KIRMES - Corporate Audio (English Version)

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CORPORATE AUDIO

UNMUTING BRANDS

CORPORATE PODCAST

UNMUTING BRANDS

#WOWIRSINDISTKIRMES

WHAT‘S UP?

01. Why you should count on audio 02. This is Corporate Audio 03. The Touchpoints 04. What we do 05. Who we work with 06. How to reach us 06-07 08-13 14-15 18-21 22-33 36-37

THE SOUND THE FUTURE

Artificial Intelligence, Chat GPT, Metaverse, NFTs, Remote Work or Mental Health.

It‘s hard to predict which specific challenges companies and brands will have to face in the future. For certain the world is becoming more digital and the future will be here faster than we think. And one thing is for sure. Our ears will play an increasingly important part. Above all digital change and transformation also results in an emphasis on the sonic communication of all messages. Audio remains the most important communication channel. And this, of course, also applies to corporate audio.

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CORPORATE AUDIO

SOUND FUTUREOF 07

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THE FUTURE CORPORATE

identification, analysis all controllable sounds, of brands, companies

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CORPORATE AUDIO
Corporate Audio handles

FUTURE IS CORPORATE AUDIO

structural analysis and optimization of sounds, music and voices companies or institutions.

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handles the

THE SOUND CORPORATE

CORPORATE MUSIC

Licensed Music

Brand Music

On Hold Music

Event Music

Playlist Curation

Corporate Radio

Artist Relations

CORPORATE

Sonic Identity

UX / UI Sounds

Product Sound

Soundscapes

Event Sounds

Ringtones

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SOUND OF CORPORATE AUDIO

CORPORATE SOUND

Brand Voice Podcasts

Audio Content

Audio Press Kits

AI Voice

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CORPORATE VOICE

THE POWER CORPORATE

SALES

Audio boosts sales.

Additional sales of 20-30 % can be attributed to the strategic use of audio alone. At least that is what numerous studies confirm. Audio optimizes the customer experience and increases sales.

With the right strategy, corporate audio results in one sound: Ka-ching!

RECOGNITION

Audio sticks.

Corporate audio is emotional and influences us on a subconcious level.

It supports the sustainable positioning of brands and companies in the minds of target groups. And it has a significant advantage over visual communication.

After all, you can close your eyes - not your ears.

LOYALTY

Audio creates trust.

Our ears work 24 seven days a week. ways on. Constant listening create trust: Voice, sounds arouse not only increase but also binds listeners.

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POWER OF CORPORATE AUDIO

IMAGE

trust.

24 hours a day, week. We are allistening experiences Voice, music and emotions and increase brand trust, listeners.

Audio amplifies.

If a picture says more than a thousand words, audio is a cinematic masterpiece. When messages reach our ears, we not only receive them, but we perceive them much stronger.

This is especially true for successful brand communication. Branding must be audible.

Audio connects.

Internal or external communication. From content to branding. Audio bridges the gap and manages to unite all corporate areas and communication channels. Always perceptible and above all recognizable. Only corporate audio can do that. And it reaches the customer at all touchpoints.

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LOYALTY
UNITY
14 Licensed Music Brand Music On Hold Music Playlist Curation Event Music Artist Relations Corporate Radio Soundscapes UX / UI Sounds Product Sound Sonic Identity Event Sounds Ringtone Brand Voice Podcasts Audio Content Audio Press Kits AI Voice CORPORATE MUSIC CORPORATE SOUNDS CORPORATE VOICE Ads(Radio/OnlineAudio) Ads(Online)Ads(TV)SponsoringsSocialMediaBlog NewsletterOut-of-HomeHomepageMobileAppCorporateP Vo CORPORATE AUDIO TOUCHPOINTS

TOUCHPOINTS

Publishing(digital) oiceApp/Skills Events TradeShowsStoreFrontShowroom/StorePointOfSaleWebshop/eCommerce eMail SmartObjectR&D/ProductHotline/CustomerServiceShortMessageServiceBrandedExperiences VoiceMailIncentivesWorkplace #WOWIRSINDISTKIRMES 15

WE ARE KIRMES

WHAT WE DO

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CORPORATE AUDIO
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WE LISTEN. SERIOUSLY!

No kidding!

Because our whole work is based on listening. Together with your team, we work out which sonic assets are the perfect fit for you. Do you need a podcast? Soundscapes? A sonic logo or audio advertising? Before entering the world of sonic assets, it‘s worth talking to us. We will be happy to help you and answer your questions about Corporate Audio. Remember - there‘s no harm in asking.

Consulting

We consult in all matters of Corporate Audio. Together we analyze touchpoints and create or optimize individual sonic assets that support and achieve your goals. We either work with you for several years or project-related. Always making sure that your individual messages and goals are not only heard but also remembered. At all touchpoints. To cut it short: We make sure that you are recognized with eyes closed.

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CORPORATE AUDIO

LISTEN. SERIOUSLY!

Management

Obviously, we also support you in the entire field of Corporate Audio Management. Sonic identity, podcasts, PoS sounds - keeping track of all sonic assets can be quite a challenge. We not only coordinate and manage your assets, but also keep control and take care of the best possible implementation. The world‘s best hip hop producer is of little use to you if you want to record a classical orchestra. Our international network provides you with the optimal partners.

Workshops

From a first glimpse to individual on-boarding into the world of Corporate Audio. We‘ll take you and your team on a journey through all the possibilities and opportunities of Corporate Audio.

Whether remote in a small setting or live at special locations and audibly different. Working on your personal sound in the bespoke Abbey Road studios? Or would you rather experience the live feeling on the tour bus? Our workshops are one of a kind experiences. Promise!

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CREATES

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AUDIO CREATES VALUE

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JUST IN CASE.

For more than 20 years, we‘ve been advising companies and brands on corporate audio.

During the past two decades, we have not only consolidated our expertise, but have also been able to demonstrate the power of sound, music and voice time and again.

From sales increases and significant image gains to the audible activation of places, people and products. We create value. Through audio.

Sounds interesting? Reach out and we‘ll be happy to share our work in a personal call. Until then - feel free to enjoy a few references...

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CORPORATE AUDIO
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FUEL FOR THE SOUL. ROAD TRIP INCLUDED.

BRIEFING

How do you connect an automotive brand not only with the target group, but with a country? Austria, to be precise. Pretty big idea, but still: Challenge accepted!

IDEA

For us, there‘s only one answer: Through the ear, of course! This is where we win customers and fans.

SOLUTION

A long-term cooperation with the multi-platinum artist Christina Stürmer, who at the time was known and popular beyond brands like Coca-Cola & Co. In addition, the music and the voice were already well positioned in the minds of the Austrian people. So the matter was to coordinate the music, the artist‘s personal brand and Volkswagen‘s brand strategy. And to make it audible, of course!

RESULT

With our consulting and campaign creation, Volkswagen was able to secure the pole position in the Austrian market for several years. An outstanding result for a 360° integration of audio & brand.

VOLKSWAGEN

TV Spot - Polo 4Friends (Video)

VOLKSWAGEN

TV Spot - Polo 4Friends II (Video)

VOLKSWAGEN

TV Spot - Imagespot (Video)

LISTEN NOW!
„THE MOST AMAZING TEAM IN THE WHOLE WORLD!“
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ROCKING YOUR EARS. AND YOUR TASTE BUDS.

BRIEFING

The challenge was to help an already established brand to shine even brighter. And at the same time increase traffic in the German restaurants.

IDEA

With this brand, the name says it all - so it‘s all about restaging music. Rock on!

SOLUTION

Once in a lifetime experiences - we bringt superstars to the Hard Rock Cafes and create intimate experiences. At the same time, we ensure more visitor traffic through local PR. Any promotion is good promotion, right?

RESULT

With a small tour through the Hard Rock Cafés in Germany, various bands inspired visitors and media on site for several years. From „The Rasmus“ to the „H-Blockx“. This not only made the local restaurants more relevant to the media, but also attracted new visitors to the locations. New guests turned into fans and are frequent visitors - up to this day.

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„INNOVATIVE,FLEXIBLE AND ALWAYS IN THE RIGHT PLACE AT THE RIGHT TIME. A GREAT TEAM AND AN EXCEPTIONAL AGENCY.“
CORPORATE
CORNELIA FERDIN SALES & MARKETING MANAGER HARD ROCK CAFE GERMANY
AUDIO
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SOUNDS PROFITABLE MUSIC INCREASES SALES

BRIEFING

Start-up and limited budget. Nevertheless, using reliable methods to help a café increase its profits? Let‘s do it!

IDEA

Using the core product and the ambience of the location as our template and inspiration for the perfect ambiance. With its heart in Italy - that‘s how sono. should sound.

SOLUTION

A curated playlist, which is geared to the time of day and the relevant target group and is based on the visitors‘ needs. In addition, a podcast that communicates the brand‘s attitude towards life, to engage visitors.

RESULT

Mindblowing 21% increase in sales through the mere use of strategic music. In addition, we registered „spikes“ in various product groups. In the coffee segment, we were able to record peak values of up to 60% growth. Coincidence? Not quite - we have documented our work and success with a subsequent study in cooperation with the International School of Management. Therefore - scientifically proven sales plus. The power of audio!

LISTEN NOW!

SONO.DUE - PODCAST with Enzo (German)

SONO.DUE - PODCAST with Thorben (German)

SONO. - PLAYLIST

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„A FABULOUS TEAM! WHEN IT COMES TO AUDIO, IT‘S KIRMES. CREATIVE PROFESSIONALS - THAT‘S HOW IT‘S DONE!“
JÜRGEN WALLENEIT FOUNDER AND GENERAL MANAGER SONO.
Excerpt Playlist (afternoon) #WOWIRSINDISTKIRMES

REFRESHINGLY DIFFERENT THE SOUND OF GLAS

BRIEFING

A few years ago, RASTAL developed a smart glass that can be individually controlled via an NFC chip. We were asked to consult the project and bringt it to life.

IDEA

If you‘ve already got a smart glass, it should also have a voice, right? Preferably also great music - audio meets smart glass.

SOLUTION

Too many possibilities to name them all. We have been working together for several years on various projects where we give the glass a voice or expand it into a sound carrier.

RESULT

From the pilot project of a „chatty mug“, which is waiting with different daily wisdoms, to the connection of a smart object and events. The combination of tickets and the respective music - in connection with a personalized message from the artist to the ticket holder - to name one.

Growing interest and an open ear to the target group. And many new audible collaborations in the future.

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„THE COOPERATION WITH KIRMES IS „HAND IN HAND“, ALWAYS CREATIVE AND BRINGS THE BEST RESULT. SIMPLY GREAT WORK!“
CORPORATE AUDIO
THOMAS NIERAAD CEO RASTAL GMBH & CO KG CHAIRMAN OF THE SUPERVISORY BOARD CONNECT ONE DIGITAL AG
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AND MANY

How many? Hard to say. Even though we do work on behalf of our clients, in the when we turn customers into fans. We do this for famous brands, small and medium-sized tional music and entertainment business. You’re not on the list yet? About time!

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CORPORATE AUDIO

MANY MORE

the end we always work for the customer. We believe that our work is successful medium-sized companies, as well as for start-ups and big names in the internatime!

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36 +49 221 CALL Give us a call or simply send And should you ever be in Cologne, Koelsch? Yes...it‘s our traditional Even one more reason to hit us Your contact: Valerie Boschert boschert@kirmes.com CORPORATE AUDIO

221 57 96 38 80 US!

us an email. Either way, we would be really happy to hear from you. Cologne, get in touch and we‘ll show you that you can also hear Koelsch! traditional beer, we enjoy in this town on more than one occasion. us up!

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WWW.KIRMES.COM

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