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A family story that spans four centuries Horses have raced in Britain for hundreds of years and Weatherbys has been at the heart of the industry since the beginning. In 1791, James Weatherby published the first volume of the General Stud Book, the original and authoritative register of the worldwide Thoroughbred breed, and this has remained in our care ever since. Today we are responsible for administering racing under contract from the governing British Horseracing Authority, in addition to a range of other services to racecourses, owners, trainers, breeders and others interested in the sport. These services include;

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Horse Racing in Numbers in 2024: A TOTAL OF

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Owners & Trainers

PUBLICATIONS

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Rate Card Positions IBC - £750

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Standard page ad - £500

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Bookmark - £1000

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IFC £500

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BC £2,000

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PORTFOLIO

Bloodstock Sales Review

SPECIFICATION AND RATES PART 1 YEARLINGS | BLOODSTOCK SALES REVIEW Rate Card Positions •

IFC - £550

•

IBC - £450

•

Standard page ad £250

Specifications •

Full Page 210 x 297mm with 3mm bleed

Rate Card Positions •

IFC - £600

•

IBC - £500

•

Standard page ad £300

Specifications •

A5 148 x 210mm with 3mm bleed and trim marks)

Bloodstock Sales Review

Bloodstock Sale Review Part 1 (Yearlings) contains all you need to know about the summer and autumn yearling sales. It holds the data for how European based sires sold in Europe as well as North America and Japan. It is used by a widevariety of industry professionals and those who hold an interest in the industry.

Bloodstock Sales Review contains the complete analysis of European bloodstock sales for all foals, yearlings and older horses for the previous year, as well as data of how European based sires’ progeny sold abroad. It is held in extremely high-regard in the industry as a source of information for buying, selling and breeding horses.

PORTFOLIO

B2C

PUBLICATIONS

PORTFOLIO

CHELTE

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SPECIFICATION AND RATES

Rate Card Positions

Specifications

•

Standard page ad - £185

•

Sponsorship packages available

•

Full Page

148 x210 mm with 3mm bleed

Cheltenham Festival Betting Guide

The 2025 Weatherbys Cheltenham Festival • Betting Guide, will be written once again • by Paul Ferguson and Guest Authors. • It is the complete guide to The Festival, • with every fact, stat and trend covered to • helpthe reader make the most informed • bets throughout the best week of the year. It has a loyal and large following and has • seen growth year on year. • •

Extensive trends analysis of ALL 28 races Positive & negative trends boxes for quick and easy referencing Editorial from Guest authors Detailed Analysis of the Irish challenge ‘Banker or Bust’ analysis of the big Festival favourites Exclusive Aintree preview included with Grand National analysis and race by race trends for the key races from the Aintree Grand National Festival Spring Horses to Follow section Now in it's 26th year Readership of over 10,000 •

We also offer promo codes, partnerships and bulk order discounts.

PORTFOLIO

Supple m this se ent for bree ason ding su ccess

Paul Ferguson's Jumpers to Follow

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R SPEC UK: Ad IALIST am John THORO son T: Ire: Erin +44 78 Campb UGHBR 60 7710 ell T: +3 Email: ED TEA 63 info@fo 53 86 17 ranequ M: ine.com 70688 www.fo ra nequin

Paul Ferguson’s Jumpers To Follow is an essential tool to guide enthusiasts through the autumn and winter, and into the spring. Not only does it whet the appetite for the upcoming National Hunt season, but it keeps the reader informed throughout the whole campaign. Ensuring the reader returns time and time again to the publication. Hugely popular and goes from strength to strength each year. • • • • • •

Repeat reading throughout the NH Season Loyal and evergrowing fan base Now in it's 18th Year Readership of over 8,500 Big-Race Trends – trends and analysis in the format of the Cheltenham Festival Betting Guide Point-to-point graduates – the pick of the recruits from between the flags

BOOST your BONUS

e.com

SUPP EQUIN & HEALLEMENT THCARE

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ns ive tre nd s an al ys is of ne gativ al l 28 ra e tre nd ce s s boxe s fo r qu • Sp rin ic k an d g ea sy re Ho rs es • Fe at ur fe re nc To Fo llo e ar tic in g w le s fro • In cl ud m th e othe es FR EE r Gu es Ai ntre t Au th e Gu id or s e & Gr an d Na tio na l prev ie w

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SPECIFICATION AND RATES

Rate Card Positions

Specifications

•

IFC - £480

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IBC - £430

•

BC - £495

•

Full Page - £180

Full Page

210 x 148mm with 3mm bleed

30 477

PORTFOLIO

Point-to-Point Recruits SPECIFICATION AND RATES

Rate Card Positions

Specifications

•

IFC- £480

•

IBC - £430

•

Full Page- £180

Full Page

148x210 mm with 3mm bleed

NEW

ADVERTIS IN OPPORTU G NITY FOR 2025

Point-to-Point Recruits by Jodie Standing Back and bigger than ever, the Point-To-Point Recruits is an essential guide for National Hunt enthusiasts and punters alike. Shedding light on the undiscovered talent from the pointing field that will be heading under Rules this season, Jodie offers her in-depth insights into the horses' running style, characteristics, optimal conditions, and much more. This book is not to be missed if you wish to stay ahead of the game. •

Repeat readership as the publication is used to track horses throughout the NH season S Pgrowing E C I F I audience C A T I Owithin N AND • Relevant, current and the industry Rate Card Positions issue booking discount • Audience covers a broadMulti interest: Point-to-Point, Nationalper Hunt, Betting and Equine. issue • IFC • New for 2025, so likely to•spark interest for readers. 3-5-10% • IBC • 6-10- 15% • BC • 11-15- 20% • Standard page ad• 16-20-25% • 21-26-35% • Bookmark-

RATES Specifications •

Full Page

•

Half Page

•

Quarter Page

XX mm with 3mm bleed XX mm with 3mm bleed

PORTFOLIO

Point to Point PUBLICATIONS

PORTFOLIO

Point to Point Planner SPECIFICATION AND RATES

Rate Card Positions

Specifications

•

IFC - £650

•

IBC - £600

•

BC - £800

•

Standard page ad - £250

Full Page

148x210 mm with 3mm bleed

Point to Point Planner An invaluable companion for all involved in the sport, the Point-to-Point Race Planner provides owners, keepers, riders and racegoers with a comprehensive diary to the season ahead.

Alongside individual area pages, sponsorship information, national awards and industry contact details, the Planner remains the only place to find race conditions for every fixture, plus essential information on where and how to make entries.

Add to this the essential ‘At A Glance’ section, plus race definitions and general conditions for the sport, and this year’s Planner once again forms a vital part of any Point-to-Point campaign. The hard copy Planner is available as either a Perfect or Ring-Bound publication and is accompanied by a Digital version via email to keep purchasers regularly up to date with the latest updates and changes throughout the season.

•

Readership of over 4,500 including owners, keepers and officials.

PORTFOLIO

Point to Point Yearbook The Point-to-Point & Hunter Chase Yearbook provides a full record of results and statistics from the previous season. essential features on previous editions included: • A review of last season by Carl Evans • A comprehensive results section, with comments inrunning for all Point-to-Points & hunter chases held in Great Britain • Individual handicap ratings for every runner on a scale comparable to Official BHA Ratings • A horse commentary including details of physical description, any quirks, strike rate and wins/runs record, going and distance preferences as well as owner/keeper info • An extensive statistical section, including leading owners, riders, horses and sires • Designed to be a permanent record of the previous season, the Point-to- Point & Hunter Chase Yearbook also provides a practical guide to the chances of runners in the forthcoming season. It’s a must-have for all followers of the sport.

Point to Point Yearbook SPECIFICATION AND RATES

Rate Card Positions •

IFC - £650

•

IBC - £600

•

BC - £800

•

Standard page ad - £250

Specifications •

Full Page 148x210 mm with 3mm bleed

PORTFOLIO

Digital ADVERTISING

PORTFOLIO

NRAS- National Racing Admin site SPECIFICATION AND RATES | WWW2.RACINGADMIN.CO.UK

Rate card

Specifications (All 3 to be provided)

•

Two weeks - £700

•

Large Banner (desktop) - 1140x250px

•

One month - £1,300

•

Medium Banner (tablet) - 720x250px

•

3 months - £3,510

•

Small Banner (phone) - 290x150px

•

6 months - £5,850

•

12 months - £7,800

NRAS National Racing Admin site The Racing Administration Site is an online portal where Licensed, Permitted or Registered people under the Rules of Racing are able to carry out all racing related administration, e.g. ownership entities to be amended, training statuses to be updated, entries to be made, licenses to be renewed. The site has streamlined all administration, making it easier for those involved within the sport to carry out their admin on a day-to-day basis alongside their other roles within the sport. Used daily by various members of the horse racing industry it really is the place to advertise to ensure you reach a wide range of key decision makers. Adverts appear on Log in page and the following menus fixtures and races, enquiries, Trainers and Owners.

• • •

Number of Registered users - 18,273 Average daily log ins - 5,653 Average monthly log ins - 175,253

PORTFOLIO

Racing Calendar Home Page SPECIFICATION AND RATES

WWW.WEATHERBYS.CO.UK/RACING/RACING-CALENDAR Rate card •

£325 per issue

•

£200 if taken with a cover position

Specification •

200 pixels H x 980 pixels W

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The Home of the digital racing calendar available for all to view FOC. All external links/ promo directs the user back to this location to view the calendar. Thus ensuring your banner is seen by trainers and key decision makers in yards up and down the country. The calendar has also seen recent additions including Q&A’s and Quizzes that open up its appeal to a wider readership. www.weatherbys.co.uk/racing/racing-calendar

“I d o

PORTFOLIO

General Stud Book Online

GSB-General Stud Book Online is a central hub which enables owners/breeders to register Foals, Broodmares, Stallions & Non-Racing horses. Since it’s launch users have benefited from being able to create an online portfolio, submit digital applications and receive automatic email reminders and updates.

Discounted fees also apply for all online applications meaning that more and more users are completing all tasks online. It is the premium position to advertise to the Thoroughbred breeding industry.

General Stud Book Online STATS, RATES & SPECIFICATION

Key Stats

Rate Card

Spec

•

22,359 Registered users

•

Completed on GSB online

•

Two weeks - £600

•

728x90px

•

97.76% of all Foal Registrations

•

One month - £1,000

•

//weatherbysgsb.co.uk

•

93.05% of all broodmare

•

3 months - £2,700

•

6 month - £4,500

•

98% of all Broodmare

•

12 months - £6,000

registration

registrations and change of ownership.

PORTFOLIO

NH Stallions Website

SPECIFICATION AND RATES | WWW.NHSTALLIONS.CO.UK Rate Card Positions •

Two weeks - £500

•

One month - £800

•

3 months - £2,160

•

6 month - £3,600

•

12 months - £4,800

Specifications •

Desktop banner:

•

Mobile banner:

1400W X 220H (px) 768W X 400H (px)

NH Stallions Website

Nhstallions.co.uk is a responsive website dedicated specifically to National Hunt stallions. As part of the Stallion Book offering, it is a leading reference tool with all the pedigree progeny and statistical data at your fingertips.

• • •

Average annual active users: 5.4k. Average engagement time per user: 4m 54 seconds Banner appears as pop up per user daily visit- ensuring customer interaction

PORTFOLIO

Point to Point website

pointtopoint.co.uk is an essential resource, guide, and news platform for all participants and enthusiasts alike. pointopoint.co.uk is not only an innovative online experience for their existing audience, but also a platform to attract new racegoers and participants to the sport. The ever-increasing use of social media has meant that content is now available 24/7 and visitors to the website are hungry for this live information.

Over the last season the site has enjoyed 4.2 million page views from 360,000 users, with an average of 13 pages viewed per visit.

Point to Point website

SPECIFICATION AND RATES | WWW.POINTTOPOINT.CO.UK Rate Card Positions

Specifications

•

Website Leaderboard Banner (site header and footer)

•

1 month - £750

•

P2P Season - £3,500

•

12 months - £4,900

•

See the website here www.pointtopoint.co.uk

728x90px

Access all areas 54

OFFERS

SPECIAL

Are you looking to advertise across multiple avenues of the horse racing industry or just looking for an initial starting point? Our Digital and Printed Bundles offer a fantastic range of coverage across all areas ensuring your brand/product/service is seen by those key decision makers. Each special gives you 15% discount on the usual costs, but order both the digital and printed special together for an even bigger saving. DIGITAL

PRINTED

• 4 Weeks on National Racing Admin Site

Full page advert in;

• 4 Weeks on General Stud Book Online

P2P Yearbook

• 2 issues on the Racing Calendar homepage Total 10 weeks digital coverage throughout the year covering the various markets including Trainers/ Owners, Breeders, and Point to Point Market

10 WEEKS £2,507

Jumpers to Follow

One issue of the Racing Calendar Return of Mares Supplement

Total 4 of the industry leading publications covering Trainers, general horse racing enthusiasts, Point to Point Market and Breeders.

Add both for total of £3,291.76, an additional 8% off

TOTAL: £1,071

Pick the Bundle Looking for a more bespoke campaign. Our specials allow you to target those areas that you wish to promote to. Adding additional specials means a bigger saving and also widens the areas you are promoting to. POINT TO POINT SPECIAL • Full Page advert in both P2P Planner and P2P Yearbook RACEGOER SPECIAL • Full Page Ad in Cheltenham Festival Betting Guide • Full Page Ad in Jumpers to Follow BREEDERS SPECIAL

Full Page Advert in;

• Bloodstock sales review 1&2 • Return of Mares

OWNERS AND TRAINERS SPECIAL

Full page advert in • Flat pattern and Listed • Jump Pattern and Listed

The more bundles you add the more you save! • 1 bundle-10% • 2 bundles-13% • 3 bundles- 18% • All 4 Bundles-25%

• Return of Mares Supplement

Bundle Name

On Own

P a r t o f Tw o B u n d l e's

P a r t o f T h r e e B u n d l e's

A l l B u n d l e's Ta ke n

P o i n t to p o i n t b u n d l e

£4 5 0 . 0 0

£4 3 5 . 0 0

£41 0 . 0 0

£37 5 . 0 0

Ra c e g o e r B u n d l e

£328 . 5 0

£31 7. 55

£ 29 9 . 3 0

£ 2 73 .7 5

B re e d e r ' s B u n d l e

£1 , 1 70 . 0 0

£1 , 1 31 . 0 0

£1 , 0 6 6 . 0 0

£97 5 . 0 0

O w n e r s a n d Tra i n e r s B u n d l e

£4 5 0 . 0 0

£4 3 5 . 0 0

£41 0 . 0 0

£37 5 . 0 0

that suits you.

SCHEDULE

Publication

Genre

Release date

Artwork deadline

S p e c (S u p p l y H i g h R e s - Pri n t r e a d y P D Fs)

F l a t p a t te r n a n d l i s te d

O &T

24 -J a n

20 -J a n

A5 (14 8 x 21 0 m m w i t h 3 m m b l e e d a n d t r i m m a r ks)

Re t u r n o f M a re s Supplement

B l o o d s to c k

2 7-J a n

14 -J a n

A 4 (21 0X 297m m w i t h 3 m b l e e d a n d t r i m m a r ks)

B l o o d s to c k s a l e s rev i e w p t 2

B l o o d s to c k

2 7-J a n

02 -J a n

A5 (14 8 x 21 0 m m w i t h 3 m m b l e e d a n d t r i m m a r ks)

C h e l te n h a m b e t t i n g guide

B 2C

24 -Fe b

0 4 -Fe b

A5 (14 8 x 21 0 m m w i t h 3 m m b l e e d a n d t r i m m a r ks)

P ro g ra m m e b o o k vo l 2

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2 7-Fe b

1 3 -Fe b

A 4 (21 0X 297m m w i t h 3 m b l e e d a n d t r i m m a r ks)

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0 6 -M a r

20 -Fe b

A 4 (21 0X 297m m w i t h 3 m b l e e d a n d t r i m m a r ks)

P ro g ra m m e b o o k vo l 3

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2 7-M a y

1 3 -M a y

A5 (14 8 x 21 0 m m w i t h 3 m m b l e e d a n d t r i m m a r ks)

P ro g ra m m e b o o k vo l 4

O &T

26 -Au g

1 2 -Au g

A5 (14 8 x 21 0 m m w i t h 3 m m b l e e d a n d t r i m m a r ks)

P 2 P ye a r b o o k

P2P

0 9 -S e p

1 5 -Au g

A5 (14 8 x 21 0 m m w i t h 3 m m b l e e d a n d t r i m m a r ks)

J u m p e r s to fo l l o w

B 2C

1 2 -S e p

29 -Au g

A5 (14 8 x 21 0 m m w i t h 3 m m b l e e d a n d t r i m m a r ks)

Po i nt-to -Po i nt Re c r u i ts

B 2C

03-Oct

1 5 -S e p

A5 (14 8 x 21 0 m m w i t h 3 m m b l e e d a n d t r i m m a r ks)

J u m p p a t te r n a n d l i s te d

O &T

06-Oct

2 2 -S e p

A5 (14 8 x 21 0 m m w i t h 3 m m b l e e d a n d t r i m m a r ks)

P2P Planner

P2P

07- O c t

1 2 -S e p

A5 (14 8 x 21 0 m m w i t h 3 m m b l e e d a n d t r i m m a r ks)

Re t u r n o f M a re s

B l o o d s to c k

08-Oct

24 -S e p

A 4 (21 0X 297m m w i t h 3 m b l e e d a n d t r i m m a r ks)

B l o o d s to c k s a l e s rev i e w p t 1

B l o o d s to c k

31 - O c t

1 7- O c t

A5 (14 8 x 21 0 m m w i t h 3 m m b l e e d a n d t r i m m a r ks)

P ro g ra m m e b o o k vo l 1

O &T

1 8 -N ov

0 4 -N ov

A 4 (21 0X 297m m w i t h 3 m b l e e d a n d t r i m m a r ks)

S ta l l i o n B o o k

B l o o d s to c k

24 -N ov

24 - O c t

25 8 x1 76 m m p l u s 3 m m b l e e d a n d t r i m m a r ks

N H s ta l l i o n b o o k

B l o o d s to c k

28 -N ov

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25 8 x1 76 m m p l u s 3 m m b l e e d a n d t r i m m a r ks * D a te s m a y b e s u b j e c t to s l i g h t c h a n g e

R a c i n g Fr o m

R a c i n g To

Publication Date

Artwork deadline

Calendar 1

Mon, Jan 27

S u n , Fe b 9

Tu e , D e c 31

M o n , D e c 23

Calendar 2

M o n , Fe b 1 0

S u n , Fe b 23

Tu e , J a n 14

Fr i , J a n 1 0

Calendar 3

M o n , Fe b 24

Sun, Mar 9

Tu e , J a n 28

Fr i , J a n 24

Calendar 4

Mon, Mar 10

S u n , M a r 23

Tu e , Fe b 1 1

Fr i , J a n 7

Calendar 5

M o n , M a r 24

Sun, Apr 6

Tu e , Fe b 25

Fr i , Fe b 21

Calendar 6

Mon, Apr 7

S u n , A p r 20

Tu e , M a r 1 1

Fr i , M a r 7

Calendar 7

M o n , A p r 21

Sun, May 4

Tu e , M a r 25

Fr i , M a r 21

Calendar 8

Mon, May 5

Sun, May 18

Tu e , A p r 8

Fr i , A p r 4

Calendar 9

Mon, May 19

Sun, Jun 1

Tu e , A p r 2 2

Fr i , A p r 1 8

Calendar 10

Mon, Jun 2

Sun, Jun 15

Tu e , M a y 6

Fr i , M a y 2

Calendar 11

Mon, Jun 16

S u n , J u n 29

Tu e , M a y 20

Fr i , M a y 1 6

Calendar 12

Mon, Jun 30

Sun, Jul 13

Tu e , J u n 3

Fr i , M a y 3 0

Calendar 13

Mon, Jul 14

Sun, Jul 27

Tu e , J u n 1 7

Fr i , J u n 1 3

C a l e n d a r 14

M o n , J u l 28

S u n , Au g 1 0

Tu e , J u l 1

Fr i , J u n 2 7

Calendar 15

M o n , Au g 1 1

S u n , Au g 24

Tu e , J u l 1 5

Fr i , J u l 1 1

Calendar 16

M o n , Au g 25

Sun, Sep 7

Tu e , J u l 29

Fr i , J u l 25

Calendar 17

Mon, Sep 8

S u n , S e p 21

Tu e , Au g 1 2

Fr i , Au g 8

Calendar 18

Mon, Sep 22

Sun, Oct 5

Tu e , Au g 26

Fr i , Au g 2 2

Calendar 19

Mon, Oct 6

Sun, Oct 19

Tu e , S e p 9

Fr i , S e p 5

C a l e n d a r 20

M o n , O c t 20

S u n , N ov 2

Tu e , S e p 23

Fr i , S e p 1 9

C a l e n d a r 21

M o n , N ov 3

S u n , N ov 1 6

Tu e , O c t 7

Fr i , O c t 3

Calendar 22

M o n , N ov 1 7

S u n , N ov 3 0

Tu e , O c t 21

Fr i , O c t 1 7

C a l e n d a r 23

Mon, Dec 1

Sun, Dec 14

Tu e , N ov 4

Fr i , O c t 31

C a l e n d a r 24

Mon, Dec 15

S u n , D e c 28

Tu e , N ov 1 8

Fr i , N ov 14

C a l e n d a r 25

M o n , D e c 29

Sun, Jan 11

Tu e , D e c 2

Fr i , N ov 28

C a l e n d a r 26

Mon, Jan 12

S u n , J a n 25

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