What Is The Importance Of Facebook Ads In Ecommerce?
While you may use Facebook as a social media platform to connect and interact with your family, friends or colleagues, post pictures and comments or browse through sundry details, you may be surprised to know that it has emerged as a viable advertising platform for businesses, including eCommerce. This is more relevant for startups that look to expand their business but do not have the required spending power to generate leads in a short span of time. Since going the organic way to generate leads can be a time consuming (and relatively costly) affair, startups look for marketing solutions that offer better results. So, to garner genuine leads in a short period of time the popularity of Facebook can be leveraged by using social media marketing services.
With Facebook boasting of 2.38 billion monthly users (Source: statista.com), it offers eCommerce companies tremendous opportunities to market their brand,