101 Jersey Avenue | Marketing Review

Marketing  REVIEW 101 jersey avenue, spring lake presented by

anita vanden-bulcke, realtorÂŽ associate

PHOTOGRAPHY/MEDIA • Professional Photography

• Aerial Video

• Virtual Tour Service

• Aerial Stills

• Custom Property Website

anita.vandenbulcke@sothe http://www.wardwight.com/

MLS # 21832315 $6,250,000 Property Id: MSC2TN

Anita Vandenbulcke DIGITAL EXPOSURE & ONLINE MARKETING August 28, 2018 - September 09, 2018 Ward Wight Sotheby's International Realty

Traffic Comparison 101 Jersey AvenueWebsite Spring Lake, NJ 07762, US 1117 Third Ave MLS #Number 21832315 $6,250,000 of Views Last 4 Website Spring- Lake, NJWeeks 07762, US Property Id: MSC2TN Agent Phone: 732-245-8822

Number of Views - Last 4 Weeks

Online Property Activity for 101 Jersey Avenue.

Zillow Office Phone: 732-449-3322 anita.vandenbulcke@sothebysrealty.com This report shows the online showings from the top http://www.wardwight.com/ realtor.com Anita Vandenbulcke partner sites to effectively illustrate the activity your WardSotheby's Wight Sotheby's International Realty Ward Wight International 1117 Third Ave Realty Website Traffic Comparison home has received online.

Number of Views - Last 4 Weeks Spring Lake, NJViews 07762, US Property SothebysRealty.com Agent Phone: 732-245-8822 605 Zillow Office Phone: 732-449-3322 Trulia 279 realtor.comTop Cities anita.vandenbulcke@sothebysrealty.com NY Times Ward Wight Sotheby's International City http://www.wardwight.com/ Property Views 174 Realty Property Views Philadelphia, PA 26 JamesEdition Website

Top Cities City Philadelphia, PA New York, NY

Number Top of Views Cities - Last 4 Weeks Spring Lake, NJ City

Property Views

Philadelphia, PA

26

Brooklyn, NY

Albuquerque, New York, NY

SpringNeptune, Lake, NJ

NM

NJ

Brooklyn, NY

Manasquan, Neptune, NJ

NJ

Bradley Beach, NJ

Manasquan, NJ

Top Cities

Bradley Newark, Beach, NJ

Terms CityUsed

Terms Used Philadelphia, PA Property Views

19

Zillow

11

Ward Wight Sotheby's International Bradley Beach, NJ Realty

13

11

11

10

19

live that are viewing

16 your

listing.

- indicates site includes Neptune, NJ that the traffic reported by the 13 traffic from mobile applications.

Belmar, NJ 11

Newark,your NJ property *Although

1

1,297

19

Z

279 re

W

174 R

S 143

T 85

N

10

J

1

1,29

17 Views Property 16

605 13 11 279 11

10 174 9

143 85

property detail page for your listing on a marketing website.

JamesEdition

1

the full Top Cities - The cities from which the greatest Total 1,297number of website. consumers live that are viewing your listing.

number of

- indicates that the traffic reported by the site includes

traffichere from mobile applications.

Click to view full digital report

- indicates that the traffic reported by the site includes Manasquan, NJ listing is being displayed on these websites, *Although property trafficyour from mobile applications. 11 we are currently unable to track the property views and inquiries for these websites.

Bradley Beach, NJ

10

21

605

Property Views - Occurs when a consumer 10 views the full NY Times

Property Views

Top Cities - The cities from which the greatest number of Brooklyn, NY - The cities from which 17 Top Cities consumers live that are viewing your listing. the greatest

Manasquan, NJ Newark, NJ

9

26

Belmar, NJ

SothebysRealty.com Terms Used Trulia

- Occurs when aviews consumer Property Views - Occurs when a consumer the full views New York, NY page for your listing on a marketing 21 property detail property detail page for your listing on website. a marketing

Albuquerque, NM consumers

Total Neptune, NJ

realtor.com

9

Spring Lake, NJ

Albuquerque, NM

JamesEdition

17 13

10

Newark, NJ

Trulia Spring Lake, NJ Website Traffic Comparison Brooklyn, NY NY Times Website

16

11

NJ

21

143

Total85

19 16

Belmar, NJ

SothebysRealty.com New York, NY

21 17

Belmar, NJ

Albuquerque, NM

26

W

Property

*Although your property listing is being displayed on these websites, we are currently unable to track the property views and inquiries for these websites.

Sotheby's International Realty and the Sotheby's International Real and Operated. The information set forth on this report is based upo Sotheby's International Realty and the Sotheby's International Realty logo are registered (or unregistered) service marks used with permission. Each Office is Independently Owned 9 set that it is accurate or complete, it should not be relied upon as s and is Operated. information on this websites, report is basedwe uponare information which we consider reliable, but because it has been supplied by third parties, we cannotand represent listing beingThe displayed onforth these currently

10

EXCLUSIVE PARTNERS ONLINE EXPOSURE (just to name a few)

NewYorkTimes.com - View 101 Jersey Avenue LIVE

WallStreetJournal.com - View 101 Jersey Avenue LIVE

SothebysRealty.com - View 101 Jersey Avenue LIVE

JamesEdition.com - View 101 Jersey Avenue LIVE

MansionGlobal.com - View 101 Jersey Avenue LIVE

SOCIAL MEDIA EXPOSURE

1 0 1 J ER S E Y A V EN U E

Aug. 12th

Entered into Multiple Listing System as Office Exclusive

Aug. 16th

Professional Photography & Aerial Video/Stills

Aug. 16th

Special Preview by Sotheby’s International Realty V.P. of Affiliate Services & Global V.P. of Interactive Marketing

Aug. 20th

Photography Re-Shoot

Aug. 22nd

Custom Property Website 101Jersey.com went Live

Aug. 23rd

Listing went Live in Multiple Listing System

Prior to Labor Day

Aug. 30th

Installation of Ward Wight Sotheby’s International Realty Sign Half Page Feature in The Coast Star

SEPT. 3RD

Featured in WWSIR Ad in The Coast Star

SEPT. 5th

Featured on Homepage of Wardwight.com

SEPT. 5th

Featured on WWSIR Facebook, Instagram & Twitter

SEPT. 5th

Broker Open House - Special Agent Preview

SEPT. 6th

Half Page Feature in Labor Day Issue of The Real Estate Guide

SEPT. 6th

Strategic “New to the Market” Mailing to Homeowners (mailed to tax record not mailing address)

SEPT. 7th

Property Showing - Interested but pool might be an issue. They liked the house in comparison to other homes they had seen.

to Present

SEPT. 10th

Featured in WWSIR Ad in The Coast Star

SEPT. 10th

4-page Brochures Finalized & Ordered

PUBLICATIONS & DIRECT MAIL UPCOMING FEATURES Oasis Magazine - Autumn Issue

(approximate delivery date Oct. 15th) Southern Monmouth county publication distributed by direct mail, via local convenient stores, as well as select commercial locations, such as medical/professional offices, upscale businesses. Oasis magazine is mailed to homeowners in Avonby-the-Sea, Belmar, Brielle, Manasquan, Sea Girt and Spring Lake that currently own homes assessed over $1,000,000.

Real Estate Guide - October 4th Distributed to Monmouth and Ocean county supermarkets, along with high traffic businesses and restaurants. Direct mail to Seller’s $750+ in the Northern NJ and Staten Island area Ocean and Monmouth county.

WWSIR’S THE COLLECTION - Fall Issue Inserted in the October 18th Issue of the Coast Star, a highly circulated paper that distributes over 12,000+ copies weekly to the communities of Avon-by-the-Sea, Bradley Beach, Brielle, Belmar, Lake Como, Manasquan, Spring Lake, Spring Lake Heights, Sea Girt, and Wall. It is then distributed digitally to countless contacts through our Sotheby’s International Realty® network and circulated via our four offices located in Belmar, Manasquan, Sea Girt & Spring Lake.

I look forward to continuing to provide you extraordinary service and an experience like no other.

ANITA VANDEN-BULCKE, REALTOR® associate