Simple, yet Effective Digital Marketing Strategies for Small Business

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Simple, yet Effective Digital Marketing Strategies for Small Business

Digital marketing is an extensive term that includes – website design, social media, online advertising, email advertising, SEO and more. Perhaps, the term seems to be confusing for small business owners, who are simply looking to attract more eyeballs on their site. Because their day-to-day business activities keep them too busy in running their operations. In an effort to avail small businesses such as a small consulting business, run a local consignment shop, or opened a cafe, we have put together an ample number of ways to attract business without breaking the bank. Here are some simple, yet effective digital marketing ideas to market your business.

Search Engine Marketing Search engine marketing is one of the important digital marketing strategy framework that you put into your business to increase returns. There are two major components of Search Engine Marketing – SEO (Search engine optimization) and PSA (Paid Search Advertising). In simple words, search engine optimization can help you get more organic visits from search engines for free. On the other hand, PSA can get you visits from search traffic, but the difference is – you will have to pay for it.


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Simple, yet Effective Digital Marketing Strategies for Small Business by Websetters - Issuu