Graduate Recruitment Programme 2025

WITS

GRADUATE RECRUITMENT

PROGRAMME CAREER GUIDE

TABLE OF CONTENTS

Welcome; Your Launchpad to a Thriving Career

• Making the most of this guide

• Your Career Journey; A Wits Perspective

• Engaging with Wits GRP and The Job Market

• GRP Career Fairs; Strategies for Success and Making Connections

• Understanding Current Job Market Trends; What Graduates Need to Know

How to Get Hired Without Traditional Work Experience by Michelle Peters

• Transferrable Skills

• The Power of Networking

• Emotional Grit

Land a Job Even Without Work Experience by Monocle

Smart Job Hunting by Terry More

• Navigating the Hidden Opportunities

Future Proofing by Pearl Ndlovu

• The Skills and Strategies

Work Readiness and Financial Planning by Natalie Zimmerman

A Toolkit for the Graduate Who Wants to Stay Relevent by Dr Sihle Maseko

Strategic Job Hunting and Application Mastery

• Practical 7-step framework

• Leveraging Online Job Boards

• Building and Owning Your Digital Brand; LinkedIn

• Direct Application and Company Research

CV and Cover Letter that Stands Out

• Building a Compelling Narrative

• Core CV Components

• The Cover Letter

Navigating The AI Revolution

• Essential Skills for the Future of Work and Recruitment

• Essential Human Skills in an AI Driven World

• Actionable Steps for Wits Graduates

Why Purpose Matters

• Beyond The Pay Cheque

• Networking and Career Pathways

• Identifying In-Demand Skills; The Two Pillars

• Translating Experience into A Compelling Narrative

Dear Graduate, You Are Not Done Learning by Dr Sihle Maseko

Wits GRP Resources and Next Steps

• Connecting with Career Services and Alumni Network

• Shaping Future Editions

• Counselling and Careers Development Unit

• Your Journey, Our Mission; Empowering Wits Graduates

WITS GRP CAREER GUIDE

Your Launchpad to a Thriving Career

1. Introduction to the Wits GRP Career Guide

Hello, Witsies! You’ve walked the hallowed grounds, engaged in vibrant debates, and emerged with the unparalleled gift of a Wits education. Now, as you stand on the brink of an exhilarating new chapter, we, the Wits Graduate Recruitment Programme (GRP) team, are thrilled to hand you this comprehensive guide your indispensable compass for navigating and thriving in today’s dynamic job market.

This isn’t just a manual; it’s a living, breathing resource, born from a deep understanding of your unique journey at Wits. We know the world awaiting you demands more than just qualifications; it calls for adaptability, critical thinking, and an unwavering sense of purpose. Our core mission, echoing Wits’ enduring commitment to excellence and societal impact, is to genuinely empower you not just to secure jobs, but to forge resilient, relevant and dynamic careers that ignite your passions and truly make a meaningful difference in the world.

1.1. Welcome from the Wits GRP Team

Dear Witsie,

It fills our hearts with immense pride, on behalf of the entire Wits GRP and Career Development Services team, to welcome you to this guide. It stands as a testament to our profound belief in your capabilities and our unwavering commitment to your success long after you’ve left the lecture halls. We’ve personally witnessed your dedication, your fierce intellect, your late-night grind, and the spark of innovation in your

eyes. We know, without a shadow of a doubt, the extraordinary calibre of talent that walks out of these gates, and we are absolutely thrilled to be a part of your exciting transition from student to impactful professional.

Your journey at Wits has bestowed upon you something far richer than a degree. It has gifted you a unique lens through which to view the world, a relentless spirit of inquiry, and an intrinsic drive to create positive change. This guide is a heartfelt extension of that belief in you. Consider us your steadfast allies, here to equip you with the insights, practical tools, and untiring encouragement you need to navigate the complexities of the modern workforce with solid confidence and crystal-clear vision. We are here to champion you; to help you open doors, build invaluable connections, and articulate the incredible, distinctive value only you can bring to any organisation. Let’s embark on this journey and build your remarkable future, together!

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HOW TO MAKE THE MOST OF THIS GUIDE

This guide is designed to be a dynamic partner in your career quest, not just a document to be passively read. To truly unlock its full power and integrate its wisdom into your journey, we strongly encourage you to:

Dive In Deep:

Truly engage with the content. Jot down notes, highlight sections that resonate, and take a moment to reflect on how the information applies to your unique aspirations and circumstances.

Action It, consistently:

Knowledge transforms into power through application. Whether it’s refining your CV, sharpening your interview skills, or building your professional network, commit to consistently putting these strategies into practice. Every small step builds momentum.

Shape Your Own Path:

Your career journey is distinctly yours and you are fully accountable for your career path. Use the powerful frameworks and proven strategies within this guide as a flexible blueprint, adapting them thoughtfully to align with your specific industry interests, evolving skills, and biggest dreams. Use this guide as a flexible roadmap to customise and own.

Lean on Your Support System:

Remember, the Wits GRP and Career Services team is truly here for you. If a section sparks further questions, or you simply need a sounding board for personalised advice, please reach out! Join our workshops, sign up for one-on-one sessions, and connect with our dedicated practitioners.

Cultivate Curiosity & Openness:

The job market is an ever-evolving landscape, and so too should be your approach. Embrace the spirit of lifelong learning, stay actively curious about emerging trends, and remain open to exciting, even unexpected, opportunities that cross your path.

Connect & Share:

You are part of an incredible Wits community! Connect with your peers, share insights, celebrate each other’s successes, and offer mutual support through challenges. Your collective strength and shared experiences are an invaluable asset.

YOUR CAREER JOURNEY: A WITS PERSPECTIVE

At Wits, your education has always transcended textbooks and examinations. It has been an immersive, transformative experience, purposefully cultivating in you sharp critical thinking, profound resilience, and a nuanced understanding of real-world challenges. From our perspective, your career journey isn’t a separate entity, but a natural, powerful extension of this foundational Wits experience.

Purpose Beyond Profit:

Yes, a paycheck is important, but what lasting change do you truly aspire to create? Wits graduates are uniquely prepared to be more than just employees; you are problem-solvers, innovators, and essential contributors to a better world. Let your career choices be guided by your deepest values and the positive impact you’re driven to make.

For us, a “Wits Perspective” on career development means living out these core principles:

Agility of Mind:

The world moves fast, and your Wits education has been your training ground for this reality. You’ve learned to adapt, to distil complex information, and to think critically – these are skills that are invaluable and future focused. Embrace continuous learning and the thrilling evolution of your skill set.

Your Compass:

Wits instils a profound set of values that extend beyond university life, shaping both personal and professional success. Integrity, compassion, respect, social responsibility, a strong work ethic, and a commitment to excellence are essential foundations for thriving in the workplace. Embracing these values in every aspect of your professional journey advances ethical leadership, dedication, and meaningful contributions towards your success.

Unwavering

Resilience & Grit:

You’ve faced academic rigour, overcome formidable intellectual challenges, and navigated complex ideas. This inherent resilience, forged at Wits, will be your ultimate superpower in navigating career setbacks, boldly embracing new challenges, and pushing past perceived limits.

Global-Minded Leadership:

Wits is a vibrant mosaic of ideas and cultures. Your time here has prepared you to not just survive but truly thrive in diverse environments, grasp global contexts, and collaborate effectively across borders. Your career journey is boundless.

ENGAGING WITH WITS GRP & THE JOB MARKET

Now that you’ve grasped the spirit of your career journey from a Wits perspective, let’s dive into the practical avenues for connecting with opportunities and navigating the dynamic landscape of the job market. The Wits Graduate Recruitment Programme is your dedicated bridge to the professional world and understanding how to maximise these interactions is key to unlocking your next big step.

A LOOK AT THE RECRUITERS

WELCOME BREAKFAST: MAXIMISING YOUR FIRST IMPRESSIONS

Imagine a room buzzing with energy, filled with leading employers eager to meet Wits talent – that’s the magic of the Recruiters Welcome Breakfast! This exclusive event, which took place in April 2025, was more than just a networking opportunity; it provided a chance to make a powerful, memorable first impression. Here’s how to make it count at similar events in the future:

Preparation is Power:

Research the attending companies beforehand. Understand their mission, recent projects, and values. Identify specific roles or departments that excite you. This preparation allows for genuine, informed conversations, showcasing your proactive nature and true interest.

Professional Presence:

Dress smartly and carry yourself with confidence. Your non-verbal cues speak volumes. A firm handshake, eye contact, and a genuine smile go a long way in leaving a positive, lasting impression.

Articulate Your “Why”: Don’t just

Be ready with a concise yet compelling “elevator pitch” about who you are, what you’ve learned at Wits, and what you aspire to do. More importantly, articulate why you are interested in their company.

Follow Up Thoughtfully:

Exchange contact details with potential recruiters and send a personalised and professional thank-you note or email within 24 hours. Reference something specific you discussed to jog their memory and reinforce your interest. This small act can set you apart!

Listen actively:

This is a two-way street. Listen intently to what recruiters are saying about their company culture, challenges, and opportunities. Ask thoughtful questions that demonstrate your engagement and critical thinking.

GRP CAREER FAIRS: STRATEGIES FOR SUCCESS & MAKING CONNECTIONS

The Wits GRP Career Fairs are a cornerstone of your job search, bringing a diverse array of industries and organisations right to your doorstep. Think of them as vibrant marketplaces for talent, where opportunities abound. To navigate these bustling events effectively and forge meaningful connections, employ these strategies:

The GRP has already hosted successful career fairs for Accounting, Science, IT & Engineering this year. Keep an eye out for our upcoming events designed to connect you with even more opportunities:

• General Careers Fair:

This flagship event brings together a wide range of industries looking for talent from all disciplines. Don’t miss this chance to explore diverse career paths. The event is taking place on the 25 July 2025, see you there.

• Professional Speed Dating:

A unique, fast-paced networking opportunity where you get to meet multiple professionals from various fields in in a series of short, high-impact conversations/exercise. This event offers excellent potential for honing your pitch and making quick connections. Students averaging 65% and above are encouraged to apply to attend before the closing date in August.

• Work Ready Gen-Z Podcast:

This exciting new service offering under the GRP will officially launch on September 26, 2025. Tune in for invaluable insights, tips, and discussions on navigating the modern workplace, direct from industry experts and Wits alumni. This podcast is designed to get you truly ‘work ready’.

For all these events, both past and future, remember these core strategies:

Map Your Mission: Don’t

With so many exhibitors, a plan is crucial. Review the list of attending companies in advance. Circle your top 5-10 targets and understand their graduate programmes or entry-level positions. Prioritise your visits.

Craft Your “Fair Pitch”:

Similar to the breakfast, have a quick, engaging introduction ready. Focus on your Wits discipline, key skills (e.g., problem-solving, research, teamwork), and what kind of role you’re seeking. Tailor it slightly for each company.

Showcase Your Wits Edge:

Emphasise projects, societies, or leadership roles at Wits that demonstrate initiative, innovation, and practical application of your knowledge. This highlights the unique value a Wits graduate brings.

Ask Strategic Questions:

Go beyond “What jobs do you have?” Ask about company culture, career progression, specific projects, or what skills they value most in new hires. This shows genuine interest and foresight.

Collect Information Wisely:

Gather company brochures and business cards. Make notes on the back of business cards immediately after each conversation – key points discussed, follow-up actions, and the recruiter’s name. This helps you remember who’s who and personalise your follow-ups.

Network with Purpose:

Don’t just collect cards and brochures; build rapport. Engage in brief, memorable conversations. Remember, these fairs are as much about opening doors for future connections as they are about immediate job offers.

UNDERSTANDING CURRENT

JOB MARKET TRENDS: WHAT GRADUATES NEED TO KNOW

The job market is a living, breathing entity, constantly shifting and evolving. For Wits graduates, staying attuned to its pulse isn’t just an advantage; it’s a necessity. Knowing what’s trending helps you align your skills, target the right opportunities, and position yourself for long-term success. Here’s what’s crucial to understand right now: The Digital Transformation Imperative:

Across nearly all sectors, digital literacy is no longer a bonus but a fundamental requirement. Whether it’s data analysis, cloud computing, cybersecurity awareness, or proficiency with collaboration tools, embracing technology is key. Your Wits analytical skills provide a fantastic foundation for this.

Soft Skills, Hard Impact:

While technical prowess is vital, employers are increasingly valuing “human skills” – critical thinking, adaptability, creativity, emotional intelligence, communication, and complex problem-solving. Your Wits education, with its emphasis on holistic development, has inherently nurtured these.

The Rise of Remote and Hybrid Work:

The pandemic accelerated flexible work models. Be prepared for roles that may not be strictly office-based. This requires strong selfdiscipline, time management, and effective virtual communication.

Sustainability and ESG Focus:

Companies are increasingly committed to Environmental, Social, and Governance (ESG) principles. Graduates with an understanding of sustainability, ethical practices, and social impact will find themselves highly sought after. Your Wits values align perfectly here.

Gig Economy and Portfolio Careers:

More graduates are exploring contract work, freelancing, and building diverse “portfolio careers.” This offers flexibility but demands strong self-management and entrepreneurial thinking.

Continuous Learning is Non-Negotiable:

The pace of change means skills quickly become outdated. Cultivate a mindset of lifelong learning. Embrace online courses, certifications, and upskilling opportunities to remain competitive. Your Wits thirst for knowledge is your greatest asset here.

KEY INDUSTRIES & IN-DEMAND ROLES FOR WITS GRADUATES

Wits graduates are highly versatile, making an impact across a vast spectrum of industries. While the specific roles evolve, certain sectors consistently seek the unique blend of intellect, resilience, and critical thinking that defines a Witsie. Here’s a glimpse into where your skills are most in demand:

Technology & Innovation:

From software development and data science to AI ethics and cybersecurity, the tech sector is booming. Roles include: Data Analyst, Software Engineer, AI/ML Specialist, Cybersecurity Analyst, UX/UI Designer. Your strong analytical and problem-solving skills make you invaluable here.

Financial Services & Fintech:

A traditionally strong area for Wits graduates, encompassing banking, investment, insurance, and the rapidly growing financial technology space. Roles include Financial Analyst, Investment Banker, Risk Manager, Actuary, Fintech Product Manager, Business Analyst, Project Manager.

Mining & Energy (with a Green Focus):

South Africa’s foundational industries are undergoing a trans-formation towards sustainability. Opportunities exist in traditional roles as well as in renewable energy, resource management, and environmental consulting. Roles include Mining Engineer, Geologist, Environmental Scientist, Renewable Energy Consultant, Sustainability Analyst.

Healthcare & Biotechnology:

With advances in medical science and public health challenges, this sector is continuously expanding. Roles include Medical Doctor,

Public Health Specialist, Biomedical Engineer, Research Scientist, Pharmacist. Wits’ strong medical and life sciences faculties are key pipelines.

Consulting (Management & Specialist):

Consulting firms actively seek Wits graduates for their analytical prowess, problem-solving abilities, and capacity to quickly grasp complex issues across various industries. Roles include Management Consultant, Business Analyst, Strategy Consultant, IT Consultant, HR Consultant.

Engineering & Manufacturing:

From civil and mechanical to electrical and chemical engineering, Wits engineers are the backbone of infrastructure and industry. Opportunities exist in design, project management, operations, and research. Roles include Civil Engineer, Electrical Engineer, Mechanical Engineer, Chemical Engineer, Industrial Engineer.

Law & Governance:

Wits’ robust law faculty produces graduates highly sought after in legal practice, corporate governance, public sector roles, and human rights advocacy. Roles include Attorney, Advocate, Legal Advisor, Policy Analyst, Researcher.

Creative Industries & Communication:

Beyond STEM, Wits graduates excel in media, marketing, communications, and the arts, bringing innovative thinking and strong communication skills. Roles include Marketing Specialist, Content Creator, Journalist, Communications Manager, Digital Strategist.

Remember, your Wits qualification is a versatile key to many opportunities. Explore, connect, and boldly follow the path that fits your unique talents and aspirations.

Bongi Ndlovu, Graduate Recruitment Programme

“HOW TO GET HIRED WITHOUT TRADITIONAL WORK EXPERIENCE.”

BY MICHELLE PETERS

Do you sometimes disqualify yourself from applying for roles because you think that you don’t have enough experience?

Have you ever felt like you are not qualified to apply for a job or internship because you are currently in university or have recently graduated?

You are not alone; imposter syndrome is a real thing and can hold you back from applying for your dream job. Good news is that even if you are in this situation, you can highlight your transferable skills which can help you land a new job or internship. This is an opportunity for you to reflect on what type of transferrable skills you have gained through internships, classes, clubs, projects, or extracurriculars.

What are transferrable skills?

They are soft and hard skills, abilities or characteristics that you have developed over time that can be utilised in different jobs or environments that you participate in. Additionally, they are life skills that will set you apart from other applicants. They also show potential employers that you have the ability to provide value outside of your degree or qualifications.

THE POWER OF NETWORKING

The starting point is being deliberate about designing your personal brand. When someone meets you, thinks of you or does an online search of your name, what comes up? As you design or update your personal brand reflect on what you are passionate about, keywords, your projects, or a Zing Factor.

The expression “Don’t judge a book by its cover” does not apply here. People will review your professional photo that you share online and form a perception of you. I suggest that you use a photo where you

are smiling, looking into the camera and dressed in business/work attire. Dress as you would for an interview. If you need a new photo, it does not have to cost you anything, you can ask a friend who has a phone with a good camera to take the photo for you. Next, do a search on professional poses so you are ready with the photo styling that you want for your personal brand.

Once you have built a personal brand follow this with joining communities in your area of focus, attend events, and communicating with individuals who you authentically connect with. Remember to be genuine as people can tell when you are being fake and this will close doors.

Get your voice and message out by writing and preparing your own content about the work or projects you are focused on. People need visibility of what you are working on, so they understand what you are about. When you do this, you will be expanding your network and people you don’t even know could recommend you. Another thing is that hiring managers with check your LinkedIn profile out if they are interested in moving you to the interview or assignment stage so prepare and update your profile.

EMOTIONAL GRIT

Applying for opportunities can be an emotional roller coaster so I encourage you to flip the script on how you view your job search. The book “Rejection Proof” suggests that instead of looking for the “Yes” and becoming depressed or despondent when you get a “No” rather look for and celebrate each “No”. The author Jia Jiang focused on 100 rejections to make himself rejection proof. Perhaps you can use this approach and make your goal 100 rejections for the opportunities that you are applying for and somewhere in between several “Yes” will come up.

As I close, I would like the content I share in this article to be something that you think about as you embark on your job search journey so here are key points to reflect on when applying for your next opportunity.

• If you are this far in your journey you already have transferrable skills. Reflect on the internships, classes, clubs, projects, or extracurriculars that you have participated in. 3.2

• If you are struggling to think of your transferable skills, ask your family and friends what they think are some of your transferable skills.

• Add metrics to the description of the work that you have done to give your skills credibility.

• Match your transferable skills to the job description requirements.

• Proactively network within the sector or area of interest and be authentic.

• Update your personal brand on LinkedIn and other professional platforms.

• Become “Rejection Proof”!

I wish you all the best as you move forward to your next adventure. Michelle Peters

LAND A JOB EVEN WITHOUT WORK EXPERIENCE BY REFILOE MOTHIBI & ZOLILE ZIKODE FROM MONOCLE

Searching for a job is one of the most important but difficult tasks considering the rate of unemployment in our country, which intensifies the competition in the job market. As a student, you find yourself at a pivotal juncture, contemplating potential companies and positions while assessing how your emerging skills and experiences might align with the requirements of these prospective roles.

Often, students hesitate to apply for jobs when they do not meet the minimum requirements listed in the role description. This is especially true when it comes to work experience. However, limited work experience should not deter you from applying as for many employers, this is just one factor that is weighed against many others when looking to hire candidates.

BE A KEARNEY ORIGINAL Individual strength, team impact

Celeste Ngobeni Senior Business Analyst, Johannesburg

I am a proud Wits alumna, having completed my Bachelor of Accounting Science, Postgraduate Diploma in Accountancy, and Master of Commerce degrees at the university.

My time at Wits laid a solid foundation - not only academically, but in shaping my curiosity and commitment to meaningful impact.

After completing my articles to qualify as a chartered accountant, I knew I wanted to take my career in a direction that would stretch my thinking, build my strategic skill set, and deepen my business acumen. Management consulting felt like the perfect next step—and Kearney stood out from the very beginning.

What truly impressed me during the interview process was the firm’s culture. From the start, I was paired with a “buddy” who helped me prepare for case interviews and answered all my questions about life at the firm.The interviewers themselves were warm, engaging, and genuinely invested in my growth. It was clear to me that Kearney wasn’t just looking for talent—they were looking to nurture it.

Fast forward almost three and a half years, and I’ve had the opportunity to contribute to Kearney’s financial services

practice, supporting both local and global organisations in building digital banks. I’ve traveled to five countries, worked on exciting and challenging projects, built lifelong friendships, and grown into a more well-rounded professional.

What sets Kearney apart is the chance to make an impact-every single day. Whether through the work we do with clients or through our many firm-building initiatives, there is always an opportunity to grow, give back, and lead with purpose.

1 4/15/25 3:11 PM

What truly impressed me during the interview process was the firm’s culture. From the start, I was paired with a “buddy” who helped me prepare for case interviews and answered all my questions about life at the firm.The interviewers themselves were warm, engaging, and genuinely invested in my growth. It was clear to me that Kearney wasn’t just looking for talent—they were looking to nurture it.

“I’ve been mentoring five high school girls since the beginning of their schooling journey-they’re now in grade 11 and preparing for university.”

Kearney is home to several impactful a inity networks that foster inclusion and support the communities we serve. These include Khula, the Women’s having Accounting in Commerce time at Wits only my curiosity meaningful impact. qualify knew I wanted that would strategic skill acumen. like the perfect out from

Network, Black@Kearney, and PROUD, among others. I’ve had the privilege of contributing to several of these initiatives.

For example, I’ve been mentoring five highschool girls since the beginning of their schooling journey—they’re now in grade 11 and preparing for university. Through the Women’s Network, I also helped prepare Kearney’s submissions for the 2024 Gender Mainstreaming Awards. The irm was honored with the Investing in Young Women Award as well as the overall Southern Africa Gender Mainstreaming Award.

Fast forward almost three and a half years, and I’ve had the opportunity to contribute to Kearney’s financial services practice, supporting both local and global organizations in building digital banks. I’ve traveled to five countries, worked on exciting and challenging projects, built lifelong friendships, and grown into a more well-rounded professional.

What sets Kearney apart is the chance to make an impact—every single day. Whether through the work we do with clients or through our many firm-building initiatives, there is always an opportunity to grow, give back, and lead with purpose.

Kearney is home to several impactful a inity networks that foster inclusion and support the communities we serve. These include Khula, the Women’s Network, Black@Kearney, and PROUD, among others. I’ve had the privilege of contributing to several of these initiatives.

Looking ahead, I’m excited about the continued impact Kearney will drive- both within our firm and beyond.

For example, I’ve been mentoring five high school girls since the beginning of their schooling journey—they’re now in grade 11 and preparing for university. Through the Women’s Network, I also helped prepare Kearney’s submissions for the 2024 Gender Mainstreaming Awards. The firm was honored with the Investing in Young Women Award as well as the overall Southern Africa Gender Mainstreaming Award.

Looking ahead, I’m excited about the continued impact Kearney will drive— both within our firm and beyond.

Super case competition Applications close 31 July 2025.

Women’s Network event Applications close 30 June 2025.

Business analyst (full-time) Applications close 31 August 2025.

To learn more about our opportunities, please visit kearney.com/careers.

Below are some points to consider as you prepare to maximize your chances of landing your first job, even without traditional work experience:

1. Plan ahead and keep your end goal in mind

Remember that university is not only a place to acquire knowledge but also to engage in different activities, develop key skills, and explore various areas of interest. As early as possible in your tertiary education journey, you should be thinking about what you can do to ensure you are well-positioned to land your first job. Every activity and initiative you engage in should help you in one way or another to acquire or sharpen a particular skill or steer you towards your desired career path.

For instance, assuming a role in a university club or society can help with developing communication, planning, problem-solving, interpersonal and leadership skills. These are highly valuable and transferable skills that will be required when you start working with others in a professional setting.

2. Tailor your CV for each job application and highlight your strengths

One of the most effective ways to maximize your chances of landing a job is by tailoring your CV to the specific role and company to which you are applying. Hiring managers generally want to see that you have done adequate research before applying for a position, and that you have a genuine interest in their organisation and good understanding of the role.

When crafting your CV, always ensure to link your skills or experience with the specific requirements of the role. In addition, use a professional writing format and eliminate spelling or grammar errors. Your CV should provide essential information about yourself and your education, as well as relevant skills, accomplishments and experience.

3. Approach interviews with confidence

Interviews are one of the best ways to take stock of your academic achievements, as well as the skills you have honed and the attributes that make you unique. Remember that you are competing with other graduates, and it is therefore crucial that you make a positive impression

in your interview by conducting yourself in a confident and professional manner. Make sure to showcase attributes that make you an asset to a prospective employer. In line with this, when highlighting your skills or strengths, always ensure that you provide a specific example that clearly demonstrates the skill you are discussing. The STAR method (Situation, Task, Action and Results) can be useful in this context.

Make sure you take the time to prepare for each interview as this will help you to structure your thoughts and responses and boost your confidence. As Benjamin Franklin once said, “If you fail to prepare, you are preparing to fail”.

4. Look into internships, graduate programmes and other workplace learning opportunities

Graduate and internship programmes are an effective way to gain work experience. The structure of these programmes allows students to work on specific tasks or projects, through which they can acquire relevant work experience,

develop requisite skills and access valuable networking opportunities.

Job shadowing and vac work are both short-term options that nonetheless also provide opportunities for building early work experience. Job shadowing involves observing a competent professional as they carry out their tasks, though it does not entail doing the actual work. Vac work, in contrast, provides opportunities to gain experience in your chosen career field.

By taking part in different workplace learning opportunities and gaining insights into different industries, organisations and professional roles, you can make much more informed decisions about your career path. Ensure to apply for these opportunities as early as possible!

5. Widen your network

Networking is one of the most underrated avenues for landing your first job – it is never too early to begin establishing yourself in the professional space, even as a student. Your first step should be to create a LinkedIn profile to connect with other professionals,

fellow students, and industry experts. You can also join public or private groups where members often share job opportunities and industry insights.

In addition to online networking, consider joining student and young professionals’ chapters, which often provide opportunities to engage with professionals and learn about the companies they work for. Bear in mind that many companies have referral programmes, where they encourage their employees to refer candidates for available roles.

Lastly, most companies are making a concerted effort to be accessible to students, by, for example, partnering with university clubs and societies. These partnerships have proven to be highly effective for both

parties: students can learn more about the companies and the opportunities they offer, and companies can help to nurture young talent.

Job searching can be a challenging endeavour as a new entrant to the professional world, and it is crucial that you prepare for this as early as possible. Plan ahead and be strategic and organised in your endeavours, always looking for opportunities to bolster your profile and stand out from the competition and this will greatly increase your chances of landing a job, even without traditional work experience.

For more information about available opportunities at Monocle, please visit: www.monoclesolutions.com

BY TERRY MORE

SMART JOB HUNTING NAVIGATING THE HIDDEN OPPORTUNITIES

In today’s competitive job market, clicking “apply” on dozens of online job postings simply isn’t enough to stand out. Studies reveal that up to 80% of job openings never appear on public job boards, existing in what experts call “the hidden job market.” As a graduate entering the workforce, your success will depend not just on what you know, but on who you know—and, more importantly, who knows you.

Where Networking Is Key

The hidden job market isn’t actually hidden—it’s simply not advertised through traditional channels. Companies save significant amounts on recruitment by hiring through referrals, as hiring managers naturally trust recommendations from their networks. Many roles are filled before they’re posted publicly, and sometimes new positions are created specifically for candidates who make a lasting impression. When a hiring manager faces a stack of 200+ applications from a job board, but one trusted colleague recommends someone, the choice becomes clear. This is where effective networking becomes your secret weapon.

The Art of Connection: It’s Not Just What You Say, It’s Who You Say It To

Your potential network is much broader than you might realize. Begin by mapping out your existing connections:

• Your inner circle: Close friends, family, professors, and mentors.

• Your extended circle: Friends of friends, university alumni, and former colleagues.

• The people you should know: Industry professionals, event speakers, and thought leaders.

How do you leverage these connections?

You engage in conversations that make you memorable when opportunities arise. Instead of saying, “I’m looking for a job,” try: “I’m passionate about building user-friendly AI tools that make work easier—if you ever hear about something in that space, I’d love to chat.” The more you plant these seeds, the more opportunities will come your way. LinkedIn: More Than Just a Digital Resume—It’s Your Personal Billboard

While in-person connections are invaluable, your digital presence particularly on LinkedIn—expands your reach exponentially. Think of LinkedIn as more than an online CV— it’s a platform to showcase your thinking, expertise, and professional personality.

SMART JOB HUNTING

Who are you speaking to?

• Hiring managers who are passively scouting talent.

• AI-driven recruiters who search for keywords.

• Industry professionals who may refer you if they like what they see.

How should you present yourself?

Instead of just listing your degree, craft a profile that speaks to recruiters. Here’s how:

• Headline: Instead of “Graduate Seeking Opportunities,” try: “AI & Data Enthusiast | Passionate About Ethical Tech.”

• About Section: Tell a mini-story. What excites you? Why should someone care about you as a candidate?

• Content Strategy: Don’t just exist— engage. Comment on industry posts, share insights from projects, or write about trends that interest you. People hire people who think.

Be discoverable: Use industry-specific keywords in your skills and descriptions. Recruiters search for exact phrases—if you don’t have them, you’re invisible. They are actively seeking talent before posting jobs. The question is—are they finding you?

Cold Emails & Referrals: Your Cheat Code to Career Success

The hiring process is like a VIP event. Most people wait in line, but if you know the right person, you can skip the line.

What you say matters—but so does how you say it. Cold emails and outreach messages don’t have to feel transactional. When approached with authenticity, direct communication can open surprising doors. A poorly crafted cold email is like an unsolicited sales pitch—ignored and deleted.

Here’s how to write a cold email that gets read:

• Subject Line: “Loved your piece on [topic]—quick question” works much better than “Job Inquiry.”

• Personalization: “Hi [Name], I saw [Company] just expanded into [new market]—huge move! I’d love to contribute to that growth.”

• Value-Driven Ask: “I noticed [Company] is hiring in [department]here’s how my [specific skill] could help your team.”

• Follow-Up Without Being Annoying: If they don’t reply within a week, nudge them with, “Just checking if this landed in your inboxwould love to chat if you’re open to it!”.

Example from a Pro: Ever heard how Issa Rae landed her first Hollywood meetings?

She didn’t just ask for help—she shared her work, built organic relationships, and when she was ready to break into the industry, she had connections willing to vouch for her. This is the long game of networking.

Future-Proofing Your Job Search: Stay Ready So You Never Have to Get Ready

By the time a job is posted, the best candidates are already on the radar. The trick? Be visible before they need you.

Here’s what you should be doing right now:

• Attend events—even if they seem “too early” for you. You don’t have to be job hunting to make valuable career connections.

• Talk about your career naturally in social settings. Instead of saying, “I just graduated,” try: “I’m exploring how data science is transforming healthcare— fascinating stuff.” People remember curiosity.

• Stay informed about industry movements. If a startup raises funding, they’ll be hiring soon. If a company expands, they need local talent.

Real-World Example: Linus Torvalds, creator of Linux, didn’t post a job opening for kernel developers. Instead, he fostered a community of contributors by sharing his work and inviting collaboration. Many of the core contributors to Linux were people who had already demonstrated their skills and commitment long before formal employment opportunities arose.

Think Outside the Job Board

Job boards are useful, but they’re just the beginning. Here are some unconventional ways to find opportunities:

• Freelance Platforms: Sites like Upwork or Fiverr can help you build experience and connections.

• Company Websites: Many companies post job openings on their own sites before anywhere else, Make a list of your dream companies and check their careers page regularly

• Social Media: Follow companies you’re interested

in on Twitter, Instagram, and LinkedIn. They often post job openings there first.

Key Take Aways: A Strategic Approach to Job Hunting

The most effective job searches aren’t linear campaigns—they’re ongoing journeys of connection and growth. Invest your efforts thoughtfully:

• Spend some time on traditional applications, but focus more on building relationships and direct outreach.

• Stop treating job hunting like a numbers game. Focus on targeted outreach.

• Make recruiters find youthrough networking, LinkedIn content, and optimized profiles.

• Use cold emails and referrals to bypass the broken hiring process.

• Position yourself for future jobs by staying up-to-date with industry trends and AIdriven recruitment shifts.

Remember, behind every job posting is a person trying to solve a problem. The sooner you can show that you understand and can address their challenges, the more likely you are to move from applicant to colleague.

BY PEARL NDLOVU

Personal Branding: How to Make Yourself Unforgettable.

In an evolving world of work, qualifications and technical skills alone are no longer sufficient to sustain a career. As industries shift under the influence of artificial intelligence, automation, and remote work, individuals need more than competence—they need a strong, adaptable professional identity. This is where personal branding plays a crucial role.

Personal branding is about how you are remembered, how you are trusted, and how you position yourself in a rapidly changing labour market. It is a blend of how you communicate, collaborate, and contribute value beyond the role you are hired for.

The Intersection of Technology and Human-Centred Skills

The future of work is shaped by technology, but it will always require a human touch. According to the World Economic Forum (2023), 44% of core job skills will change by 2027, driven largely by technological developments. Yet, while digital fluency and data literacy are increasingly in demand, human-centred capabilities—such as collaboration, critical thinking, and communication—will continue to differentiate professionals.

Personal branding helps you remain visible and relevant in this new landscape. Technology may amplify your reach, but your values, behaviour, and professional relationships are what make you indispensable.

Storytelling as a Branding Strategy

One of the most effective ways to strengthen your brand is through storytelling. Your story is not just your CV—it’s your background, your motivations, your values, and the impact you aim to make.

Professionally, those who can articulate their journey and purpose are more likely to resonate with hiring managers, project teams, and stakeholders.

To strengthen your narrative:

• Reflect on how your personal experiences shape the way you approach your work.

• Clarify the values that guide your professional conduct.

• Identify what differentiates you from others in your field and how this adds value to your teams and clients.

In professional environments where adaptability is critical, those who can clearly share their story build trust and credibility across industries.

Collaboration as a Brand Builder

In today’s collaborative workplace culture, personal branding is also shaped by how you work with others. According to LinkedIn (2022), 85% of job opportunities are accessed through networks, emphasising the importance of collaborative practices.

Effective collaboration is anchored by three essential elements:

• Asking for input or support when needed. This shows self-awareness and an openness to learning.

• Giving knowledge, time, and assistance. Being a contributor positions you as a valuable team member and helps build goodwill.

• Receiving help and feedback with professionalism and gratitude. This signals emotional maturity and fosters trust.

FUTURE PROOFING

Whether you are collaborating within project teams, across departments, or within professional networks, the ability to work constructively with others boosts your visibility and shapes how you are perceived in professional circles. In a recent reflection (Ndlovu, 2025), I highlighted how collaboration, paired with innovation and continuous learning, directly contributes to personal and professional growth. These qualities are highly regarded in organisations navigating change.

Digital Presence: Amplifying Your Brand

Your digital presence plays an increasingly influential role in shaping your brand. CareerBuilder (2018) found that 70% of employers review candidates’ social media profiles during the recruitment process. A professional, intentional online presence is therefore essential.

To strengthen your digital footprint:

• Maintain a well-structured and authentic LinkedIn profile that reflects both your technical and interpersonal strengths.

• Share or comment on relevant insights to signal your engagement with developments in your industry.

• Use technology to initiate and nurture relationships, while balancing online engagement with in-person connection where possible.

Technology will continue to serve as a platform for brand-building, but human-centred behaviours—such as curiosity, generosity, and professionalism—are what create lasting impressions.

Transferable Skills: The Foundations of a Resilient Career

Future-proofing your career is ultimately about developing a set of skills that remain valuable across roles and industries. These skills strengthen your personal brand and enable you to contribute meaningfully in increasingly agile workplaces.

1. Communication: In fast-paced work environments, the ability to convey ideas with clarity and influence is essential. Strong communicators foster alignment, build trust, and drive collaboration— hallmarks of a professional brand.

2. Adaptability: Employers value individuals who demonstrate flexibility and resilience in the face of change. A brand associated with adaptability signals leadership potential and problem-solving capacity.

3. Emotional Intelligence|: Those who can manage their emotions, empathise with others, and handle interpersonal dynamics are often trusted with team leadership and client-facing roles.

4. Critical Thinking: As technology automates routine tasks, critical thinking has emerged as a skill that drives innovation and sound decision-making. Professionals who can assess complex information and offer well-reasoned solutions are seen as valuable assets.

5. Collaboration: In a globally connected workplace, cross-functional and virtual teams are common. Professionals who can build relationships, co-create solutions, and work inclusively are key drivers of organisational success.

6. Lifelong Learning: A brand built on continuous learning demonstrates intellectual curiosity and a proactive approach to career development. Whether through formal training or self directed learning, keeping skills current is integral to remaining relevant.

Conclusion: Future-Proofing Through Brand and Behaviour. The future of work demands more than technical expertise. It calls for professionals who can integrate digital tools with strong human-centred skills, and who can shape a professional identity that evolves with the market.

Your personal brand is defined not just by what you know, but by how you work with others, how you respond to change, and how you communicate your value. By intentionally strengthening your personal brand through collaboration, critical thinking, and continuous learning, you position yourself for sustainable success— regardless of how the world of work evolves.

As Bevy Smith reminds us: “It gets better later.” Professional growth is cumulative, and the actions you take today will shape the brand—and career—you build tomorrow.

References

CareerBuilder, 2018. Number of employers using social media to screen candidates at all-time high, finds latest CareerBuilder study.

Available at:

https://press.careerbuilder.com/ 2018-08-09-Number-of-EmployersUsing-Social-Media-to-Screen-Candidatesat-All-Time-High-Finds-LatestCareerBuilder-Study [Accessed 17 Mar. 2025].

LinkedIn, 2022. 85% of jobs are filled via networking. [online] LinkedIn Talent Blog. Available at: https://business.linkedin.com/ talent-solutions/blog [Accessed 17 Mar. 2025]

Ndlovu, P.M., 2025. Career Growth, Collaboration and Innovation [LinkedIn post]. 16 March.

https://www.linkedin.com/posts/pearlm-ndlovu-64a0a2171_careergrowthcollaboration-innovation-activity7287000912135417856-Xu9c [Accessed 17 Mar. 2025].

Smith, B., 2022. It Gets Greater Later | Bevy Smith | TEDxHarlem. [online video] Available at: https://www.ted.com/talks/bevy_smith_ it_gets_greater_later [Accessed 17 Mar. 2025].

World Economic Forum, 2023. The Future of Jobs Report 2023. [online] Available at: https://www.weforum.org/reports/thefuture-of-jobs-report-2023/ [Accessed 17 Mar. 2025].

WORK

READINESS AND FINANCIAL PLANNING

BY NATALIE ZIMMERMAN

WORK-READY, WORK-SMART, WORK-SUCCESSFUL

Work Readiness and Financial Planning: A Lifelong Learning Approach

In today’s fast-paced and ever-evolving work environment, being work-ready is more than just having the right qualifications. Financial planning is a critical component of work readiness, enabling individuals to navigate their careers with stability and foresight. Continuous learning is also critical—not only in financial literacy but also in acquiring technical skills that help individuals adapt to the changing demands of the workplace.

The Intersection of Work Readiness and Financial Planning

Work readiness encompasses a broad range of competencies, including technical expertise, soft skills, and an understanding of financial management. Many employees and job seekers overlook financial literacy as an essential part of career preparedness, yet sound financial planning can directly impact an individual’s ability to make informed career decisions, invest in further education, and plan for long-term stability.

Financial readiness includes understanding budgeting, managing debt, planning for retirement, and making informed investment decisions. Without these skills, even highly skilled professionals may struggle with financial stress, affecting their work performance and overall well-being.

Lifelong Learning: The Key to Career and Personal Growth

The concept of lifelong learning is vital in ensuring sustained career progression. The workplace is continuously evolving, with new technologies and industry demands requiring professionals to upskill and reskill regularly. This applies not only to technical skills but also to financial literacy and economic awareness.

Continuing education—whether through formal degrees, short courses, online certifications, or workshops—helps individuals stay competitive in their industries. For instance, understanding emerging technologies such as artificial intelligence, digital marketing trends, or advanced data analytics can enhance career prospects and earning

potential. Similarly, improving financial literacy through courses on investment strategies, tax planning, and wealth management can lead to better financial decision-making and security.

At Wits Plus (Pty), we recognise the importance of lifelong learning as a cornerstone of career success and personal well-being. As a leading provider of continuing education, we offer a diverse range of short courses designed to equip professionals with the skills they need to thrive in an evolving job market. Our programmes are tailored to meet industry demands, ensuring that individuals can advance their careers while improving their technical competencies and financial prospects.

The Role of Technical Skills in Advancement

Technical skills are fundamental to career advancement. Professions in data science, cybersecurity, software development, and financial analysis are in high demand, offering lucrative opportunities for those with the right skill set. Investing in technical education can lead to higher-paying jobs, better job security, and more opportunities for career growth. Moreover, automation and digital transformation are reshaping industries, making technical skills an essential part of financial and job security. Individuals who embrace learning and acquire new technical competencies position themselves better in the job market, allowing them to negotiate better salaries, manage their financial future, and explore diverse career paths.

Conclusion

Work readiness is not just about having the right credentials; it involves a holistic approach that includes financial planning and lifelong learning. As the job market evolves, continuous education is essential for maintaining career agility and financial security. Wits Plus (Pty) is committed to being a lifelong learning partner, empowering individuals with the knowledge and skills needed to navigate the complexities of modern work environments. By committing to ongoing learning—both in technical expertise and financial literacy— individuals can make informed decisions, build resilience, and achieve long-term success in both their professional and financial lives.

A TOOLKIT FOR THE GRADUATE WHO WANTS TO STAY RELEVANT

Written by Dr. Sihle Maseko

It is widely acknowledged that the job market is in a state of constant flux, with certain job roles becoming obsolete simultaneously as new ones emerge. This dynamic nature can understandably instill a sense of apprehension among individuals, fearing their relevance to the job market being rendered obsolete overnight. As a recent graduate, it is imperative to cultivate a comprehensive set of essential skills to ensure your adaptability and continued value in the job market.

These essential skills encompass critical thinking, effective communication, and collaborative teamwork. These competencies, when wielded by a modern graduate, empower you to respond adeptly to challenges, facilitate your integration into diverse professional settings, and maintain your competitiveness across various industries. It is crucial to recognise that these core skills are not merely technical abilities in isolation, but rather lifelong learning strategies that foster innovation, enable leadership, and promote continuous personal development. Let us delve into this toolkit and show how it can effectively preserve your relevance in an ever-evolving job market.

Critical thinking and problem solving

Critical thinking and problem-solving are fundamental skills that can significantly enhance your professional relevance. In any professional setting, there are invariably challenges that require critical analysis and resolution. A critical thinker possesses the ability to question, analyse, interpret, evaluate, and form well-reasoned judgments based on information encountered through reading, listening, speaking, or writing.

This critical thinking mindset equips graduates with the trustworthiness to make informed decisions and approach problems systematically. Consequently, they can be held accountable for their judgment calls due to their ability to provide rational explanations. Problem-solving complements critical thinking by fostering the application of logical reasoning and creative thinking to identify effective solutions. In the workplace, these skills empower graduates to navigate ambiguity, make well-informed decisions, and contribute significantly to complex projects and organisational challenges.

Effective communication

A graduate who comprehends that communication is not merely about conversing with another individual will remain relevant in the workplace. Effective communication is the process of exchanging ideas, thoughts, opinions, knowledge, and information so that the message is received and understood with clarity and purpose.

In the workplace, your ability to communicate effectively will impact how you collaborate with clients, interact with colleagues, and present critical ideas and projects to secure approval from stakeholders. Whether you are presenting ideas in meetings, writing reports, or communicating through digital platforms, you will be expected to be articulate and thoughtful. Verbal, written, and digital communication skills enhance collaboration with others, reduce misunderstandings, and facilitate the sharing of ideas across diverse spaces.

Teamwork and Collaboration in Diverse Environments

For many graduates, university was the first exposure to individuals with diverse backgrounds, upbringings, and thought processes. When lecturers assigned group projects, it was likely not an enjoyable experience, and shortcuts may have been taken to achieve high grades. However, the workplace often lacks such shortcuts. Successful companies recognise the value of diversity in fostering innovation, relevance, and generating exceptional ideas and products. Effective teamwork and collaboration across diverse perspectives are crucial. Your ability to actively listen, respect diverse viewpoints, and contribute to shared objectives makes you an invaluable team player, ensuring your relevance and integral role in the organization’s success.

As with all endeavours, this toolkit serves merely as an initial foundation to assist you in maintaining your relevance in the ever-evolving landscape. As you progress in your chosen profession, cultivate a perpetual sense of curiosity and a thirst for knowledge, continuously integrating new skills into your toolkit. And remember to enjoy the journey.

STRATEGIC JOB HUNTING & APPLICATION MASTERY

In a graduate landscape characterised by complexity, competition, and rapid digital transformation, job hunting has evolved into an intentional and highly strategic process. Gone are the days when a single CV and a few online applications sufficed. Today, graduates must develop multidimensional job search strategies that are targeted, agile, and aligned with a deeper understanding of both the market and oneself. Stepping into the world of work means more than just finding employment; it involves crafting a clear narrative of your value, identifying your place in the market, and communicating that consistently and powerfully.

A successful job search does not begin with applications; it begins with clarity, structure, and purpose. Think of your job search as a journey (one that requires a map), not a single step. To reach your destination, you need a well-thought-out route. Without this, graduates risk applying reactively rather than strategically, leading to misalignment, discouragement, and missed opportunities.

Practical 7-step framework to guide your search process:

1. Self-Awareness

Understand your career goals, values, skills, strengths, weaknesses, and nonnegotiables. Reflect on what energises you, your top achievements, and the environments where you thrive.

2. Planning

Set clear and realistic job search goals. Ask yourself: What type of roles am I seeking? When do I want to secure a job by? How many hours per week will I dedicate to job searching? Create a plan that includes timelines, targets (e.g., number of applications weekly), and a follow-up system.

3. Research

Identify key players in your industry. Which organisations align with your values? What do they do, how do they operate, and what’s their workplace culture? Research helps you apply with insight and intention, not guesswork.

4. Create your CVt just Your CV is your ambassador; it speaks for you before you enter

the room. It must reflect who you are, what you offer, and how you align with the role. Make sure your document is clear, focused, and tailored for the opportunity (see below for full guidance).

5. Take Actionon’t just skim! Send out high-quality, tailored applications. Build a strong LinkedIn presence. Follow up with recruiters. Expand your networks. Job searching is not just applying; it’s engaging.

6. Develop your interview skillsn’t Interviews are not just about answering questions; they’re about communicating value. Practice with a peer, mentor, or career practitioner. Learn how to frame your stories, show outcomes, and align your answers with the company’s needs.

7. Keep the ball rolling just Track your applications. Stay motivated. Seek feedback.

Learn from rejections. Continue applying while you wait for responses; momentum is key.

LEVERAGING ONLINE JOB BOARDS: MORE THAN JUST BROWSING

With an outlined job search strategy, it is now time to engage effectively. Online job boards are often the starting point for many graduates, as most opportunities are posted online. As such, job boards remain an essential part of the job search but must be approached with strategy. Leveraging these platforms doesn’t mean uploading your CV once and waiting. It means intentionally setting goals, researching companies, tailoring applications, and tracking progress. Instead of browsing passively, approach job boards as active databases for mapping industries, understanding employer language, and customising your applications accordingly.

Set daily/ weekly goals:

Commit to reviewing job boards regularly, shortlisting suitable roles, and applying with tailored documents.

Strategic use:

Save and compare adverts:

Analyse keywords and role requirements to tailor your CV/ cover letter (ATS-friendly).

Use advanced filters:

Target opportunities based on industry, experience level, and contract type. This will allow you to have access to relevant opportunities for your needs.

Popular job boards include Indeed, Careers24, PNet, and LinkedIn Jobs. Each platform requires a tailored approach to maximise results. While LinkedIn has emerged as the most widely used platform among employers and recruiters, it is also a branding tool; your LinkedIn profile must be more than just a digital CV.

Keep an application tracker:

Document jobs applied for, dates, contact people, and follow-up tasks. This allows you to keep track of your progress.

Evaluate posting patterns:

Track companies that consistently post graduate roles and bookmark them. This will give you a structure for your application strategy.

LINKEDIN: BUILDING AND OWNING YOUR DIGITAL BRAND

LinkedIn deserves special attention. As the largest professional networking site, LinkedIn is more than a job board; it’s your digital elevator pitch, live CV, professional billboard, personal brand, and networking engine rolled into one. It is a living, breathing ecosystem of professionals, recruiters, and thought leaders that you can actively engage with. As a graduate, your profile should reflect your academic identity, career aspirations, and unique voice. Recruiters, hiring managers, and even AI-driven applicant systems review LinkedIn profiles as part of their talent acquisition process, so know that your digital brand matters.

It is important to note that a complete and active profile increases your visibility to recruiters and hiring managers and builds your reputation long before you apply. You have to be intentional in your use; your activity (comments, shares, articles) helps shape your visibility and credibility in your field. Being active allows you to build connections with industry professionals, attend virtual events, and follow target companies. LinkedIn is not passive. Treat your profile as a portfolio, share articles, comment on relevant industry topics, and engage in conversations that reflect your career aspirations.

Optimising your profile: Make your digital impression count

Your LinkedIn profile is often your first introduction to potential employers, think of it as your digital CV and elevator pitch combined. Here’s how to optimise it for professional impact:

Professional Photo:

• Use a high-quality headshot. This is your first impression.

• Shoulders-up, clear background, warm expression.

• Choose a plain or tidy background that doesn’t distract from your face.

• Dress as you would for an interview.

• Aim for a warm, approachable expression, think “friendly professional.”

Add a background photo:

Don’t leave it blank, use this space to visually represent your industry, values, or goals. Ensure the picture is high resolution and not cluttered.

Ideas:

• A city skyline (professionalism).

• Campus or graduation (student identity)

• Industry tools or icons (tech, science, finance, etc.).

• An inspirational quote (if minimal and tasteful).

Headline:

• This appears under your name make it meaningful.

• Combine degree, interests, and strengths e.g., BSc Computer Science Graduate | Data Enthusiast | Curious Problem Solver”.

About Section:

• This is your professional story, be authentic, concise, and be keyword rich. Use keywords relevant to your industry.

Tell your story:

• what drives you

• what you’ve studied

• key skills or strengths

• what your career interests and aspirations

Experience and Projects:

• Use action verbs (e.g., developed, implemented, co-led) and focus on outcomes (e.g., “Coordinated a student mental health campaign that reached 200+ Wits students). Remember, even volunteering or campus involvement counts.

• Include volunteering, internships, campus leadership, or community involvement, it all counts.

Skills & Endorsements:

• Prioritise both technical (e.g., Excel, Python, SPSS) and soft skills (e.g., teamwork, public speaking)Include volunteering, internships, campus leadership, or community involvement, it all counts.

• Aim to list at least 5–10 key skills. These improve your visibility in recruiter searches.

Recommendations:

• Reach out to former lecturers, supervisors, or peers to write short, genuine endorsements.

• Offer to reciprocate.

Education and/or Projects:

• List academic qualifications, thesis/research topics, key modules, and coursework.

• Showcase practical university projects, research.

8.3 DIRECT APPLICATIONS & COMPANY RESEARCH

Relying only on job portals means you’re competing with hundreds, sometimes thousands, of other applicants. This requires you to be proactive, not waiting for the perfect role to be advertised, research companies, engage and interact, which builds networks but also makes you memorable.

Direct engagement with companies and recruiters allows you to:

• Show initiative.

• Align your values with theirs.

• Get noticed before a job is even posted.

Applying directly gives you a strategic edge. When you engage early and thoughtfully, you’re not just applying for a job; you’re building a relationship.

Key steps:

• Identify 5–10 dream employers using platforms like LinkedIn, Glassdoor, and Indeed.

• Research their mission, values, current projects, and talent needs.

• Send a tailored email or LinkedIn message to a relevant employee (e.g., HR, alumni, or team leader).

• Attach a targeted CV and cover letter (not generic!) showing why you’re aligned with their work.

• Attend career fairs and follow up with contacts you make, don’t just collect business cards.

CRAFTING A GRADUATE CV AND COVER LETTER THAT STANDS OUT: BUILDING A COMPELLING NARRATIVE

Think of your CV as your professional ‘first impression’, a document that introduces you in your absence and positions you as a solution to an employer’s need. A well-crafted CV is not a biography; it’s a branding tool that tells employers: “I understand what you’re looking for, and I have the skills to deliver”. It should showcase your suitability and potential to employers, positioning you as the right candidate in a sea of applications. Your CV should mirror the job description while authentically presenting who you are. Use keywords that reflect your chosen field.

Importantly, your CV must also be ATS-friendly (Applicant Tracking System). Many companies use digital systems to filter CVs before human eyes ever see them. To pass the ATS scan, your CV must:

• Use clear headings (e.g., Education, Experience, Skills)

• Avoid tables, columns, or graphics

• Use standard fonts (Arial, Calibri)

• Include keywords from the job description

WHAT MAKES A GREAT GRADUATE CV?

Core CV Components:

• Career Profile (Summary):

A 3–5-line overview of who you are, what you’ve studied, your key strengths, and your career focus. Example: “BCom Honours graduate with a strong analytical mindset, experience in financial modelling, and a passion for inclusive economic development. Adaptable and driven, with experience leading peer tutoring initiatives.”

• Education:

Reverse chronological. Include degrees, key modules relevant to your target job, notable academic achievements, and GPA (especially if strong). This section showcases the intellectual foundation you’re bringing to your future workplace.

• Experience:

Think internships, volunteering, tutoring, campus leadership. Use impact-focused bullets. Start the sentence with an action verb to indicate your action or responsibility. (e.g., “Led a team of 5 to deliver a student workshop attended by 120 peers”).

• Skills Section:

Tailored to the job. Separate into technical skills (e.g., Excel, Python, Tableau, SPSS) and soft skills (e.g., adaptability, time management). These must be evidenced in your experience.

• Achievements:

List Dean’s List recognition, scholarships, society leadership, or conference presentations. These are indicators of excellence and initiative.

• Layout:

Clean. No graphics, columns, or photos (for ATS). Stick to fonts like Arial or Calibri.

Save your CV as a PDF (unless otherwise requested). Always label your file professionally (e.g., Name_Surname_CV). (Pic: CV- 2-page document- No graphics, clean headings, keywords used)

THE COVER LETTER: WHERE FACTS MEET PERSONALITY

While your CV tells the employer what you’ve done, your cover letter explains why you did it and why it matters to them. It’s where your voice, motivation, and insight come through. In a nutshell, it’s a story about why you’re applying, how you align, and what makes you the right fit.

A strong cover letter bridges the gap between your experience and the company’s mission. It makes your application personal and memorable.

Structure of an effective Cover Letter:

1. Greeting: If possible, address the letter to a specific person. If not, “Dear Hiring Manager” works.

2. Opening Paragraph: Mention the role you’re applying for, where you saw it, and why it caught your attention. Example: I am writing to apply for the Graduate Data Analyst role at PwC, as advertised on your

careers portal. I’m particularly drawn to your innovation in digital assurance, and I believe my academic and project experience in statistical modelling would add value to your team.

3. Body Paragraphs (1–2):

Provide 2–3 examples of your experiences (academic or extracurricular) that align with the job. Use this to show initiative, teamwork, learning, and impact.

4. Closing Paragraph:

Reaffirm your interest and thank them for their time. Politely express your desire for an interview.

Make your cover letter stand out:

• Be specific about why you want to work for that organisation.

• Show that you’ve done your research (mention recent projects, values, or social initiatives).

• Align your values or passions with theirs.

• Don’t repeat your entire CV; this is about context, not duplication.

Your degree opens the door, how you prepare determines how far you will go!

There is no shortcut to building a meaningful career, but there is a strategy. Prepare with purpose. Apply with intention. Position yourself as a solution.

Strategic job hunting isn’t about luck; it’s about intention, preparation, and purpose. This journey goes beyond just landing a role; it’s about identifying where you belong, what you bring, and how you choose to show up in the world of work. From crafting your CV to researching employers and building your digital brand, every step helps shape the career you want. Wits Career Services is here to support you at every turn, through one-on-one guidance, CV reviews, mock interviews, and employer engagements (career fairs, company presentations). But the most important step begins with you. Start today. Define your value. Own your story. Prepare with purpose.

NAVIGATING THE AI REVOLUTION: ESSENTIAL SKILLS FOR THE FUTURE OF WORK & RECRUITMENT

The Artificial Intelligence (AI) revolution is no longer a distant vision, it is a present reality, profoundly reshaping the workplace and recruitment landscape for graduates in for graduates in South Africa and beyond.. For career readiness, understanding AI’s implications is vital, as it permeates every industry, demanding a new blend of human ingenuity and digital fluency.

AI’s Immediate Impact on Recruitment

AI is already a significant gatekeeper in the hiring process. Awareness of its role can empower candidates to navigate it successfully:

• Applicant Tracking Systems (ATS): These AI-powered systems are often the initial filter for online applications. They scan CVs and cover letters for keywords, phrases, and specific formatting that align with the job description. To pass ATS, candidates should use common job titles, explicitly list relevant skills, and maintain a clean, standard format. The goal is to be both AI-friendly and humanreadable.

Candidate Strategy: Optimise your applications for AI by using industry-specific keywords but always ensure authenticity and alignment with the role. Research company values and tailor your application to align, remembering that human recruiters will eventually review it.

AI and the Evolving Job Market: Transformation is Key The narrative of AI merely

• AI-Powered Chatbots and Video Analysis: Some companies use chatbots for initial candidate screening, assessing responses for relevance and tone. More advanced systems might analyze video interviews for non-verbal cues. Candidates should treat these interactions professionally, as they would a human interviewer, focusing on clear, confident, and articulate communication.

replacing jobs is an oversimplification. The reality points more towards job transformation and the creation of new roles. AI excels at automating repetitive, predictable tasks, enabling human workers to focus on higher-value, strategic, and creative work:

• Automation of Routine Tasks: Roles involving data entry, routine administrative tasks, and some customer service functions are susceptible to automation. However, this often means parts of jobs are automated, allowing humans to specialise in more complex aspects. For instance, an accountant might use AI for ledger entries but focus on financial analysis.

• Emergence of New Roles: AI directly creates jobs like AI Engineers, Machine Learning Specialists, Data Scientists, and AI Ethicists. A notable new role is the Prompt Engineer, demanding strong communication and critical thinking to effectively direct generative AI models.

• Augmented Human Roles: The most widespread impact will be AI acting as an “augmenting” technology. AI tools will become pervasive assistants, making human professionals more productive. For example, AI can assist doctors in diagnoses, but the human provides empathy and nuanced patient care. Lawyers use AI to sift through documents, but human judgment and advocacy remain vital.

ESSENTIAL “HUMAN” SKILLS IN AN AI DRIVEN WORLD

In an AI-dominated landscape, uniquely human skills become incredibly valuable. These “power skills” are what AI struggles to replicate and are indispensable for graduates:

Critical Thinking & Complex Problem-Solving:

AI provides data, but only humans can question its relevance, interpret meaning, and apply ethical judgment. The ability to dissect complex, ill-defined problems and devise multifaceted solutions is paramount.

Creativity and Innovation:

While AI can mimic patterns and, or generate variations, true originality, conceptual breakthroughs, and artistic expression remain uniquely human domains. The capacity to think divergently and generate novel ideas is crucial.

Emotional Intelligence (EQ) & Collaboration:

AI lacks empathy and genuine human connection. In team environments, leadership, negotiation, conflict resolution, and building strong interpersonal relationships are distinctly human strengths. Collaborative work, especially on interdisciplinary teams, relies heavily on high EQ.

Adaptability and Lifelong Learning:

In an era of relentless technological change, adaptability is key. Graduates must cultivate a growth mindset, embracing continuous learning and being able to pivot quickly as technologies and job roles evolve. This resilience is vital for long-term career viability.

Ethical Reasoning and Judgment:

As AI’s power grows, so does the need for individuals who can consider its moral implications, understanding data privacy, algorithmic bias, and societal impact.

Developing AI Literacy: For Everyone

Thriving in the AI era doesn’t require programming expertise, but foundational AI literacy is becoming essential across most professions.

Understanding Core AI Concepts:

Familiarise yourself with terms like Machine Learning (ML), Natural Language Processing (NLP), and Large Language Models (LLMs).

Hands-on Experience with AI Tools:

Experiment with generative AI tools such as, ChatGPT or Google Gemini. Learn how to craft effective prompts, verify outputs, and use them for research, brainstorming, or content creation. Explore AI-powered tools relevant to your field.

Engage with Ethical Discourse:

Read about AI ethics, bias, and privacy. Form informed opinions on responsible AI development and deployment.

ACTIONABLE STEPS FOR WITS GRADUATES

Wits University, through Career Services and Graduate Recruitment Programme (GRP), actively supports students in navigating this evolving landscape.

Curriculum Choices: Consider electives or specialisations in data science, digital transformation, or AI, even if not your core field.

Internships & Projects: Seek internships with companies integrating AI. Undertake projects that involve data analysis or digital solutions.

The Wits GRP facilitates contact between students and prospective employers, offering career fairs and company presentations which are excellent avenues for exploring these opportunities.

Online Learning: Utilize platforms lilke Coursera, edX, or local initiatives for AI-related courses or certifications.

Networking: Connect with professionals in AI and tech, attend webinars, and join online communities relevant to AI’s impact on your sector. Wits alumni, such as Pelonomi Moiloa (CEO of Lelapa AI) and Shakir Mohamed (Research Director at Google DeepMind), are at the forefront of AI innovation, showcasing the potential for Wits graduates in this field.

Embrace Experimentation: Don’t fear new AI tools. Hands-on use is the best way to understand their capabilities and limitations.

Remember - The AI revolution is not a threat to be feared, but a transformative shift to be understood and embraced. For graduates in South Africa, success hinges on a dual strategy: intelligently leveraging AI tools as powerful co-pilots, while simultaneously cultivating and championing the uniquely human attributes AI cannot replicate.

By focusing on critical thinking, creativity, emotional intelligence, adaptability, and lifelong learning, you will not only navigate the AI era but thrive within it, leading the charge in solving complex challenges.

10.3 The Green Economy & Social Impact:

Building a Purpose-Driven Career

The growing emphasis for sustainability and social equity is fundamentally reshaping the global job market, creating a dynamic and values-driven frontier for graduates, particularly in South Africa.

This isn’t just about “green jobs”; it’s about a fundamental shift in how businesses operate, creating demand for purpose-driven professionals across all industries. Building a career with purpose is becoming a resilient and deeply fulfilling pathway.

Defining the Green Economy & Social Impact

The green economy is an economic model aiming for sustainable development by reducing environmental risks, fostering resource efficiency, and ensuring social inclusiveness. The social impact sector broadens

this to include addressing a wide range of societal challenges, from poverty and inequality to healthcare access.

Crucially, the influence of these sectors extends to every traditional industry. Most companies, from manufacturing to finance, are increasingly integrating Environmental, Social, and Governance (ESG) principles.

Key Sectors and Their Transformation:

• Renewable Energy: Wind, solar, and hydro power are rapidly growing sectors

requiring engineers, project managers, and finance specialists. South Africa’s abundant sun offers immense potential here.

• Sustainable Finance & ESG: Banks and investors are integrating ESG criteria into decision-making, creating demand for ESG analysts and sustainable investment advisors.

• Circular Economy & Waste Management: Shifting from a linear “take-make-dispose” model to one where resources are maximised and waste minimised. This includes roles in sustainable product design and recycling innovation.

• Conservation & Biodiversity: Protecting ecosystems and managing natural resources, needing environmental scientists and conservationists.

• Sustainable Agriculture: Developing environmentally sound and economically viable farming practices, leading to roles in agroecology and sustainable food supply chains.

• Social Entrepreneurship: Creating businesses designed to solve social or environmental problems, needing individuals with business acumen and empathy.

• Corporate Social Responsibility (CSR) & Sustainability Consulting: Helping companies integrate sustainable practices, manage social license, and report on impact.

This integration means you can find purpose-driven roles in virtually any field, whether directly in a “green” company or by driving change within a traditional organisation.

WHY PURPOSE MATTERS: BEYOND THE PAY CHEQUE

Modern graduates are often called the “purpose generation.” Research consistently shows that younger professionals seek more than just a salary; they want their work to align with their values and contribute positively to the world.

Values Alignment & Job

Satisfaction: Working for a cause you believe in leads to greater job satisfaction, engagement, deeper sense of meaning, reducing burnout, and enhanced career longevity.

Growing Demand: Consumers increasingly favour ethical brands, and investors direct capital towards companies with strong ESG performance. This creates direct business incentives for

companies to hire sustainabilityminded talent.

Career Resilience: As global challenges like climate change intensify, the demand for solutions and skilled professionals will only grow, so prepare your career for tomorrow’s challenges.

Essential Skills for ImpactDriven Careers

While specific technical skills vary, certain core competencies are universally valuable in the green and social impact sectors:

Systems Thinking: The ability to understand how complex, interconnected environmental and social issues interact is crucial for designing effective solutions.

Data Analysis for Impact Measurement:

Demonstrating impact requires data. Skills in collecting, analysing, and interpreting data (quantitative and qualitative) for ESG reporting and impact assessment are highly sought after.

Stakeholder Engagement & Communication: Driving change often requires collaboration among diverse stakeholders, including

communities, businesses, and government institutions. Strong communication, negotiation, and consensus-building skills are essential.

Change Management: Implementing sustainable practices often means shifting mindsets and processes within organisations. Skills in leading change and overcoming resistance are highly valued.

Ethical Decision-Making:

Navigating social and environmental complexities often involves trade-offs. The ability to make sound ethical judgments is paramount.

Project Management: Many sustainability and social impact initiatives are project-based, requiring strong planning, execution, and monitoring skills.

Gaining Relevant Experience: Beyond the Classroom

Practical experience is key to demonstrating commitment and acquiring relevant skills. Whether through structured internships, volunteering, or university projects, engaging beyond the classroom builds both your

credibility and capabilities.

Internships: Seek internships with NGOs, social enterprises, corporate sustainability departments, or ESG consulting firms. Wits’ Graduate Recruitment Programme can be a valuable resource for identifying such opportunities.

Volunteer Work: Participate in environmental initiatives such as clean-ups or community development projects. These build empathy, practical skills, and a network. The Wits Centre for Student Development (CSD) promotes civic engagement and community outreach.

University Projects: Undertake academic projects with a sustainability or social impact lens.

Student Societies: Join groups focused on environmental advocacy or social justice for leadership and event management experience.

Online Courses/Certifications: Consider courses in sustainable development, ESG investing, or specific green technologies to validate your knowledge.

NETWORKING AND CAREER PATHWAYS

The green and social impact sectors are highly collaborative. Networking is critical:

• Industry Events: Attend local and national events related to renewable energy or sustainable business, like those hosted by the Green Building Council South Africa (GBCSA).

• Online Platforms: Use LinkedIn to connect with professionals and join industry-specific groups.

• Informational Interviews: Reach out to professionals in roles that interest you for brief interviews about their career path and advice.

The South African Context: Challenges, Opportunities

South Africa faces unique challenges like the energy crisis, water scarcity, and deep socio-economic inequality. However, these also present immense opportunities for innovation.

• Renewable Energy Transition: The urgent need for energy security creates vast opportunities in solar, wind, and energy storage.

• Water Management: Expertise in water conservation, treatment, and infrastructure is critical.

• Circular Economy: Addressing waste and resource scarcity can foster new industries.

• Social Justice: Tackling inequality and access to services provides fertile ground for social entrepreneurship. Wits has alumni making significant contributions, such as Craig Wallington (MotherTree co-founder aiming to move funds into the green economy) and Boitumelo Loate (instrumental in sustainable investment practices at 36ONE Asset Management). Wits Business School also offers a Master of Management in Entrepreneurship and New Venture Creation, including social entrepreneurship.

Graduates who understand the unique local context and can tailor global best practices to South African realities will be highly sought after.

Building a career in the green economy and social impact sector offers more than just a job; it’s about contributing to a sustainable and equitable future. It provides deep satisfaction and the security of entering a robust growth sector. By developing essential skills, gaining relevant experience, and actively seeking purpose-driven opportunities, South African graduates can not only navigate this exciting landscape but also lead the charge towards a better tomorrow. Your career can be a powerful force for good locally and globally. #Wits for Good!

BEYOND THE DEGREE: CULTIVATING IN-DEMAND SKILLS & EXPERIENCE IN A COMPETITIVE MARKET

For generations, a university degree was seen as the primary key to career success. While academic qualifications remain fundamental, the modern job market, particularly in competitive environments like Johannesburg, demands more. Employers are increasingly looking “beyond the degree,” prioritising practical skills, demonstrable experience, and a strong work ethic. For students across all years of study at Wits, understanding this shift and proactively cultivating these in-demand attributes is paramount for standing out and securing fulfilling employment.

The Evolving Value of a Degree:

A university degree signifi es your capacity for critical thought, research, and structured learning. However, in today’s rapidly changing world, employers need candidates who can hit the ground running and apply theoretical knowledge to realworld problems.

Shift from “What you know” to “What you can do”: Employers are less interested in rote

memorisation and more in your ability to innovate, solve complex problems, and collaborate effectively. Your degree validates your academic foundation; your skills demonstrate your capabilities.

Employer Expectations: Immediate Contribution:

Companies want graduates who can make an immediate impact. This means possessing the practical skills and confi dence to tackle tasks from day one, even at an entry level.

Global Trends: Skills-Based Hiring:

There’s a growing global trend where employers focus more on a candidate’s competencies than solely on traditional academic history. The rise of microcredentials and online certifi cations further highlights this, allowing individuals to prove mastery in specifi c, in-demand skills.

IDENTIFYING IN-DEMAND SKILLS: THE TWO PILLARS

A comprehensive skill set comprises both soft skills (power skills) and hard skills (technical skills). Both are crucial for comprehensive career readiness.

1. Soft Skills (Power Skills)

The Bedrock of Success: These are interpersonal and personal attributes enabling effective interaction and workplace success. They are highly transferable across roles and industries.

• Communication: Paramount for any role. This includes verbal communication (clear, persuasive speaking, active listening), written communication (professional reports, emails), and presentation skills (articulating ideas confidently).

• Critical Thinking & ProblemSolving: The ability to analyse information objectively, identify root causes, evaluate options, and devise creative, effective solutions. This involves asking probing questions and challenging assumptions.

• Adaptability & Resilience: The capacity to adjust to new situations, technologies, and challenges quickly. Resilience means bouncing back from setbacks and learning from failures, crucial in a dynamic market.

• Teamwork & Collaboration: The ability to work effectively with others towards a common goal, respecting diverse perspectives and resolving conflicts constructively. Modern workplaces are highly collaborative.

• Leadership: Not just formal roles, but the ability to inspire, motivate, influence, and guide others, demonstrating initiative and accountability.

• Time Management & Organisation: Effectively prioritising tasks, managing deadlines, and optimising productivity, demonstrating reliability.

• Emotional Intelligence (EQ): Understanding and managing your own emotions, and recognising and influencing others’ emotions, fostering better relationships and conflict resolution.

2. Hard Skills (Technical Skills):

Industry-Specific Competencies: These are measurable, teachable abilities specific to a field or task.

• Digital Literacy: Proficiency with common software

(Microsoft Office, Google Workspace), cloud platforms, and online collaboration tools. This is a baseline for almost all roles.

• Data Analysis: The ability to collect, interpret, and visualise data using tools like Excel or more advanced software (e.g., Python for data manipulation).

• Specific Software Proficiency: Mastery of industry-standard software relevant to your field (e.g., Adobe Creative Suite, Salesforce, AutoCAD).

• Coding/Programming: Even basic coding skills (e.g., Python, SQL) can be highly valuable for automation, data manipulation, or deeper understanding of digital systems.

• Project Management Software: Familiarity with tools like Asana or Jira demonstrates an understanding of project lifecycles.

Strategies for Skill Acquisition and Demonstration for Wits Students

Your degree provides a theoretical foundation, but proactive efforts outside the classroom build the

practical skill set employers truly value.

The Wits Counselling and Careers Development Unit (CCDU) offers a range of services to support students in this regard, including career education, psychometric assessments, and workshops. The Graduate Recruitment Programme (GRP) also plays a vital role in connecting students with opportunities.

• Internships & Co-op Programs: These are the gold standard for real-world experience. They allow you to apply knowledge, build professional networks, and are often direct pipelines to full-time employment. Wits’ GRP actively facilitates these connections through career fairs, networking events and company presentations.

• Part-time Jobs & Volunteer Work: Any work experience is valuable. A retail job hones customer service and problemsolving. Volunteer work demonstrates initiative and teamwork. These build crucial transferable skills. Wits’ Centre for Student Development encourages civic engagement and community outreach.

• Online Courses & Certifications: Platforms like Coursera, edX, or local training providers offer courses and certifications in in-demand skills (e.g., Digital Marketing, Data Science). These show initiative and commitment to continuous learning.

• Personal Projects & Portfolios: For creative fields, a strong portfolio showcasing personal projects is impactful. For other fields, initiating a project (e.g., analysing a public dataset, developing a community initiative) demonstrates initiative and practical application of skills.

• Student Societies & Extracurricular Activities: Active participation in university clubs or student government provides rich opportunities to develop leadership, teamwork, event planning, and communication skills. These are often overlooked but highly valued. The Centre for Student Development aims to foster leadership development and student governance.

• Mentorship: Seek mentors in your desired field. Their guidance, insights, and network can be invaluable.

COMPELLING NARRATIVE

Effectively communicating your skills and experiences to potential employers is crucial. TRANSLATING EXPERIENCE INTO A

• Tailored CVs and Cover Letters: Beyond listing responsibilities, quantify your achievements (e.g., “Increased social media engagement by 20%”). Use action verbs and tailor your application to the job description’s keywords and skills.

• LinkedIn Profile: Your professional online brand. Complete it fully, showcase skills and endorsements, share relevant articles, and connect with professionals.

• Interviews: Storytelling with the STAR Method; When asked about your experience, use the STAR method (Situation, Task, Action, Result). This structure helps you articulate how you used a specific skill to achieve a positive outcome, making your answers compelling.

The South African Context: Resilience and Entrepreneurship

South Africa’s unique challenges, including high youth unemployment, highlight the need for graduates who are not only well-qualified but also highly adaptable and resourceful. The emphasis on practical skills is particularly pronounced here. This environment also fosters entrepreneurship. Wits University actively nurtures the entrepreneurial spirit through initiatives like the EDHE programme and offers a Master of Management in Entrepreneurship and New Venture Creation at the Wits Business School. If traditional employment is challenging, consider how your cultivated skills and experiences could form the basis of your own venture, addressing local needs and creating new opportunities.

You are at a university to become a universal student! Your university degree is a vital foundation, but in today’s competitive and evolving job market, you must build upon it with a robust scaffolding of in-demand skills and practical experience. By proactively seeking out internships, volunteer work, online learning, and participating in extracurricular activities, you can transform your academic achievements into a compelling narrative of capability and readiness. Embrace a mindset of

continuous growth, effectively showcase your diverse skill set, and you will not only navigate the challenging landscape but thrive, securing a fulfilling and a career with enduring relevance.

References

1. Deloitte Insights. (n.d.). Future of Work Trends.

2. Society for Human Resource Management (SHRM). (n.d.). AI in Hiring: Ethical Implications and Best Practices.

3. African Journal of Career Development (AJCD).

4. World Economic Forum. (n.d.). The Future of Jobs Report.

5. National Career Development Association (NCDA). (n.d.). The Career Development Quarterly.

6. Wits University. (n.d.). Counselling and Careers Development Unit (CCDU). Retrieved from https://www.wits.ac.za/ccdu/

7. Wits University. (n.d.). Graduate Recruitment Programme. Retrieved from https://www.wits.ac.za/ccdu/graduate-recruitmentprogramme/

8. Careers24.com. (n.d.). Career Advice Section.

9. Pnet.co.za. (n.d.). Career Advice Blog.

10. South African Career Development Association (SACDA). (n.d.). Official Website. Retrieved from https://www.sacda.org.za/

11. Department of Higher Education and Training (DHET), South Africa. (n.d.). National Career Advice Portal (NCAP) / Khetha. Retrieved from https://www.careerhelp.org.za/

12. Green Building Council South Africa (GBCSA). (n.d.). Official Website.

13. African Centre for the Green Economy (ACGE). (n.d.). Official Website.

14. Wits Business School (WBS). (n.d.). Official Website.

15. Education, Design, Healing, and Entrepreneurship (EDHE) Programme. (n.d.). Official Website (part of Universities South Africa).

DEAR GRADUATE, YOU ARE NOT DONE LEARNING!

WRITTEN BY DR. SIHLE MASEKO

Graduation day is a day to remember! All the hard work you’ve put in finally pays off. When you walk on stage and hear your name called, and the crowd cheering you on, it all makes sense. A smart graduate knows that graduation isn’t the end, but just the beginning of a lifelong journey of learning. That certificate opens doors to the career you’ve chosen,

giving you the knowledge and skills you need to succeed in the world of work. You’ve got a bright future ahead of you, and I want to encourage you to keep learning and growing. This is the key to future-proofing your career.

The mindset of continuous learning and upskilling

Don’t be intimidated by the idea of always learning. From the moment we’re born, we’ve been learning. It’s the only way we’ve grown as humans. But as we get older, sometimes we can feel lazy and think we know enough to get by. It can be tough to keep seeking knowledge and learning new things, and it might seem like a hassle at first. But if you fight the reality of continuous learning, you’ll struggle to grow and succeed in your career or be quick enough to adapt to new situations.

Instead, try to have a positive attitude towards learning. Embrace the challenge and see it as an opportunity for growth. Be curious and open to new experiences. Love the idea of learning and the challenges it brings. Once you solve a challenge, you’ll feel a sense of accomplishment and pride. Now, let’s talk about AI and digital innovation. Ten years ago, this wouldn’t have been a topic of conversation. But imagine what the conversation will be like in ten years? Be curious and eager to learn. Love the idea of learning and the challenges it brings. It’s a new dawn, it’s a new day, it’s a new life and you should be feeling good.

Explore further education and professional certifications

Dear graduate, the internet is your best friend, your shayla! There are loads of online short courses available through big names like Coursera, and even universities are creating their own for busy working graduates like you. As a graduate, think about postgraduate studies that match your interests and give you the skills you need to make yourself more valuable in your chosen field. The working world doesn’t need boring, stuck-inthe-past professionals. They can hold an organisation back from being innovative and staying relevant. Getting postgraduate qualifications and expanding your skills through relevant short courses makes you look more professional, and as a lifelong learner, these credentials can open up new roles or help you climb the ladder in your current one.

Embrace mentorship and sponsorship

If you’re a lifelong learner, you know the value of mentorship and sponsorship from someone who’s been in the industry longer than you. Combining your skills, knowledge, and experiences with those of professionals who have more experience can be incredibly beneficial. A great mentor can offer you critical guidance, feedback, and encouragement as you navigate the working world. And a sponsor can become an ally who opens doors to opportunities that can take your career to the next level. These relationships can really speed up your career development, especially in complex or competitive fields.

As a graduate, the world is buzzing with excitement, waiting to see what you’ve got in store. You’ve got so much potential, and there are resources at your fingertips to help you unlock it and reach for the stars. Keep your curiosity alive, and remember that there’s always something new to learn. You’ve got this!

WITS GRP RESOURCES & NEXT STEPS

Embarking on your career journey can feel both exciting and daunting. Luckily, the Graduate Recruitment Programme (GRP) is here to equip you with the tools and connections you need to succeed. This section highlights key resources and outlines how you can contribute to making this guide even better for future Witsies.

Connecting with Wits Career Services & Alumni Network

Your time at Wits has provided you with an invaluable academic foundation, and now it’s time to leverage the robust support systems designed to bridge the gap between your studies and your professional aspirations. Academic achievement, while critical, does not automatically lead to employability. This is where Wits Career Services becomes a strategic partner, offering customised, forward-thinking support to help you prepare for an increasingly complex and competitive world of work. At Wits, career development doesn’t begin in your final year; it begins from the moment you step onto campus.

Through Career Services, students are encouraged to engage with their career journey from the outset, exploring interests, recognising strengths, and developing career capital in a progressive and structured way. From foundational career exploration in the first year, to targeted skills enhancement in the middle years, and ultimately, to career readiness and professional branding in the final year, Career Services stands as a committed partner at every stage of your professional evolution.

CONNECTING WITH WITS CAREER SERVICES & ALUMNI NETWORK

Wits Career Services: Think of Wits Career Services as your personal career guide. We offer support tailored to students and recent graduates, including:

One-on-one career counselling: Get personalized advice on career paths, job searching strategies, and professional development.

CV and Cover Letter reviews: Ensure your application documents stand out from the crowd.

Interview Preparation: Practice your interviewing skills and receive constructive feedback to boost your confidence.

Workshops and events: Attend sessions on various career-related topics, from networking to personal branding.

Career Fairs: Connect with prospective employers on campus! Career Fairs offer a valuable opportunity to engage directly with companies actively seeking to recruit Wits students. They provide a platform to

explore potential career paths, network with industry professionals, and learn about various organizations. Many participating companies also offer promotional materials and giveaways, serving as a tangible reminder of their brand and your potential as a future employee.

Access to job portals: Discover exclusive opportunities from within Wits and from employers actively seeking Wits graduates on the Wits Student Employment Portal. https://witsapps.wits.ac.za/ studentcareers/vacancies/home

Don’t hesitate to reach out to CCDU Career Practitioners! Their expertise can be instrumental in refining your career goals and helping you land your dream job.

Wits Alumni Network: The Wits alumni community is a powerful, farreaching network of professionals across diverse industries. Connecting with them can open doors to mentorship, internships, and even job opportunities. Here’s how to tap into this valuable resource.

Wits Alumni Relations: The official alumni office can help you connect with fellow graduates through events, online platforms, and mentorship programs.

LinkedIn: This is an incredibly effective tool for connecting with Wits alumni. Search for alumni in your desired industry or company and don’t be shy about sending a polite connection request with a personalized message. Many alumni are eager to help current students and recent graduates.

Networking events: Keep an eye out for alumni-specific networking events hosted by the university or various faculties. These provide excellent opportunities to meet professionals in an informal setting.

Remember! networking is about building genuine relationships. Be curious, ask questions, and show a genuine interest in their experiences.

Recommended Tools, Templates & Reading Materials

Navigating the job market is much easier when you have the right tools and knowledge at your fingertips. Here are some essential resources to aid your career development:

Tools & Templates:

• Professional CV Templates: While Wits Career Services provides personalized support, starting with a clean, ATS-friendly template can help you craft a competitive CV. Websites like Canva, Zety, and Resume.io offers a variety of modern and industry-specific templates.

• Cover Letter Guides: Learn how to tailor your cover letter to each specific job application, highlighting your relevant skills and enthusiasm. Many career services websites and job search engines provide excellent guides.

• LinkedIn Profile Checklist: A strong LinkedIn profile is crucial in today’s job market. Ensure your profile is complete, professional, and highlights your key skills and experiences.

• Interview Prep Apps/Platforms: Platforms like Pramp (for mock interviews) or Big Interview (for common interview questions and strategies) can help you hone your responses and build confidence.

• “What Colour Is Your Parachute?” by Richard N. Bolles: A classic guide to job hunting and career changes, offering practical advice on self-assessment, identifying ideal workplaces, and effective job search strategies.

• “The 7 Habits of Highly Effective People” by Stephen Covey: While not strictly a career guide, this book offers timeless principles for personal and professional effectiveness, including proactivity, goal setting, and continuous improvement.

• Industry-Specific Publications & Blogs: Stay informed about trends, challenges, and opportunities in your chosen field by regularly reading relevant industry news, journals, and blogs.

• Company Websites & Annual Reports: Before any interview, thoroughly research the company. Their website will provide insights into their mission, values, and current projects, while annual reports (for public companies) offer a deeper dive into their financial health and strategic direction.

FEEDBACK & ENGAGEMENT: SHAPING FUTURE EDITIONS OF THIS GUIDE

This GRP Career Guide is a living document, and its effectiveness relies heavily on your input. Your experiences, insights, and suggestions are invaluable in ensuring future editions continue to be relevant, comprehensive, and truly helpful for Wits students and graduates.

We genuinely want to hear from you! Here’s how you can contribute:

Share your success stories - Did this guide help you land an interview or a job? We’d love to hear about it! Your success can inspire and guide others.

Provide constructive criticism - What sections could be improved? Is there anything missing? Your honest feedback helps us identify areas for enhancement.

Suggest new topics or resources - Are there other tools, books, or strategies you found particularly useful that aren’t mentioned here? Let us know!

Share your feedback here: (https:// forms.office.com/r/dixN5Qi8Vc) or simply email grp.ccdu@wits.ac.za

How to Reach Us

We are housed in the Counselling and Careers Development Unit (CCDU)

West Campus, next to the Science Stadium.

Contact: 011 717 9140/5

Web: www.wits.ac.za/ccdu/ graduate-recruitmentprogramme/

Email: grp.ccdu@wits.ac.za

Also, follow us on all socials @Wits_Grp /@Graduate Recruitment Programme

COUNSELLING AND CAREERS DEVELOPMENT UNIT (CCDU)

YOUR JOURNEY, OUR MISSION: Empowering Wits Graduates

Are you ready to transform your academic achievements into a thriving career? The Wits Counselling and Careers Development Unit (CCDU) and our dedicated Ambassadors & Peers are here to guide you every step of the way!

PROUD GRP AMBASSADORS & ADVOCACY PEERS: Your Peers, Your Guides!

Ever wondered how to truly navigate the world of work as a Wits graduate? Our Proud GRP Ambassadors & Student Assistants are experienced students just like you, trained to be the friendly faces and trusted voices of the Graduate Recruitment Programme. They’ve walked the path, faced the challenges, and emerged stronger.

What do they do?

• Share first-hand insights: Get real-world tips on career fairs, networking events, and employer expectations.

• Promote opportunities: They’re your go-to source for the latest graduate programmes, internships, and job postings.

• Inspire and motivate: Hear their success stories and learn from their journeys as they bridge the gap between campus life and professional success.

• Amplify your voice: They gather feedback to ensure the GRP continues to meet your evolving needs.

Our GRP Ambassadors are passionate about helping their peers succeed. Look out for them at GRP campus events & campaigns, online, and through GRP communications – they’re excited to connect with you!

Advocacy Peers

The Peer Programme “Just Motivated Peers” is a student-led initiative supported by the Counselling and Careers Development Unit (CCDU). Grounded in the principles of student-centeredness and holistic learning, the programme equips selected student volunteers with foundational skills in peer support, active listening, and referral.

Peer Supporters serve as accessible points of contact within the student community, offering empathetic support, sharing campus resources, and promoting mental wellness and academic resilience.

Through structured training and ongoing mentorship from CCDU professional, including psychologists, social workers, and career educators. The programme fosters leadership, personal growth, and a culture of care on campus.

The Peer Program aims to reduce stigma around help-seeking, enhance students’ sense of belonging, and contribute to a thriving, connected university environment.

ADVOCACY PEERS

What do they do?

• Promote Mental Health Awareness: Facilitate student dialogues, safe spaces such “Circles of Friendship” where students can share, reflect, and feel supported.

• Encourage Help-Seeking Behaviour: Peers break the stigma around mental health and direct students to CCDU’s counselling, support, and self-development services.

• Facilitate Social Justice & Wellness Campaigns: From gender equity to mental health awareness, they help students reflect, engage, and act.

• Lead Peer Education Spaces: They deliver workshops, activations, and safe discussions on key topics such as identity, resilience, and healthy relationships.

• Model Active Citizenship: They lead with empathy, teamwork, and a strong spirit of volunteerism supporting students academically, emotionally and socially.

Whether through “Circles of Friendship”, campaign activations, or student dialogues, Peer Educators create inclusive spaces where every student feels seen, heard, and supported.

They are more than volunteers, they are changemakers, connectors, and champions of wellbeing.

CCDU SERVICE OFFERINGS: Your Comprehensive Career & Wellness Partner

The Counselling and Careers Development Unit (CCDU) is more than just a career office; it’s a holistic support system dedicated to your personal and professional growth. We understand that a successful career begins with a strong, well-supported individual.

Our Core Services Include:

• Personal Counselling: Navigate life’s challenges, manage stress, anxiety, or personal difficulties in a confidential and supportive environment. You Matter!

• Career Counselling: Unsure about your career path? Our expert career practitioners offer one-on-one sessions to help you:

o Identify your strengths, interests, and values.

o Explore suitable career options.

o Develop effective career decision-making strategies.

o Gain insight into evolving industry trends and employer expectations.

• Career Assessments: Gain deeper self-awareness through psychometric assessments that evaluate your aptitudes, interests, personality, and values. This valuable insight can inform your career choices.

• Job Search Skills Support: Master the art of job hunting with our practical workshops and resources on: Journey to Employability and Economic Participation Programme (JEEP) and Work Ready Gen-Z free online course on Ulwazi. Enroll here: https://ulwazi.wits.ac.za/ enroll/HNGM3T

o CV & Cover Letter Writing: Craft compelling documents that get noticed.

o Interview Preparation: Ace your interviews with mock sessions and expert feedback.

o Networking Strategies: Build meaningful professional connections.

o Personal Branding: Learn to effectively communicate a professional identity that reflects your values and strengths.

• Graduate Recruitment Programme (GRP): This is your direct link to employers! We facilitate:

o Annual Career Fairs (both in-person and virtual)

o Employer Presentations & Information Sessions

o Recruitment Drives, Networking & Interview Opportunities

• Study Skills: Enhance your academic performance with support on time management, effective study methods, exam preparation, and more.

• Workshops & Events: Throughout the year, we host a dynamic calendar of workshops, webinars, and networking events designed to boost your skills and connect you with opportunities.

Operating Hours: Monday - Friday: 08h00 - 16h30 While we are a walk-in centre, many of our services are by appointment. Please contact us to schedule your session.

Our Location:

CCDU Main Office: CCDU Building, Braamfontein Campus West, opposite the Wits Science Stadium, Wits University Closest Entrance: Gate 9, Enoch Sontonga Avenue, Braamfontein

CCDU Education Campus Satellite Office: Marang Block, M14 Ground Floor, Education Campus, Parktown

Contact Us:

Email: info.ccdu@wits.ac.za (for general inquiries) \grp.ccdu@wits. ac.za (for GRP enquiries)

Telephone: +27 (0)11 717 9140 / 32/5

Wits Student Crisis Line (Toll-Free, 24/7): 0800 111 331 (for urgent emotional and psychological support)

Wits Student Crisis Texting App: Search “ICAS On-the-Go” on Google PlayStore or Apple iStore. Download and register with company code: WIT001 (Free, 24/7 crisis counselling and support).

Visit the Wits Career Services Website for the latest event calendar, resources, and booking information: www.wits.ac.za/ccdu/

A MEDIUM-SIZED FIRM WITH MASSIVE OPPORTUNITIES

WHO ARE WE?

Tuffias Sandberg is a JSE accredited auditing, accounting, tax and business consultancy firm of over 100 people with a strong focus on developing graduates to be well-rounded professionals with practical work experience.

We are an independent member firm of Morison Global, an international association of leading professional service firms worldwide.

WHAT SETS OUR SAICA TRAINING APART?

Training and development are essential to our culture with a structured mentorship programme for graduates, a team dedicated to supporting them, and partners who are accessible and able to add value along the way.

The firm focuses on personalising our process around article training to suit the skills and strengths of our graduates.

OUR IDEAL CANDIDATE

We value work/life balance and have embraced a 4.5-day work week. Our dedicated social committee plans fun things like in-office pizza, social days out, team building, and indoor soccer and netball to help everyone de-stress and connect as a team.

We are currently looking for enthusiastic, motivated and driven individuals who are open-minded and enjoy a challenge.

Candidates should be studying a SAICA accredited degree - PGDA/CTA1/CTA2.

Visit us at www.tuffiassandberg.co.za/saica-contracts or email recruitment@tsza.co.za for more information.

www.tuffiassandberg.co.za