How to Increase Conversions through Content Marketing Are you one of those content creators who writes brilliant content that gets many likes? Are you of the opinion that getting likes is the be all and end all of content marketing strategy. Well, let me politely remind you that is not exactly the case, for marketing through content creation is about converting your readers into generating revenue. Sounds farfetched or unrealistic? Not quite! For unless your content brings in revenue it would become unsustainable in the long run. So, what needs to be done? Is there a way out of this situation?