ABCC Economic Focus 23.02

Page 26

Platinum Member Participating in ABES 2023

Montenegro an Investment Destination in the Heart of Europe Economic Focus spoke to Aleksandra Drašković, Founder and CEO, Montenegro Properties Ltd. Montenegro Properties was founded in 2006, and is today one of the leading real estate agencies in Montenegro. We have participated at many expos worldwide, among which is MIPIM Horizons, in 2009 to promote investments in Montenegro.

promoting an international standard and rewarding the best estate agents globally. Judging was undertaken by a panel of over 70 experts from all over the world and chaired by an active member of the House of Lords, Lord Best.

The company is recognised for combining its expertise in direct property sales to the end users with consulting large institutional and private investors on the best investment opportunities and making them acquainted with the comparative advantages that the Montenegrin market has to offer. It is a country where branded residences are continuing to expand.

Montenegro Properties appeared in the official winners’ publication “World’s Best 2020-2021”.

Your agency won several prestigious awards for Best Real Estate Agent. You must be very proud of this recognition. We are indeed proud that Montenegro Properties has won several prestigious awards for Best Real Estate Agent, Best Real Estate Marketing and Best Real Estate Agency Website in Montenegro as part of the International Property Awards, which recognize excellence in the property industry worldwide,

24 | ARAB-BRITISH CHAMBER OF COMMERCE

The world is changing rapidly and people want more and more from property. What do your customers want? Introducing innovations in the property sector, switching to digital communication, online operations, has proven a necessity when it comes to the real estate brokerage business. The world is changing rapidly and thus also what we need from our property. High-end properties are attracting a new generation of discerning buyers. People want to spend more time in outside spaces, among their family, and to be in contact with nature. Increasingly, discerning buyers want a high-quality lifestyle, they want a one-stop-shop, that

is, resorts with all the amenities found within the complex itself. This is becoming a growing trend in the market, it is not considered an advantage anymore, but a real trend, thus making those locations which boast a swimming pool, a gym, 24/7 reception service, facility management within itself – simply, the places where people choose to stay! In response to this trend, Luštica Bay has launched its first golf residences with a prolonged interest-free payment plan, which allows for moving in or renting out the residence up to 3 years before full payment is settled. These residences will certainly contribute and add value to positioning Montenegro as a prestigious destination. How do you see the future perspective and unlock the new opportunities? Montenegro is an emerging market, a developing country with enormous potential to be unlocked, and it is certainly set to become a future hub for HNWIs and a hotspot for branded residences. The global market for branded residences is continuing to

Lustica Bay residential development


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