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GIORGIO ARMANI Giorgio Armani is an Italian fashion designer who is famous all over the world for his stylish and elegant menswear. The Godfather of fashion started his design work in the early 1960s, and did his first major designs for the house of Nino Cerruti. During the 1970s he freelanced for companies including Gibo’ and Bagua, before opening his own design house in 1975, producing his first collections for men and women for the spring/summer season of 1976. Armani quickly became notable for his signature style which continues today – so, easy to wear fabrics, in elegantly simple cuts. His suits were among the first to remove significant amounts of padding and canvas from shoulders and chest, favouring a more body-conscious look.
During the 1980s and 1990s the brand became the global fashion powerhouse it is today, with forays into casual sportswear, children’s clothing, home furnishings,gis and hotels available in over 35 different countries around the world. Armani is also the first ever designer to ban models who had a Body Mass Index (BMI) under 18.