By Matt Harper or those who have read any of my articles, you may know I am not inclined to clichés or over-used euphemisms. But there are a few undeniable truths that have stood the test of time. One such example is the old adage, “If it isn’t broke, don’t fix it.” I have used this tidbit of wisdom on many occasions, in particular with my wife. In our longstanding battle of her trying to “fix” me, I argue that I am not broken, so why fix me. Her reply: “Even if we say you’re not broken, that doesn’t mean that I can’t make you better.”
We all have our favorite products that we have patronized for years, and because we are happy with them, we like them just the way they are. Hunters and outdoorsman probably are more loyal to particular products than most demographics. A shotgun or rifle you have had for years remains your go-to weapon even though you have plenty to choose from in the gun safe. A knife that your uncle gave you when you were 15 never leaves your pack even though you’re now 45. I could go on, but I think you get the point. Call it nostalgic, superstitious, or old fashioned, but hunters tend to stick with what works for them. Sure, we may be tempted by the newest, sexiest broadhead on the market, but most gravitate back to what has worked for them year in and year out. The worst thing about this tendency is what do we do when our favorite product is changed? Stroll through any sporting goods store and when you get to the section that houses the deer mineral products you will find no shortage of choices. It seems like there is no end to the parade of new products that boast incredible claims and try to outdo each other with shiny graphic designs on the bags. But as you sift through all the clutter, you will likely find a bag and a name that has not changed for many years. While the litany of new products comes and goes, the familiar blue-and-white and red-and-white bags are there year
Photo by Matt Harper
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Vol. 26, No. 3 /
WHITETAIL NEWS 5