corporate and promotional programme production. It is through this understanding that you will better appreciate the features associated with corporate video production. Evidence: Your Corporate Video Workbook should consist of a series of questions and activities that you are required to fully complete to show of an understanding of the current practices of corporate and promotional programme production. Assessment: To achieve a Pass grade your Corporate Video Workbook must show evidence of appropriate use of subject terminology. To achieve a Merit grade your Corporate Video Workbook must show evidence of appropriate use of subject terminology using detailed illustrative examples. To achieve a Merit grade your Corporate Video Workbook must show evidence of appropriate use of subject terminology using elucidated examples. Task Scenario: Your next task is to write a 500 word letter in response to the supplied Wilberforce College Study Support Brief (see Moodle). Your letter should negotiate and discuss your creative approach and stylistic flair you plan to bring to the response of the brief in corporate video form.
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Evidence: Your 500 word letter should reflect your understanding of corporate video conventions and how promotional programmes are produced to meet a clients needs. See 500 word Hypothetical Letter help sheet for more details.
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Assessment: To achieve a Pass grade your letter should show the requirements of working to a brief within appropriate conventions, with some assistance. To achieve a Merit grade your letter should show the requirements of working to a brief using imagination with occasional assistance. To achieve a Distinction grade your letter should show the requirements of working to a brief using creativity and flair to professional expectations. 4
5 Task Scenario: Complete your Pre-Production Materials necessary for the completion of a specific media production. Evidence: Your Pre-Production Materials should include a variety of necessary documentation including: Treatment, script, shooting script, shooting schedule, storyboards, location survey, budget plan, etc. See Pre-production material templates for further details. Assessment: To achieve a Pass grade your Pre-Production Materials should be produced within appropriate conventions, with some
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P.5.1 M5.1 D5.1 P5.2 M5.2 D5.2 P5.3 M5.3 D5.3 P28.1 M28.1 D28.1
P5.2 M5.2 D5.2 P28.2 M28.2 D28.2
See Digital Interim Feedback on Moodle
See Digital Interim Feedback on Moodle