2020 The "A Candle in the Dark" Gala Sponsorship and Marketing Opportunities

THE “A CANDLE IN THE DARK” GALA SPONSORSHIP AND MARKETING OPPORTUNITIES

Past Corporate Sponsors: 3M 755 Restaurant Company Aaron's Inc. Abbott Laboratories Ackeman & Co. AGL Resources AIG Valic Allen & Co. American Airlines American Development Corp.

American Express Anheuser Busch Aramark Facilities AT&T Atlanta International RMI, Inc. Bank of America Bank of New York Mellon BET Networks Boeing BP, Inc. Catholic Healthcare West Chick-Fil-A Cigna Foundation Citi Citizens Trust Bank Classic Tents & Events

PLEASE JOIN US FOR THE

A Candle In The Dark Gala The “A Candle in the Dark” Gala is an exceptional evening of elegance and achievement celebrated annually in February during the College’s Founder’s Week observance. For nearly 32 years, it has befittingly paid tribute to distinguished African Americans for their outstanding contributions in business, law, education, science, technology, sports, and entertainment, among other professions.

Past Gala Honorees include iconic achievers who have made their indelible marks in their respective careers including Prolific Playwright August Wilson, Three-time Heavyweight Boxing Champion Muhammed Ali, Oscar-Winning Actor Denzel Washington, Legendary Singer-Songwriter Stevie Wonder, Pioneer Political Activist and Actor Harry Belafonte, Baseball Hall of Famer Henry “Hammering Hank” Aaron, Media Mogul Oprah Winfrey and Prominent Philanthropist Robert F. Smith This Black-tie tribute celebrating African-American achievement is not only one of the College’s and community’s most anticipated and attended affairs, but also Morehouse’s most successful event supporting student scholarships. To date, thanks to the investment of corporate sponsors like you, the Gala has grossed more than $20 million with net proceeds benefitting the Morehouse College General Scholarship Fund.

On Saturday, February 15, 2020, Morehouse will commemorate its 153rd year of educating and developing extraordinary leaders. Held at the majestic Hyatt Regency Hotel in downtown Atlanta, Georgia, the VIP Reception commences at 6 p.m. with the Gala following at 7:30 p.m. We hope that you will join us!

THE ‘A CANDLE IN THE DARK’ GALA SPONSORSHIP AND MARKETING OPPORTUNITIES 2

Past Corporate Sponsors: Commonwealth Fund Costco Wholesale Cox Enterprises, Inc. Cummins, Inc. Deloitte Delta Air Lines Deutsche Bank Diversified Search Donald & Marilyn Keough Foundation Equifax Exxon Mobil Corporation Fidelity Bank Flowers Foods, Inc. Freddie Mac General Electric General Motors Georgia-Pacific Corporation Georgia Power Goldman Sachs Google Grant Thornton Heidrick & Struggles Highgrove Partners, LLC Hyatt Regency Atlanta ICV Partners

SPONSORSHIP AND MARKETING OPPORTUNITIES Mystique Sponsor- $150,000 (Limit 2)

Platinum VIP Sponsor- $65,000 (Limit 1)

Founder’s Day Legacy Sponsor - $100,000 (Limit 4)*

Platinum Sponsor - $50,000 (Limit 3)

• Title sponsor for Gala and Post-Gala Afterglow Reception • Three (3) reserved tables for 30 guests with premium Gala seating • Tickets for 30 guests to attend the VIP reception • Special Gala introduction including 2-minute remarks or video • Key photo opportunities with president and special guests • One (1) full-page, four-color ad in souvenir program • Premium placement of company logo on Gala signage/ video loop • Company name displayed on sponsor’s tables

*Only 1 remaining

• • • • • • • • •

Title sponsor of General Gala and Red Carpet Reception Opportunity to create electronic corporate display in lobby Two (2) reserved tables for 20 guests w/premium Gala seating Tickets for 20 guests to attend VIP reception Special introduction including one-minute remarks or video Key photo opportunities with president and special guests One (1) full-page, four-color ad in printed souvenir program Placement of company logo on Gala signage/video loop in Red Carpet Reception area Company name displayed on sponsor’s tables

• • • • • • • • • • •

Title sponsor of the Gala VIP Reception Option to create corporate display/video at VIP Reception Opportunity to brand promotional Gala giveaway souvenirs Two (2) reserved tables for 20 guests w/preferred Gala seating Tickets for 20 guest to attend the VIP reception Corporate Toast and 5-minute remarks during VIP reception Special mention in President’s Introductory Remarks during Gala Key photo opportunities with president and special guests One (1) full-page, four-color ad in printed souvenir program Placement of company logo on Gala signage/video loop Company name displayed on sponsor’s tables

• • • • • •

Title sponsor of the “Reflections of Excellence” Honoree Breakfast Two (2) reserved tables for 20 guests w/preferred Gala seating Tickets for 20 guests to attend the VIP reception Special introduction during Gala and Breakfast Key photo opportunities with Morehouse president and chairman One (1) full-page, four-color ad in printed souvenir program • Placement of company logo on Gala signage/video loop • Company name displayed on sponsor’s tables

THE ‘A CANDLE IN THE DARK’ GALA SPONSORSHIP AND MARKETING OPPORTUNITIES 4

Past Corporate Sponsors: Jackmont/Sodexho JME Group Johnson & Johnson JP Morgan Chase & Co. K&G Fashion Superstore Kaiser Permanente Key Bank Lexis Nexis Line Mechanical Services Lockheed Martin Aeronautics Macy*s Masada Resource Group McDonald's McKesson Men's Wearhouse Merrill Lynch & Co. Microsoft Moody Construction Moody's Corporation Morehouse School of Medicine Morgan & Morgan Morgan Stanley Newell Rubbermaid Parkwood Entertainment Pfizer, Inc. PRM Consulting, Inc.

SPONSORSHIP AND MARKETING OPPORTUNITIES Gold Sponsor - $35,000 (Limit 8) • • • • • •

One (1) reserved table for 10 guests w/priority seating Tickets for 10 guests to attend the VIP reception Special introduction during Gala One (1) full-page, four-color ad in souvenir program Placement of company logo on Gala signage/video loop Company name displayed on sponsor’s table

Silver Sponsor - $25,000 (Limit 10) • • • • •

One (1) reserved table for 10 guests to attend Gala Tickets for 10 guests to attend the VIP reception One ½ page, four-color advertisement in souvenir program Placement of company logo on Gala signage/video loop Company name displayed on sponsor’s table

Bronze Sponsor- $15,000 (Limit 12) • • • • •

Reserved seating for 8 guests to attend the Gala Tickets for 8 guests to attend the VIP reception One ½ page, four-color ad in printed souvenir program Placement of company logo on Gala signage/video loop Company name displayed on sponsor’s table

Corporate Sponsor - $10,000 (Limit 15) • • • • •

Reserved seating for 6 guests to attend the Gala Tickets for 6 guests to attend the VIP reception One ¼ page, four-color advertisement in souvenir program Placement of company logo on Gala signage/video loop Company name displayed on sponsor’s table

THE ‘A CANDLE IN THE DARK’ GALA SPONSORSHIP AND MARKETING OPPORTUNITIES 6

Past Corporate Sponsors: Prudential Financial Publix R.H. Bolton Company R.L.J. Equity Partners, L.L.C. Radio One Riboli Family of San Antonio Winery Southwire Company Spelman College State Mutual Bank SunTrust Bank The Atlanta JournalConstitution The Coca-Cola Company The Ford Motor Company The Home Depot The Lovett School The Southern Company Toyota Motor Sales USA, Inc. Turner Broadcasting UBS Universal Music Group UPS Verizon Walmart Stores, Inc. Wells Fargo Xerox Corporation

SPONSORSHIP RESERVATION Yes, my company/I will support the Morehouse College “A Candle in the Dark” Gala at the following sponsorship level: $150,000 Mystique Sponsor $100,000 Founder’s Day Legacy Sponsor $65,000 Platinum VIP Sponsor $50,000 Platinum Sponsor $35,000 Gold Sponsor $25,000 Silver Sponsor $15,000 Bronze Sponsor $10,000 Corporate Sponsor (All sponsorship level gifts will be listed in the program.)

Please mail or email your completed reservation (on the next page) and your high resolution, press-quality PDF ad to: Morehouse College Office of External Relations and Alumni Engagement 830 Westview Drive, S.W. Atlanta, GA 30314 ATTN: Ardis Maria Blanchard

SOUVENIR PROGRAM ADVERTISING Full Page Ad (Mystique, Legacy, Platinum & Gold sponsors) 8.5” W x 11” H with bleed 7.5” x 10” H without bleed

Half Page Ad (Silver & Bronze sponsors) 8.75” W x 4.5” H with bleed 7.5” x 4.5” H without bleed

Quarter Page Ad (Corporate sponsors) 3.5” W x 4.75” H

Phone 470-639-0644 Email: ardis.blanchard@morehouse.edu

Ad Deadline: January 21, 2020 BY 5 P.M. EST Book Trim size is 8.5” x 11” Non-bleed size is 7.5” x 10” Color: Full-Four Color Format: Acrobat PDF (press-quality)

Morehouse College will not be able to design company ads.

Incomplete or incorrectly prepared artwork will not be accepted.

THE ‘A CANDLE IN THE DARK’ GALA SPONSORSHIP AND MARKETING OPPORTUNITIES 8

SPONSORSHIP RESERVATION NAME: ____________________________________________________TITLE:_______________________________ COMPANY: _____________________________________________________________________________________ ADDRESS: ______________________________________________________________________SUITE:__________ CITY: ____________________________________________STATE:____________________ZIP:_________________ PHONE: ____________________________________________ FAX: _______________________________________ EMAIL: ________________________________________________________________________________________ SPONSORSHIP LEVEL: ___________________________________________________ $_______________________ Please email this form ASAP to ardis.blanchard@morehouse.edu to secure your reservation!

Your form may also be mailed to: Morehouse College Office of External Relations and Alumni Engagement 830 Westview Drive, S.W. Atlanta, GA 30314 ATTN: Ardis Maria Blanchard

PAYMENT OPTIONS My check (made payable to Morehouse College) is enclosed Please invoice us for the amount due: $_____________ ALL PAYMENTS AND RESERVATION FORMS ARE DUE BY JANUARY 21, 2020 Gala proceeds support the College’s general scholarship fund. All sponsorship-level gifts will be listed in the program. All contributions are tax deductible to the fullest extent allowed by law.

Note: The list of past corporate sponsors is a sampling, and not meant to represent all past Gala sponsorships.

9 THE ‘A CANDLE IN THE DARK’ GALA SPONSORSHIP AND MARKETING OPPORTUNITIES

Committee Contacts

HENRY M. GOODGAME, JR.

ARDIS M. BLANCHARD

VICE PRESIDENT EXTERNAL RELATIONS AND ALUMNI ENGAGEMENT henry.goodgame@morehouse.edu 470.639.0213

DIRECTOR OF PARTNERSHIPS AND EVENT SPONSORSHIPS ardis.blanchard@morehouse.edu 470.639.0644

THE ‘A CANDLE IN THE DARK’ GALA SPONSORSHIP AND MARKETING OPPORTUNITIES 10

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