App or Website: Which Way to Go? With the expansion of internet services and the boost in Ecommerce, digital marketing is the way to go for increasing your revenue streams. More and more consumers are turning to online sites or mobile apps for product information and purchasing. In the age of startups, online marketing and brand promotion can be a costeffective way for launching new businesses and firms. The accessibility and consumer friendly quality of your website can go a long way in establishing your presence and gaining a wide range of customers. So, now the question arises; Website or Mobile App: which is the right way to go?
The suitability of either option depends on the nature of your business and various other considerations like budget, the type of products and services offered, the type of notifications and promotion required and finally the extent of the customer base that you want to reach out to. Deciding Factors Budget: Mobile apps cost more to build, usually a budget of more than 10 thousand US Dollars, while a simple website can be designed for a much smaller amount.