2023-2024 Petaluma Visitor Magazine

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2023-2024 VISITOR MAGAZINE PETALUMA, CALIFORNIA YourRefuelSoul!

What Moves You?

Hedge Realty was created to meet a need in the North Bay for a hyper-local agency with the ambition, vision, and marketing sophistication to truly distinguish client properties in a perpetually competitive market. They are storytellers, researchers, and analysts, putting imagination into action and synthesizing the best and freshest industry data.

Tim Little + Alexa Glockner are deeply sourced, longtime local realtors and homeowners with extensive networks among the area’s top artisans and most trusted vendors and specialists serving the North Bay real estate market.

hedgerealty.com

Tim Little

tim@hedgerealty.com

DRE# 01910516

Alexa Glockner

alexa@hedgerealty.com

DRE# 01329001

HEDGE REALTY

Clad in Style

A chic and charming addition to Petaluma’s hotel scene, the Hampton Inn is set in a historic silk mill built in 1892 in the style of New England’s mills. Minutes from downtown, the hotel is convenient to restaurants and shops. Hampton Inn is known for its welcoming service and comfortable accommodations, and offers rooms and suites with microwaves, complimentary Wi-Fi, mini fridges, and coffee makers as well as those custom-designed signature Hampton beds. A complimentary breakfast adds to the appeal, along with a fitness center, and a unique courtyard where guests can experience local craft beer and excellent Sonoma County wines.

hamptonpetaluma.hamptonbyhilton.com

G e @hamptoninnpetaluma

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Great Getaways

Sheraton Sonoma Wine Country Petaluma is the ideal home base for a trip to wine country. Rest easy in the spacious guest rooms with Sheraton Signature Sleep bedding, and take advantage of amenities like the outdoor pool, a best-in-class fitness center, and onsite dining at Tolay Restaurant. You’re just minutes away from historic downtown Petaluma with easy access to wineries. Plan your event here—the property has 11,000 square feet of versatile meeting space.

marriott.com/stssi | G @sheratonpetaluma

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3 visitpetaluma.com SHUTTERSTOCK; BROWN W. CANNON III Inside 5 Welcome 9 Sustainability 11 History 17 Explore Nearby 70 Arts & Culture 72 Weddings 75 Relocate 77 Accommodations 79 Events On the Cover This golden-hour scene at McEvoy Ranch, where you can enjoy high tea or olive oil and wine tastings, was taken by Brown W. Cannon III. See more of his work at e @browncannoniii and at cannon photography.com Contents features depts. 22 Let’s Meet Downtown See what’s new in Petaluma’s historical center. 36 Seize the Day From floating along the river to downtown shopping, there are so many ways to carpe diem in Petaluma. 42 Taste of the Town You can’t go wrong with a meal or drink out in a city overflowing with culinary talent. 62 Made in Petaluma Discover the local makers and artisans that call this place home. 2023-2024 VISITOR MAGAZINE PETALUMA, CALIFORNIA YourRefuelSoul! Oh honey!Find tons of local goods in Petaluma (p. 62). 51 FloraLuna Apothecary & Trading Co.

Estuary

Estuary, a lifestyle boutique, is a dreamy destination for discovering the essentials that turn your home, garden, and wardrobe into a serene sanctuary. Unique products are made in California or USA-made whenever possible. Estuary donates 1% of profits to local organizations, so every purchase, big or small, helps to support Petaluma.

shopestuary.com

G e @shopestuary

MARKETING & COMMUNICATIONS MANAGER

Mary Roualdes

PUBLISHERS

Nicole Bordges + Martha-Page Althaus

nicole@wanderlustcontentstudio.com

marthapage@wanderlustcontentstudio.com

MANAGING EDITOR Lauren Bonney

DESIGN DIRECTOR Deanne O’Connor

CUSTOM CONTENT EDITOR Callie Young Fromson

BUSINESS DEVELOPMENT MANAGER Mary-Clifton Everette

COPY EDITOR Camryn Diagonale WanderlustContentStudio.com

4 Welcome Reforesting MonthlyThrough 210 Lakeville St., Petaluma, CA 94952 info@VisitPetaluma.com 707.769.0429 VisitPetaluma.com Sonoma County Tourism sonomacounty.com | 707.522.5800
Visitors
Petaluma Downtown Association
EXECUTIVE DIRECTOR Petaluma
Program &
Marie McCusker
@WanderlustContentStudio Visit Petaluma and Wanderlust Content Studio have made every effort to ensure the accuracy of information presented in the guide, but assume no responsibility for errors, changes, or omissions. Copyright 2023 Visit Petaluma. All rights reserved.
BY
e
PUBLISHED

Welcome!

PPetaluma’s name comes from the Coast Miwok—the Indigenous peoples who once called the banks of the Petaluma River home—words pe’ta (“flat”) and lu’ma (“back”). Nestled on the river between rolling farmlands and the rugged Sonoma Coast, Petaluma is a picturesque wine-country destination marked by pastoral beauty and historic architectural marvels.

When you stroll downtown’s walkable streets, you’ll discover landmarks—ironfront buildings, brick-walled alleys, and restored Victorians—that reflect the history and events that shaped the community (p. 11). Today, downtown is home to locally owned shops, from stylish boutiques and antique stores to one-of-a-kind specialty shops. Bonus: Several toy stores will keep the whole family happy (p. 39). And don’t forget your four-legged friend for a complete family experience.

The city’s thriving creative community

means Petaluma is a maker’s paradise, chock full of locally curated goods. Find your next handmade treasure here (p. 62).

Our fertile land and its bounty of ingredients make farm-to-table dining an integral part of our culinary landscape. Artisan cheese, organically grown produce, and farm-fresh eggs give Petaluma its well-earned reputation as an area of delicious abundance. And it’s only natural that a town known for its deep agricultural roots would craft libations that pair perfectly with great food, beautiful scenery, and a welcoming vibe. Read our culinary guide for more (p. 42).

Throughout this magazine, you’ll find tips for a memorable stay in Petaluma. Affordable lodging (p. 77), easy access to the Bay Area (p. 17), and lots of local events (p. 79) make Petaluma the ideal home base for your Northern California getaway.

Happy exploring!

–The Visit Petaluma team

Connect with Petaluma

For updates, insider info, travel tips, events, and more.

e @VisitPetaluma

Tag Us

Share with us by tagging #VisitPetaluma on all social media channels.

Find the perfect gift while supporting our talented community of makers. Whether you’re looking for jewelry, spirits, pottery, or skin care, Petaluma has it. MORE ON PAGE 62.

5 visitpetaluma.com Welcome FROM LEFT: BROWN W. CANNON III; DAVID H.
SHUTTERSTOCK; COURTESY OF THREE SISTERS APOTHECARY
COLLIER;
With deep agricultural roots and an artisan vibe, our Sonoma County town is ripe for exploring.
G @PetalumaCA
locally made
Ö @PetalumaCA
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Adobe Road Winery

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AWARD-WINNING WINES FROM A PETALUMA PIONEER

Any time is a great time to visit Adobe Road Winery in downtown Petaluma. Open daily, the welcoming tasting room is close to just about everything, making Adobe Road the perfect getaway for a fun-filled wine-tasting experience. The small-lot producer is one of the hottest boutique wineries in the industry, crafting award-winning wines from premier vineyards in Sonoma and Napa counties, including the Petaluma Gap AVA. Discover a world of delicious wine as you explore Adobe Road’s versatile tasting menu. The Reserve Tasting includes the winery’s flagship rich, luxurious cabernet sauvignons—always a highlight.

Petaluma’s dynamic culture, cool vibe, historic architecture, and old-world charm are within easy reach of San Francisco and Sacramento, making a day trip to the area a breeze. Ride the SMART train—the depot is just steps away. Adobe Road’s roots are firmly planted in Petaluma. Founders Kevin and Debra Buckler are among the city’s original wine pioneers. Kevin is a champion race car driver, and his legendary sportscar racing team is located here. Next year, the two worlds will merge into an exciting wine-tasting and event center on the vibrant downtown waterfront.

adoberoadwines.com

theracingserieswines.com

G e Ö @adoberoadwines

theracersgroup.com

G e Ö @theracersgroup

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visitpetaluma.com

Goodness Grows

Even if you’re only a little interested in gardening, a visit to the Petaluma Seed Bank is like hitting the jackpot. The shop’s 1,000 varieties of open-pollinated, non-GMO seeds from Baker Creek Heirloom Seeds offer an intriguing selection of everything from tomatoes to flowers, as well as gardening products (including tools for kids) and sustainable living items ranging from bamboo utensils to cloth produce bags. The company has always supported the community by carrying local products. Find honey, spring veggie starts, pressed flower cards—even owl boxes— among other items. All this, and friendly, expert gardening advice.

rareseeds.com/petaluma-seed-bank | G e @petalumaseedbank

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BROWN W. CANNON III
BROWN W. CANNON III

A Pledge to the Future

Petaluma is taking major steps toward a more sustainable tomorrow. Here’s how to play your part.

FFor a midsize city, Petaluma has big plans to improve sustainability. Years ago, Petaluma was one of the first cities in the nation to set an urban growth boundary and limit what amounts to suburban sprawl.

More recently, the city adopted an emergency Climate Action Resolution and created a Climate Action Commission to

oversee related work. Petaluma has committed to becoming carbon-neutral by 2030, enacted new codes for sustainable development, and declared a renewed focus on alternative transportation.

“Petaluma has really progressive climate goals that we are hoping to achieve within a short time period,” says Rhianna Frank, the city’s climate action manager. “There is

so much work to be done and it’s going to [take] collaboration from us all to achieve these goals.”

Currently, the city’s commitment to sustainability focuses on the “Three Cs”— community, climate, and conservation. For instance, the Ellis Creek Water Recycling Facility uses cutting-edge technology and practices to treat Petaluma’s liquid waste to

9 visitpetaluma.com BROWN W. CANNON III Sustainability
travel well
Follow Sonoma County’s seven principles to protect Petaluma’s natural spaces. See page 38 for more.

Be the Change

HERE ARE FOUR WAYS YOU CAN MAKE YOUR NEXT TRIP TO PETALUMA MORE ECO-CONSCIOUS.

protect the local watershed. It also captures solid waste that can be used to fertilize land.

Meanwhile, the city has unveiled a robust water conservation program that incorporates education and drought-tolerant landscaping support. And then there’s the Sustainability Action Plan, a collaborative effort between local industry and public agencies working together to find ways to improve sustainability in Petaluma across the board.

Another way to gauge Petaluma’s eco-conscious ethos is through the city’s philanthropic efforts and charitable community. One example: Cool Petaluma, which launched in 2022, is a grassroots effort to help neighborhoods become more planet-friendly. The nonprofit’s campaign director, Natasha Juliana, says the group’s goal is to raise awareness about sustainability and inspire action that leads to change. This is done through workshops and educational opportunities.

“We have a high density of experts, activists, and people who are working professionally in the sustainability movement here, and throughout the state and country, as well as an engaged community that is willing to jump in and get organized,” Juliana says. “We all understand that small actions done individually and privately are just a drop in the ocean, but when we start to do those collectively and publicly, then we become the ocean.”

Petaluma is home to two other nonprofit organizations raising awareness about sustainability. Point Blue Conservation Science is helping city officials develop nature-based strategies to combat climate change; while Daily Acts organizes neighborhood projects to make Petaluma more eco-friendly.

So far, these efforts appear to be working. Last year, with the help of these nonprofit partners, the city and its residents reduced water consumption by 30%. In Petaluma, it seems, the future is indeed green. •

1

Go on foot. Petaluma is one of the most walkable cities in Sonoma County. Ditch the car and get around town by foot.

2 Shop local. Petaluma has three weekly farmers markets: Tuesday mornings (yearround) at Lucchesi Park, Saturday afternoons (May–Nov.) in Walnut Park, and Thursday evenings (June–Sept.) at Sonoma-Marin Fairgrounds. See page 79 for more.

3 Engage. Local nonprofits like Cool Petaluma and Daily Acts host communityfocused, grassroots events and experiences almost every weekend. Check out dailyacts.org and coolpetaluma.org for ways to pitch in.

4 Reduce and reuse. Cut down on waste—bring a reusable shopping bag for your market and boutique hauls and a refillable water bottle.

RIVER TOWN

10 Sustainability BROWN W. CANNON III
Petaluma’s conservation efforts work to improve outdoor spaces, including the Petaluma River, which bisects downtown. The Petaluma River and basin are vibrant parts of the city. Get out on the water in a kayak or stand-up paddleboard (p. 36), or visit the Turning Basin and soak up the scene.

Petaluma takes its poultry pretty seriously

All in One Basket

As one of California’s oldest cities, Petaluma has seen its fair share of entrepreneurs, innovators, and industries. But its claim to fame undoubtedly lies with the humble egg.

DAYS

Each April, celebrate community at the Butter & Egg Days Parade & Festival. Watch the parade, play games (cow chip throwing, anyone?), and delight in costumed toddlers at the Cutest Little Chick in Town contest.

Welcome
11 visitpetaluma.com
& EGG
BUTTER
COURTESY OF SONOMA COUNTY LIBRARY
Egg Day Parade, 1920

A Snapshot in Time

From riverfront shipping depot to poultry powerhouse, here’s a brief look at Petaluma’s history.

1879

Local residents Lyman Byce and Isaac Dias invent the first practical egg incubator. Look out Petaluma, an egg-onomic boom is coming!

1885

1852

Petaluma is founded on the former site of a Coast Miwok village and shipping depot along what is now known as the Petaluma River. The city’s riverfront location makes it a bustling destination during the mid19th century Gold Rush, as the river carried products from this fertile valley to the rapidly growing areas of San Francisco and Oakland.

1864

Grain merchant and entrepreneur John A. McNear builds a warehouse on the future site of the Golden Eagle Milling Company. (McNear ends up launching a family dynasty, which leads economic, entrepreneurial, and civic development in Petaluma for nearly a century.)

1871

The San Francisco and North Pacific Railroad line starts service from bayside Marin to Santa Rosa, with stops in Petaluma, solidifying P-town as the commercial hub for Sonoma County.

Thanks to its riverfront location and fertile valley, Petaluma’s prosperity continues to grow. Some of the city’s ornate buildings, showcasing cast-iron facades and Italianstyle architectural details, are built. Spot these beauties throughout downtown and on Western Avenue (between Petaluma Boulevard and Kentucky Street).

COURTESY OF SONOMA COUNTY LIBRARY (2); ILLUSTRATIONS: SHUTTERSTOCK History 12
Downtown Petaluma, 1910

1914

1918

The city is declared “The World’s Egg Basket,” and the first Egg Day Parade celebrates this egg-cellent news.

1995

1940

P-town lives up to its poultry powerhouse reputation: Petaluma’s chicken industry supplies 32% of California’s eggs. That’s a lot of eggs!

1975

Downtown Petaluma is officially listed on the National Register of Historic Places. Head to VisitPetaluma.com/ history for a map of downtown’s historic buildings.

1886

John McNear constructs what is now known as McNear’s Saloon & Dining House. (Belly up to the bar for a local brew and burger today.) In 1911, he opens the silent film and vaudeville venue Mystic Theatre, located next door to the saloon. Collectively, the saloon and theater are known as the McNear Building (for more on Mystic Theatre, turn to page 71).

The Great Petaluma Mill, a collection of buildings that was once used as a grain and meat warehouse in the 19th century, undergoes a major rehabilitation. Today the complex is home to shops, eateries, and businesses.

The Mission Revival-style Northwestern Pacific Railroad Depot is built. It’s now the Visitors Center.
CLOCKWISE FROM BOTTOM LEFT: PETALUMA HISTORICAL LIBRARY & MUSEUM; COURTESY OF SONOMA COUNTY LIBRARY (2); ILLUSTRATIONS: SHUTTERSTOCK History 13 visitpetaluma.com
Egg Day Parade, 1918 Mystic Theatre The original Great Petaluma Mill

hatching ideas

An Egg Education

The chicken may have come before the

of them—that built this town.

AAfter Lyman Byce and Isaac Dias perfected the chicken incubator in 1879, commercial egg production exploded, transforming the poultry trade into a modern industry.

Fast forward to the early 20th century, when Petaluma was hailed “The World’s Egg Basket,” millions of fresh Petaluma eggs each year graced breakfast plates across the country. With production focused on the Single Comb White Leghorn, a prolific breed capable of laying an average of 200 eggs annually, deposits swelled at local banks, making Petaluma one of America’s richest towns.

The town honored its feathered benefactors, naming a park and a baseball team for the breed, as well as erecting a statue of a broody hen nicknamed Betty. All of this paved the way to the Egg Day Parade, which often featured a chicken rodeo, an egg-laying contest, an Egg Queen Ball, a parade with poultry-themed floats and costumes, and the Egg Queen

herself attended by her court.

Petaluma was so invested in its poultry industry that, in 1923, the town opened the Chicken Pharmacy, the world’s only store catering to poultry remedies, including tiny chicken “spectacles” to guard hens’ eyes from being pecked. (This niche shop even scored a mention in Ripley’s Believe It or Not.) Production in Petaluma and surrounding Sonoma County peaked in 1945 at an astonishing 612 million eggs.

Today, poultry no longer figures so prominently in the local economy, but Petaluma’s egg heritage remains front and center during the annual Butter & Egg Days Parade & Festival and in downtown’s historical buildings (a large swath of which was constructed thanks to egg-industry money). Now that’s a legacy worth crowing about. •

Living History

Once a Carnegie library, the Petaluma Historical Library & Museum highlights the area’s Indigenous Miwok history, as well as the poultry and dairy industries. View free exhibits Thursday through Sunday, 10 a.m. to 4 p.m.

If you fancy your history with some fresh air, then go on the museum’s walking tour, where costumed docents share stories of historic downtown. Tours happen most Saturdays (May to October). –Olivia Olsen

egg in Petaluma, but it was the egg—billions
LEARN ABOUT PETALUMA’S ROOTS IN REAL LIFE.
History 14 COURTESY OF THE SONOMA COUNTY LIBRARY (2)
Right: The first practical egg incubator, invented by Petaluma residents Lyman Byce and Isaac Dias.

Generations of Experience

With the real estate market shifting, it’s more important than ever to work with experienced REALTORS® who know the ins and outs of your market. Parrish Properties is a father-daughter team local to Petaluma with a combined 40-plus years of experience helping their clients navigate all things real estate. Contact Parrish Properties today to find out how their generations of experience can help you buy or sell your home.

COMPASS

Tony Parrish DRE# 01100168

Kristen Parrish Tamayo

DRE# 01986416

parrishproperties.co

kristen.parrish@compass.com

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Drive Time

Stay in Petaluma and explore the Bay Area.

GREG FRANCO/LE CARTOGRAPHISTE
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You Are Here

17 visitpetaluma.com SHUTTERSTOCK
Petaluma
Petaluma
Location, location, location! Draw a bull’s-eye on a map of Northern California, and you’ll find
in the center. Whether you head to the redwoods, the Sonoma Coast, or San Francisco, there are so many day trips all within reach when you make
your home base.
NO MATTER THE DIRECTION YOU CHOOSE, GET READY TO EXPLORE.
The Point Reyes Lighthouse was built in 1870. Don’t miss the Lighthouse Visitor Center’s maritime history exhibits. Turn to page 20 for more.

Eclectic Escapades:

East of San Francisco (what locals refer to as the East Bay) are the diverse cities of Oakland and Berkeley. Home to world-class food and art, as well as socio-political movements and activists, these two cities each have a vibe all their own, offering two seriously unique experiences.

There’s so much to do in Oakland, it’s hard to know where to start.

Dine and stroll along the waterfront at Jack London Square, walk in the footsteps of the Black Panthers in West Oakland, discover Bay Area history at the Oakland Museum of California, meet native California wildlife (and exotic creatures) at the Oakland Zoo, or visit Oakland’s Chinatown (one of the oldest in the United States).

As the birthplace of the 1960s Free Speech Movement, Berkeley maintains its free-spirited energy to this day. Catch a performance along theater row in downtown Berkeley’s Arts District, wander the enormous University of California, Berkeley campus (make sure to visit Sather Tower, also known as the Campanile), get introspective at the Berkeley Art Museum and Pacific Film Archive, or take in a concert at the classic amphitheater-style Greek Theatre.

Urban Adventures

Some of the Bay Area’s most vibrant big cities are less than an hour away from Petaluma.

Big City Energy: Sightsee San Francisco

A day trip to the City by the Bay is always a good idea. Rather than pay city hotel prices and parking fees, check in to your Petaluma hotel before embarking on your San Francisco sightseeing.

Whether you drive across the Golden Gate Bridge or ferry across the bay, getting to San Francisco from Petaluma is half the fun. If you choose to drive, make sure to stop at the Golden Gate View Point or Golden Gate Observation Deck in Mill Valley for a snapshot of the famed bridge.

Or, leave the driving to someone else and take the SMART train to Larkspur. The train runs daily between downtown Petaluma (located next to the Petaluma Visitors Center) and Larkspur, and is timed to coordinate with the ferry.

When you arrive in Larkspur, make the short walk to the ferry terminal. Once aboard, sit back and relax as views of the Marin County wetlands and San Francisco Bay sweep into view. It’s smooth sailing to the landmark Ferry Building in San Francisco, a vibrant marketplace of artisan goods and diverse eateries. (Pro tip: Ferry Plaza, immediately outside the Ferry Building, hosts a fun farmers market every Tuesday, Thursday, and Saturday. Catch a cooking demo, spot a local celebrity chef, or pick up some fresh produce.) Enjoy lunch while watching seagulls swoop above the pier.

From the Ferry Building, it’s a half-mile stroll to the Exploratorium on Pier 15. Designed to see where curiosity takes you, the museum will make everyone feel like a child again. From there, the city’s classic sights, including Pier 39, Fisherman’s Wharf, and Alcatraz, await.

WALT DISNEY FAMILY MUSEUM

Experience the story of one of the 20th century’s greatest visionaries and creative geniuses.

GOLDEN GATE PARK

This 1,000+ acre park hosts an art museum, Japanese tea garden, botanical garden and flower conservatory, natural history and science museum, and more.

PALACE OF FINE ARTS

Built for the 1915 world’s fair, the Palace of Fine Arts is an iconic complex complete with a Roman-Greco rotunda.

CABLE CAR MUSEUM

At this Nob Hill-located museum, learn about the inventor, technologies, builders, and system expansion of the city’s iconic cable cars.

18 SHUTTERSTOCK Explore Nearby
THE
Don’t miss out on …
DISCOVER OAKLAND & BERKELEY
Golden Gate Bridge

Food & Wine Forays

Petaluma is the gateway to delicious experiences.

From the Field

Thanks to its central location and storied history as an egg epicenter (p. 11), Petaluma is surrounded by still-active agricultural lands and businesses, offering visitors a unique opportunity to explore (and taste) the region’s bounty fresh from the source.

Follow the Sonoma County Farm Trail for a NorCal agritourism experience like no other. Ever wanted to feed a goat? Then head to Redwood Hill Farms in neighboring Sebastopol. This family-run, sustainable farm offers tours of the property, featuring its olive grove, flower field, goat feedings, and “kid cuddling” (aka cuddling baby goats—what’s not to love?). If you’ve always wanted to visit the lavender fields of Provence, you’re in luck. A quick trip north to Santa Rosa puts you at Bees N Blooms, a lavender farm that also grows and sells fresh-cut flowers, pollinator-friendly plants, and honey. And if you’re here during the summer, you can’t miss Dry Creek Peach, an organic boutique peach farm in Healdsburg located 45 minutes north of downtown Petaluma. Take home one (or several) of the 30 handpicked varieties grown here, along with peach jam, cobbler mix, bellini mix, and more. (Visit the farm stand from Memorial Day to Labor Day.)

From the Vine

To the north and east of Petaluma, world-class wine regions fan out in front of you. Each of them beckons you to savor their distinctive characteristics, from buttery chardonnay to full-bodied cabernet sauvignon. California wine country is calling.

Drive through pastoral rolling hillsides toward Sonoma Valley, and in about 20 minutes you’ll arrive at Cornerstone, a delightful collection of tasting rooms, eclectic shops, and art-inspired gardens. From there, it’s just five miles to the heart of Sonoma—a pedestrianfriendly plaza bordered by more than a dozen tasting rooms and home to the last mission built in California. Want a vineyard vista experience? The Sonoma Plaza visitors center will be happy to help you narrow down the options from Sonoma Valley’s 100-plus wineries.

If Napa Valley is on your list, Petaluma is an ideal starting point and is just a 45-minute drive away. The valley’s five towns—Calistoga, St. Helena, Yountville, Napa, and American Canyon—make up arguably the most famous wine region in North America. Explore the area to taste award-winning wines and still make it back to Petaluma in time for dinner and a nightcap. Win-win!

DID YOU KNOW?

Petaluma has its own unique wine-growing region. Turn to page 50 to learn more about the Petaluma Gap AVA

Start & End in Petaluma

START: They say breakfast is the most important meal of the day, which could not be more true before a day full of wine tasting. Order a French-inspired breakfast of quiche and croissants while overlooking the Petaluma River at Water Street Bistro prior to your wine-tasting adventure.

END: In Sonoma County, it’s all about eating (and drinking!) local. In downtown Petaluma, Central Market sources its menu items from Sonoma County-based growers and its own organic farm, Muleheart Farm. Close out your evening with a nightcap from Speakeasy…shhh.

say

Do you like cheese? Of course you do! Taste your way along the California Cheese Trail. See page 43 for more info.

19 visitpetaluma.com FROM LEFT: COURTESY OF GLORIA FERRER; SHUTTERSTOCK
cheese
Explore Nearby
Sip some bubbles at Sonoma’s Gloria Ferrer winery.

FUN FACT

Start & End in Petaluma

START: Pack a picnic for your outing. Order a sandwich or salad from Magdelena’s Savories & Sweets, or pick up some DIY lunch makings: jam from LALA’s Jam Bar and Urban Farmstand, a loaf of bread from Della Fattoria cafe, and a wheel of brie from Marin French Cheese Co.

END: There’s nothing quite like ending a day of exploring with a cold beer and some hearty fare. Kick off your night with a pint at Taps Beer Co. & Kitchen before heading to Sol Food for Puerto Rican plates or Risibisi for authentic Italian flavors.

Natural Paths

The Mountains Are Calling …

outdoorsy

If you’re looking to stay closer to your home base but still want to experience the outdoors, then look no further than P-town. Whether you want to paddle along the river, hike through a preserve, or take a spin on a road bike, turn to page 38 for more ways to play outside.

There is no shortage of forested destinations within a short driving distance of Petaluma. In Mill Valley, just north of San Francisco, visit the breathtaking Muir Woods National Monument. Dedicated in 1908 to the father of the national parks, John Muir, this old-growth coastal redwood forest is home to centuries-old trees (many of which are estimated to be 400 to 800 years old). Enjoy a peaceful walk around the boardwalk or hike deeper into the woods.

Nearby, Mount Tamalpais State Park offers breathtaking views of the surrounding areas (on clear days, you can even see the snowy tops of the Sierra Nevada mountains).

Forty miles north of Petaluma is the sprawling Armstrong Redwoods State Natural Reserve. Meander through serene groves on self-guided nature trails (including an ADA-accessible trail), where old and young alike will be in awe of the towering giants.

If you’re more of a paddler than a hiker, visit the Russian River in rustic Guerneville. Nearby Johnson’s Beach is a favorite summertime destination—rent kayaks and inner tubes from the boathouse for a leisurely day on the water. There’s no rushing on the river as you gently float along in true wine country style.

California coastal redwoods are the tallest, and some of the oldest, living things on the planet.

… and So Is the Beach

A day trip to the coast from Petaluma is a breeze. Head due west, and a half hour later you’re in Bodega Bay, a rocky peninsula with bluffs that offer incredible vistas of the Pacific Ocean, easy trails, and beach access.

Four miles inland, you’ll find the village of Bodega. Movie buffs will recognize the old Potter Schoolhouse and church spire from the 1963 Alfred Hitchcock thriller The Birds. Snap a selfie with the life-size statue of the famous director that stands watch outside Bodega Country Store. Then check out the quirky mix of shops and galleries along the coastal highway before stopping for oysters at one of Bodega’s friendly roadhouses. Stay put in Bodega Bay or explore more of the Sonoma Coast in other beach towns like Fort Ross, Jenner, and Timber Cove. Or head 29 minutes west of Petaluma to explore 150 miles of trails and 70,000 acres at Point Reyes

National Seashore

For more Northern California coastline, head 42 minutes south of downtown Petaluma to the Marin Headlands for hikes along coastal bluffs, picnics around the beach, and sweeping ocean views. (Pro tip: Stop into the Marine Mammal Center, an animal rehabilitation center, for a fun, family-friendly day.) •

20 FROM LEFT: SHUTTERSTOCK; UNSPLASH/ © KEVIN WOLF
Nearby
Explore
The natural beauty of northwestern Sonoma County offers land and sea activities. Muir Woods National Monument

The SMART Way to Travel

All aboard! Petaluma is one of the top destinations served by the Sonoma-Marin Area Rail Transit (SMART) train— the Bay Area’s premier passenger rail service. Its fleet of retro-cool, green-and-silver trains run from northern Santa Rosa (near the Sonoma County Airport) to Larkspur, connecting you to San Francisco via the Larkspur Ferry. Enjoy beautiful views and amenities, including comfortable seating with tables, ample luggage space, and the ability to bring your bicycle on board. Take SMART to explore Petaluma’s world-class restaurants and entertainment. SMART’s new late-night service on Fridays and Saturdays is perfect for evening outings. Tickets may be purchased on SMART’s free mobile e-ticketing app or reloadable Clipper cards. Clipper cards are accepted by other Bay Area transit providers for a seamless connection.

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sonomamarintrain.org G e @sonomamarintrain | Ö @SMARTtrain

Let’s Meet Downtown

Petaluma’s historic downtown has it all. Locally owned boutiques. Wine tasting rooms, distilleries, and breweries. Ingredient-driven restaurants helmed by some of the North Bay’s top chefs. Art galleries, live music venues, and colorful murals. A river that runs through the city’s epicenter, offering plenty of ways to play on the water. Iron-front buildings and other architectural gems. And the best part? It’s all walkable. Park your car (Hello, free parking!) and set out on foot to explore. Start on Petaluma Boulevard North and see where downtown takes you.

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Playing pinball (with tropical drink in hand!) at Kapu Bar is a great way to spend an evening in downtown Petaluma. hand)

Latest & Greatest

Taste your way through downtown at the newest spots to eat and drink.

LUMA BAR & EATERY

Enjoy plant-forward dishes in a riverfront location at this newest concept from the owners of The Shuckery. (Tip: Don’t sleep on the flatbread and wine happy hour special, Thursday through Sunday.)

KAPU BAR

At this fun bar, the vacay vibes are as strong as the drinks. One step into the cavern-like entrance and you’re instantly transported to island time. Inside, tropical decor (hand-carved bamboo panel, Balinese tiki sculptures), Hawaiian-inspired bites, and inventive cocktails await.

ACME BURGER

This Sonoma County favorite has a new

home in a renovated gas station (really!), and retro charm abounds. Sit outside on the patio and enjoy the simple pleasures of a grass-fed, locally raised beef burger. Bonus: It’s next door to the new Crooked Goat Brewing taproom, so you can order a pint of Ibex IPA with your burger.

STELLINA ALIMENTARI

Coming soon from the owners of Stellina Pronto bakery, this Italian specialty market will include a bottle shop, deli counter, and imported goods to add a little bella vita to your everyday life.

QUIOTE

Come here for tacos, tostados, and other delicious Mexican plates at this familyowned eatery.

“Amy’s is extremely excited to be part of the growth of downtown Petaluma where we’ve always been rooted. We see our new headquarters as a way to cement ourselves as active members of the Petaluma community, not only through our support of local businesses and nonprofits, festivals, and events, but also by showcasing who we are as a company and our values. It’s a great place to grow.”

IN THE NEWS

Have you heard? Nationally renowned organic and non-GMO food manufacturer Amy’s Kitchen is headed to downtown Petaluma. Amy’s started out in a Petaluma kitchen in 1987; today, its new headquarters in the heart of downtown will be a full-circle moment for the company. To try Amy’s delicious offerings, check out Amy’s Drive Thru in nearby Rohnert Park.

Shopping Time

DOWNTOWN’S NEWEST BOUTIQUES

Estuary is a well-curated, woman-owned shop that carries sustainable items for home and garden. Stylish objects range from ceramics and clothes to gifts and gardening tools. Across the street, step into the grandeur of Au Thentic, where the setting is as good as the shop. Located in an ornate, 1926 former bank, Au Thentic carries made-in-Petaluma brands, accessories, and textiles.

23 visitpetaluma.com CLOCKWISE FROM TOP: BROWN W. CANNON III (3); COURTESY OF ACME BURGER Downtown
Schiefer, president of Amy’s Kitchen
Luma Bar & Eatery Au Thentic Acme Burger Estuary

STONEWORK PIZZA & TAP

Stone-fired pizzas and Sonoma County craft beers on tap. What more could you ask for? Try The Farm & The Fig, with prosciutto, fig jam, and balsamic glaze.

FLORALUNA APOTHECARY & TRADING CO.

This isn’t your average bar, and that’s a good thing. This intimate, zero-proof bar (the first of its kind in Sonoma County) serves creative drinks made with nonalcoholic spirits and homemade bitters and syrups. •

Stay Nearby

REST YOUR HEAD HERE.

Home2 Suites by Hilton

Petaluma is a brand new hotel located just 10 minutes from downtown. Other places to stay near the heart of downtown include Hampton Inn Petaluma (in the former Carlson-Surrier Silk Mill Company building) and Hotel Petaluma. Go to page 77 for more accommodations.

ARTS ALIVE

Every third Thursday of the month, Petaluma hosts Arts Alive. A celebration of visual and performing arts, this event features artist talks and demos, poetry readings, createyour-own art stations, and more.

24 BROWN W. CANNON III (2) Downtown
Grab a mocktail at FloraLuna Apothecary & Trading Co. Home2 Suites by Hilton Petaluma
25 visitpetaluma.com GREG FRANCO/LE CARTOGRAPHISTE Downtown POIs/A ractions EV Station SMART Station Toilets Parking Petaluma Visitors Center Wine tasting rooms Breweries Shopping Lodging Downtown District POINTS OF INTEREST 1 The Phoenix Theater 2 Mystic Theatre 3 Petaluma Yacht Club 4 Boulevard Cinema 5 Petaluma Arts Center 6 Petaluma Historical Library & Museum 7 Military Antiques and Museum 8 The Floathouse 9 Petaluma Walnut Park Farmers’ Market (Sat., May–Nov.) 10 Petaluma Chamber of Commerce American Alley POIs/A ractions EV Station SMART Station Toilets Parking Petaluma Visitors Center Wine tasting rooms Breweries Shopping Lodging Downtown District SHOPPING 1 River Plaza 2 Lan Mart Building 3 Petaluma Village Premium Outlets \\\\ Downtown District //// Theatre District POIs/A ractions EV Station SMART Station Toilets Parking Petaluma Visitors Center Wine tasting rooms Breweries Shopping Lodging Downtown District LODGING 1 Hotel Petaluma 2 Metro Hotel 3 Hampton Inn Petaluma POIs/A ractions EV Station SMART Station Toilets Parking Petaluma Visitors Center Wine tasting rooms Breweries Shopping Lodging Downtown District WINE & SPIRITS 1 Barber Lee Spirits 2 Barber Cellars 3 FloraLuna Apothecary & Trading Co. 4 Black Knight Vineyards 5 Avinage 6 Adobe Road Winery 7 Moylan’s Distilling and Stillwater Spirits 8 Sonoma Portworks 9 La Dolce Vita Wine Lounge 10 Kapu Bar 11 Vine & Barrel Wines 12 Brooks Note Winery POIs/A ractions EV Station SMART Station Toilets Parking Petaluma Visitors Center Wine tasting rooms Breweries Shopping Lodging Downtown District BREWERIES & TAPROOMS 1 Brewsters Beer Garden 2 The Block Petaluma 3 Taps Beer Co. & Kitchen 4 Crooked Goat Brewing 5 Adobe Creek Brewing SERVICES POIs/A ractions EV Station SMART Station Toilets Parking Petaluma Visitors Center Wine tasting rooms Breweries Shopping Lodging Downtown District EV charging station POIs/A ractions EV Station SMART Station Toilets Parking Petaluma Visitors Center Wine tasting rooms Breweries Shopping Lodging Downtown District SMART station POIs/A ractions EV Station SMART Station Toilets Parking Petaluma Visitors Center Wine tasting rooms Breweries Shopping Lodging Downtown District Public restroom POIs/A ractions EV Station SMART Station Toilets Parking Petaluma Visitors Center Wine tasting rooms Breweries Shopping Lodging Downtown District Public parking POIs/A ractions EV Station SMART Station Toilets Parking Petaluma Visitors Center Wine tasting rooms Breweries Shopping Lodging Downtown District Petaluma Visitors Center NO CAR NEEDED Explore Petaluma’s super walkable downtown on foot. Visitors with electric vehicles can plug in to downtown’s many EV charging stations. Historic Downtown Map Find your way to your favorite spot in Petaluma’s walkable downtown.

Integrity. Tenacity. Advocacy.

Margaret Schrock and her team approach every sale with a creative mindset, even in a challenging market or situation. Clients praise her local knowledge, warm personality, and the strong connections she has with local vendors. Margaret has the expertise and track record to get the job done. It’s why she’s in the top 1% of REALTORS in Petaluma and Sonoma County.

Whether you’re buying or selling a property, her goal is to surpass your expectations about what a realtor should deliver. Contact the Margaret Schrock Team at Hedge Realty today.

Margaret Schrock

DRE# 01949703

margaret@hedgerealty.com

Kelley Cagney

DRE# 01742769

kelley@hedgerealty.com

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THE SCHROCK TEAM

Camping Fun

One of California’s top-rated campgrounds is ideally located only 34 miles north of San Francisco, at the gateway to wine country and just outside the delightful small town of Petaluma. The 70-acre grounds feature 312 sites, from high-end RV sites with patios to camping cabins and cozy lodges stocked with comforts like linens and wine glasses. Petaluma KOA offers Wi-Fi, cable TV, a playground, a rec hall, kitchens, a hot tub, and pool (open May–October), along with a host of activities from hayrides to horseshoes. All sites have firepits —the perfect way to relax under the night sky and gaze at the stars.

petalumakoa.com

G @sanfranciscokoacampground

e @petalumakoa

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Community Workspace

Create. Collaborate. Innovate.

Keller Street CoWork is more than just a cowork space—it’s a home base for creative minds. Visionary people need more than a chair, a desk, and a laptop. They thrive on inspiration, community, comfort, and excitement.

With offerings like community work areas, meeting rooms, private offices, and dedicated desks, you’ll find a space designed for you to thrive. Members enjoy the benefits of community and connection through master classes, book clubs, yoga and art classes, social events, and more. Make reservations for a tour (walk-ins welcome, too!) and check it out.

kellerstreetcowork.com

G @kellerstreetcowork

e @kellerstreet_cowork

Ethical Clothing

Effortlessly stylish and mindfully manufactured clothing, shoes, and accessories. The clothes you reach for every time you open your closet.

ethicalclothing-petaluma.com

G @ethicalclothingpetaluma | e @ethicalclothing

Hollingsworth Jewelers Gallery

This family-owned jewelry store offers an assortment of fashion jewelry, engagement rings, and wedding bands. Shop for the perfect jewelry in a friendly environment. Jewelry repair and custom design services available to make your jewelry dream a reality.

hollingsworthjewelers.com G e @hollingsworthjewelers

Flower Casita

Petaluma-based florist Flower Casita is known for its farm-to-vase, nature-inspired creations that showcase the natural shapes and textures of botanical elements. Most of the freshly cut blooms are locally sourced, allowing Flower Casita to cultivate relationships with local flower farms. As an event florist with an all-inclusive retail space, Flower Casita offers full-service wedding packages and delivery throughout the North Bay, as well as seasonal, private workshops.

flowercasita.com | e @flowercasita | e @eventsbyflowercasita

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Downtown

The Hunter & The Bird

This charming children’s boutique located in the heart of historic downtown features a collection of carefully curated clothing and gifts. Find everything from colorful rain boots to adorable dresses, hoodies, rompers, and more.

thehunterandthebird.com

e thehunterandthebird

Lions & Tigers & Hair

This specialty haircutting shop in downtown celebrates 25 years of business. Stylists are pros at taking care of young clients to make haircuts fun! From first haircut experiences to trendy, age-appropriate styles, Lions & Tigers & Hair ensures that kids come away all smiles with a haircut they’ll love.

lionsandtigersandhair.com

G @lionsandtigersandhair

The Find–Petaluma

Located in downtown since 2011, this consignment and home furnishings store features current, vintage, retro, classic, and contemporary furniture and home decor items. The Find also has a collective with 15 dealers offering a variety of unique items. Inventory changes daily, making shopping an adventure!

thefind-petaluma.com

G @the find–petaluma–a collective | e @thefindpetaluma

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Opera House Collective

Comprised of OHC Living, Aubergine Vintage, and Zoe’s Clothing Exchange, this unique space on Kentucky Street offers a curated collection of vintage, retro, and chic fashions, plus gifts, curiosities, and unique finds. Opera House Collective is open daily.

e @operahousecollective | e @auberginevintage

e @zoes_clothing_exchange

Marmalade Sky Floral Design

Beautiful blooms and more!

Marmalade Sky Floral Design specializes in flowers for weddings and other events, tribute pieces to honor a loved one, and bouquets and table arrangements for any occasion. The full-service bespoke floral design shop also offers home decor, gifts from local artists, and a large collection of antique and vintage wares.

marmaladeskyfloraldesign.com

G @marmaladeskyfloraldesigns

e @marmalade_sky_floral_ designs

Soft Shell Beauty Spa + Boutique

Rejuvenate with a massage or a customized facial for ultimate self-care. Soft Shell also carries luxe personal facial and body care, essential oils, and candles.

softshellpetaluma.com

G @softshellpetaluma | e @softshellbeautyspa

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Uber Optics

Flaunt your frames! Independently owned Uber Optics is the place to go for chic, flattering eyewear. Browse the optical boutique’s high-end selections, then let owner Nancy Revis and her team help you pick out eyewear that perfectly expresses your personal style.

uberoptics.com

Gallery One

Nationally recognized Gallery One showcases an eclectic range of emerging and established contemporary fine artists, as well as the highest quality ceramics, glasswork, and jewelry crafted in North America. On view: works from Clark Mitchell, Laura Culver, and Nancy Lloyd.

petaluma-galleryone.com

G @gallery-one-petaluma

i Leoni

Celebrating 19 years as the North Bay’s premier culinary store. Tucked in historic downtown Petaluma, i Leoni offers high-end cookware, tabletop items, gifts, culinary classes, and wedding registry services. i Leoni carries brands such as Le Creuset, Staub, Hestan Culinary, All-Clad, Juliska, Casafina, Vietri, Simon Pearce, Match, Breville, Vitamix, Cuisinart, WÜSTHOF, Shun Cutlery, and more.

ileoni.com | G @ileoni | e @ileonipetaluma

32 Shopping
G e @uberoptics

Vicki’s Secret Designer Consignments

Find Chanel, Prada, Gucci, Louis Vuitton, and more current high fashion on consignment at well below retail, along with personalized service at this chic downtown Petaluma boutique.

vickissecret.com

e @vickissecretconsignments

Sonoma Spice Queen

This certified organic, woman-owned business carries handcrafted spice mixes, barbecue rubs, hot chocolates, salts, and a wide variety of individual spices along with locally made products. Visit Sonoma Spice Queen’s new shop downtown on 4th Street in the McNear Building and discover a world of new flavors!

sonomaspicequeen.com

e G @sonomaspicequeen

Petaluma Village Premium Outlets

Located just minutes from downtown Petaluma, the center offers a mix of local and national brands perfect for a half-day shopping trip. Save up to 65% off Saks OFF 5TH, Levi’s Outlet, Michael Kors, Eddie Bauer Outlet, Tommy Hilfiger, and unique gifts from locally owned shops.

petalumavillagepremiumoutlets.com

G @petalumavillagepremiumoutlets | e @petalumavillage_po

33 visitpetaluma.com Shopping

Shop, Dine, and Explore

At one of Petaluma’s busiest intersections, E. Washington Street and S. McDowell Boulevard, Washington Square Shopping Center has been Petaluma’s go-to retail center since 1973. You’ll find just about anything you could possibly want here, from several restaurants to a Safeway supermarket, banks, a veterinary office, a travel agency, jewelers, and dry cleaners. Come here for a mobile phone, a new hairstyle, or a mani-pedi. Washington Square truly has something for everyone. You’ll love the convenience.

washingtonsquarepetaluma.com

Alfredo’s Italian Restaurant

AT&T Store

Cold Stone Creamery

Expedia CruiseShip Center

Fusion Nails & Beauty Spa

GameStop

Gold Rush Jewelers

Hallmark

Harbor Freight Tools

London Pride Cleaners

Lucchesi’s Deli

Noah’s NY Bagels

Ohana Hawaiian BBQ

Panda Express

Party City

Peet’s Coffee & Tea

Pet Food Express

Planet Fitness

Round Table Pizza

Safeway

See’s Candies

Staples Supercuts

Washington Square

Veterinary Clinic

Wells Fargo Bank

Westamerica Bank

Xfinity

34 Activities
WASHINGTON SQUARE SHOPPING CENTER STORES

Rooster Run Golf Club

Gentle hills, sprawling oaks, lakes, and an island green— the only one of its kind in the area—offer enjoyable challenges, with plenty of variety between holes. Stock up at the pro shop, and stop by Rooster Run Café for postround refreshments. The on-site event center’s lovely indoor and outdoor spaces are the backdrop for memorable events. Call 707-778-1211 for more info.

roosterrun.com

G @roosterrun

Petaluma Adobe State Historic Park

Explore Mariano Vallejo’s Petaluma Adobe, once the largest and most prosperous rancho in Mexican Northern California. This California State Historic Park boasts a shaded picnic area and has an accessible path to a national historic landmark. The museum and gift shop are open daily from 10 a.m. to 4:30 p.m. (closed Thanksgiving, Christmas, and New Year’s Day). Check the website or social media for more info and to confirm events.

2023-2024 Special Events

Fandango: September 23, 2023

Sheep Shearing Day: April 20, 2024

Living History Day: May 25, 2024

parks.ca.gov/petalumaadobeshp

G @californiastateparks

e Ö @castateparks

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Welcome Spending a day on the Petaluma River has never been easier, thanks to The Floathouse. Rent your water vessel of choice Thursday–Sunday from 10 a.m.–5 p.m. (weather

WATER PLAY!

HOW TO EXPERIENCE

THE PETALUMA RIVER.

FLOAT ON

Paddle at your own speed with a rental from Petaluma Stand

Up Paddle & Kayak or Clavey Paddlesports

The Floathouse also has a fleet of hydrobikes, pedal boats, kayaks, canoes, and more. If you want to sharpen your paddleboard skills, sign up for “SUP with Shirley,” a monthly two-hour intro class. And don’t miss out on annual holiday events like the Lighted Boat Parade and Santa’s Riverboat Arrival

PICTURE PERFECT

Stroll along the river on the 2.2-mile Shollenberger Park loop trail for great bird watching. Guided tours are offered by the Petaluma Wetlands Alliance. Discover the wildlife-filled sloughs during a Dolphin Charters cruise. And when you need to refuel but still want riverfront views, grab a bite at Grand Central Petaluma or enjoy dinner at River Front Cafe, Water Street Bistro, Ayawaska, or Cucina Paradiso.

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permitting).

Seize Day

IN PETALUMA

WHETHER YOU’RE LOOKING FOR NATURAL PLACES AND OUTDOOR SPACES, FUN WAYS TO PLAY FOR THE WHOLE FAMILY, OR LOCAL BOUTIQUE SHOPPING, THERE ARE SO MANY WAYS TO CARPE DIEM IN PETALUMA. BROWN W. CANNON III visitpetaluma.com

Camp Out in Style

THERE’S S’MORE FUN TO BE HAD.

San Francisco North/ Petaluma KOA offers ample space and accommodations— whether you prefer a tent, an RV, or a cabin—a mere 34 miles north of the Golden Gate Bridge. Venture out for food and wine excursions (p. 19), walk and hike in redwood forests, head to the coast for a beach day (p. 20), or stay local and enjoy the many charms of downtown Petaluma. During the summer season, the campgrounds offer a variety of activities, tours, and entertainment.

LEAVE NO TRACE

HELP PROTECT THE GREAT OUTDOORS.

We kindly ask visitors follow the Sonoma County

Leave No Trace Seven

Principles. It’s easy: Stick to marked trails, pick up your trash and your pet’s waste, do your research before you go, be very careful with fire, leave it as you found it, keep wild things wild, and share the outdoors—there’s room for everybody here. Go to sonomacounty.com/ leave-no-trace-sevenprinciples for more.

Naturally Fun

With great weather year-round, rolling hills, miles of farmland, and a river that runs through downtown, Petaluma invites outdoor exploration. Hike, paddle, ride, or cycle; however you like to play outside, it’s easy to plan your adventure in Petaluma.

CLIMB TO A VIEW

Ascend to a sweeping vista of the bucolic countryside at Helen Putnam Regional Park, a 216-acre preserve west of town. The six-mile trail network, open to hikers, equestrians, and bikers, travels through the park’s oak woodlands and grassy hillsides. Several different loops lead to the well-named Panorama Trail, which takes in a 360-degree view that’s especially gorgeous in the early morning and late afternoon light.

HIT THE ROAD

Just outside Petaluma, the Spring Hill Road-Chileno Valley loop is a cyclist’s dream. Along this 20-plus mile backroad route, pedal through rolling hills that are even prettier after winter and spring rains paint them a vivid green. There’s just enough climbing to challenge riders, but the miles go quickly thanks to the passing scenery.

FLOAT ON THE RIVER

Explore the Petaluma River on a tour, or with a kayak or paddleboard rental from Clavey Paddlesports. See the city from a different perspective and keep an eye out for wetlands birds such as cinnamon-colored long-billed curlews and stocky, black-capped night herons.

PET A PONY

Fall in love with the irresistible herd of miniature horses at family-owned Stable Acres, home to American Made Miniatures Farm Sanctuary. These horses may be small in stature, but they’re certainly not short on charisma, and you can feed and pet them during private one-hour tours (by appointment only). The tour and My First Little Pony classes are a great way to introduce young kids to horses.

Activities
FROM TOP
W.
KOA 38
LEFT: SHUTTERSTOCK; BROWN
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CLIP IN Tune up your bike or get some cycling gear at Big Bowl Bike Shop, Smith & Bergen, or Mike’s Bikes
San Francisco North/Petaluma KOA Bike downtown

Goblin Bros.

Have a Yes Day

Get ready for some family fun. Petaluma has options for all ages, whether the aim is active, educational, or just spending time together.

HHead off a hunger-fueled meltdown by starting with a big lunch. Sax’s Joint, a ’50s-style diner decorated in homage to the Pink Ladies of Grease, dishes out kid-approved classics like burgers, grilled cheese, mini corn dogs, and junior milkshakes. Or, order a few pies at Pinky’s Pizza Parlor, a local institution for more than 60 years that still serves some of the best pies in town—plus plenty of arcade games.

Make a reservation for Code Zone Escape Room and try to solve the clues before time ticks down in the pirateor detention-themed rooms. For an educational outing, Petaluma Historical Library & Museum offers exhibits on Miwok history and Petaluma’s past, plus downtown walking tours led by costumed docents (p. 14).

Take a family stroll through downtown to shop for the perfect souvenir: board games and puzzles at Goblin Bros.; books galore at Copperfield’s Books; vintage video games and consoles at Nostalgia Alley (don’t miss the retro arcade in the back); a huge variety of toys, games, and books at Toy B Ville; and cute clothes and “Chick City” T-shirts at The Hunter & The Bird.

For the Young Jedi USE THE FORCE

If your kiddo aspires to be in a galaxy far, far away, then you’ve got to visit Rancho Obi-Wan This nonprofit museum houses the world’s largest collection of Star Wars memorabilia (certified by the Guinness World Records). From action figures and collectibles to a Darth Vader costume (some parts of which were used in the movies) and a C-3PO costume hand, Rancho Obi-Wan dives deep into the movie franchise fandom. Schedule a docent-led, small-group tour online.

Risk a sugar rush by ending at Once Upon A Slush, where kids are guaranteed to have a hard time choosing from nearly two dozen flavors of Italian ice-esque “slush” or soft serve, or opt for a mixture of the two layered in a cup or waffle cone. Or, head to Angela’s Ice Cream, where parents will appreciate flavors like French custard or chocolate raspberry.

FOR TEENS ROCK IT OUT

While The Phoenix Theater may be a favorite concert venue at night, during the day, this old moviehouse and former opera hall is a community center. Touted as “everybody’s building,” the volunteer-run space is used as a teen center, offering free music lessons and jam sessions, a skateboarding area with four quarter-pipe ramps, and a lounge section used for homework, tutoring, or just hanging out (without parents!).

39 visitpetaluma.com Activities CLOCKWISE FROM TOP LEFT: BROWN W. CANNON III; SHUTTERSTOCK;
GREEN
PAIGE
Copperfield’s Books

SELF-CARE SPLURGE

NEED A LITTLE “ME TIME?”

LOOK NO

FURTHER THAN THESE SPA TREATMENTS AND WELLDESERVED WAYS TO TREAT YOURSELF.

For a mani-pedi, try First Hand or Fusion Nails & Beauty Spa

For a little more “ahh,” J’L Relax Center offers combination body massage and foot reflexology treatments, while WHISP Massage and Therapeutic Bodywork releases tension with lymphatic cupping and hot stone massages. Book the lavender luxury massage, which incorporates a clay back mask, foot scrub, steam towel, air spray, and essential oils, at Soft Shell Beauty Spa + Boutique

In Petaluma, selfcare goes beyond the spa. Enjoy a leisurely afternoon at McEvoy Ranch for a wine and olive oil tasting, paired with small bites beneath the olive trees. Shop the ranch’s line of skin care products— including lip balms, moisturizers, and cleansers—to bring some of that relaxation home. –K.H.

Local Haul

Hit the town for a shopping spree that doesn’t have to stop, even when you drop in for a bite.

FFuel up for the day at Avid Coffee, where latte options include matcha and turmeric. Pink Owl Coffee serves seasonal sips and mochi muffins, or try the vegan options at Magdelena’s Savories & Sweets

Now that you’ve got a healthy caffeine buzz, it’s time to go shopping. For a little bit of everything, start at Petaluma Village Premium Outlets, home to a range of brands from Adidas to Zumiez.

In downtown, Ooh La Luxe features the latest styles in women’s fashion, while Boho Bungalow stocks locally made gifts and homewares, including an impressive assortment of whimsically patterned pillows.

If you’re seeking a specific item, Petaluma has a store for that. Fiber Circle Studio has textiles from all over the world, a huge collection of yarn, and a calendar of craft nights.

Sonoma Spice Queen specializes in certified organic spice mixes and rubs, as well as teas and add-ons like an anti-inflammatory golden milk tea. Bay-ti has Moroccan-inspired decor that’s sure to add some exotic flair to your home. Find Christmas decorations and seasonal decor year-round at Marisa’s Christmas Fantasia

Multitasking never looked so good at these restaurants with retail. Order classic Swedish meatballs or gravlax from the counter at Michelin-recognized Stockhome, then browse for Danish mugs, Icelandic soaps, and Swedish dishcloths. Shop eco-friendly goods and food wares while you wait for a warm grain bowl or seasonal salad from Lunchette (see page 42 for more dining options).

TREASURE HUNTING

P-TOWN’S ANTIQUE GAME IS NEXT LEVEL.

With more than a dozen storefronts, Petaluma takes vintage shopping, thrift finds, and antiquing seriously.

A visit to The Find— Petaluma is an ideal first stop. With 15 different dealers sourcing quality consignment pieces, antiques, and vintage finds, you’re bound to discover something you never knew you needed. Don’t miss the local art on display, too.

In downtown, Summer Cottage Antiques oozes with rustic charm and cottage core statement pieces.

For high-end furnishings from around the world (some of which are centuries-old), head to the 14,000-squarefoot megashop, Sienna Antiques

If good ol’ Americana is more your style, check out Yankee Girl Antiques for handmade quilts, classic ’30s and ’40s furniture, and delicate dishware. Or perhaps you prefer your antiques with a dose of military flair. Then the Military Antiques and Museum is for you. And if vintage clothing and old vinyl is your game, snag a pair of bell bottoms and a newto-you album from Thrifty Hippy. Groovy.

But wait, there’s more! Along Petaluma Boulevard, Chelsea Antiques is home to 25 independent dealers, with items that range from unusual artifacts to original artwork. –L.B.

Welcome BROWN W. CANNON III
Summer Cottage Antiques
40

EASY BREEZY

Parking in downtown is a breeze. And because Petaluma’s town center is so walkable, you can park the car once and leave your worries behind until you’re done for the day.

Sustainable Shopping

Because going green is always in style. By Lauren

IN THE MAKING: Located in American Alley, this curated boutique and workshop features artisan goods, many of which are made using sustainable resources and methods. For example, the shop’s handmade leather bags by Pennyroyal Design use vegetable tanning, a process that uses natural tannins in tree bark and other plants rather than harmful chemicals. The one-of-a-kind jewelry from Siri Hansdotter is crafted with recycled precious metals, and other in-store items use ethically sourced fabrics and promote philanthropic causes.

ETHICAL CLOTHING: For the conscientious shopper looking to add a few new pieces to their wardrobe, this

women’s clothing boutique in the heart of downtown meticulously sources all of its items from domestically produced and mindfully manufactured clothing lines. The “slow fashion” retailer emphasizes quality items with classic designs, plus jewelry made by local artisans.

ESTUARY: Offering “conscious goods for a peaceful home and garden,” Estuary is a woman-owned downtown shop with a curated collection of sustainable clothing, home, and garden items (don’t miss the smallbatch ceramics). In addition to sourcing fair trade and locally made goods whenever possible, the boutique donates 1% of profits to nearby organizations, reinvesting back into the community. •

Seed Savers

PLANTS FOR THE FUTURE

With a passion for saving, growing, and sharing rare seeds, the Petaluma Seed Bank is a distinctive shopping experience. The shop sells a thousand varieties of seeds in an effort to keep heirloom varieties alive for future generations. Peruse the collection and take home a unique find for your garden.

41 visitpetaluma.com Activities CLOCKWISE FROM BOTTOM LEFT: BROWN W. CANNON III (3); STEVE RUSTAD; SHUTTERSTOCK
Estuary Petaluma Seed Bank Sonoma Spice Queen Bay-ti

TAKE IT EASY

Lowcountry cuisine meets Northern California ingredients at Easy Rider. Try dishes like the seasonal petrale sole roulade or braised short rib.

Taste of theTown

There are no bad meals in Petaluma—full stop. Here, a meal is never just a meal, and a drink isn’t just a drink. It’s an immersion into the region’s rich bounty and creative spirit of local chefs and makers. From the first sip of Petaluma Gap pinot to the last bite of dessert, eating and drinking here is a special experience.

T H E P E T A L U M A F O O D & D R I N K G U I D E
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Beautiful Mornings

IIn a rush? Grab your coffee (and an empanada) to go from Grand Central Petaluma, or linger a while as you sip your coffee overlooking the Petaluma River. Local mainstay Petaluma Coffee and Tea Co. brews up espresso drinks and loose-leaf teas. Avid Coffee roasts its beans in nearby Windsor and sources coffee from growers and importers who support sustainable farming practices. At Stellina Pronto, order the cappuccino and morning bun, and good luck getting out of there without ordering the entire pastry case. For more handheld baked goods, grab a quick bite at The Bagel Mill—the sourdough bagel sandwiches are made with wheat milled on-site.

If riverfront views and French-inspired plates are your morning jam, check out Water Street Bistro. Pro tip: Order the quiche du jour for a dash of Paris in Petaluma. Tea Room Cafe serves elevated “no-fuss” fare— think croissant egg sandwiches and potato pancakes with smoked gouda and harissa. Sax’s Joint whips up 1950s diner flair with its inventive takes on French toast (custard-filled French toast anyone?). Country skillets, scrambles, and hash, are served in a checkerboard-tiled dining room at Hallie’s Diner. And for scratch-made, organic breakfast, there’s locally beloved Eggspresso Cafe. Order The Petaluma breakfast sando loaded with soft scrambled eggs, cheese, caramelized onions, and sriracha mayo on a warm brioche bun.

For a sit-down affair, there’s nothing like weekend brunch. The Brunch Station serves homemade, organic American breakfast favorites with a log cabin, railroad station vibe. Try the smoked salmon-topped toast and a honey lavender hibiscus mimosa at Della Fattoria’s downtown cafe. Go decadent with a helping of challah French toast, complete with mascarpone sweet cream, berries, and caramelized banana, and a signature bellini at Cafe Bellini. But if mimosas are more your style, head to Cafe Mimosa to sip on the flavor of the month or partake in bottomless mimosa brunch (weekends only). And a stop at Easy Rider is a must for dishes like fried chicken and waffles with chile-maple syrup and honey butter (Saturday and Sunday only).

BOOZY BRUNCH

Brunch is served every day at Cafe Bellini. Try the bellini flight or order a classic mimosa.

Chef’s Cut

ROBERTH SUNDELL STOCKHOME

CURDS AND WHEY

FROM FROMAGE BLANC TO CAMEMBERT, EAT YOUR WAY ALONG THE CALIFORNIA CHEESE TRAIL

Schedule a ranch tour at the family-owned Achadinha Cheese Company, which includes a visit to the milking parlor and loafing barns to meet the cows, and enjoy a complimentary cheese tasting. You can also try your hand at cheesemaking during one of Achadinha’s group classes. Head to Petaluma Creamery to sample cheese from Spring Hill Jersey Cheese—a Petaluma-based business that uses milk sourced from several Northern California dairy-farming families. (Order a deli sando from the shop, too.) Share a mini brie with friends over a picnic by the pond at Marin French Cheese Co. For even more places to get your cheese fix, visit cheesetrail.org or pick up a California Cheese Trail map at the Petaluma Visitors Center.

The cleverly named Stockhome is modern, intimate, and brimming with flavorful bites from Sweden and its many culinary influences. Married co-owners chef Roberth and Andrea Sundell owned a restaurant in San Francisco, but wanted a community-minded passion project in Petaluma, the city they call home. Since opening in 2018, Stockhome has received the Michelin Bib Gourmand award and draws hungry diners to its downtown location.

With this sunny eatery, chef Sundell, a native Swede, shares some of the unexpected cultural inflections found in his hometown of Stockholm—an urban melting pot where you’ll find classic Scandinavian bites alongside Middle Eastern flavors. Stockhome’s eclectic menu is also bolstered by a few California-style standouts, including bright salads and a mouth-watering burger.

WHERE DO YOU GO WHEN YOU WANT THE BEST …

Espresso: Grand Central Petaluma

Breakfast: Tea Room

Cafe Pastries: Stellina Pronto

Bagels: The Bagel Mill

Dinner: The Shuckery

Drinks: Mario & John’s

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There’s no shortage of cafes and bistros for your daily fuel.
PROFILE
CHEF
The Bagel Mill

Chef’s Cut

BRIAN LEITNER AND ANNETTE YANG PEARL

Pearl, in Petaluma’s historic Warehouse District, is a gem of a restaurant, with an elevated but welcoming atmosphere, pristine California ingredients, and sultry flavors focused mainly on the eastern Mediterranean. The daytime cafe and weekend brunch destination feels classic yet personal, with a no-tip model and ever-changing menu.

Co-owners chef Brian Leitner and Annette Yang are longtime industry vets, with stints in San Francisco and Portland, Oregon, but decided to plant their roots in Petaluma to open Pearl. –J.D.P.

WHAT MADE YOU WANT TO OPEN A RESTAURANT HERE?

Petaluma was exactly the kind of place we wanted to be—the right size, supportive community, and growing restaurant and wine scene. Then we found a corner spot with a wood oven a little off the beaten path, in a cool, mixed-use neighborhood, and it was perfect.

WHAT ARE SOME OF YOUR FAVORITE AREA ACTIVITIES?

We love to hike in Point Reyes or Inverness. A loop around Helen Putnam Regional Park or Tolay Lake Regional Park is great.

Afternoon Delights

SStave off that afternoon slump with a meal from Wild Goat Bistro. Its unique take on pizzas, salads, and sandwiches include the “hippie Caesar,” with watermelon radish and cashew dressing, and the “adult grilled cheese,” with comte, gruyere, and shallots. Bonus: Nearly everything on the menu is gluten free—even desserts! Stick with the farm-fresh vibes at Lunchette. This grab-and-go spot serves seasonal salads, warm grain bowls, and pizza by the slice. Keeping with the to-go theme, Ray’s Delicatessen and Tavern is a local haunt that’s been stacking its meaty subs and sandwiches since 1947. Build your own sando or opt for one of Ray’s specialty creations—you can’t go wrong with the pastrami.

For a sit-down meal, dive into a plate of authentic Italian at family-owned Cucina Paradiso. Everything on the menu here is made from scratch, from focaccia to pasta. Molto bene! In the Theatre District, join the line of hungry locals at Sol Food for Puerto Rican

favorites like tostones, papas fritas, and pollo al horno. To keep the Latin flavors going, Tortilla Real cooks up dishes sourced from the Flores family’s ancestral recipes, using authentic and traditional ingredients, including fresh corn masa for the handmade tortillas. And for even more Mexican fare, and some pretty incredible margaritas, stop into either of Mi Pueblo’s two Petaluma locations.

And if you’re hankering for a burger or barbecue, P-town has you covered. Acme Burger uses locally raised, hormone- and antibiotic-free beef for its burger patties, and offers turkey, fried chicken, tuna, and vegan burger options as well. When it comes to Butcher Crown Roadhouse, you better come hungry. In addition to offering classic barbecue mainstays (ribs, smoked brisket, hot links), this joint also turns out hearty platters of pulled pork totchos (tater tot nachos). Fair warning: When the barbecue is gone, that’s it for the day. –L.B.

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When it’s time to refuel, keep the deliciousness going with these standout lunch spots.
CHEF PROFILE
Sol Food

CHEERS WITH BEERS

Petaluma is home to plenty of tasty craft breweries. See where

SUGAR, BABY

IT’S A FACT. YOU DON’T HAVE TO BE HUNGRY FOR DESSERT. HERE’S WHERE TO FIND THE BEST TREATS IN TOWN.

Petaluma Pie Company serves classic flavors like coconut cream and lemon meringue—or get a little wild with a slice of apple pecan crumble with salted caramel. Travel to South America with just one bite of Grand Central Petaluma’s sweet guava- and cream cheese-filled empanada or free-trade Ecuadorian chocolate. For those in need of ice cream (hey, we’ve all been there) there’s Angela’s Ice Cream (double down on a classic sundae or a mini “crack” pie) and Sweet Scoop Homemade Ice Cream—go for a helping of Alota Choca-lata. Located in Putnam Plaza, Once Upon A Slush doles out fabulously frozen drinks—slushies, floats, shakes, frappes—and spoon-worthy treats like affogato. Just watch the brain freeze! –L.B.

BEST BITES

Friedgoodness!chicken

The beloved local pop-up Belfare just opened its first brick-and-mortar location in south Petaluma. Get the fried chicken sandwich, topped with dill pickles, sesame mayo, and Cajun cabbage.

45 visitpetaluma.com Food and Drink Guide CLOCKWISE FROM TOP LEFT: MITCH TOBIAS; CALI GODLEY; MITCH TOBIAS; COURTESY OF BELFARE; BROWN W. CANNON III
Try the pecan pie from Petaluma Pie Company.
to grab a pint on page 49. Mmm....pie!
Pearl Sol Food Cucina Paradiso

BEST BITES

For out-of-this-world sushi, try the 107 Special roll at Sake 107: shrimp tempura, crab, and garliclaced eggplant wrapped with thinly-sliced avocado.

PERFECT PAIRINGS

THESE RESTAURANTS AND BARS EMBRACE PETALUMA’S SPIRIT OF COLLABORATION, SHARING SPACES AND OFFERING EACH OTHER’S MENU ITEMS.

KITCHEN COLLABS

Bagels and wine may be an unconventional combo, but for The Bagel Mill and DRNK, it makes perfect sense. Nosh on a Reuben sandwich on marble rye at The Bagel Mill during the day, then head back after hours for DRNK’s pop-up tasting room. And if you get a little peckish during your imbibing, order takeout from Stockhome

ALL-IN-ONE SIPS

In downtown’s vibrant Theatre District, Adobe Creek Brewing lets guests bring in takeout from Puerto Rican joint Sol Food. So while you sip on your Invisible Peak imperial IPA, nosh on a San Juan Special—steak, cheese, and tomato sandwich. (You can also order delivery to the taproom from Hank’s and Urban Deli.) Elsewhere, Crooked Goat Brewing and Acme Burger share a happy union on Howard Street. Order a classic Acme burger from the taproom bar and have it delivered while you drink. –O.O.

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Old Chicago Pizza Stockhome Sugo Trattoria Order a sushi roll or go for a dinner combo at Fuji Sushi.

DINNER WITH A VIEW

For Peruvian plates overlooking the Petaluma River, head to Ayawaska RestoBar. Order the ceviche!

Dinner Out and About

FFor a romantic night out, head to Speakeasy

Sit inside for a cozy setting or outside on the plant-filled patio, order small plates to share, sip a flute of bubbles, and enjoy live music. (Looking to keep the party going? Speakeasy is open until midnight on Friday and Saturday nights, or pop over to sister venue The Big Easy for live entertainment.) Celebrate a special occasion at Seared. It’s fine dining for sure, but this riverfront steak and seafood restaurant is anything but stuffy. Try the halibut with crème fraîche mash, or go decadent with the lobster mac and cheese.

Sometimes dinner calls for a big pizza pie. If that’s the case, try Old Chicago Pizza for a pepperonitopped classic, or Stonework Pizza & Tap, which serves stone-fired pizzas and regionally brewed beers. For a Sonoma County original, there’s Mary’s Pizza Shack. Sit outside on the patio while you enjoy a Mary’s Combo—a salami, pepperoni, mushroom, and sausage creation. And if you dig elevated and unique slices, Hank’s wood-fired pizzas have toppings like pear and pancetta, calabrese salami and ricotta, and seasonal mushroom and braised onions.

Gastro-pub fare is also on order in P-Town. Pub Republic touts a casual yet classy atmosphere great for families, and Beyond The Glory Sports Bar & Grill is perfect for the big game.

Chef’s Cut

JEVON MARTIN AND MARJORIE PIER STREET SOCIAL

Street Social might be the ideal date-night bistro—cozy and fun, just fancy enough, and known for its eclectic California cuisine.

Chef Jevon Martin’s seasonal dishes are playful, crafted with pedigreed local ingredients and built with an eye toward sipping as much as snacking—plates perfect for pairing with local wines, craft beers, and spirits.

Global flavors abound in Petaluma. Modern Peruvian cuisine awaits at Ayawaska RestoBar. Big, bold flavors are the star here in everything from the drinks (try the Ayawaska Sour cocktail) to the fresh ceviches and empanadas to the lomo saltado and grilled octopus. At Sake 107, the motto is “Japan to table,” so you know the rolls, nigiri, and sashimi are going to be fresh. Or check out the gyoza and udon at Fuji Sushi. Sugo Trattoria serves Italian-inspired dishes with a California twist, while Alfredo’s Italian Restaurant sticks to favorites like seafood linguini and spaghetti Bolognese. At Bib Gourmand- and Zagat-heralded Risibisi, authentic Italian dishes are served in a warm, convivial atmosphere. (Risibisi is the only Sonoma County restaurant to have earned the Bib Gourmand award for 12 consecutive years.)

Petaluma’s bounty is the star of the show at Central Market and Table Culture Provisions Central Market’s farm-to-table, slow food plates are proof that good things come to those who wait. The menu changes frequently at this downtown bistro, which sources its produce, pork, and eggs from its organic Muleheart Farm. Go all out on your evening in Petaluma and reserve a table at splurge-worthy Table Culture Provisions, which offers seasonal, craveable comfort food in a laid-back, intimate setting. –L.B.

Le Cordon Bleu-trained Martin and his wife, Sonoma native Marjorie Pier, started Street Social as a supper club concept in Southern California in 2013. The couple traveled up the coast, eventually making Petaluma home to their first brick-and-mortar. They opened Street Social in January 2020, and credit the community with supporting them through the unfortunate timing of their pandemic-era opening. –J.D.P.

WHAT ARE SOME OF YOUR FAVORITE LOCAL

SPOTS TO VISIT ON A DAY OFF?

Soban Korean Cuisine is our go to when we eat out as a family. Brixx Pizzeria for staff family meals. Lunch spots: Ray’s Delicatessen & Tavern, Water Street Bistro, and Acme Burger. And Jupiter Foods is the best local produce and provisions shop.

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If you thought Petaluma’s breakfast and lunch offerings were impressive, wait until you get a look at dinner.
CHEF PROFILE
Ayawaska RestoBar

PAW-SOME TAPROOMS

Petaluma’s beer culture not only tastes great, but is pooch-friendly, too. Head to places like Taps Beer Co. & Kitchen, Brewsters Beer Garden, Lagunitas Brewing Company, Adobe Creek Brewing, and Crooked Goat Brewing for a pint with your pup.

Brewing Company BROWN W. CANNON III
Lagunitas

FRESHLY

FOODIE FETE

Every February, Petaluma restaurants participate in Sonoma County Restaurant Week—a food extravaganza featuring special prix-fixe menus.

Petaluma Pints

LAGUNITAS BREWING COMPANY

Known for: Hop-forward IPAs, lively outdoor tastings, resident brewery doggos

This OG in the Petaluma brewing scene continues to draw crowds to its outdoor space, which is being retrofitted with a new roof for year-round imbibing. Swing by for one-off beers at the new 15-barrel Disorderly House of Brewing, and keep non-drinkers happy with booze-free hoppy waters. Don’t miss the tasting roomonly Belgian strong ales aged in wine barrels.

HENHOUSE BREWING CO.

Known for: Barrel-aged beers that pack a punch, “zero-day” beers that draw a crowd

Expanding outside of its Santa Rosa flagship location with the 30-barrel Palace of Barrels, this Lagunitasadjacent outpost is where you can find by-the-glass pours of barrel-conditioned and bottle-aged beer. Don’t be surprised if you stumble across beers pushing 10% ABV or more, so fortify yourself with noms from the rotating food trucks.

CROOKED GOAT BREWING

Known for: West Coast IPAs and fruit-forward ales with fun riffs on goat names

This brewery kept the same things people loved about its original Sebastopol location—dog-friendly, delivery from local restaurants, and fun community events— and carried them over to Petaluma in 2022. You’ll be hard-pressed to not find a dog while you sip a citrusinfused IPA.

ADOBE CREEK BREWING

Known for: Small-batch beers with clever names, approachable taproom staff

Also new to the Petaluma scene, this Novato-based brewery recently brought its beers to 2nd Street, and the frequently refreshed tap list means you’re in for a new experience every time. The patient taproom staff are more than willing to walk you through a tasting flight of four beers, or offer advice on a pint that best fits your preferences, whether that’s a golden milk stout or a fruited kettle sour. –Kristen Haney

STILL THIRSTY?

BEER SPOTS WITH DIVERSE TAP LISTS, LIVE MUSIC, AND MORE

THE BLOCK

A culinary destination for food trucks and a few installed stalwarts like Zimi Pizza, The Block also boasts an impressive tap list of up to 30 beers. Sip a locally brewed Two Rock Brewing Company Redwood Empire aged stout or hazy double IPA during the $2 off “hoppy hour” weekdays from 4 to 6 p.m., or swing by later for bingo, trivia, open mic nights, and live music.

BREWSTERS BEER GARDEN

This family- and dog-friendly restaurant offers its own brews— typically a lager and an IPA—but the highlight is the Californiafocused draft list, all poured from taps outfitted with rusted kitchen utensils. Monday bingo, Wednesday trivia, and live music throughout the weekend (weather permitting) means there’s almost always entertainment on deck, but you can make your own fun with a house board game. –K.H.

49 visitpetaluma.com Food and Drink Guide
From big-name breweries to smaller producers expanding their footprint, these are the can’t-miss places to sip local suds.
BROWN W. CANNON III (2); SHUTTERSTOCK
TAPPED
HenHouse Brewing Co.’s “zero-day” DIPA Big Chicken on the same day it’s packaged during the annual release. Be ready to wait in line!
Try
HenHouse Brewing Co. The Block

Vine to Bottle

Brooks Note Winery’s Garry Brooks celebrates wines that reflect a sense of place and educates visitors on local grapes at the downtown tasting room.

Where to Sip Your Vino

DISCOVER PETALUMA’S DIVERSE WINE SCENE.

Sip on a handpicked zinfandel at Barber Cellars’ tasting room inside Hotel Petaluma. Be sure to hit Sonoma Portworks, the only Petaluma winery specializing in ports and after-dinner wines, at its tasting room at Foundry Wharf

Enjoy distinctive pinot noirs at Brooks Note Winery’s tasting room, or sit outside and sip chardonnay from Black Knight Vineyards. Book a tasting at Parum Leo Winery and Vineyard for small-batch wines in a classic vineyard setting. With more than 30 wines earning 90-plus points, Adobe Road Winery’s selection sings. Pick from a variety of local red, white, and sparkling wines with tapas at Vine & Barrel

Wines bottle shop or opt to pair vino with Italian fare at La Dolce Vita’s lounge. Tour the peaceful grounds of Keller Estate before a seated tasting, and make an appointment to visit Ron Noble Wines and sample estate pinots among the vines. –O.O.

EXPLORE RESPONSIBLY

Book a private tour with North Bay Wine Tours to sip safely around town.

WWalk into the 100-year-old former industrial garage that now houses Brooks Note Winery’s 7,000-square-foot tasting room and production facility, and you’re just as likely to be led through a tasting with winemaker and owner Garry Brooks as you are one of the staff. This hands-on approach was honed when Brooks left his job in IT management and, literally, had to get his hands dirty, working his way up from winery lab intern to bootstrapping the opening of his first winery with his wife Joanne—and it also applies to his wines.

Brooks works closely with farmers and growers to perfect the pinot noirs he’s known for, along with rosé, hard-to-find pinot blanc, and a handful of more esoteric offerings. And while the winery specializes in pinot noir sourced from around California, Petaluma Gap AVA pinot holds a special place in his heart.

“We’re making world-class wines from this growing region, and people are just now beginning to realize that,” Brooks says.

The cold winds and fog that funnel in from Bodega Bay are part of what set Petaluma Gap apart, leading to grapes with thicker skins and longer growing and ripening periods, which means a flavor profile that’s distinct from its Russian River and Mendocino counterparts.

“The result is more tannins and bolder, more interesting pinots. You don’t have to get them as ripe and jammy, and you can develop flavors that aren’t just sugar,” Brooks explains. “If you pick too ripe, you lose some of that sense of place, and we want you to be able to taste the vineyard coming through.”

For Brooks Note, that means a little more structure that manifests as darker fruit flavors and herbal notes for a depth of flavor that stands up to food. See the difference by reserving a tasting experience that ranges from current releases to a pinot-specific flight, both paired with local cheeses; or splurge for the winemaker single-vineyard tasting. –K.H.

WINES BY WIND

GET TO KNOW THE PETALUMA GAP AVA AND WHAT MAKES THIS GROWING REGION SO SPECIAL.

Unlike most American Viticultural Areas (AVAs) in California, the Petaluma Gap AVA is defined not so much by what’s happening below ground but by what’s happening above it. While many AVAs are affected by the soil type and water, the Petaluma Gap is largely influenced by the wind that blows in from the Pacific Ocean through the gap in the hills into San Pablo Bay. This natural wind tunnel, along with terroir, elevation, and irrigation, is what makes the wine region so special. The AVA is best known for its pinot noir, chardonnay, and syrah. But, encompassing some 200,000 acres stretching southeast from Bodega Bay to Highway 37, Petaluma Gap has shown great promise in producing riesling and Bordeaux varietals. –Ethan Fletcher

BEST BITES

One bite of the homemade fettuccine with shrimp and arugula at Cucina Paradiso, and you’ll know why it’s touted as one of Sonoma County’s best Italian restaurants.

50 Food and Drink Guide FROM LEFT: SHUTTERSTOCK; GARY OTTONELLO; SHUTTERSTOCK (2)
Joanne and Garry Brooks Order wine by the glass or bottle.

BEST BITES

At Stockhome, it’s all about the Swedish meatballs. Served with mashed potatoes, pickled cucumber, and lingonberry jam, this plate is a standout on the Swedish-inspired menu.

CLINK THEN DRINK

Signature Cocktails and Spirits

Sip a cocktail featuring local spirits, enhance your home bar with handcrafted bitters and syrups, and explore alcohol-free libations.

FOR THE CLASSICS: GRIFFO DISTILLERY

Sip a flight of small-batch spirits in the distillery’s barrel room, or in cocktail form at the tasting bar. The award-winning Scott Street gin is a citrus-forward twist on a traditional English iteration, and the whiskeys highlight grain hand-milled directly into the mash kettle. Pick up a cocktail kit that makes recreating classic libations at home a breeze.

FOR THE THROWBACK: BARBER LEE SPIRITS

This grain-to-glass distillery does things the old-school way, fermenting, distilling, aging, and bottling in a historic brick building. Adventurous palates will appreciate the absinthe blanche, apple brandy, and moonshine, but traditionalists will find plenty to love in the single-malt rye and corn bourbon.

(Tip: Barber Lee’s coffee beans, aged in liquor barrels, give an alcohol-free jolt to your morning java.)

FOR MOCKTAILS AND MIXERS: FLORALUNA APOTHECARY & TRADING CO.

Its organic and wild-harvested elixirs and syrups elevate any cocktail, but FloraLuna also makes alcohol-free imbibing appealing. Stop by the Kentucky Street location to pick up the brand’s bitters and infusions, but the real treat is snagging a seat at the

intimate bar and experiencing an expertly crafted mocktail that’ll have you rethinking your reliance on the hard stuff. If you’re sufficiently swayed, sign up for the mocktail subscription service.

FOR TWO IN ONE: MOYLAN’S DISTILLING AND STILLWATER SPIRITS

Brandy, whiskey, and grappa are the specialties of this Foundry Wharf mainstay, which produces spirits under both labels. Expect vodka, gin, and Asian pear and port-finished grape brandy from Stillwater, whereas Moylan’s specializes in port and sherry barrelfinished whiskeys. Schedule a private tour online.

FOR THE FINISHING TOUCH: BITTER GIRL BITTERS

This woman-owned bitters purveyor handcrafts its small-batch wares using homegrown and locally sourced ingredients. Owner and former bartender Erin Elizabeth Hines uses her experience in the industry to inform her line of bitters, growing many of the organic ingredients—including hops, roses, walnuts, and herbs—in her own backyard. Find the brand’s products at Barber Lee Spirits and Griffo Distillery and at plenty of Petaluma’s bars and restaurants (Easy Rider, Risibisi, Jamison’s Roaring Donkey). –K.H. •

PETALUMA PACKS A PUNCH WITH SIGNATURE COCKTAILS AND SPIRITS.

KAPU BAR

Reserve a spot at the newest tropical-themed bar in town, serving up classics and original concoctions under colorful lights. Try the Foster’s daiquiri.

MARIO & JOHN’S

Pick your poison from a wide selection of artfully crafted libations and seasonal specials at this moody tavern that gives Prohibition-era vibes.

MCNEAR’S SALOON & DINING HOUSE

Sidle up to the bar at this downtown watering hole for pub grub and drinks. Bring a few friends and order the Volcano, a liquid combo of fun flavors served in a 48-ounce bowl.

TORCHES

Check out this family-owned joint for its daily happy hour (served 4–6 p.m.), featuring noshes and house-brewed beers accompanied by a “shot of the week.” –O.O.

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Griffo Distillery

Petaluma Gap AVA

Defined by the wind that cascades over the vineyards, the Petaluma Gap American Viticultural Area (AVA) is a unique growing region, producing hundreds of award-winning, 90-plus point wines, including pinot noir, chardonnay, and syrah. Taste these exquisite, cool-climate, complex, and balanced wines at members’ tasting rooms, or ask for Petaluma Gap wines at your favorite wine retailers and restaurants.

petalumagap.com/taste-the-gap | G e Ö @petalumagap

Parum Leo Winery and Vineyard

Parum Leo (“little lion”) is located at the entry to Sonoma County and Petaluma on Highway 101. There’s something here for every kind of wine lover, including rosé, estate wines, and pinot noir from amazing vineyard sites around the county. Enjoy the elegant outdoor patio and tastings led by the winemaker.

parumleowine.com | G e @parumleowine

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CLINE CELLARS

Brooks Note Winery

Brooks Note Winery was established in 2012 by Garry and Joanne Brooks, who set out to make balanced, elegant wines from Sonoma, Marin, and Mendocino Counties. The tasting room, set in a fully renovated, 100-year-old building in downtown, offers upscale tastings of wines from the Petaluma Gap and beyond. Open daily 11 a.m. to 6 p.m. Reservations are not required, but appreciated.

brooksnotewinery.com

G e @brooksnotewinery

Ron Noble Wines

Situated within the Petaluma Gap AVA, Ron Noble Wines excels in making wines born by wind, sea, and soil.

Head winemaker Megan Baccitich employs old-world techniques and modern science to craft balanced, elegant pinot noirs, chardonnays, and cabernet sauvignons that capture the essence of the estate vineyards.

A tasting at Ron Noble Wines is a special experience, with a guided vineyard walk, a seated tasting with current release wines and light bites, and a chance to chat with the winemaking staff for a memorable afternoon. (Tastings by reservation only.)

ronnoblewines.com

G e @ronnoblewines

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Black Knight Vineyards

Black Knight Vineyards grows, produces, and bottles estate wines that are distinguished and full of flavor. Enjoy small bites plus pinots, gamays, and sparkling chardonnays at their downtown Petaluma tasting room and bubbles bar, open late nights on weekends.

blackknightvineyards. com

@blackknightcellars

e@blackknight vineyards

Jupiter Foods

When this Petaluma-based, socially responsible specialty grocer says “we know your farmer,” they mean it! Jupiter Foods carries the highest quality organic, locally sourced produce, and bestin-class foods. Shop for curated pantry staples, snacks, and the freshest produce and dairy.

jupiterpetaluma.com | G e @jupiterpetaluma

Kapu Bar

Step inside Kapu Bar, and you’ll feel like you’re on an island oasis. Take in the dramatic tropical aesthetic, then order a cocktail—the drinks are as bold as the decor, and made with the freshest ingredients and house-made syrups and tinctures. Chef Mike Lutz’s menu offers a taste of local Hawaiian flavors and perfectly complements Kapu Bar’s visual feast.

kapubar.com

e @kapu.bar

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Petaluma Coffee & Tea

Stop at this independently owned roastery and cafe, where all the locals meet for a cup. Check out the full cafe and choose from more than 40 coffee varieties and 100 teas available for purchase by the pound. Open Monday–Saturday, roasting daily.

petalumacoffee.com G e @petalumacoffee

Avid Coffee

This Petaluma mainstay is passionate about great coffee and hospitality. Avid Coffee works with growers who support sustainable farming and business practices. Avid Coffee has three locations, all serving award-winning coffee plus a full breakfast and lunch menu.

avidcoffee.com

G e @avidcoffeeroasters

Sake 107

Owner and chef Eiji Ando specializes in making expertly prepared sushi, sashimi, izakaya, and other Japanese specialties. Sake 107’s selection of premium sake is equally impressive, and pairs well with the creative menu.

sake107.com

G @sake107

e @sake107petaluma

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Della Fattoria

For more than 20 years, Della Fattoria and the Weber family have been providing the greater Bay Area with organic artisanal breads. As it goes, the love of one thing grew into the love of many. Della Fattoria now offers a breakfast and lunch menu built on locally sourced seasonal products, a production pastry team, bustling coffee bar, and colorful floral department, all housed in a community-focused, ever-evolving, and perpetually delightful dining room. Open Friday–Sunday 8 a.m.–2 p.m.; Della Fattoria breads are also available weekly at Petaluma Market and Whole Foods Petaluma.

dellafattoria.com | G e @dellafattoria

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Old Chicago Pizza

Old Chicago Pizza has been serving up delicious deep-dish pizza for more than 40 years. Enjoy the views from the eatery in historic downtown. The second location on N. McDowell Boulevard offers delivery and pickup, with sit-down availability.

oldchgo.com

G @oldchgo | e @oldchicagopizza

Central Market

Savor farm-to-table fare grown right here in Sonoma County at Central Market. Chef and owner Tony Najiola sources ingredients for the Mediterranean-inspired menu from his own organic Muleheart Farm. A curated selection of wines, beer, and cocktails complements the excellent food and relaxing atmosphere.

centralmarketpetaluma.com

G @cmpetaluma | e @central_marketpetaluma

Brewsters Beer Garden

This spacious outdoor restaurant in downtown Petaluma serves up locally sourced cuisine and a full bar offering seasonal cocktails, craft beers, and natural wines. Brewsters Beer Garden is the perfect spot for a special event, with amenities including a large firepit, private events bar, heaters, shade umbrellas, live music in season, and more to keep the party going.

brewstersbeergarden.com

G e @brewstersbeergarden

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Acme Burger

Nothing beats a delicious burger, and Acme Burger does it right. Owner Todd Kniess transformed his experience in food and dining into a comfortably casual spot for good food fast. The menu has something for everyone, from perfectly cooked burgers and sandwiches (even Beyond Burgers!) to tempting sides, shakes, and local brews. Grab a bright blue table outdoors and enjoy!

acmeburgerco.com G @acmeburger.good foodfast e @acmeburgerco

Tortilla Real

Traditional Mexican dishes made with heart. The Flores brothers’ secret is using the handmade, family traditions of their native Guadalajara to prepare slow-cooked carne asada, carnitas, birria, lengua, chicken tinga, and beer-battered pescado. Vegetarian dishes feature the same attention to detail and quality ingredients as meat dishes on the menu.

tortillareal.com

G e @tortillareal

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BROWN W. CANNON III

Mary’s Pizza Shack

Established in 1959, Mary’s Pizza Shack is a Sonoma County legend, known for its from-scratch Italian food and warm hospitality. The Petaluma location is no exception, and here you can dine on hand-tossed pizza and homemade pastas, salads, and sandwiches. Mary’s Pizza Shack is still family-owned and carries on founder Mary Fazio’s legacy by supporting local organizations.

maryspizzashack.com | e G @maryspetaluma

Once Upon A Slush

In Petaluma’s Putnam Plaza, along the colorful American Alley, adventurous seekers of delicious desserts will find Once Upon A Slush (just look for the fantastical blue castle logo floating on a bed of clouds!). Discover an array of agreeably extravagant frozen delights like Italian ice, soft serve, shakes, floats, and snacks. A dream come true never tasted so good.

onceuponaslush.com | e @onceuponaslush

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A Taste of Peru

Serving authentic Peruvian cuisine with a modern twist, Ayawaska  RestoBar brings a world-class dining experience to Petaluma. The Dagnino family of restaurateurs indulges your senses in the rich and vibrant tastes of Peru with exotic shared plates, supremely fresh ceviches, luscious entrées, and a cocktail list fit for paradise. Buen provecho (bon appétit)!

ayawaskasf.com

G e @ayawaskasf

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Cucina Paradiso

cucinaparadisopetaluma.com

Stockhome

Eat well and discover treasures at this family-owned eatery and retail shop. Stockhome’s restaurant—awarded a Michelin Bib Gourmand award in 2019 and 2021—serves contemporary Swedish and Mediterranean dishes with flavor. In the store, browse the selection of household wares, wellness essentials, gifts, and other unique finds made by local artisans and designers.

stockhomerestaurant.com

G e @stockhomepetaluma

61 visitpetaluma.com Food and Drink Guide
Family-owned Cucina Paradiso is an elegantly traditional slice of Italy, with gracious hospitality and an excellent wine list from Italy and Sonoma County. Chef-owner Dennis Hernandez creates everything from scratch, including fresh pastas, desserts, and bread using only the finest ingredients.

Made in Petaluma

From rustic to refined to downright delicious, Petaluma has a maker culture found nowhere else. Meet some of the creatives that call the city home, plus where to find that special something.

BROWN W. CANNON III 62
Handcrafted jewelry at Robindira Unsworth

Handmade Wares

Four places to shop for locally made goods.

POTTERY

Looking at the vases and platters created by Forrest Lesch-Middelton of FLM Ceramics, you might think they hail from another time and place. Using image transfer techniques, he evokes the look of an ancient civilization.

Find it: FLM Ceramics studio

JEWELRY

The seasonal collections of Robindira Unsworth can be found in boutiques worldwide, but downtown Petaluma is her home base. Her statement pieces combine silver and gold with one-of-a-kind stones.

Find it: Robindira Unsworth boutique

SOAP AND SKIN CARE

Made with all-natural ingredients and packaged sustainably, the soap, shampoo, and body bars from Three Sisters Apothecary are feel-good luxury. They smell incredible, too—cardamom

and blood orange, and Mission fig and honey. Find it: Soap Cauldron

BROOMS AND WHISKS

The humble broom is an heirloom piece in the hands of artist Alissa Kaplan. They’re fully functional—hand-tied, Shaker-style, with broomcorn, twine, and locally sourced black walnut, cottonwood, and willow—but are pretty enough to display.

Find it: Ziz Land –LeeAnne Jones

MAKE

YOUR OWN

Looking to create a special piece yourself? Consider taking a class from one of Petaluma’s local artists. See page 71 for more.

Benedetta

More than the company’s founder, Julia Faller is the formulator of Benedetta, which has been produced in Petaluma for three decades.

“When we welcome people in, we’re welcoming them to not just a retail shop or a spa, but to the community where our skin care is made,” she says.

Faller’s journey began with her work as an aesthetician in the mid-1980s.

Frustrated with the cosmetic industry’s use of questionable and toxic ingredients, she began crafting her own formulations, ultimately prioritizing 100% vibrant ingredients decades before terms like “clean,” “organic,” and “biodynamic” became widely known.

Faller recalls the pushback she received from other traditional chemists, but her diligence paid off. More than 30 years later, the proof of Benedetta is in its longevity. Using only fresh botanicals and raw materials from certified organic and biodynamic family-owned farms, both local and global, the acclaimed line is still handcrafted in small batches, resulting in popular products like the Rosemary & Geranium Crème Cleanser and Crystal Radiance Hydrating Elixir.

Those uncertain of where to start can opt for a consultation or a 30-minute signature facial with Faller that combines cleansing, compresses, tuning fork rejuvenation, and a customized five-step facial ritual.

“Benedetta means ‘blessed’ in Italian,” Faller says. “Each preparation is created out of respect and reverence for the intended user, effectively transforming the skin and bringing each person into harmony. You could say that all who use it are blessed.” –Lauren Eberle

63 visitpetaluma.com Makers CLOCKWISE FROM TOP LEFT: COURTESY OF ROBINDIRA UNSWORTH; COURTESY OF FLM CERAMICS; COURTESY OF BENEDETTA; COURTESY OF ALISSA KAPLAN; COURTESY OF THREE SISTERS APOTHECARY
A PETALUMA SKIN CARE PIONEER INVITES CUSTOMERS TO EXPERIENCE THE HOLISTIC BENEFITS OF HER 100% BOTANICAL LINE. Robindira Unsworth FLM Ceramics studio Three Sisters Apothecary Ziz Land

Marketplace Finds

DISCOVER THAT PERFECT KEEPSAKE WHILE SUPPORTING A LOCAL ARTIST AT PETALUMA’S ARTISAN MARKETPLACE, BARN5400.

Designed to be an interactive workshop, public gallery, and marketplace, Barn5400 is a space for artists, makers, innovators, and the greater community. Behind the big blue barn doors are several local creatives, each of whom make and peddle their wares on-site. From artfully designed floral arrangements to an employee-owned produce cooperative to a custom woodworker, the Barn vibrates with a palpable creative energy.

In the Making

Creativity and thoughtfully made goods abound at this studio–boutique.

For wonderfully scented soy candles and bespoke bouquets, there’s Roots & Blooms. If you’re looking for hand-thrown cookware, mugs, and dinnerware, check out the wood-fired creations from Kickwheel. Or perhaps natural wood cutting boards and candle holders from North Bay Creations are more your style. And for art and statement pieces that are sure to wow, Nicki Adani’s large-scale functional works and fine art, as well as Blake Aaseby’s textileinspired drawings, will more than suffice. Check each artist’s open studio hours prior to your visit.

FFrom their chic side-by-side studios, artists Siri Hansdotter and Jennifer Conner connect discerning customers with high-end handmade products. In the Making, their Petaluma workshop-meets-boutique, is two brands under one roof, a concept that, while popular internationally, is more rare in the States.

Hansdotter’s eponymous Siri Hansdotter Jewelry sells hand-carved and lost-wax cast wearables such as earrings, rings, necklaces, bracelets, ear cuffs, and more.

“It’s really fun to make these small, sacred pieces that people hand down to their children, traveling space and time,” says Hansdotter, who uses time-honored techniques to upcycle precious silver and gold metals.

Pennyroyal, Conner’s clean-line carryall company, uses vegetable-tanned leather, a natural leather tanning alternative beloved for the patina it develops over time and use. These heritage goods match functionality with elegance.

“Working with leather is a lot like working with wood in terms of burnishing the edges and making it

glossy,” Conner explains. “I got obsessed with working with it—obsessed with making the perfect handbag.”

The In the Making collaboration is more than good business—the duo’s synergy is contagious.

“We wanted a space to highlight handmade goods and the process of making something by hand (hence the name) while also connecting with the community over the process,” Hansdotter says. In addition to their personal lines, she and Conner carefully curate a selection of fine products from other makers, such as slow-fashion apparel and sustainable home goods.

Both artists were initially drawn to Petaluma for its rolling hills, creative culture, and family-friendly amenities, plus, Hansdotter adds, its entrepreneur focus.

“Creating is very therapeutic for me, and I love that I live in a town where that is celebrated and supported.”

For Conner, that’s also inspiration.

“There’s a lot of creative juice in just speaking with other creatives,” she says. “A lot of people think Petaluma is a tiny craft town, but high-end and high-caliber artists call this place home, which offers something to aspire to.” –L.E.

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Makers
FROM LEFT: BROWN W. CANNON III; LAURA SCHNEIDER (2) Kickwheel Jennifer Conner and Siri Hansdotter In the Making goods

Heritage Salvage

A storyteller builds his large-scale tales through reclamation and preservation.

There’s always a story at Heritage Salvage, and owner Michael “Bug” Deakin is oftentimes the illustrious teller. A purveyor of reclaimed building materials, flooring, paneling, and more, Deakin has a trained eye for preservation possibilities. For more than two decades, he and his team have sourced from around the world, giving new life to old by selling salvaged finds either directly to customers or refashioning them into custom-designed furniture.

A native of British Columbia who constructed his first home out of reclaimed

materials in 1970, Deakin now calls Petaluma “my chosen city.”

“Within six months of being here, I met all of these incredible, creative people who not only embraced their talent, but were willing to share their maker-ness,” he recalls. “To me, that was amazing.”

Plus, he says, he values the city’s location. More than 120 Bay Area restaurants boast Deakin’s work, from bars and beams to mantels and tables.

Known as a treasure trove of inspiration,

his chock-full, seek-and-find showroom and property feature a spacious lumber yard and a notable sea of stunning slabs.

“I love salvaging the heritage,” Deakin says. “Every time we build something, there’s a story with it.”

His tagline for Heritage Salvage is “practicing sustainable enthusiasm.” And whether he’s sharing his tales with a season of episodes on the DIY Network, or cheerfully volunteering to restore the local community theater, his enthusiasm is unmistakable. –L.E.

MITCH
TOBIAS
Michael “Bug” Deakin of Heritage Salvage

FUN FACT

Petaluma is home to nationally known producers including Alvarado Street Bakery, Clover Sonoma, and Strauss Family Creamery

One-Stop Shops

LOCAL, LOCAL, LOCAL IS THE FOCUS OF THESE FOOD-CENTRIC PURVEYORS.

Jupiter Foods is a socially responsible, downtown-based grocer that carries regionally grown and sourced produce and pantry staples. Several of the food purveyors featured in the store are from right here in Petaluma. Perfect for grabbing a tasty treat to take home with you or curating a DIY picnic, Jupiter Foods is all about supporting the local food system and community.

Further afield, Rusty Hinges Ranch is a regenerative farm that hosts a monthly public food pickup that showcases locally grown produce and food items. The farm (located on Chileno Valley Road) hosts regular workshops, like art journaling and wreath making. And if the general store (open Tuesday–Thursday afternoons) doesn’t entice you to visit, then the fleet of mini donkeys and pigs will.

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Makers
Jupiter Foods Jupiter Foods McEvoy Ranch LALA’s Jam Bar and Urban Farmstand Griffo Distillery

Local Flavor

Petaluma’s artisan food producers capture the taste of this place.

What to get the person who has everything? Delicious, local, scratchmade food and drink, of course. Petaluma is bursting with artisan food makers. The best part: You can pop in at many producers’ places of work to meet them in person and take their products home. Here are a few favorites that are open to visit.

GIN: GRIFFO DISTILLERY

What goes into Griffo’s gold medal-winning Scott Street gin? The light, crisp twist on a traditional English gin is infused with nine local botanicals, including coriander, grains of paradise, and wild-grown juniper, and then refined via one single run through “Betty,” Mike and Jenny Griffo’s towering copper still. The couple’s Petaluma distillery and tasting room offers samples of the distillery’s whole line of spirits.

CHEESE: MARIN FRENCH CHEESE CO.

Not only can you sample brie, camembert, petite crème, and other buttery artisanal, soft-ripened selections from this historic cheese maker, but you can also grab a baguette, a bottle of wine, and make a picnic of it at the creamery’s lakeside property, located in the rural outskirts of town.

OLIVE OIL: MCEVOY RANCH

Just minutes from downtown, McEvoy Ranch is a 550-acre oasis with rolling hills covered in Tuscan olive trees set amid ponds, vineyards, and native wildlife. Apart from taking in the scenic surroundings (be sure to book a tour), a visit must include a stop at the tasting room packed with olive oil skin care products, candles, home goods, culinary items, and, of course, tastings of McEvoy wine and organic extra virgin olive oil.

JAM: LALA’S JAM BAR AND URBAN FARMSTAND

File this under “only in Petaluma.” A Today Show favorite, LALA’s Jam Bar does indeed offer tastings of its homemade marmalades, jams, and jellies. Inside the downtown shop, you’ll also find a nicely curated selection of goods from area artisans, plus weekly jam-making classes.

HONEY: LAVENDER BEE FARM

That’s some happy buzzing you’ll hear from busy bees zigzagging through the more than 5,000 lavender plants dotting the grounds of Lavender Bee Farm. It’s the reason for the unique floral notes so prevalent in its signature line of honey. Plus, the purple pastoral property is just a gorgeous spot to visit. Call ahead for reservations.

BEEF JERKY: ANGELO’S MEATS

Angelo Ibleto has been supplying Sonoma County with his house-cured meats and homemade sauces for the last several decades, but he is perhaps known best for his grass-fed beef jerky. The self-proclaimed “king of jerky” knows his meats, winning awards for his tri-tip, bacon, sausage, and more. Pick up a pack of jerky or any of Angelo’s sauces, salsas, and spice rubs at the Old Adobe Road location. –Ethan Fletcher •

Marin French Cheese Co.

The country’s oldest cheese company has been handcrafting soft-ripened cheeses since 1865. Visit the cheese shop for California-crafted brie and camembert and anything else you’d need to enjoy a picnic on the scenic grounds. Open daily; check the website for hours.

marinfrenchcheese.com

G @marinfrenchcheesecompany | e @marinfrenchcheese

LALA’s Jam Bar and Urban Farmstand

Stop by Sonoma County’s only jam store for small-batch artisan jams made with low sugar and no artificial ingredients. LALA’s carries “Made in Sonoma County” food products and unique gift items. Sign up to take LALA’s Jam Making 101 class, held every Sunday.

lalasjams.com

G @petalumajams | e @lesliegoodrich

67 visitpetaluma.com Makers OPPOSITE PAGE, CLOCKWISE FROM BOTTOM RIGHT: BROWN W. CANNON III (3); COURTESY OF LALA’S JAM BAR AND URBAN FARMSTAND; MICHAEL WOOLSEY

Your Best Skin

Benedetta is a leader in the clean skin industry, offering 100% botanical, certified organic, and biodynamic skin care created in Petaluma. Founder and pioneer Julia Faller formulated Benedetta more than 30 years ago, creating the first authentic, functional skin care of its kind. Their fresh preparations are uniquely designed to create healthy, resilient, and ageless skin by marrying the true science of botanicals in a system that will correct, protect (no SPFs), and rejuvenate.

Come to the flagship store in downtown Petaluma and feel the difference in their authentic preparations or book the 30-minute Benedetta Signature Facial and experience radiant skin. Benedetta also offers a wide array of crystals and other unique gifts. If you’re in San Francisco, visit Benedetta in the historic Ferry Building.

benedetta.com

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Local Goodness

Farmhouse Artisan Market is a premium source for Northern California craft cannabis. The family-owned market carries a vast selection of products in a variety of categories, from top brands and small, local producers. Not sure where to start? The friendly, knowledgeable staff is ready to offer trustworthy advice. Farmhouse Artisan Market provides convenient and professional same-day or scheduled delivery; visit online at farmhouse.delivery to learn more.

farmhouse.delivery

G @farmhouse.petaluma

e @petaluma.farmhouse

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Painting P-town

WHEN WALKING AROUND PETALUMA, IT’S HARD TO MISS THE VIBRANT WORKS OF ART THAT ADORN BUILDINGS AND WALLS ALL OVER TOWN. HERE’S WHERE TO GO MURAL HUNTING.

PETALUMA SWIM CENTER MURAL

“Making Progress”

PETALUMA COFFEE & TEA CO. MURAL

KELLER STREET PARKING GARAGE

MURAL

COPELAND STREET MURAL

WELCOME TO PETALUMA MURAL

THE PHOENIX THEATER MURAL

WALL FLOWERS

It’s hard to miss the 313 B Street mural, “Magnificent,” by Amanda Lynn and Magdalena Gross. Petluma’s rich public art offers pops of color and joy all around town.

Wild About Art

Petaluma sets the stage for creativity and inspiration, breathing life and energy everywhere you look. Here’s how to experience it.

GALLERY MODE

Located next door to the Petaluma Visitors Center, the Petaluma Arts Center hosts rotating exhibitions and events, like Youth Open Studios, as well as pottery and live drawing classes, to encourage art appreciation and expression. Be sure to peruse the boutique and its “art to-go” wall to pick out pieces from local artists. Public murals and painted utility boxes abound outside, while contemporary art flourishes inside in downtown Petaluma. The family-operated Gallery One is the longest-running fine art gallery in Petaluma. Open since 1988, this space features local and international artists in a variety of mediums, including glass, sculpture, painting, and photography.

The aptly named RiverFront Art Gallery also sells a variety of works (jewelry, sculpture, paintings) from local and international creators in a bright, airy spot overlooking the Petaluma River. Discover art without labels at the

Alchemia Gallery, which displays creations from artists with intellectual and developmental disabilities. Born out of a spontaneous conversation in the kitchen, the woman-owned VIBE Gallery feels like it could be in a major metropolitan area, but is perfectly suited for its downtown locale. The chic space showcases established and emerging artists, and hosts author readings, live music, artist receptions, and other events.

ON STAGE

A community staple for 50 years, the jewel box Cinnabar Theater presents an eclectic mix of live performances like musicals, comedies, dramas, and even opera. For a more intimate setting, the 100-seat Polly Klaas Community Theater, which recently received a loving refresh, features a diverse range of programs, including artistic performances, poetry and book readings, lectures, and educational presentations.

70 Arts and Culture FROM LEFT: SHUTTERSTOCK; BROWN W. CANNON III
create and make

Once a venue for vaudeville entertainment, the Mystic Theatre is now a premier Bay Area music venue hosting everything from local cover bands to touring artists. Grab a bite and sip a beer next door at McNear’s Saloon & Dining House before rocking out.

The Phoenix Theater was an opera house when it opened in 1904; today, this live music venue hosts renowned musicians and a variety of community events, from theatrical performances to visual arts showcases.

Enjoy dinner and a show at The Big Easy with live performances from local musicians playing everything from jazz to folk. Tip: Don’t miss the flamenco dance performances every second Saturday. •

JE SUIS UN ARTISTE!

FEELING INSPIRED? HERE’S WHERE TO MAKE YOUR OWN WORK OF ART.

FIBER CIRCLE STUDIO: Learn to knit and purl at this fiber art workshop and studio, which offers classes and equipment for weaving, knitting, crocheting, dyeing, spinning, embroidery, and felting.

PETALUMA POTTERY: Throw a pot and become a student of clay at Petaluma Pottery. Offering adult and youth classes and workshops, get your hands dirty and learn to create something wonderful.

Rock Out

CREATE YOUR OWN TUNE.

Music lovers shouldn’t miss Tall Toad Music and its huge selection of instruments. And even if you’re not in the market for a new axe, this musician-owned and -operated downtown shop has an impressive guitar offering that is just fun to look at.

Petaluma Historical Library & Museum

Experience the historical heart of Petaluma. Marvel at the neoclassical architecture and stained-glass dome, attend concerts, lectures, and tours, view artifacts and exhibits, and explore the gift shop. Admission is always free.

petalumamuseum.com

FAMILY TREE POTTERY: Enjoy “clay therapy” during weekly individual or group studio sessions, where class members throw, sculpt, and paint their own pieces.

ARTALUMA: This creative center organizes a variety of classes ranging from watercolor painting and calligraphy to performing art and dance classes.

West Side Stories

The Bay Area’s longest running StorySlam takes place right in the heart of Petaluma. Now in its 15th year, the monthly StorySlam (every second Wednesday) is hosted at the Polly Klaas Community Theater and the GrandSlam at the Mystic Theatre.

davepokornypresents.com | e @westsidestoriespetaluma

71 visitpetaluma.com Arts and Culture FROM TOP: BROWN W. CANNON III; STEVE RUSTAD
G e @petalumamuseum
Mystic Theatre Tall Toad Music

Let Them Eat Cake

FROM TRADITIONAL TIERS TO OUTSIDE-THE-BOX CONFECTIONS, HERE’S WHERE TO FIND SWEET TREATS FOR YOUR BIG DAY.

SOMETHING CUSTOM:

Stellina Pronto

Best known for sweet and savory Italian pastries, Stellina Pronto stacks up beautiful custom cakes, like vanilla sponge layered with whipped cream and strawberries coated in strawberry buttercream.

SOMETHING VEGAN:

Magdelena’s Savories & Sweets

This vegan comfort-food cafe turns out scrumptious specialty cake orders, too. While the bakery doesn’t offer tiered cake, it can accommodate gluten-, egg-, and dairy-free baked goods.

SOMETHING UNUSUAL:

Petaluma Pie Company

Defy convention and surprise your guests with a slice of pie. Go classic with fruit, custard, or cream pies; or, celebrate your “hunka hunka burning love” with a slice of Elvis (peanut butter pie filling, bananas, and chocolate cream).

SOMETHING CAKE-LIKE:

JM Rosen’s Cheesecake

A cheesecake from JM Rosen’s is one heck of a showstopper. From chocolate fantasy to New York original to candy bar-loaded cheesecakes, guests will be asking for seconds.

LOVE THE LOCATION

Petaluma’s proximity to major cities and attractions (p. 17) is an added bonus when guests RSVP “yes.” Bonus: The pastoral setting feels like the European countryside.

fairy-tale nuptials

Happily Ever After

AAn agricultural gold mine brimming with vintage charm, vineyards, and rolling hills, Petaluma is an ideal wedding destination.

From apple orchards and renowned wineries to gorgeous architecture and farm-to-table culture, Petaluma is alive with an energizing sense of community that harkens back to a simpler time—an instant invitation to make this town a part of the next chapter in your love story. Treat your guests to beautiful views, rich history, and a delicious locally inspired dinner. When you have your wedding in Petaluma, you’re inviting your friends and family to explore all of Northern California with Petaluma as their home base.

As Amber Balshaw, executive chef and owner of Preferred Sonoma Caterers, says, “When you step in Petaluma, it feels like you’ve stepped back in time.”

72 FROM LEFT: SHUTTERSTOCK; RACHEL AND MARK PHOTOGRAPHY Weddings
A storybook setting in the heart of Sonoma County, Petaluma is the perfect place to say, “I do.”
Rosewood Events

Ask the Expert

AMBER BALSHAW SHARES HER INSIDER KNOWLEDGE ON SOME OF PETALUMA’S MOST MEMORABLE EXPERIENCES AND VENUES. YOUR STORYBOOK WEDDING AWAITS!

Q: When it comes to weddings, what sets Petaluma apart from other places in California?

Amber Balshaw: Petaluma is a darling place with an upscale feel and peaceful energy. The vineyards, redwoods, farmlands, hiking trails, and orchards are stunning—the land is rich with the biodiversity of a classic small town. Petaluma’s a top wine destination as well. Our distinct climate and soil earned the region its own designation as the Petaluma Gap AVA. People also love our beer. Lagunitas Brewing Company has its flagship brewery here!

Historic downtown Petaluma is just as lovely as the surrounding countryside, with one of the most impressive blocks of iron-front architecture west of the Mississippi.

Q: Petaluma is a farm-to-table town. Does Preferred Sonoma Caterers source locally grown foods for events?

A.B.: Yes! One thing I love most about living in Petaluma is the access to locally sourced foods and the community’s commitment to agricultural integrity.

F.E.E.D. is one of the organizations that I love working with on a regular basis. Stewards of the land, they provide us with lists of what’s being grown in the county so we can create delicious menus that support our farms and their seasonal harvests—staying true to our company slogan, “Good food, done well.”

WHAT ARE SOME OF YOUR FAVORITE VENUES IN PETALUMA?

Flying Cloud: You’ll be amazed by the Tuscan-style vineyard views and fine wines offered at this 33-acre estate. There are horses on-site, and they make for an extra-special experience when incorporated into the couple’s special day.

Chileno Valley Ranch: If you like picking your own apples, you’ve found the place. Hundreds of

apple trees cover this 600-acre ranch. There’s also a restored Victorian home, rose gardens, and cows at the cattle ranch.

Hotel Petaluma: Built in 1923, this downtown boutique hotel has a ton of history, which offers a vintage and romantic ambience. There’s plenty of chic spaces and an elegant ballroom. sonomacaterers.com •

CHERRY ON TOP

Planning a summer wedding or looking for something different? Get your favorite scoops from Angela’s Ice Cream’s 1968 VW van, reimagined into a mobile ice cream parlor.

SETTING THE SCENE

WHETHER IT’S A RUSTIC RECEPTION OR A TRADITIONAL CEREMONY, THERE ARE MANY BEAUTIFUL PLACES TO TIE THE KNOT IN PETALUMA.

Flying Cloud flyingcloudfarm.com

Chileno Valley Ranch mikeandsallygale beefranch.com

Rosewood Events rosewoodevent.com

Glenn Ranch G Glenn Ranch

Olympia’s Valley Estate olympiasvalley.com

Petaluma Masonic Hall & Lodge masons180.org

Petaluma Woman’s Club petalumawomans club.com

Hotel Petaluma hotelpetaluma.com

Garden Valley Ranch gardenvalley.com

Reis River Ranch reisranch.com

McEvoy Ranch mcevoyranch.com

Gambonini Family Ranch gamboninifamily ranch.com

Romantic Tables

CHECK OUT THESE SWOON-WORTHY SPOTS TO DINE WITH YOUR SIGNIFICANT OTHER.

Split a plate of pasta Lady and the Tramp style at Cucina Paradiso—make sure you leave room for a cannoli. Share a bistro filet and a bottle of wine at a table for two at Street Social—with only 12 tables, this tiny spot is perfect for a quiet, romantic dinner. Swoon over your boo at Seared with a view of the Petaluma River and a platter of oysters. Wild Goat Bistro’s global fare and small-plates menu will have you dreaming up honeymoon ideas.

73 visitpetaluma.com CLOCKWISE FROM TOP LEFT: VICTORIA WEBB; BROWN W. CANNON III; COURTESY OF ANGELA’S ICE CREAM
Weddings
Wild Goat Bistro

Guiding You Home

The Cozza Team excels in providing unparalleled client support through exceptional negotiation skills, top-notch marketing strategies, and global exposure via an exclusive network. Their track record speaks for itself as they have helped hundreds of clients earn significantly more money. Let the Cozza Team be your guide to finding your dream home with their personalized touch and attention to detail. Trust the Cozza Team to bring you the best in the industry and make your real estate journey a seamless and successful experience.

cozzateam.com | G @cozzahomes | e @cozzateam

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home sweet home

The Grass Is Greener in Petaluma

The things that make Petaluma such a great place to visit also make it a great place to live.

PPetaluma is right in the center. Perfectly positioned, the city is the southernmost gateway to Sonoma County wine country while also offering accessibility to San Francisco’s cosmopolitan scene, as well as eclectic and vibrant Oakland and Berkeley (p. 18). Outdoor recreation and spectacular scenery are also nearby. Bodega Bay is a half hour to the west; to the north and south, the majestic redwoods await (p. 20).

The city of Petaluma, with a population of 60,000, is just the right size—not too big and not too small. The city is self-contained, offering residents everything they need for an exceptional quality of life.

But the real heart of Petaluma speaks to something much deeper. If you ask a resident what makes Petaluma such a great place to live, you’re likely to hear that the city’s strong sense of community and generous spirit are

the characteristics that are most meaningful to them and their family. It’s a place to put down roots.

As Petaluma historian and On a River Winding Home author John Sheehy says, “Communities are made by nesters—those who settle, and in settling come to deeply know, love, and care for the place they have settled into.”

Settle in Petaluma—you won’t regret it. •

75 visitpetaluma.com BROWN W. CANNON III (3) Relocate
Explore the Petaluma River, located in the heart of downtown. Pastoral beauty abounds in Petaluma. Check out the public art in downtown.

Location Is Everything

76
to everything, with great amenities at hand—it’s what you can expect from Home2 Suites by Hilton Petaluma. The brand-new hotel is located at the north end of Petaluma, just a short walk to restaurants and craft breweries. Spacious suites, free breakfast, and Wi-Fi keep you comfortable, energized, and connected. Planning a wedding in Sonoma County? Home2 Suites by Hilton Petaluma makes group travel for guests easy. hilton.com
Close

Stay in Petaluma

by the firepit with a glass of wine or beer. 450 Jefferson St., 707-397-0000, hamptonpetaluma.hamptonbyhilton.com

HOME2 SUITES BY HILTON PETALUMA

HOTEL PETALUMA

Built in 1923 in the heart of downtown, this boutique hotel is steps away from shopping, restaurants, and more. Off the lobby, you’ll find wine tasting and fine dining. 205 Kentucky St., 707-559-3393, hotelpetaluma.com

BEST WESTERN PETALUMA INN

This family favorite is pet-friendly, with a pool and complimentary breakfast. On-site dining at Cafe Bellini. 200 S. McDowell Blvd., 707-763-0994, bestwestern.com/ petalumainn

COURTYARD BY MARRIOTT

PETALUMA SONOMA COUNTY

Unwind in contemporary rooms and enjoy an outdoor pool and 24-hour fitness center. Close to top attractions like the Sonoma-Marin Fairgrounds. Free parking. 700 Caulfield Lane, 707-347-5400, marriott.com

HAMPTON INN PETALUMA

Housed in a historic silk mill, the Hampton Inn Petaluma offers high-end comfort. Enjoy complimentary breakfast and relax

A perfect retreat for wine country enthusiasts. Indulge in the comfort and convenience of fully equipped, spacious suites complete with kitchens. Amenities include a pool, a spa/hot tub, free Wi-Fi, and complimentary breakfast. Don’t forget to bring your furry friend. 1205 Redwood Way, 707-992-4900, hilton.com

SAN FRANCISCO NORTH/ PETALUMA KOA

Go camping at this KOA, which offers rustic to refined accommodations, featuring RV sites with patios, cabins, tent sites, and a dog park. 20 Rainsville Rd., 707-763-1492, petalumakoa.com

METRO HOTEL

This French-inspired boutique property charms with amenities like 65-inch smart TVs and clawfoot tubs. And for something different, reserve a stay in the Airstream travel trailer. 508 Petaluma Blvd. S., 707-773-4900, metrolodging.com

MOTEL 6

Located within walking distance of Lagunitas Brewing Company, Motel 6 offers free Wi-Fi, an outdoor pool, and truck and RV parking. 1368 N. McDowell Blvd., 707-765-0333, motel6.com

QUALITY INN PETALUMA-SONOMA

Just a half mile from Lagunitas Brewing Company, Quality Inn offers free Wi-Fi, a fitness center, complimentary breakfast, and a seasonal pool. 5100 Montero Way, 707-664-1155, winecountryqi.com

SHERATON SONOMA WINE COUNTRY

This award-winning hotel provides the perfect home base for exploring wineries, Graton Resort & Casino, and the coast. Work out or relax by the pool. The restaurant/lounge offers breakfast, lunch, and dinner. 745 Baywood Dr., 707-283-2888, sheratonsonoma.com

77 visitpetaluma.com CLOCKWISE FROM TOP: BROWN W. CANNON III ; COURTESY OF HOTEL PETALUMA; BROWN W. CANNON III; LAURA SCHNEIDER Accommodations
checking in
From historic hotels to glamping with room to spread out, Petaluma has you covered.
Home2 Suites by Hilton Petaluma Hotel Petaluma Best Western Petaluma Inn Hampton Inn Petaluma

For more places to stay,

check out VisitPetaluma. com/hotels

Quality Inn Petaluma-Sonoma

Escape to the heart of Sonoma’s wine country. Quality Inn

Petaluma is ideally situated near historic downtown off Hwy. 101 and is a short drive to vineyards, coastal parks, restaurants, and shops. Make the most of your trip with complimentary breakfast, oversized guestrooms, and pool and spa, plus an attentive staff.

winecountryqi.com

Best Western Petaluma Inn

Conveniently located right off Highway 101, Best Western Petaluma Inn is the perfect home-away-from-home for exploring wine country, the coast, and downtown Petaluma. The welcoming inn is known for its clean, inviting rooms, warm personal service, complimentary breakfast, and on-site dining at Cafe Bellini. You can’t go wrong here.

bestwestern.com

78 Accommodations
SHUTTERSTOCK

save the date

Calendar of Events

Come and share in the community spirit at these annual events. Head to VisitPetaluma.com/events for a full list of events, dates, and details.

January LumaCon lumacon.net

February Sonoma County Restaurant Week socorestaurantweek.org

April

Butter & Egg Days Parade & Festival petalumadowntown.com

Spring Antique Faire petalumadowntown.com

May Film Fest Petaluma petalumafilmalliance.org

Salute to American Graffiti Car Show americangraffiti.net

June Movies in the Park (through October) cityofpetaluma.org

Sonoma-Marin Fair sonoma-marinfair.org

The World’s Ugliest Dog® Contest sonoma-marinfair.org

LOVEABLE PUPS At The World’s Ugliest Dog® Contest,which was featured in People Magazine, pet adoption, not pedigree, is the main focus of the event.

July

Fourth of July Fireworks Festival cityofpetaluma.org

Art & Garden Festival petalumadowntown.com

Rivertown Revival rivertownrevival.com

Petaluma Music Festival petalumamusicfestival. org

September

Petaluma River Craft Beer Festival petalumarivercraftbeer fest.org

All Hallow’s Art Fest halloweenfolkartsociety. com

Fall Antique Faire petalumadowntown.com

October Clo Cow Half Marathon, 10K, 5K clocowhalf.com

El Día de los Muertos Petaluma

G El Día de los Muertos Petaluma

November

Veterans Day Parade & Flyover petalumaveterans parade.com

Santa’s Riverboat Arrival and Small Business Saturday petalumadowntown.com

December

Lighted Boat Parade petalumadowntown.com

Petaluma Merchant Holiday Open House & Kentucky Street Marketplace petalumadowntown.com

Gingerbread House Showcase hotelpetaluma.com

FESTIVAL SEASON

CELEBRATE THE ARTS.

Each July, the free Art & Garden Festival brings together local artists, farmers, and gardeners. Peruse the more than 100 booths chock full of interesting wares and handmade goods, listen to live music, and sample food, wine, beer, cocktails, and more, all while getting your most important farming and gardening questions answered by the experts. At the end of July, head to the SonomaMarin Fairgrounds for the Petaluma Music Festival. Not only will you listen to talented musical acts at this annual event, but your ticket sales support music programs at local schools.

Fresh Picks

FIND TASTY PRODUCE AND MADE-IN-SONOMA COUNTY GOODS AT THE AREA’S FARMERS MARKETS.

East Side Farmers’ Market at Lucchesi Park Tuesday mornings, year-round

Walnut Park Farmers’ Market at Walnut Park Saturday afternoons, May–November

Celebrate

Evening Farmers’ Market at SonomaMarin Fairgrounds Thursday evenings, July–September

ilovefarmersmarkets.org

79 visitpetaluma.com COURTESY OF VISIT PETALUMA Events
Petaluma’s vibrant arts community every third Thursday of the month at Arts Alive Lighted Boat Parade Petaluma Music Festival
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Stylish Comfort

Modern luxury with plenty of historic charm—Hotel Petaluma has been welcoming guests for nearly a century. The downtown boutique hotel puts you close to Petaluma’s cool shops, galleries, and restaurants, plus nearby wineries and attractions. Comfort and convenience are at every turn, with spacious common areas and guest rooms loaded with all the amenities you expect for a great stay. While you’re here, head to The Shuckery oyster bar for excellent seafood, and go for a wine and cheese pairing at Barber Cellars, the on-site tasting room.

hotelpetaluma.com | G e @hotelpetaluma

The Art of Soap

Three Sisters Apothecary artisan bath and skin care products are locally made with the finest gourmet plant butters, oils, botanicals, and pure essential oils. Create a personal home spa experience with nurturing soaps, bath salts, sea salt scrubs, rich body butters, muscle rubs, soothing salves, and lip balms to keep skin soft and hydrated. Familyowned and -operated, Three Sisters Apothecary is located in a historic barn in downtown Penngrove, where bath and skin care products are handcrafted in small batches; the retail shop is open daily.

soapcauldron.com | G e @soapcauldron

Articles inside

Calendar of Events

1min
pages 81-83

For more places to stay,

1min
pages 80-81

Stay in Petaluma

1min
page 79

The Grass Is Greener in Petaluma

1min
pages 77-78

Ask the Expert

2min
page 75

Happily Ever After

1min
page 74

Let Them Eat Cake

1min
page 74

Wild About Art

2min
pages 72-73

Local Goodness

1min
pages 71-72

Your Best Skin

1min
page 70

Local Flavor

2min
page 69

In the Making

3min
pages 66-68

Benedetta

1min
page 65

Handmade Wares

1min
page 65

A Taste of Peru

1min
pages 62-63

Community Magic

2min
pages 58-61

Black Knight Vineyards

1min
pages 56-57

Brooks Note Winery

1min
page 55

Petaluma Pints

7min
pages 51-54

Dinner Out and About

2min
pages 49-51

Beautiful Mornings

6min
pages 45-49

Sustainable Shopping

1min
pages 43-44

Local Haul

2min
pages 42-43

SELF-CARE SPLURGE

1min
page 42

Have a Yes Day

1min
page 41

Naturally Fun

1min
pages 40-41

Seize Day

1min
pages 39-40

Shop, Dine, and Explore

2min
pages 36-38

Community Workspace

3min
pages 30-35

Camping Fun

1min
page 29

Integrity. Tenacity. Advocacy.

1min
page 28

Let’s Meet Downtown

2min
pages 24-27

The SMART Way to Travel

1min
page 23

Natural Paths

2min
page 22

Start & End in Petaluma

1min
page 22

Start & End in Petaluma

1min
pages 21-22

Food & Wine Forays

1min
page 21

Urban Adventures

1min
page 20

Eclectic Escapades:

1min
page 20

An Egg Education

1min
page 16

A Snapshot in Time

1min
pages 14-16

A Pledge to the Future

2min
pages 11-13

Goodness Grows

1min
page 10

Adobe Road Winery

1min
pages 8-9

Welcome!

1min
page 7

Clad in Style

1min
pages 3-6

Guiding You Home

5min
pages 39-42

Happily Ever After

1min
page 38

Wild About Art

4min
pages 37-38

Local Flavor

3min
pages 35-36

Benedetta

4min
pages 33-35

Handmade Wares

1min
page 33

A Taste of Peru

1min
page 32

Afternoon Delights

17min
pages 24-31

Taste of theTown

2min
pages 23-24

SELF-CARE SPLURGE

5min
pages 22-23

Sieze Day

3min
pages 20-21

Integrity. Tenacity. Advocacy.

6min
pages 15-20

Historic Downtown Map

1min
page 14

Let’s Meet Downtown

1min
pages 13-14

The SMART Way to Travel

1min
pages 12-13

Natural Paths

2min
page 12

Food & Wine Forays

2min
page 11

A Snapshot in Time

2min
pages 8-9
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