Why Are Keywords Essential For Search Engine Optimization? Keywords are words or phrases that users enter into search engines to find content that is pertinent to their queries. Since keywords are derived from search queries, including them in your content strategy will aid in both the ranking of your website pages by search engines and the discovery of your content by users. Webpulse Solutions Pvt Ltd is ranked among the Top 10 SEO Company in India. They can be incorporated into page titles, meta descriptions, URLs, content, internal links, and file names of images & videos.
Important Role Of SEO Keywords SEO Keywords play an important role in content marketing strategy. Without the proper utilization of the relevant keywords, the website or