withclearexpectations.

INTEGRITY

Wevaluehonestrelationships andareconfidentinstanding behindourresults.

Weprovideasafe,sterile environment.Ourpractitioners areverywelltrained,with accesstodocumentedstandards ofoperations.

TRANSFORMATION

Welovemakingapositive impactonthelivesofothers.

Wheredoyouenvisionyourself beinginthelongrunandwhat areyourfuturegoalsforJade Clinics?

Ourplanistograduallygrowthe businessbyawarding4-6 franchiselocationseveryyear untilwehaveaclinicinevery

Whatwouldbeyouradviceto buddingbusinessleaders?

Nevergiveup!Ifthisisyour dream,nooneelseisgoingto giveittoyou;youhavetowork forit.

cityacrossCanada,givingall CanadianseasyaccesstoJade Clinics.

Effectiveleadershipisallabout creatingapositiveenvironment withapurposethatmatters,a planthatworks,andoutcomes thatmeetyourobjectives.

Impactfulleadersunderstandhow importantitisfortheteamto embracethechallengeor opportunityahead,contributeto thesolutiondevelopment,and internalizethewinningstrategy.

MeredithCaram,JSGroup's ChiefRevenueOfficer,isa motivatorwhoinspires, encourages,andmotivatesher teamtoachievetheirgoals.Her abilitytotakeorganizationsto newheightsofsuccesshasbeen helpedbyherdecisiveness.Her expertiseembodiesknowledge andexperience,aswellasa proventrackrecordthatinspires confidence.

MeredithearnedherMBAin STEMLeadershipfromBrown Universityin2018,fuelingher academiccuriosityandimpacton thebusinessworld.Meredith CaramjoinedJSGroupasChief RevenueOfficerinFebruary 2021,bringingwithher intellectualleadership,strong channelexpertise,andan solutions,advancingwomenin technology,focusingoncustomer

obsession,andgrowing nextgeneration leaderswhilecutting throughthenoisetodeliver outcomes.

JSGroupandFutureStrategies

TheJSGroup,foundedin2018, isamarket-leadingconsulting organizationthatdevelops effectivego-to-marketstrategies andchannelactivationprograms fortechnologycompanies.

Asweallknow,astechnology advances,thechannelevolvesas well.The"digitalnormal"isone ofthethingsthatsetsJSGroup apart,includingitssocialselling program,whichhelpspartners uncovernewleadsandclosemore transactions.Formany businesses,achievinganew digitalnormalisvitaltotheir survival.Thisopensupahuge windowofopportunityforthe channel,whichJSGroupis assistingbusinesseswith. Security,IoT,enterprisevideo, cloud,andmobilityservicesare allareaswheretheJSGroupteam excels.

Longbeforetheepidemic,theJS Groupconcentratedondigital normsandemergingdistribution methods.Creatingprogramsto assistitsclientsincreating demand,capturingsales,and evolvingtheirprowessinan increasinglydigitalenvironment allowedustogainmarketshare duringthedifficultcircumstances ofthelasttwoyearsandpositions usforfuturesuccess.Meredith

computingand5G,whichallow fortheimplementationofexciting newtechnology.Sheasserts, "We're digging in areas like AI and security.”

Meredithseesthisyearmorethan ever,everyoneisfocusedon demonstratingvalueinaworld thathasshiftedandwillnevergo back,whichmeanspartners' businessmodelsneedtochange. Shesays, "Our programs solve these challenges with how to provide the technologies, market the technologies, and sell the technologies to make sure the channel remains relevant in the coming years as we move into another evolution.”

Growthisthenameofthegame thesedays.Meredithensuresthat JSGroupwillcontinueto enhanceitsofferingsinorderto enablemarketchannel accelerationwhilealsobeinga goodpartnerandindustry member.Meredith'smissionisto developinnovativenewwaysto increasechannelcapacitywhile alsoincreasinggrowthand generatinghigh-marginrevenue fortheirclients.

RaisingVoiceforWomen's EqualityintheCorporate Sector

claimsthattheteamisdoubling downonareassuchasedge

Meredithhasreceived5-star channelprogramhonorsandis therecipientofnumerous industryawards,includingthetop 10mostinfluentialCROsfor 2021andthetop10most powerfulwomenintechnology for2020,toherjoy.Meredith's basicprinciple,withouta question,hashadasignificant impactontheimpactthis boundary-breakerleaderhashad.

Herpassionfortechnologyand joiningtheJSGroupteamcomes atapivotalmoment:theadventof thefourthindustrialrevolution, fueledby5G,whichprovidesthe organizationwithlowlatency, high-speeddigitaltechnologies. Edgecomputingandlinked devices,forexample,arehelping todefineanewfutureforusall. Alldisciplines,industries,and economiesareprojectedtobe impactedbythisrevolution. Meredith'sbusinessand leadershipskills,liketheserising technologies,areupendingthe statusquo,assistingtech enterprisesinenteringnew marketsandshakingupgrowing industriestowinnewbusiness.

TheJSGroupprovidesclients withanaverageimprovementrate of17percentinchanneloperating costsanda40percent improvementinchannel performance.

Whenshefirststartedinsalesat AT&T,Meredithsawpossibilities toclimbupandestablishavenues toprovehervalue.Becausesheis awoman,shehasalwaysfelt compelledtoworkmoreand establishherselfina maledominatedfieldlikesales. Meredithhasworkedwith colleaguestoredefineideasofthe attributesthatmakeastrong leaderinrevenue-generatingroles inordertoovercomethishurdle withotherwomenwhofeelthe sameway.Itwasvitaltocreatean environmentinwhichshecould establishgoalsforherselfinorder toadvanceherprofession,butit didn'tendthere.Ithasgrownto includenewwaysforwomento shineintheirownuniqueway Meredithisahigh-energyperson whoclaimsthatjumpingoutof

bedeachmorningisoneofthe nicestpartsofherdaysinceeach dayisanewchancetowritea newhappyending.She concentratesontheprospectof successeverydayandisn'treally surewhatthatmeansforher,but itentailsbeingmotivatedby people,workingonyourself, avoidingnegativity,and achievingherobjectives.

Meredithsays, "If you're a woman working in any type of male-dominated field, it's vital to always be aware of gender roadblocks so you can be savvy and strategic about your next career move." Meredithsaysshe's metalotofbrilliant,educated allies,butshe'salsometalotof males,whoharshlycriticizeher potentialandmakeherfeel unwelcome,asifshedoesn't belong.Meredithfeelsthat womenarestronganddesireto bondoversharedexperiences.It irritatesherevenmorewhenshe seesanall-malepanelatindustry events.Sherationalizeditatfirst byclaimingthatallofthewomen werepreoccupied;nowshe believesittobeanotheroneof thosepatheticthings.Sheadds, "Women should be represented, and she is passionate about identifying ways to not only actively support this rich talent but also define and innovate it.”

AMessagetoAllAspiring FemalesOutThere

Meredithdiscoversthatone barrierstandsoutabovetherest: women'slackofconfidence.The problemisn'tthatwomenlack confidenceinthemselves;it'sthat companieslackconfidencein women.Meredithisparticularly

enthusiasticaboutthisbecause shehasfrequentlybeendefined bystereotypesinwhicha woman'sstatedroleisa secondaryone.Meredithasserts, "To make this change from secondary to primary, I had to be bold about change and address this gender bias by bringing stakeholders together to create action that is also good for business." Meredith'sstrongvoice forwomenintechnologyinspires otherfemaleexecutivestoshare theirownadventures,provide professionaladvice,andconduct thought-provokingdialogues.

Meredithhasanumberof leadershiplessonstoteach,allof whichrevolvearoundwomen speakingforthemselvesandtheir evolvingneedsandwants,which helpstodevelopworkplacesthat areinclusiveofallwomen.The mostimportantthingistobethe first—don'twaitforpermission totakethelead.Shesays, "Take the initiative and take action. The new playbook for being a good leader is Apple TV's Ted Lasso –watch it and ask yourself, "How can I bring a little of Ted Lasso into my daily work?" Ted's unwavering optimism, ability to motivate a team, and unmatched empathy inspire me to imagine what the future of work might be like."

LEADING LEADERS TO ACHIEVE THE BEST VERSION OF THEMSELVES PRESIDENT & FOUNDER O2COACHING

Intoday'sworkplace,well-built andwell-managedteamsarea must,andorganizational successdependsonthecapacityto developandleadhigh-performance teams.Withherextensiveexperience asanExecutiveCoach,CloéCaron helpsbusinessleaderstoimprove theirleadershipabilities,sotheycan reach,withtheirteams,theirstrategic objectives.AsthePresidentand Founderofo2Coaching,a professionaltrainingandcoaching business,CloéCaronhelpsleaders, teams,andmanagerstogettotheir fullpotential.

InaninterviewwithWorldLeaders, Cloéshareshervisiononthe importanceofstrategicleadership andhowsheishelpingprofessionals, leaders,andteamsatdifferentlevels oftheorganizationinevolvingat personalandprofessionallevels.

Belowarethehighlightsofthe interview:

Briefouraudienceaboutyour journeyasabusinessleader.What challengesyouhadtofacetogetto whereyouaretoday?

IfeelasifI'velivedmanylives beforefindingmycalling.Younger,I studiedlaw,hopingthatmy contributionwouldbegrand.I realizedthatitwasnotmypath;it didn'tfitwithmyempatheticnature.I alwaysaspiredtomakeadifference, tohaveasignificantimpacton people'slives,tobeavectorof change.

Isearchedforacareerthatwould allowmetoexpressmyvalues;I lookedforaplacewhere communicationandleadershipwere important.Imanagedtolanda

positioninthepharmaceutical industryatGSK. It'stherethatIhad thechancetodevelopmyleadership abilities,andwhereIdiscovered coaching.

Ithasledmetobuildmycoaching andleadershipcompanyo2Coaching. Sixyearsago,Ifollowedmygutand tooktheplunge!It'sbeenanamazing journeyeversince!

Asanentrepreneur,Ihavebeen challengedeverydaysinceday1.I alwayswasahighperformer.Ihadto letgoofmyegoandofmywishto beperfect.IfIwantedmybusinessto besuccessful,Ihadtoshiftfrom focusingonmyownperformanceto helpothersperform.Thisshiftstarted whileIwasaleaderinthe pharmaceuticalindustry,butwas fullycompletedwhenIbecamethe CEOofmycompany

ToreachthegoalsIhavesetandto influencepositivelyeach organizations,teamdynamicsis crucial,especiallyforasmall business.Iamproudthatmy businessnowemploysfivegreat womenwhoteam-upwithmeto makemyvisioncometolife.Icall themthe Exceptional Contributors.

Describehowo2Coaching's offeringsaddresscustomers'need.

Ourmainassetato2Coachingisthat weareflexible,andweadapttothe needsofourcustomers.Allour coaching,programs,andconferences aredeliveredbyICFcertified coachesandareavailableonline throughvirtualmeetings,microlearningtools,blogs,podcastsand mybook,EmpoweryourTeam,in whichyoufindmy5CModeltohelp

leadersandteamstobetterperform. Sinceneedschangefromoneclient toanother,wehavedeveloped multipleprogramstosupportthose needssuchasindividualandgroup coaching,leadershipdevelopment program,andone-teamsupport approach.

Ascoaches,webringadifferent perspectivefromaconsultantwhen workingwithteamsand organizations.Westartfromthe premisethatourclientshavetheir answers,theirsolutions,andthatwe aretheretoleveragethemandignite themonthebestwaytoworkwith theirteam.OneofthekeysthatI havedevelopedtoempowerthemis theverypowerfulconceptofthe UniqueStrategicContribution (USC).ByidentifyingtheirUSC, leadersbecomeawareoftheimpact theycanANDmusthaveontheir teammemberstoensurethatallof themcanreachtheirfullpotential andhaveapositiveimpact.This conceptisatthecenterofmy5C EmpoweryourTeamModeltopropel anyteam!

Everyyear,weaccompanyhundreds ofleadersinthedevelopmentoftheir leadershipthroughourprogramsand curatedcoachingmethods.

Enlightenusonhowyouhave madeanimpactintheProfessional Training&Coachingindustry throughyourexpertise?

Ihaveworkedwithadisplayof organizations,butonecomesto mind;it'sanimportantfinancial organizationinCanada.Theycame tousforhelpastheywereprocessing acrucialorganizationalculture change.

Wetrainedandcoached150oftheirleaders.Westarted withtheVPs,thentheirteams,andtheirHR.Theirbiggest challengewastodevelopacoherentleadershipculturein thecontextofmajorgrowththroughacquisitions.Their objectivesweretobringtheirexpertmanagerstodevelop consciousleadershipcreatingacultureofaccountability, innovation,engagement,andinclusion.Ourofferwasa veryflexibleimpactfulleadershipdevelopmentprogram throughindividualandgroupcoaching.Weintegratedas welllearningtoolsfromouronlineplatformthatincluded trainingvideos,modelsandself-assessments.

Whatarethechallengesyouandyourteamat o2Coachingcomeacrossinyourday-to-day operations?

Mycompanywasbuiltbasedonthisquestion:How can I help others to be a leader and reach their full potential? Whileconnectingwithpeoplefrommultipleindustries,I realizedthatwesharedthesamevalues.

Inthepastyear,Ipublishedmybook Empower your Team, and Ifoundthe Empower your Team Movement.My companygrewexponentially!Inourday-to-day operations,Iamlookingfornewresources,talentedpeople andmaterialresources,tocreatethebestenvironmentfor ourteamtoperformattheirbest.

Whoarethepeople,whatarethebooksandwhatare thelifeexperiencesthathaveinfluencedyou?

Myfamilyisveryimportanttome.Ihaveastrong relationshipwithmymotherwhoraisedmealone.Ihavea deepdualconnectingtomyroots,whichareCanadianon mymother'ssideandItalianonmyfather'sside.This dualityimpactedmyvisionoflife.

Earlyinmycareer,Iwasinspiredbyextraordinaryleaders suchasTonyRobbinsentrepreneurandcoach,Oprah Winfreytalkshowhost,JimRohn,amotivationalspeaker, author,amongothers.

TheygavemeastrongbeliefthatI couldcreatethelifeofmydreams andthatIcoulddoeverythingI wanted.Thisbeliefisstrongernow thanever,andIfeelveryprivileged thatIgetthechancetohavea significantimpactthroughtheworkI do.

Takingintoconsiderationthe currentpandemic,anditsimpact onglobaleconomies,howareyou drivingyourorganizationto sustainoperationswhileensuring thesafetyofyouremployeesatthe sametime?

Thepandemichasbeenunexpected andverychallenging.Itseffectshave beenfeltworldwideineveryfield. Everybodyhasbeeninonewayor anotherimpactedbyit.

Atthebeginningofthepandemic,I wasverynervousaboutthefutureof o2Coaching.Ihadgreatambitions beforethepandemic,andthenI realizedthatwecouldriseabove;I neededtobetheretoguideleaders duringthisdifficulttimeandseize theopportunitytomakeadifference increatingaworldwideculture. Moreover,Iacknowledgedthatour biggeststrengthcamefromour businessmodel;myteamhavebeen workingremotelysincethestart,six yearsago.

Itwasablessingtobeabletokeep myemployeessafeandworking duringthischaos.Meanwhile,I wantedtodrivechanges,toevolve andadaptourmethodsashumans andcoaches.Iaspiretocontributein developingcaringandinspiring leaders,theonesthatwillriseabove, theleadersoftomorrow.

Describeindetailthevaluesand theworkculturethatdrives o2Coaching.

Webelievethatsuccessful organizationsarebuiltoninspiring leaders-humanswhounderstand theirinfluence,whoencourageothers tosurpassthemselves,andwho mobilizetheirteamtowardcommon goals.

Weknowthatanyonecanachieve theirprofessionalgoalswithjusta fewstrategicchangesintheir mindset,attitudeandbehaviors.It's whyourmissionistoequip individualsandteamstohelpthem continuetheirdevelopment,atall levelsoftheorganization.

WevalueAuthenticity,Empathy, Creativity,Accountabilityand Teamwork.

Contrarytoapopularbelief,beinga leaderisn'tonlyaboutperformance. It'sabouthelpingothersbebetter, supporting,guiding,providingaclear vision,andestablishinganinspiring workenvironment.

Wheredoyouenvisionyourselfto beinthelongrun,andwhatare yourfuturegoalsforo2Coaching?

Mymissionistocreateanew generationofinspiringandinspired leadersbymakingapositiveimpact

inthelivesofamillionleaders throughmybookandthe Empower your Team Movement Tobe successfulinthismission,wewantto reachleadersfromallaroundthe world.

Whatwouldbeyouradvicetonew entrepreneurs?

YoucanstartbyclarifyingwhatIcall yourUSC– Unique Strategic Contribution.YourUSCiswhatonly youinyourroleasaleaderneedto accomplishforthebenefitofyour teamandorganization.TheUnique StrategicContributionconcepts allowyoutodetermineyourhighest strategiclevel,i.e.whatonlyyouin yourroleasaleaderneedto accomplishforthebenefitofyour teamandorganization.Whenyou focusmostofyourtimeonyour USC,younotonlymaximizeyour contribution,butyouelevate everybody'sgame.

TazThorntonisaspeaker, motivator,andvisibility coach,helpingpeople reboottheirlivesandbusinesses.

Tazstartedhercareerinjournalism andprogressedupthecorporate ladder,withafewhopsacrossthe fenceintoPRandmarketing,until shebecameUKdirectorforwhat, atthetime,wasoneoftheworld's biggestB2Bpublishing organizations.Shesays, "Trouble is, although I had all the material trappings, none of it was filling me up.”

Tazworkswithownermanagersto helpthemattracttheirfinest characteristics,andestablisha brandbasedonauthenticityand trust.Shesays, "We work together on messaging, personal brand, and visibility, developing a practical plan for constant, positive presence wherever their target audience may be."

Belowarethehighlightsofthe interviewconductedbetweenthe World'sLeadersandTazThornton.

Briefouraudienceaboutyour journeyasabusinessleader. Whatchallengesdidyouhaveto facetogetwhereyouaretoday?

Itwasalongroadthattookmeto thepointofre-inventingmylife, includingescapinganabusive relationship,thedeathofmyfather, breakingmybackinthreeplacesin asuicideattempt,depressionand breakdown.Ilookbacknowwith gratitudefortherichteachingsand lifeexperiencesandIgenuinely don'tregretathing.

BythetimeI'drealisedmysoul missionwastosupport,motivate andinspireothers,Ihadawealthof experienceandplentyoftoolsin

mykit,includingallthattopline managementtraining,mediaand PRknowledge(Ico-ranaPRand digitalmediaserviceandtraining agencywithmywifewhenIfirst leftcorporate),coaching, mentoring,NLPANDafewothers youmightnotexpect–Itrained withthesameguyswhotaught TonyRobbinsfirewalkingand qualifiedasafirewalkingand extremeempowermentinstructor, spentadecadeorsolearning traditional'souldoctoring'with shamansandmedicinepeople,and evenbecameaReikimaster

Sufficetosay,bythetimeIfinally listenedtomycallingandwentfor it,IhadalltheskillsIneededtoget outthereandmakeadifference.

DescribeTazThornton's offeringsthataddresstheneeds ofyourcustomers.

Mycustomersreallyfitintotwo coreareas–businessleadersand ownerswantingtobuildtheir confidence,visibilityandbrand, andindividualswhoneedto rediscoverthetruthoftheirsoul andcreateafuturethey'lleagerly embraceandenjoyliving.

WhenI'mworkingwithbusiness leadersandowners,wefocusalot ontheirstoryandbuildingtheir personalbrand.There'swaytoo muchhead/heartdisconnectinthe worldandwe'velosttheabilityto connectwithourcustomersona real-lifelevel.

Weworkontheirstory,their messageandintentionsandstartto organicallygrowtheirtribefrom there.

Lateron,Imightworkwiththemto createtheirsignatureprogramme,

writetheirbestsellingbook,ortrain themtobecomeaworld-class speaker.Thiscanallbethrougha mixof1-1coachingandmentoring andgrouptrainingprogrammes.

WhenI'mworkingwith individuals,thatmightagain include1-1coaching,thoughIalso run13-monthandthree-year spiritualempowerment programmes,whichbringtogether earthwisdomteachings,talking therapy,meditation,journeywork andempowermenttechniques–includingfirewalking.

Enlightenusonhowyouhave madeanimpactinthisindustry throughyourexpertiseinthe industry?

Ithinkoneofthebiggest differencesI'vemade,sofar,is teachingpeopleaboutthepowerof vulnerability Vulnerabilityreally canbeasuperpowerifweharness itproperly.We'reinanagewhere peoplearetiredofbeingmarketed toandsoldto;weneedtogoback tothatageoldtruththatpeoplebuy people.Whenwestophiding behindourlogos,andstartshowing moreheart,weleadbyexample, we'remorerelatable,wegive peoplehope.Ourownstruggles, thechallengeswe'veovercome, showotherpeoplethatA)wewalk ourtalkand,B)itreallyispossible toflipyournegativesandcreatea betterlife.

Whatarethechallengesyouand yourteamatTazThorntoncome acrossinyourday-to-day operations?

Werunawell-oiledmachinenow and,ifwedofacechallenges,we seethemasanopportunitytolearn

andgrow Youknowwhattheysay: ifthere'snosolution,there'sno problem–it'sjustpartoflife'srich tapestry.

Whatpeople,whatbooks,what lifefactorshaveinfluencedand impactedyou?

People–Ihavetosaymywife, Asha,firstandforemost.Wayback in2006,justweeksaftermyfather died,shewasdiagnosedwith multiplesclerosisandthenmade redundant.Ashahasbeenthrough thewringer,fromnotbeingableto walkproperly,toreinventingher lifeandtotallychangingherdietto comebacktohealth.Iwatched,in awe,asshesackedofftheclients thatwerebringinghernothingbut stress(noamountofcashisworth sacrificingourhealth!),then recreatedherbusiness,fromafullservicePRandsocialmedia agency,intoanindependentcontent coach,ghostwriterandbookeditor, workingwithpeoplewhoinspired her,insteadofsimplyfocusingon soul-crushingcorporatecontracts.

Mymother,too,whoalwaystaught metotrymyhandatanything.If youcan'tdoit,thencallinthe experts,butatleastbebrave enoughtogiveitatryfirst.Of course,I'mtalkingaboutDiY, craftworketc,notbrainsurgery!

Describeindetailthevaluesand theworkculturethatdrivesTaz Thornton.

I'mabsolutelycommittedto authenticityandintegrity,andto usingeverythingI'veexperienced tocreateapositivepathwayfor others.IfIgothroughsome challenge,theultimateselfishactis tokeepthattomyself,insteadof usingitasateachingexperience.If

I'mhavingatoughtime,I'llshare it,aswellasmyplantorightmy ship.

Runningabusiness, entrepreneurship,orevenbuilding asuccessfulcoachingpracticewill notberightforeveryone.Weneed tostopjudgingeveryoneelseby ourownvaluesetsandallow peopletoflourishbasedontheir owndesiresandmerits.

Whatwouldbeyouradviceto buddingentrepreneurs?

Ÿ Makesureyouknowthe differencebetweenabusiness ownerandanentrepreneur–they'renotthesamethingand youcanstillbesuccessful withoutadoptingatitlethat doesn'tfit.

Ÿ Getclearonwhatitisyouwant toachieve.Reverseengineerit fromthere.

Ÿ

Makesureyou'redoing somethingyoureallyenjoy–it makestheDifficulttimesmuch easiertolivethrough.

Ÿ Don'tkeepre-inventingthe wheel.Neverplagiarise,butDO takeinspirationandteachings fromthoseafewrungsaheadof you.DoitYOURway,but recognizemostpathshave alreadybeentroddensome–it wouldbefoolishtobelieve otherwise.

ShannonTymoskoisa rd soontobe3 year ElectricalApprenticeand anadvocatefortheskilledtrades. SheoriginallycompletedaChild andYouthworkdiplomawhere shefoundapassionforpeople, mentalhealthandlearning. Throughouthertwenties,she workedinashelterforhomeless youth,alongsideacareerin financewheresheworkedher waythroughdifferentpositions, earningstoreawards,and advancingotheremployeesand herselfintoaheadofficeposition.

TheIBEWisaunionand representselectricalworkers throughoutNorthAmerica. Shannonsays, "My Local 105 in Hamilton has taken me on as an apprentice and provided me with hands-on industry experience along with some in class training." Sheisoneofveryfew womeninherlocalandisgrateful thattheBusinessManagerand themassmajorityofthehall membersaresupportiveandon boardwithgettingmorewomen intheskilledtrades.Thishelps towardschangingtheindustry standardsandallowswomenand mentoworktogether.

Shannonbelieves, "We all have strengths and weaknesses inherently woman and men often differ in these; it is together that we work better." Accordingtoher, workingwiththeIBEWensures shegetspaidwell,allwhile gettingahealthyday'sexercise. Exerciseissoimportantforboth

thephysicalandmentalhealthof humans,anditisanaturalbenefit oftheskilledtrades.

Sheadds, "I am blessed to say this journey has also taken me on a route of advocacy as an Ambassador for KickAss careers. This allows me to take my passion for people that she found while being a Child and Youth Worker and combine it with my new love for the skilled trades."

Belowarethehighlightsofthe interviewconductedbetweenthe World'sLeadersandShannon Tymosko.

Enlightenusonhowyouhave madeanimpactinthisindustry throughyouradvocacyforthe skilledtrades?

Beinganadvocatefortheskilled trades,Ihavebeenblessedto presentandspeaktopeopleand youthaboutthebenefitsofthe skilledtradesandwhyIlove themsomuch.Throughoutthe lastyear,Ihavefacilitated workshopsanddoneelectrical demonstrationsforyouth throughouttheschoolboard.I enjoytheopportunitytospeakas apanelist,podcastguest, motivational/educationalspeaker; anyopportunitytoreachsomeone whomaybeinterestedina similarpathandlookingfor inspiration.Iamactiveonmost majorsocialmediaplatforms, usingthemtohelppromote, encourage,andeducatepeople abouttheskilledtrades.

Whatdoesitmeantoyoutobe awomanintheskilledtrades?

Beingawomanintheskilled tradestodaymeansthatIamstill aminority,underestimatedanda trailblazerforotherwomento follow.ItmeansImustbestrong, self-aware,andrealisticthatIam stillinaman'sworld.Imustbe patientandnotpushforchange, butbeanambassadorand advocateforchange

Whatpeople,whatbooks,what lifefactorshaveinfluencedand impactedyou?

OneofthebigthingsIhave learnedfromlifeisthatyounever getabreakfromthedemandsof bills,andmostpeoplelivelife frompaychequetopaycheque, unpreparedforanyunexpected addedexpense.Duetothis,Ihave learnttheimportanceofloving whatyoudo,alongwithfindinga jobthatcanallowyoutothrive, notjustsurviveonyourown.

Takingintoconsiderationthe currentpandemic,howhasit affectedyouandyourindustry?

Ihavebeenblessedtomaintain workthroughoutthemajorityof thepandemic,asconstructionis anindustrythatisoftenfound essentialwork.Ihavecometo genuinelylovemyjob,andbeing anElectricalApprenticekeepsme physicallyandmentallyhealthy, allwhilehelpingmestay financiallysecure.Ifeel challenged,engaged,andproud oftheworkIdo.Thereisan

amazingsenseofprideand accomplishmentyougetwhen youfinishaprojectandcansay, "Ibuiltthat."Inowhavethe confidencetotakeondifferent homeprojectsandrepairs.During COVID-19Ilearnedhowto changemycar'soil,andnowI havedone3andcounting.This hasallowedmetosaveafew buckswhileusinghigherquality oilandfilters,thanwhatis typicallyusedatrandomshops.I amnotafraidtopickupanew toolandtrysomethingdifferent, andthishashelpedincreasemy confidenceandself-esteem.No twoprojectsare100%alikeinthe trades,andinevitably,Ilearn somethingnewalmosteveryday Igotowork.Becauseofthis,I havedevelopedthecouragetotry newthings,fall,standbackup, andrepeatuntilsuccess; confidenceisbuiltby competence,andthisisthe formula.

Wheredoyouenvisionyourself beinginthelongrunandwhat areyourfuturegoalsasa businessleader?

Ienvisionmyselfbeingan advocateandleaderforwomen andyoungpeopleeverywhere.A placewherepeoplecangofor support,ideas,andmentorship.I hopetoencourageandinfluence positivechangeintheindustry andculture.

Whatwouldbeyouradviceto peopleconsideringtheskilled trades?

Ichosetheskilledtradesand electricalbecauseitwasajobthat Ienjoyedandthatallowedmeto havemywantsaswellasthe possibilityofretiring.Becauseof myexperiences,Ibelieveitis criticalthatyoutakethetimeto trynewthings,research opportunities,getyourhands dirty,andexploreyourpassions, whileremainingrealisticinthe knowledgethatyouwillhaveto supportyourselfinyourdreams oneday.Theskilledtradesarea realisticandgreatcareerforany womanorman.