The Best SEO Techniques for 2017
One of the reasons that search engine optimization is so challenging is it's a field that's always changing. In many cases, techniques that worked well just a year ago are no longer effective. There are two reasons this may happen. The first is when people rely on techniques that fall into either a gray or black area with Google's guidelines. If enough people start using this type of technique, Google will take action against them. Since that action can mean losing all search engine traffic, Web Strategy Plus always recommends sticking to SEO techniques that fall within Google's guidelines. The other reason a technique that used to work well may no longer be effective is it gets used by too many sites. Even if the technique isn't breaking any guidelines, search engine optimization strategies that become very common aren't going to be enough to move the needle for a website in a meaningful way. So if you're considering enlisting professional search engine optimization services, it's important to choose a digital marketing agency that understands Google's guidelines but is also always looking for which technique within that area will provide a meaningful edge. To help highlight some of the types of practices that can get your website to the top of Google for keyword phrases that your potential customers are using, we want to highlight four of the best SEO techniques for the upcoming year: 1. Accelerated Mobile Pages (AMP)